Derek Keet : Blog : Latest Blog Posts

"Given current market conditions, is now a good time for me to sell?"

Sat, 14 Mar 2026 09:01:58 GMT

Edmonton Real Estate in 2026: Is Now the Right Time to Sell Your Home?

As we navigate through early 2026, many Edmonton homeowners find themselves pondering a significant question: "Given current market conditions, is now a good time for me to sell?" It's a question layered with personal aspirations, financial considerations, and, of course, the intricate dynamics of our local real estate landscape. The Edmonton market is unique, known for its resilience and steady growth, but like any major centre, it's subject to shifts in interest rates, inventory levels, and buyer sentiment. Understanding these nuances is key to making an informed decision.

For over a decade, I've been helping Edmontonians navigate these waters, providing honest advice and a strategic approach to selling. As your dedicated REALTOR® with One Percent Realty, my goal is always to achieve the best possible outcome for you, ensuring maximum exposure for your property while significantly reducing the costs associated with selling. Let's dive deep into what early 2026 means for sellers in Edmonton and whether this moment aligns with your unique selling goals.

Understanding Edmonton's Real Estate Climate in Early 2026

The real estate market is a living, breathing entity, constantly evolving. In early 2026, Edmonton's market shows signs of both consistency and measured change. Here's a look at the key indicators:

Interest Rates and Buyer Affordability

Interest rates have been a significant discussion point for potential buyers and sellers alike. While we've seen periods of fluctuation, early 2026 suggests a potential for stabilization or even slight adjustments, which directly impacts buyer affordability. When rates are stable or dip, more buyers can qualify for mortgages, and their purchasing power increases, leading to stronger demand. Conversely, higher rates can cool demand. Monitoring these trends is crucial, as even small shifts can influence the pool of active buyers in our market.

Inventory Levels: Supply and Demand in Balance?

Inventory – the number of homes available for sale – is perhaps the most immediate indicator of whether it's a "buyer's" or "seller's" market. If inventory is low, competition among buyers increases, potentially leading to quicker sales and higher prices. If inventory is high, buyers have more choice, and homes might take longer to sell, possibly requiring more strategic pricing. In early 2026, Edmonton has generally experienced a relatively balanced market in many areas, though pockets of high demand and lower supply certainly exist, particularly in desirable neighbourhoods. This balance means that while homes aren't necessarily flying off the market in bidding wars, well-priced and well-presented properties are still attracting solid interest.

Average Sale Prices: Steady Growth

Edmonton has consistently demonstrated a pattern of steady, sustainable growth in average home prices over the long term. While we don't often see the dramatic spikes or dips of some other Canadian markets, our local market tends to be more predictable, offering a sense of security for homeowners. Early 2026 figures indicate continued stability and modest appreciation in many property types across the city. This provides a solid foundation for sellers who have built equity in their homes.

The Spring Market: A Traditional Surge

As we move from winter into spring, Edmonton typically experiences a seasonal surge in real estate activity. More homes come onto the market, and more buyers emerge from their winter hibernation, eager to make a move before summer. The spring of 2026 is expected to follow this pattern. This can be an opportune time to sell, as increased buyer activity can lead to more showings, multiple offers, and potentially quicker sales, especially for homes that are ready to impress.

Beyond Market Conditions: Your Personal & Financial Blueprint

While external market forces are crucial, the decision to sell is deeply personal. Your circumstances often outweigh the broader market trends. Let's explore the key factors you need to evaluate:

1. Your "Why": The Driving Force Behind Your Sale

Why are you considering selling your home? This is the most important question. Common reasons include:

Upsizing: Your family has grown, and you need more space.
Downsizing: You're an empty-nester looking for something smaller and easier to maintain.
Relocation: A new job or family circumstances require a move within Edmonton, across Alberta, or out of province.
Financial Goals: You want to tap into your home equity, reduce debt, or invest elsewhere.
Lifestyle Change: You desire a different type of home, a new neighbourhood, or want to transition to retirement living.

Your "why" will dictate your timeline, your urgency, and your flexibility. If your reasons are strong and immediate, the market conditions of early 2026 are certainly conducive to a successful sale, especially with the right strategy.

2. Your Financial Position: Equity and Beyond

Understanding your financial standing is paramount. Key considerations include:

Home Equity: How much equity do you have in your current home? This is the difference between your home's value and what you still owe on your mortgage. A healthy amount of equity provides flexibility for your next steps.
Mortgage Status: Are you approaching renewal? Do you have a variable or fixed rate? Understanding your current mortgage and potential penalties for breaking it early is essential.
Costs of Selling: Beyond REALTOR® commissions, remember to budget for legal fees, moving expenses, potential repairs, and staging costs. Being prepared for these upfront costs ensures a smooth process.
Next Steps: Are you planning to buy another home in Edmonton, move to a rental, or purchase out of province? The cost of your next property and your mortgage options will heavily influence your overall financial plan.

With stable prices in early 2026, many Edmonton homeowners have seen their equity grow, creating favourable conditions for those looking to leverage their investment.

3. Your Home's Condition and Readiness

No matter the market, a well-maintained and beautifully presented home always stands out. Before listing, consider:

Necessary Repairs: Address any major maintenance issues that could deter buyers or come up in an inspection.
Decluttering & Cleaning: A clean, clutter-free home allows buyers to envision themselves living there.
Staging: Professional staging, even just in key rooms, can significantly enhance your home's appeal and potentially increase its sale price.
Curb Appeal: First impressions matter! Tidy up the yard, touch up paint, and ensure the entrance is inviting.

In a balanced market like Edmonton's early 2026, where buyers have choices, a home that shows well will always attract more attention and stronger offers.

Expert Insight: "Don't just think about 'the market' as a singular entity. The micro-market of your specific neighbourhood and home type often tells a more accurate story. What's selling well, and for how much, just a few blocks from you? That hyper-local data, combined with your personal goals, is the true compass for your selling journey in 2026. Get a personalized market analysis – it's crucial."

Maximizing Your Sale: Strategy, Exposure, and Unbeatable Value with One Percent Realty

So, you've assessed your personal situation and understand Edmonton's market pulse in early 2026. Now, how do you ensure a successful and profitable sale? It comes down to strategy, effective marketing, and smart financial decisions regarding commissions.

Professional Expertise Every Step of the Way

Selling a home is one of the biggest financial transactions most people undertake. You need a skilled REALTOR® in your corner. My role is to guide you through every stage:

Accurate Market Valuation: I'll provide a comprehensive comparative market analysis to help you price your home competitively and strategically for the Edmonton market in 2026.
Effective Marketing: Your home will receive maximum exposure on REALTOR.ca, social media platforms, and other high-traffic real estate sites. I ensure high-quality professional photography to make your listing shine.
Expert Negotiation: I work tirelessly to get you the best possible price and terms. This involves handling offers, counter-offers, and navigating complex situations with experience and tact.
Showings and Open Houses: I coordinate all showings, gather feedback, and conduct open houses to attract qualified buyers.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

This full-service approach ensures your home gets the attention it deserves and that you have a smooth, stress-free selling experience, all while benefiting from One Percent Realty’s posted commission rates.

The One Percent Realty Advantage: Keep More of Your Equity in 2026

This is where the financial strategy truly makes a difference. One of the most significant costs associated with selling a home is REALTOR® commissions. With One Percent Realty, you receive full, professional service for a fraction of what traditional brokerages typically charge, allowing you to retain more of your hard-earned equity.

Understanding One Percent Realty’s Posted Commission Rates:

For homes under $400,000: The total commission is just $7,950 + GST. This rate includes $3,500 for the buyer’s agent.
For homes between $400,000 and $900,000: The total commission is only $9,950 + GST. This rate includes $4,500 for the buyer’s agent.
For homes over $900,000: The total commission is 1% of the sale price + a $950 deal fee. This includes 0.5% for the buyer’s agent.

It's important to note that commissions are negotiable in Alberta, and these are One Percent Realty’s posted commission rates that provide unparalleled value.

Real-World Savings for Edmonton Sellers:

Let’s put this into perspective. Imagine your home sells for $450,000 in Edmonton's 2026 market. With One Percent Realty’s posted commission rates, you'd pay $9,950 + GST. Compare this to a traditional model, which might charge 7% on the first $100,000 and 3% on the balance. That would look something like this:

First $100,000 @ 7% = $7,000
Remaining $350,000 @ 3% = $10,500
Total traditional commission = $17,500 + GST

In this scenario, by choosing One Percent Realty, you would save over $7,500* on commission fees, allowing you to keep significantly more of your home's equity. These savings can make a huge difference, whether you're putting it towards your next home, investments, or simply enjoying the financial freedom.

My commitment is to provide you with the same, if not superior, level of service, marketing, and expertise you'd expect from any top-tier REALTOR®, without the burden of excessive fees. Buyers’ agents are well-compensated through our structure, ensuring they are motivated to show your property and bring you qualified offers.

The Verdict for Edmonton Sellers in 2026: Is Now Your Time?

Revisiting the core question: "Given current market conditions, is now a good time for me to sell?" My answer, as always, is nuanced: it very likely is, especially if your personal circumstances align with the current market's opportunities and you choose a smart, cost-effective selling strategy.

Early 2026 presents a stable, predictable, and often active real estate market in Edmonton. While not a frenzied market, it's one where well-prepared, strategically priced homes with excellent marketing are finding motivated buyers. The impending spring market typically brings increased activity, which is generally favourable for sellers. Interest rates, while still a factor, have shown signs of finding their footing, leading to more confident buyers.

However, the "good time" is ultimately defined by your specific needs and goals. If you're ready for a change, have equity built up, and are prepared to present your home in its best light, then the conditions in early 2026 certainly support a successful sale.

The Strategic Edge for Sellers in 2026:

Edmonton's Stability: Our market’s consistent performance provides a reliable foundation.
Anticipated Spring Surge: Capitalize on increased buyer activity.
Buyer Affordability: Stable interest rates help maintain a healthy pool of qualified buyers.
Maximized Net Proceeds: By choosing One Percent Realty, you ensure that more of your home's value stays in your pocket, making the financial aspect of your move significantly more advantageous, regardless of subtle market shifts.

Don't leave money on the table. In a market where every dollar counts, ensuring your REALTOR® fees are fair and transparent is a critical part of your selling strategy. With my expertise and One Percent Realty’s posted commission rates, you don't have to compromise on service to achieve significant savings.

Ultimately, the best way to determine if now is the right time for you to sell your home in Edmonton is through a personalized consultation. I can provide you with a detailed, no-obligation market analysis of your specific property and neighbourhood, discuss your individual goals, and outline a tailored selling strategy that maximizes your return and minimizes your stress. Let's work together to make your 2026 real estate goals a reality.

Visit dkeet.ca to learn more about my services and how I can help you achieve your real estate objectives.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

New property listed in Leduc, Leduc

Fri, 13 Mar 2026 09:34:32 GMT

I have listed a new property at 150 ACACIA Circle in Leduc. See details here

Perfect for a first-time buyer or savvy investor, this beautifully maintained 2-storey, 1,435 sq. ft. Sinclair-built home is located in the prestigious community of Deer Valley. The open-concept main floor is designed for everyday living and entertaining, featuring a bright kitchen with island, a cozy living room with fireplace, a convenient half bath for guests, and a versatile den or formal dining room filled with natural light. Upstairs, the spacious primary bedroom offers a walk-in closet and private ensuite, complemented by two additional generous bedrooms, a full bathroom, and the convenience of second-floor laundry. Recent upgrades include new vinyl plank flooring throughout and fresh paint, making this home truly move-in ready. The large backyard provides ample space to add a future detached garage, and the owner is willing to install air conditioning as part of the negotiation. A fantastic opportunity to own in a sought-after neighborhood—this home is a must-see.

"What is my personal time commitment for selling my home?"

Fri, 13 Mar 2026 09:02:08 GMT

Selling Your Edmonton Home: Unpacking Your Personal Time Commitment in 2026

Thinking about selling your home in Edmonton? It's an exciting prospect, especially with the dynamic real estate market we've seen evolve into 2026. Whether you're upgrading, downsizing, or relocating, selling your property is a significant life event that requires careful planning and, perhaps most importantly, a clear understanding of the personal time commitment involved. Many homeowners embark on this journey only to find themselves overwhelmed by unexpected demands on their schedule. As your dedicated Edmonton REALTOR®, Derek Keet of One Percent Realty, I’m here to guide you through what to realistically expect, helping you prepare not just financially, but also by understanding the precious resource that is your time.

The Stages of Selling: A Time Commitment Breakdown

Selling a home isn't a single event; it's a multi-stage process, each with its own set of tasks and time demands. While I handle the complexities of marketing, negotiation, and coordination, your active participation is crucial for a smooth and successful sale. Let's break down the journey into manageable segments and estimate your personal time commitment.

Stage 1: The Initial Consultation & Strategic Planning (Estimated Personal Time: 1-3 Hours)

This is where your journey begins. After deciding to sell, the first step is often to connect with a REALTOR® like myself. During our initial consultation, we’ll discuss your goals, assess your property, and conduct a comprehensive market analysis specific to your Edmonton neighbourhood. This meeting is vital for setting a realistic selling price and crafting a tailored strategy.

Researching and Selecting a REALTOR®: While not part of the selling process itself, the time you invest in finding the right REALTOR® is invaluable. You might spend a few hours online, reading reviews, comparing services, and making initial inquiries.
Initial Property Tour and Discussion: We'll walk through your home, discussing its features, potential improvements, and your selling objectives. This typically takes 60-90 minutes.
Reviewing Market Analysis and Strategy: I'll present you with a detailed comparative market analysis (CMA) for your Edmonton home, outlining recent sales, active listings, and market trends. We'll discuss pricing strategies and answer any questions you have. This session can range from 30 minutes to an hour.
Signing Listing Agreements: Once you're comfortable with the strategy, we'll review and sign the necessary listing agreements. This administrative step ensures everything is legally sound and typically takes 30-45 minutes.

My role here is to provide expert insight into the Edmonton market, offer a transparent and effective selling strategy, and clearly outline One Percent Realty’s posted commission rates, so you know exactly what to expect from day one.

Stage 2: Home Preparation – The Unseen Hours (Estimated Personal Time: 20-100+ Hours)

This is often the most time-consuming stage for homeowners, but also one of the most impactful. Preparing your home to appeal to the widest range of potential buyers is crucial for a quick sale and securing top dollar. The time commitment here can vary drastically depending on your home's current condition and how much you're willing to do yourself.

Decluttering and Depersonalizing: This is paramount. Buyers need to envision themselves in the space, not be distracted by your personal belongings. Go through every room, cupboard, and closet. Pack away excess items, family photos, and memorabilia. This can easily consume 10-40 hours, especially if you've lived in your home for a long time.
Deep Cleaning: A sparkling clean home makes a powerful first impression. From baseboards to windows, ensure every surface gleams. This could be 10-30 hours, or you might choose to hire professionals, which reduces your time but adds a cost.
Minor Repairs and Maintenance: Addressing those small, nagging issues can prevent them from becoming red flags for buyers. Fix leaky faucets, patch small holes in walls, replace burnt-out light bulbs, and tighten loose doorknobs. Depending on the number and complexity of repairs, this could be 5-20 hours, or more if you tackle bigger projects.
Curb Appeal Enhancement: First impressions start before a buyer even steps inside. Tidy up your yard, prune bushes, weed gardens, sweep pathways, and ensure your front door is inviting. Even a fresh coat of paint on the front door can make a difference. Budget 5-15 hours for exterior touch-ups.
Staging (Optional but Recommended): While I don't provide professional staging services, I can advise on how to arrange your existing furniture to best showcase your home's flow and features. This might involve rearranging furniture, adding neutral decor, or removing bulky items. This hands-on work could take 5-15 hours.

My role in this stage is to provide expert guidance on what improvements will yield the best return on investment for the Edmonton market, helping you prioritize tasks so you don’t waste time on things that won’t matter to buyers.

Stage 3: Photography & Marketing Launch (Estimated Personal Time: 2-5 Hours, spread out)

Once your home is show-ready, it’s time to capture its best features and get it listed. While much of the marketing is my responsibility, your coordination is required.

Professional Photography Session: I arrange for professional photos that highlight your home's best attributes. This usually takes 1-2 hours, during which you'll need to ensure the house is pristine and be prepared to step out while the photographer works their magic.
Reviewing Listing Details: I'll draft the compelling listing description, ensuring it accurately represents your property and adheres to all regulations. Your time commitment involves reviewing this description and property details for accuracy – typically 30-60 minutes.
Sign Installation: I'll arrange for the 'For Sale' sign to be installed. Your time commitment here is minimal, perhaps just ensuring clear access for installation.

With One Percent Realty, you receive full MLS® exposure, professional photography, and widespread online marketing – all included in One Percent Realty’s posted commission rates. This ensures your Edmonton home gets maximum visibility without you having to manage any of these intricate marketing details yourself.

Stage 4: Managing Showings & Open Houses (Estimated Personal Time: Variable, Ongoing)

This stage is highly variable and depends on market activity and buyer interest. It requires ongoing effort to keep your home in showing condition and to accommodate potential buyers.

Keeping Your Home Show-Ready: This means daily tidying, making beds, clearing counters, and ensuring the house is always ready for an unexpected showing request. This could be 15-30 minutes each day the house is on the market.
Vacating for Showings: When a showing is booked, you'll need to leave your home, often on short notice. Each showing can last 30 minutes to 2 hours, and you’ll need to factor in travel time to another location. If your home is popular, you could have multiple showings a day.
Open Houses: While not always necessary, an open house can sometimes generate buzz. If we decide to hold one, you'll need to vacate for 2-4 hours, plus allow for additional preparation time before and after.
Feedback Review: I will gather feedback from showing REALTORS® and relay it to you. Reviewing this feedback and discussing potential adjustments to our strategy might take 15-30 minutes per week.

My responsibility here is to manage the showing schedule, coordinate with other REALTORS®, and provide secure access to your home, minimizing your direct involvement while ensuring your property is seen by motivated buyers.

Expert Insight: "One of the biggest time-savers for sellers is thorough preparation *before* listing. A well-prepared home attracts serious buyers faster and often reduces the total time on the market. Don't underestimate the power of decluttering and a deep clean – it pays dividends in perceived value and a quicker sale."

Stage 5: Navigating Offers & Negotiations (Estimated Personal Time: 5-15 Hours)

This is a critical stage where my expertise as a REALTOR® truly shines, but your active participation in decision-making is essential. This often involves intense, but relatively short bursts of activity.

Reviewing Offers: When an offer comes in, I will present it to you, explaining all terms, conditions, and implications. This discussion can take 30 minutes to a few hours, depending on the complexity of the offer.
Discussions and Decisions: You'll need time to consider the offer, discuss it with family, and decide on a course of action – accept, counter, or reject. This internal deliberation is crucial and can take several hours over a day or two.
Countering Offers: If we decide to counter, I will draft the counter-offer, and you'll need to review and approve it. This back-and-forth can happen quickly over a few hours or be spread out over a day.
Finalizing Agreement: Once terms are agreed upon, you'll sign the necessary paperwork to make the offer conditional or firm.

My role is to provide strategic advice during negotiations, ensuring your best interests are protected and you achieve the best possible sale price and terms. My experience with Edmonton market dynamics allows me to guide you effectively through this often-stressful period.

Stage 6: Conditional Period – Inspections & Appraisals (Estimated Personal Time: 5-10 Hours, often remote)

Once an offer is accepted, there's usually a conditional period during which the buyer completes due diligence, such as a home inspection or securing financing. Your time commitment here is primarily about facilitating access.

Home Inspection: You'll need to arrange for the inspector to access your home at an agreed-upon time, often for 2-4 hours. You usually don't need to be present, but ensuring the home is accessible and ready is key.
Appraisal: The buyer's lender will typically arrange an appraisal. Similar to an inspection, you'll need to provide access, usually for 30-60 minutes.
Responding to Conditions: If the inspection report reveals issues, or if the appraisal comes in lower than expected, there might be further negotiations or discussions. This can involve reviewing documents and making decisions, potentially taking a few hours.

Throughout this period, I coordinate schedules, facilitate communication between parties, and help navigate any issues that arise. It's also at this stage where you might engage with various services. Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. My network ensures you have access to reputable professionals when you need them, saving you time researching them yourself.

Stage 7: Preparing for Closing & Moving (Estimated Personal Time: 40-80+ Hours)

With all conditions waived and a firm sale, the focus shifts to preparing for your move and the legal transfer of ownership. This stage is heavily reliant on your personal planning and physical effort.

Packing: This is a massive undertaking. Depending on the size of your home and how much you own, packing can consume 20-60+ hours over several weeks. Start early!
Arranging Movers: Researching, booking, and coordinating with movers or rental trucks. This could be 3-10 hours.
Transferring Utilities and Services: Notifying utility companies, internet providers, and other services of your move. This administrative task might take 2-5 hours.
Meeting with Your Lawyer: You will need to meet with your real estate lawyer to sign closing documents. This typically takes 1-2 hours.
Final Cleaning: After everything is packed and moved out, a final clean of the empty property is customary. This could take 5-15 hours, or you might opt to hire professional cleaners.
Key Handover: On possession day, I'll coordinate the handover of keys to the new owners. Your involvement is minimal at this point, usually just ensuring all keys are accounted for.

While I handle the final legal coordination with the buyer's REALTOR® and lawyers, the physical act of moving is entirely yours. My goal is to ensure the real estate transaction side is seamless, allowing you to focus your precious time and energy on your relocation.

The Derek Keet Advantage: Saving You Time, Stress, and Money with One Percent Realty

So, what’s the grand total? Looking at these stages, your personal time commitment for selling a home in Edmonton can range from a conservative 70 hours to well over 200 hours, not including the sheer mental energy involved. It's a significant undertaking, and that's precisely why having the right REALTOR® by your side is crucial. My role is to shoulder the complexities, navigate the market, and streamline the process, allowing you to focus on your personal tasks.

Beyond saving you invaluable time by managing the intricate details of the sale, I also save you a substantial amount of money through One Percent Realty’s posted commission rates. This isn't just about reducing a fee; it's about reducing financial stress, which in itself can free up mental energy and time that would otherwise be spent worrying about commission costs. With me, you get a full-service, dedicated REALTOR® with unparalleled market knowledge, all while keeping more of your hard-earned equity.

Understanding One Percent Realty’s Posted Commission Rates:

At One Percent Realty, we believe in transparent, value-driven service. Here’s how our commission structure works, offering significant savings compared to traditional models:

For homes under $400,000: The total commission is $7,950 + GST. This includes $3,500 that goes directly to the buyer’s agent. You get full service, maximum exposure, and clear savings.
For homes between $400,000 and $900,000: The total commission is $9,950 + GST. This includes $4,500 for the buyer’s agent. This structure keeps more money in your pocket without compromising on professional service.
For homes over $900,000: The total commission is 1% of the sale price + a $950 deal fee. This includes 0.5% of the sale price for the buyer’s agent. For higher-value properties, these savings become even more substantial.

It’s important to remember that commissions are negotiable in Alberta. Our structure at One Percent Realty is designed to be highly competitive and transparent from the outset. You receive the same level of professional REALTOR® service, including full MLS® exposure, professional photography, and expert negotiation, but without the hefty price tag.

By choosing One Percent Realty, you're not just getting a discounted rate; you're investing in an efficient, full-service selling experience. My expertise in the Edmonton market ensures your home is priced right and marketed effectively, attracting qualified buyers. The savings from our commission structure can be used for your next home, moving expenses, or simply kept as extra equity, significantly reducing your financial burden and, by extension, the time you spend worrying about closing costs.

Conclusion: Your Time is Valuable – Let's Use it Wisely

Selling your home in Edmonton is a journey that demands a considerable amount of your personal time and effort. From the meticulous preparation and ongoing maintenance for showings to the critical decisions during negotiations and the eventual move, each stage contributes to the overall commitment. However, understanding these demands upfront and partnering with an experienced REALTOR® like myself can transform a potentially overwhelming process into a manageable and rewarding one.

My commitment to you is to handle the heavy lifting of the real estate transaction, providing expert guidance every step of the way. With One Percent Realty, you gain the advantage of full-service representation, maximum market exposure, and significant savings through our clear, competitive commission rates, freeing up your time and energy for what matters most to you. Let's work together to make your 2026 home sale a smooth, efficient, and profitable experience.

Ready to discuss your Edmonton home sale? Let’s connect and create a tailored plan that respects your time and maximizes your return. Visit dkeet.ca to learn more.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What is the process for listing my home on the market?"

Thu, 12 Mar 2026 09:01:38 GMT

Your Edmonton Home Selling Journey: A Step-by-Step Guide to Listing Your Property on the Market

Selling your home is more than just a transaction; it's a significant life event, a major financial decision, and often, an emotional journey. As we navigate the exciting Edmonton real estate landscape in early 2026, many homeowners are wondering, "What exactly is the process for listing my home on the market?" The thought can feel overwhelming, with a myriad of tasks, legalities, and market nuances to consider. But it doesn't have to be. As your dedicated Edmonton REALTOR® with One Percent Realty, my goal is to demystify this process, providing clarity, confidence, and unparalleled service from our very first conversation until the keys are handed over. This comprehensive guide will walk you through every essential step of listing your property, ensuring you're well-informed and empowered to make the best decisions for your sale.

Phase 1: The Foundation – Preparation and Planning

Step 1: The Initial Consultation & Market Analysis – Understanding Your Goals

Every successful home sale begins with a solid understanding of your unique situation and objectives. My initial consultation is a no-obligation, informal chat where we discuss your reasons for selling, your timeline, and any specific concerns you might have. This is also an opportunity for me to get acquainted with your property, its features, and its place within your beloved Edmonton neighbourhood.

Following this discussion, I'll conduct a comprehensive Comparative Market Analysis (CMA). This isn't just about looking at a few recent sales; it's an in-depth evaluation that considers current market conditions, recently sold homes that are comparable to yours, and even properties currently listed in your area. The goal is to provide you with a realistic, data-driven assessment of your home's value in today's Edmonton market, helping us establish an optimal listing price that attracts buyers without leaving money on the table.

Personalized Discussion: Your needs, goals, and timeline are paramount.
Property Assessment: A walkthrough to understand your home's unique selling points.
Comprehensive CMA: Detailed analysis of recent sales, active listings, and market trends in your specific Edmonton community.

Step 2: Pinpointing Your Home's Value – The Art and Science of Pricing

Setting the right price is arguably the most critical step in the entire listing process. It's both an art and a science. Overpricing can deter potential buyers, leading to extended time on the market, price reductions, and ultimately, a lower sale price than if it had been priced correctly from the start. Underpricing, on the other hand, means you could be leaving thousands of dollars on the table.

My role as your REALTOR® is to guide you through this decision, leveraging the CMA data and my extensive experience in the Edmonton market. We'll consider factors such as your home's condition, upgrades, location, lot size, and the competitive landscape. We'll discuss how subtle shifts in buyer demand or inventory levels in different Edmonton communities can impact perceived value. The aim is to find that sweet spot – a price that is appealing to buyers, competitive with other homes in your area, and maximizes your return.

Data-Driven Decisions: Utilizing up-to-the-minute market statistics.
Competitive Positioning: How your home compares to others currently for sale.
Strategic Pricing: Avoiding the pitfalls of over or under-pricing to achieve optimal results.

Step 3: Preparing Your Home for its Grand Debut – Maximizing Appeal

First impressions are everything, especially in real estate. Preparing your home for sale is about showcasing its best features and helping potential buyers envision themselves living there. This often involves a multi-faceted approach:

Decluttering and Depersonalizing: Less is more. Remove excess items, personal photos, and memorabilia. This helps buyers focus on the space itself and imagine their own belongings in it.
Deep Cleaning: A sparkling clean home signals care and attention to detail. Every corner, every surface should shine.
Minor Repairs: Address those small, nagging issues you've been putting off – leaky faucets, squeaky doors, chipped paint. These minor fixes can prevent buyers from nitpicking or perceiving larger issues.
Curb Appeal: The exterior is the first thing buyers see, both online and in person. Ensure your lawn is manicured, pathways are clear, and the entrance is inviting. A fresh coat of paint on the front door, some vibrant flowers, or even just a good wash can make a huge difference.
Staging (Optional): While I don't offer virtual tours, I do advocate for traditional staging principles. This can range from rearranging existing furniture to highlight space and flow, to bringing in key pieces that add warmth and style. The goal is to create an inviting atmosphere that appeals to a broad range of buyers.
Pre-Inspection (Optional but Recommended): For some homeowners, getting a professional home inspection done before listing can be a smart move. It allows you to address any potential issues proactively, providing transparency to buyers and potentially smoothing out the offer process.

I'll provide specific recommendations tailored to your home and budget, helping you focus your efforts where they'll have the biggest impact.

Expert Insight: "Don't underestimate the power of a deep clean and declutter. It's often the most cost-effective way to add perceived value and make your home instantly more appealing to a wider range of buyers in the competitive Edmonton market. A buyer needs to see themselves in the home, and less clutter helps them do exactly that."

Phase 2: Going Public – Listing and Marketing Your Home

Step 4: The Listing Agreement – Formalizing Our Partnership

Once your home is prepared and we've agreed on a strategic listing price, the next step is to formalize our working relationship through a Listing Agreement. This is a crucial document that outlines the terms of our partnership, including the listing price, the duration of the agreement, and the commission structure. As your REALTOR® with One Percent Realty, I believe in complete transparency, and we'll go through every detail to ensure you're comfortable and fully understand all aspects of the agreement.

This agreement empowers me to act on your behalf to market and sell your property. It also clearly articulates the costs associated with selling your home through One Percent Realty’s posted commission rates, which we'll discuss in detail later. Remember, in Alberta, commissions are negotiable, and I’m proud to offer a full-service experience with a commission structure that consistently saves my clients thousands of dollars.

Clear Terms: Outlining listing price, duration, and REALTOR® responsibilities.
Commission Transparency: Detailing One Percent Realty’s clear and competitive rates.
Mutual Understanding: Ensuring you're fully informed and comfortable with the agreement.

Step 5: Captivating Visuals & Compelling Descriptions – Hooking Buyers

In today's digital age, buyers often form their first impressions of a home online. That's why professional photography is non-negotiable. High-quality, well-lit photographs that showcase your home's best angles and features are paramount. I work with skilled photographers who understand how to capture the essence of your property, making it stand out from the competition. These images are your home's digital handshake.

Equally important is a well-crafted property description. This isn't just a list of features; it's a story that paints a picture for potential buyers. I'll highlight key upgrades, unique architectural details, and desirable aspects of your Edmonton neighbourhood. We'll emphasize the lifestyle your home offers, using evocative language to create an emotional connection. Together, stunning visuals and a compelling narrative create an irresistible online presence for your listing.

Professional Photography: Maximizing your home's visual appeal online.
Engaging Descriptions: Highlighting features and lifestyle benefits.
Attracting Attention: Making your listing memorable in a crowded market.

Step 6: Going Live! – Broad Exposure and Strategic Showings

With the listing agreement signed and professional marketing materials ready, it's time to "go live." Your property will be entered into the MLS® System (Multiple Listing Service), which is the central database used by REALTORS® across Alberta. This immediately broadcasts your listing to thousands of REALTORS® and millions of potential buyers accessing public real estate websites. This widespread exposure is critical for generating interest.

My marketing strategy extends beyond the MLS® System. Your listing will be prominently featured on my website, dkeet.ca, and amplified across various social media channels, including those linked via my Linktree profile. I leverage targeted online advertisements and traditional methods like "For Sale" signs to ensure maximum visibility in the Edmonton market.

Once active, we'll coordinate showings and open houses at times convenient for you. I'll handle all inquiries, schedule appointments, and provide feedback from prospective buyers and their REALTORS®. Your comfort and security during this phase are paramount, and I'll ensure all showings are professionally managed.

MLS® System Access: Unparalleled reach to REALTORS® and buyers.
Multi-Channel Marketing: Web, social media, and traditional advertising for maximum exposure.
Showings Management: Coordinating appointments and gathering crucial buyer feedback.

Phase 3: The Transaction – Offers, Negotiation, and Closing

Step 7: Receiving and Evaluating Offers – Your First Major Decision

When an offer comes in, it's an exciting moment, but it's important to approach it strategically. An offer isn't just about the price; it includes a variety of terms and conditions that can significantly impact the final outcome. These might include the possession date, specific inclusions or exclusions (appliances, window coverings), deposit amount, and conditions such as financing or a home inspection.

My role here is to meticulously review every aspect of the offer with you, clearly explaining each clause and its implications. We'll discuss the buyer's motivations, the strength of their offer, and how it aligns with your selling goals. In scenarios with multiple offers, my experience becomes invaluable in navigating competitive bids to secure the most favourable terms for you.

Detailed Offer Review: Understanding price, conditions, and timelines.
Strategic Analysis: Assessing the strength and suitability of each offer.
Guidance on Multiple Offers: Expertise in competitive bidding situations.

Step 8: Negotiation – Securing Your Best Outcome

Negotiation is where a skilled REALTOR® truly shines. Once you've decided how you'd like to respond to an offer, I will expertly represent your interests, whether we're accepting, rejecting, or presenting a counter-offer. This phase requires strong communication, an understanding of market dynamics, and a keen eye for detail.

I’ll negotiate on your behalf to achieve the best possible price and terms, always keeping your goals in mind. This might involve back-and-forth discussions with the buyer's REALTOR® regarding price, conditions, possession date, or even minor repairs. My experience ensures that you are well-represented, and that every decision made is designed to protect your interests and maximize your return in the Edmonton real estate market.

Expert Representation: Advocating for your best interests.
Strategic Counter-Offers: Crafting responses that secure optimal terms.
Effective Communication: Bridging the gap between buyer and seller expectations.

Step 9: Satisfying Conditions & Professional Resources – The Conditional Period

Once an offer is conditionally accepted, we enter the conditional period. This is when the buyer works to satisfy any conditions outlined in the agreement, such as obtaining financing approval or completing a satisfactory home inspection. During this time, I’ll stay in close communication with all parties, tracking deadlines and ensuring smooth progress.

This is also where my network of trusted professionals becomes a valuable asset. Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. I can connect you with reliable experts who can help address any needs that arise during this period, from legal advice to moving logistics. My goal is to ensure that all conditions are met efficiently, leading us closer to a firm sale.

Condition Management: Tracking financing, inspections, and other buyer conditions.
Resourceful Referrals: Connecting you with trusted professionals for a seamless process.
Timely Updates: Keeping you informed every step of the way until conditions are satisfied.

Step 10: The Closing Process – From Firm to Final

With all conditions satisfied, your home is officially "firm sold." This is a significant milestone! The final stage involves the legal transfer of ownership and funds, which is handled by lawyers. You will meet with your chosen legal counsel to sign the necessary documents, which typically include the transfer of land and other closing statements. Your lawyer will ensure all financial aspects are correctly managed, including the payout of any outstanding mortgages and property taxes.

Leading up to possession day, the buyer will usually conduct a final walk-through of the property to ensure it's in the agreed-upon condition. On possession day, once the funds have been transferred and recorded at the Land Titles Office, the keys are officially released to the new owners. I'll be there to guide you through these final steps, answer any lingering questions, and celebrate your successful sale.

Legal Finalization: Coordinating with lawyers for smooth title transfer.
Final Walk-Through: Ensuring the property meets agreed-upon conditions.
Key Handover: Celebrating a successful closing and new beginnings.

The One Percent Realty Advantage: Full Service, Unbeatable Value in Edmonton

By now, you understand the intricate steps involved in listing and selling your home. While this process might seem extensive, remember that with an experienced REALTOR® like myself, you're never alone. However, choosing the right REALTOR® and brokerage can make a significant difference, not just in the experience but also in your bottom line.

This is where One Percent Realty stands out. Many homeowners worry about high commission fees eating into their profits. Traditional brokerages often charge a percentage that can amount to tens of thousands of dollars on the sale of an average Edmonton home. At One Percent Realty, we've revolutionized the industry by offering full, professional real estate services at a significantly lower, transparent, and fixed commission rate. This means you get the same top-tier marketing, expert negotiation, and dedicated guidance as with a higher-commission REALTOR®, but you keep more of your hard-earned equity.

Let's look at One Percent Realty’s posted commission rates:

For homes under $400,000: Our total commission is $7,950 + GST. This includes $3,500 that goes to the buyer’s agent.
For homes between $400,000 and $900,000: Our total commission is $9,950 + GST. This includes $4,500 that goes to the buyer’s agent.
For homes over $900,000: Our commission is 1% of the sale price + a $950 deal fee. This includes 0.5% that goes to the buyer’s agent.

It's important to remember that commissions are negotiable in Alberta. However, these posted rates from One Percent Realty consistently offer substantial savings compared to traditional commission models. These savings aren't achieved by cutting corners or offering a lesser service. Instead, they come from an efficient business model that prioritizes value for the client.

When you list your home with me, Derek Keet, at One Percent Realty, you receive:

Full MLS® System Exposure: Your home is listed on the MLS® System, reaching all REALTORS® and their buyers, ensuring maximum visibility.
Professional Photography: High-quality photos that make your listing shine online.
Extensive Online Marketing: Your property featured on dkeet.ca, promoted across social media, and advertised on major real estate portals.
Open Houses & Showings: Expertly managed to maximize buyer interest and convenience.
Skilled Negotiation: My experience ensures you get the best possible terms and price for your home.
Dedicated Service: Personalized guidance and clear communication from start to finish.
Unmatched Savings: Thousands of dollars back in your pocket compared to traditional models.

Don't be swayed by the myth that lower commissions mean lower service. My commitment as an Edmonton REALTOR® is to provide you with a comprehensive, stress-free, and highly effective selling experience, all while ensuring you retain more of your home's equity. In a dynamic market like Edmonton's in 2026, choosing a REALTOR® who understands value is more important than ever.

Ready to Start Your Edmonton Home Selling Journey?

Listing your home on the market is a multi-faceted process, but with a clear understanding of each step and the right REALTOR® by your side, it can be a smooth and rewarding experience. From initial consultation and strategic pricing to professional marketing, expert negotiation, and seamless closing, my goal is to simplify the journey for you.

As your trusted Edmonton REALTOR® with One Percent Realty, I am committed to delivering exceptional service and outstanding results, without the burden of excessive commission fees. You deserve to keep more of your investment, and I’m here to make that a reality for homeowners across Edmonton and the surrounding areas.

If you’re considering selling your home in 2026 or beyond, I invite you to reach out for a no-obligation consultation. Let’s discuss your specific needs, explore your home’s market potential, and map out a tailored strategy to achieve your selling goals. Your successful sale is my top priority.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What are the quickest strategies to sell my home for a good price?"

Wed, 11 Mar 2026 09:01:47 GMT

Sell Your Edmonton Home Fast and for Top Dollar: Derek Keet's Proven Strategies for 2026

Every homeowner dreams of a swift, smooth sale that nets them a fantastic price. You want to avoid your property languishing on the market, gathering dust and generating price reduction anxieties. In Edmonton's dynamic real estate landscape, especially as we move further into 2026, achieving a quick sale at a good price isn't just luck – it's the result of strategic planning, meticulous preparation, and expert execution. The market here is always evolving, presenting unique opportunities and challenges. While buyer interest can be strong, competition means that only the most prepared and well-marketed homes truly stand out. This comprehensive guide, brought to you by your Edmonton REALTOR®, Derek Keet of One Percent Realty, will uncover the quickest strategies to ensure your home not only sells fast but also maximizes your return.

Strategic Pricing: The Cornerstone of a Quick Sale

The single most critical factor in selling your home quickly and for a good price is setting the right asking price from day one. This isn't about guesswork; it's about data, market intelligence, and a deep understanding of local trends. As we navigate 2026, Edmonton's market requires a sharp, informed pricing strategy more than ever.

Understanding the Edmonton Market Landscape (2026)

Before any numbers are crunched, it’s vital to grasp the current pulse of the Edmonton real estate market. Are we seeing a seller's market, a buyer's market, or a balanced one? What are the average days on market for homes in your specific neighbourhood? What types of properties are in high demand? A seasoned Edmonton REALTOR® like myself constantly monitors these shifts, offering invaluable insights into where your home fits within the broader picture. For instance, strong employment figures or new infrastructure projects could be influencing buyer confidence and property values in certain quadrants of our city.

The Dangers of Overpricing

It’s tempting to price your home higher than market value, hoping to leave room for negotiation or to test the waters. However, this is often the most detrimental strategy to a quick sale. An overpriced home will deter potential buyers from even viewing it online, especially in 2026 where buyers are savvier and have instant access to comparable sales data. It also allows competing, more realistically priced properties to look like better deals. When a home sits on the market too long, it develops a "stigma." Buyers start to wonder what’s wrong with it, even if there’s nothing wrong at all. This often leads to eventual price reductions that can be steeper than if you had priced correctly from the start, costing you both time and money.

The Art of Competitive Pricing: How a REALTOR® Helps

The sweet spot for pricing is where your home attracts maximum attention and offers, positioning it as an excellent value. This requires a Comprehensive Market Analysis (CMA), a service I provide to all my clients. A CMA meticulously examines:

Recently Sold Comparables: What similar homes in your Edmonton neighbourhood have sold for in the past 3-6 months. We look at square footage, number of bedrooms/bathrooms, lot size, age, condition, and specific features.
Active Listings: What competing homes are currently on the market. We analyze their pricing, features, and how long they've been listed to understand your competition.
Expired Listings: Homes that didn't sell can offer clues about overpricing or market resistance.
Market Absorption Rate: This tells us how quickly homes are selling. A low absorption rate indicates a slower market where competitive pricing is even more critical.
Property Enhancements: We factor in any upgrades or unique features of your home that add value.

The goal is to price your home just below, or precisely at, fair market value. This strategy creates a perception of value, encourages multiple offers, and often leads to a quicker sale at or above your asking price. The initial pricing strategy sets the tone for the entire selling process.

Expert Insight: "Don't chase the market down. Price your home correctly from the outset, even if it feels slightly aggressive. In Edmonton, homes priced right generate immediate interest, leading to faster offers and often better outcomes than those that sit and require multiple price adjustments." - Derek Keet

First Impressions: Preparing Your Home for Success

Once the price is right, the next step is ensuring your home is presented in its absolute best light. First impressions are everything, especially in online listings where buyers scroll through hundreds of properties. The effort you put into preparing your home will directly correlate to how quickly it sells and for what price.

Exterior Excellence: Welcome Them In

Curb appeal is not just a cliché; it's a critical component of attracting buyers. The exterior is the first thing a buyer sees, either in photos or when they drive up for a showing. What message does it send? Consider the following:

Landscaping: Ensure lawns are mowed, gardens are weeded and mulched, and shrubs are trimmed. Consider adding a few pots of vibrant flowers by the entrance, particularly as spring unfolds in Edmonton.
Exterior Cleanliness: Power wash siding, pathways, and driveways. Clean windows until they sparkle. Touch up exterior paint if necessary, especially around trim and the front door.
Minor Repairs: Fix any loose railings, broken fences, or worn-out outdoor lighting. Ensure the front door is inviting – perhaps a fresh coat of paint or new hardware.
Clear Pathways: In the earlier parts of 2026, if winter weather persists, ensure all walkways and driveways are shovelled and clear of ice.

Interior Perfection: Declutter, Depersonalize, Deep Clean

Inside your home, the goal is to create a neutral, spacious, and impeccably clean environment where buyers can envision themselves living. This takes effort, but it pays dividends.

Declutter: This is arguably the most important step. Remove excess furniture, knick-knacks, and anything that makes a space feel crowded. Think minimalist. Pack away at least half of your belongings, especially from cupboards and closets, to make them appear larger.
Depersonalize: Take down family photos, unique art, and personal collections. Buyers need to see *their* future home, not *your* current one. Store away religious items or overly specific decor.
Deep Clean: Every surface should gleam. Scrub bathrooms, kitchens, and floors. Clean carpets, wash walls, and ensure there are no lingering odours (pet smells, cooking odours). Consider hiring professional cleaners for a truly spotless finish.
Brighten & Lighten: Open curtains and blinds to let in as much natural light as possible. Replace any dim light bulbs with brighter ones. A well-lit home feels more inviting and spacious.
Neutralize: If your walls are boldly coloured, consider a fresh coat of neutral paint (greys, beiges, off-whites). This appeals to the broadest range of buyers.
Minor Repairs: Fix leaky faucets, squeaky doors, loose tiles, and any other small imperfections. Buyers will notice these, and they can impact their perception of the home's overall condition and prompt lower offers.

Minor Updates, Major Impact (Cost-Effective Renovations)

While major renovations are rarely recouped in a quick sale, strategic, minor updates can significantly boost appeal and value. Focus on areas that offer the biggest return for minimal investment:

Kitchen Refresh: New cabinet hardware, a fresh coat of paint on existing cabinets, updated light fixtures, or a modern backsplash can transform a kitchen without a full overhaul.
Bathroom Boost: Replace old shower curtains, update towel racks and toilet paper holders, re-caulk around tubs and sinks, and ensure grout is clean. Consider a new vanity top or mirror for a noticeable upgrade.
Flooring: If carpets are old and worn, consider replacing them with new, neutral carpeting or a durable laminate. Hardwood floors are generally a big draw.
Lighting: Update outdated light fixtures throughout the home. Modern, bright lighting can make a huge difference.

Expert Insight: "Don't underestimate the power of a spotless home. Buyers aren't just looking at the structure; they're buying a lifestyle. A clean, uncluttered, and well-maintained home signals to them that it's been cared for, instilling confidence and often leading to higher offers and quicker decisions. This is true for any neighbourhood in Edmonton, from Oliver to Terwillegar." - Derek Keet

Marketing Power: Getting Eyes on Your Listing

Once your home is perfectly prepared and strategically priced, effective marketing becomes paramount. In today's digital age, capturing a buyer's attention instantly is crucial. As your REALTOR®, my role is to ensure your property reaches the widest possible audience with compelling visuals and descriptions.

Professional Photography is Non-Negotiable

This cannot be stressed enough. High-quality, professional photographs are the single most important marketing tool. Most buyers begin their home search online, and the photos are their first, and often lasting, impression. Poorly lit, blurry, or unprofessional photos will cause potential buyers to scroll past your listing without a second thought. I ensure every listing benefits from professional photography that highlights your home's best features, captures its spaciousness, and showcases its true appeal. This investment pays for itself by attracting more qualified leads.

Compelling Property Descriptions

While photos grab attention, the property description holds it. A well-written narrative complements the visuals, highlighting key features, upgrades, and the unique selling points of your home and its Edmonton neighbourhood. I craft descriptions that are:

Detailed: Providing information on square footage, number of rooms, and specific features.
Evocative: Using descriptive language that paints a picture of the lifestyle the home offers.
Benefit-Oriented: Instead of just listing features, explaining the benefits (e.g., "south-facing backyard for abundant natural light" instead of "south-facing backyard").
SEO-Optimized: Including keywords that buyers might use in their online searches to ensure your property appears in relevant results.

Leveraging the MLS® System and Beyond

The Multiple Listing Service (MLS®) is the backbone of real estate marketing in Canada. Your listing, complete with professional photos and a compelling description, will be prominently displayed on the MLS® system, ensuring it's seen by all REALTORS® and their buyer clients across the country. Beyond the MLS®, I leverage other key channels:

Brokerage Websites: Your listing will appear on the One Percent Realty website, reaching a broad audience specifically looking for value and great properties.
Major Real Estate Portals: Your home will be syndicated to popular real estate websites that buyers frequently browse.
Social Media: Strategic posts on relevant platforms can generate excitement and draw in potential buyers who might not be actively searching on traditional platforms yet.
My Personal Network: Leveraging my extensive network of contacts and clients within the Edmonton area.

Open Houses & Showings: Creating an Experience

While much of the initial interest is generated online, nothing replaces the in-person experience. Open houses, when strategically planned, can create a buzz and allow multiple buyers to view your home, sometimes even fostering a sense of competition. Private showings, however, are often where serious buyers truly connect with a home. For both, consistency in presentation is key:

Be Flexible: The more accommodating you can be for showings, the better. Quick access is often critical to catching a buyer at the peak of their interest.
Prepare Each Time: Ensure your home is tidy, well-lit, and smells fresh for every single viewing. It might feel repetitive, but each showing is a chance to make a sale.
Set the Scene: Turn on all lights, open curtains, and ensure a comfortable temperature. Soft background music can also add to the ambiance.
Professional Presence: As your REALTOR®, I handle all showings, answer questions knowledgeably, and gather feedback to keep our strategy agile.

Expert Insight: "In 2026, buyers are expecting excellence. Your listing's photos and description need to be impeccable to stand out. Think of it as your home's digital resume – it needs to be flawless to get an interview. With my marketing approach, we aim to make your Edmonton property irresistible online and in person." - Derek Keet

Navigating Offers & Smooth Transitions

Once the right price, presentation, and marketing have drawn in keen buyers, the next phase involves navigating offers and ensuring a seamless path to closing. This requires expertise, calm, and a robust support network.

Being Ready for Offers: Required Documentation

Preparation extends beyond cleaning and staging; it includes having all necessary documentation in order. This demonstrates transparency and can significantly speed up the negotiation and closing process. I will guide you on compiling:

Property Title and Survey: Essential for legal review.
Property Tax Statements: Current and previous years.
Utility Bills: To provide an estimate of average costs to potential buyers.
Renovation Records: Permits, warranties, and receipts for any significant upgrades.
Condominium Documents (if applicable): Estoppel certificates, bylaws, financial statements, meeting minutes.
Mortgage Information: Your current mortgage balance and lender details.

Having these documents readily available can prevent delays once an offer is on the table, allowing for quicker due diligence by the buyer.

Effective Negotiation Strategies

Receiving an offer is exciting, but it's just the beginning. Negotiation is an art, and having a skilled REALTOR® by your side is invaluable. My role is to represent your best interests, aiming for the highest possible price and most favourable terms. This involves:

Analyzing the Offer: Not just the price, but also conditions (financing, inspection, sale of buyer's home), possession date, and inclusions/exclusions.
Crafting Counter-Offers: Strategically responding to buyer conditions or price points, ensuring you get the best deal while keeping the buyer engaged.
Managing Multiple Offers: In a competitive market, you might receive several offers. I will guide you through the process of evaluating each one, ensuring you understand the nuances beyond just the dollar amount.
Meeting Timelines: Ensuring all conditions are met within stipulated timeframes to keep the sale on track.

A swift sale doesn't mean sacrificing your leverage. My experience in Edmonton real estate allows me to negotiate effectively, protecting your financial interests and ensuring the process moves forward efficiently.

Professional Resources for a Seamless Process

The journey from an accepted offer to a closed sale involves several moving parts. A quick and smooth transition relies on having access to reliable professionals. Rather than "Contract Management" or handling legal paperwork directly, I focus on connecting you with my trusted network of experts. Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. These professionals are crucial for ensuring all conditions are satisfied, legal requirements are met, and your move is as stress-free as possible.

Property Inspectors: To ensure the buyer's home inspection is handled professionally and any resulting negotiations are managed fairly.
Mortgage Brokers: To assist buyers with financing, ensuring their conditional offers can be met quickly.
Real Estate Lawyers: Essential for handling all legal aspects of the transaction, from reviewing contracts to transferring title.
Movers and Storage Services: To facilitate your transition out of the property, ensuring you meet the possession date without undue stress.

Expert Insight: "Don't let the excitement of an offer overshadow the details. Every condition and deadline matters. My goal is to navigate these complexities for you, ensuring a robust negotiation and a smooth closing, whether your property is in a bustling Edmonton urban centre or a quiet suburban neighbourhood." - Derek Keet

The Smart Seller's Choice: One Percent Realty Edmonton with Derek Keet

Achieving a quick sale for a good price doesn't mean you have to pay exorbitant commissions. This is where One Percent Realty, with me as your dedicated Edmonton REALTOR®, truly shines. We offer a full-service experience at an unbeatable rate, proving that maximum value doesn't require maximum fees.

Unbeatable Value: One Percent Realty’s Posted Commission Rates

One of the biggest concerns for homeowners is the significant portion of their sale price that goes towards REALTOR® commissions. At One Percent Realty, we've revolutionized this, offering full service for a fraction of what traditional brokerages charge. Our posted commission rates are transparent and designed to save you thousands:

For properties under $400,000: Our total fee is $7,950 + GST. This includes $3,500 that goes directly to the buyer’s REALTOR®.
For properties from $400,000 to $900,000: Our total fee is $9,950 + GST. This includes $4,500 that goes directly to the buyer’s REALTOR®.
For properties over $900,000: Our total fee is 1% of the sale price + $950 deal fee, plus GST. This includes 0.5% of the sale price that goes directly to the buyer’s REALTOR®.

It's important to remember that commissions are negotiable in Alberta. However, with One Percent Realty’s posted commission rates, you're getting an incredibly competitive and transparent fee structure from the outset. Compare this to traditional commission models that might charge 7% on the first $100,000 and 3% on the balance, plus GST. The savings are substantial, putting more money directly into your pocket, which is especially important as you look ahead to your next property or financial goal in 2026.

Full Service, Fair Price: What You Get with Derek Keet

Choosing One Percent Realty doesn’t mean sacrificing service. With Derek Keet, you receive a complete, professional, and results-driven real estate experience, including everything you need to sell your home quickly and for a good price:

Expert Market Analysis: A detailed CMA to ensure optimal pricing.
Professional Photography: High-quality photos to make your listing shine.
Extensive MLS® Exposure: Your property listed on the Multiple Listing Service® and syndicated to major real estate websites.
Strategic Marketing: Targeted outreach and compelling descriptions.
Showing Management: Coordinated showings and open houses.
Skilled Negotiation: Expert representation to secure the best terms for you.
Continuous Communication: Regular updates and feedback throughout the process.
Professional Resources: Access to a trusted network of inspectors, lawyers, and other essential service providers.

My commitment is to provide the same, if not superior, level of service you’d expect from any high-commission brokerage, all while ensuring you keep more of your hard-earned equity.

Local Expertise, Global Reach: Derek Keet's Edmonton Advantage

Being an Edmonton REALTOR® means more than just listing properties; it means having an intimate knowledge of our city's diverse neighbourhoods, market nuances, and community amenities. From the character homes of Old Strathcona to the family-friendly communities in the south west, I understand what makes each area unique and how to best market your property to the right buyer. My local expertise, combined with the broad reach of the MLS® system and One Percent Realty’s innovative model, ensures your home gets maximum exposure and is positioned perfectly within the Edmonton market.

Expert Insight: "Why pay more for the same service? One Percent Realty’s posted commission rates are designed to maximize your profit without compromising on the professional, full-service representation you deserve. This approach is more relevant than ever in 2026, where every dollar saved impacts your financial future." - Derek Keet

Selling your home quickly and for a good price in Edmonton in 2026 is entirely achievable when you follow a strategic, well-executed plan. It starts with precise pricing, moves through meticulous preparation and powerful marketing, and culminates in expert negotiation and a smooth closing. Each of these steps is interconnected and crucial for success.

Don't leave your biggest asset to chance. Partner with a REALTOR® who not only understands the Edmonton market inside and out but also offers an unparalleled value proposition. By implementing the strategies outlined above, and leveraging the full-service, low-commission model of One Percent Realty, you can ensure your home stands out, attracts serious buyers, and sells faster and for a better price than you thought possible.

Ready to sell your Edmonton home strategically and save thousands on commission? Let's connect. I'm here to guide you every step of the way, making your selling experience as profitable and stress-free as possible. Visit dkeet.ca to learn more or schedule a no-obligation consultation today.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How much personal effort is required to sell my home successfully?"

Mon, 09 Mar 2026 09:01:33 GMT

Unlocking Your Sale: How Much Personal Effort Does it REALLY Take to Sell Your Edmonton Home?

Selling your home in Edmonton, Alberta, is one of the most significant financial and personal undertakings many of us experience. As we navigate through March 2026, the local real estate market continues to evolve, presenting both opportunities and challenges for homeowners. Whether you're eyeing a move across the city, out of the province, or simply seeking a change, the universal question remains: "How much personal effort is truly required to sell my home successfully?" It's a question that weighs heavily on sellers, often clouded by assumptions, anxieties, and the sheer volume of tasks that seem to emerge. Many homeowners wonder if they need to become full-time project managers, interior designers, or marketing gurus to achieve their desired outcome. The reality is, while selling a home does demand a certain level of commitment and effort from your side, understanding *where* your effort is best placed, and how a seasoned REALTOR® like myself can amplify that effort, is the key to a smooth, successful, and financially rewarding sale.

The Foundation: Understanding Your Role in the Home Selling Journey

Think of selling your home as a collaborative project. As the homeowner, you are the primary stakeholder, the expert on your property, and the one who ultimately makes the decisions. Your REALTOR® – in this case, myself, Derek Keet with One Percent Realty – acts as your experienced guide, strategist, marketer, and negotiator. While I handle the professional heavy lifting, your personal effort plays a crucial role in preparing your home, maintaining its appeal, and making informed choices throughout the process. Let's break down the journey into key phases and identify where your personal investment of time and energy will make the biggest difference.

Phase 1: Pre-Listing Preparation – Where Your Effort Shines Brightest (and Pays Off)

This is arguably the most critical phase where your personal effort has the most direct and significant impact on how quickly your home sells and for what price. Many sellers underestimate the importance of this stage, believing their home's intrinsic value will speak for itself. However, in a competitive Edmonton market, first impressions are everything. Buyers are looking for homes where they can envision themselves living without immediate, extensive renovations or clean-up.

Decluttering and Depersonalizing (Significant Effort): This is often the most time-consuming task. Buyers need to see the space, not your belongings. Start with one room at a time, removing personal photos, knick-knacks, excess furniture, and anything that makes the home feel cluttered. Consider renting a storage unit for items you don't need during the selling period. This isn't just about aesthetics; it makes rooms appear larger and allows buyers to mentally "move in" their own items.
Deep Cleaning (High Effort): A spotless home signals to buyers that the property has been well-maintained. This goes beyond regular cleaning. Think sparkling windows, scrubbed bathrooms and kitchens (grout lines, appliances, fixtures), dusted baseboards, clean floors, and even fresh paint in high-traffic areas if needed. If time is short, hiring professional cleaners can be a worthwhile investment to save your personal energy.
Minor Repairs and Maintenance (Moderate to High Effort): Go through your home with a critical eye, almost as if you were a buyer. Fix leaky faucets, replace burnt-out light bulbs, repair holes in walls, tighten loose doorknobs, and ensure all appliances are in working order. These small imperfections, though minor, can accumulate in a buyer's mind and make a home feel less move-in ready. Address any squeaky doors or loose floorboards. This shows attention to detail and care.
Enhancing Curb Appeal (Moderate Effort): Your home's exterior is the first thing buyers see, whether in person or in photos. Trim shrubs, mow the lawn, weed gardens, sweep the front walkway, and clean your front door. A fresh coat of paint on the trim or front door can also make a huge difference. In Edmonton's spring and summer months, adding some colourful potted plants can create an inviting atmosphere. During colder months, ensure pathways are clear of snow and ice.
Staging (Variable Effort): While professional staging can be a fantastic investment, not everyone chooses this route. At a minimum, consider "soft staging" – arranging your existing furniture to maximize space and flow, adding fresh towels in bathrooms, and making beds neatly. Sometimes, simply removing some furniture can open up a room. My advice as your REALTOR® will guide you on specific staging recommendations tailored to your home.
Emotional Preparation (Crucial Effort): Selling your home can be an emotional rollercoaster. It's important to mentally detach from your home as "yours" and start seeing it as a product on the market. This detachment helps you make objective decisions, especially during negotiations, and manage the inevitable criticisms or opinions from potential buyers.

Expert Insight: "Many sellers focus solely on the financial outcome, but the upfront effort in preparing your home is your strongest financial leverage. A well-prepared home not only sells faster but often for a higher price. Think of every hour spent decluttering and cleaning as an investment that will yield significant returns on closing day. Don't skip this step – it's where you genuinely empower your sale."

Phase 2: Listing & Marketing – A Collaborative Effort

Once your home is sparkling and ready, this phase transitions into a more collaborative effort between you and your REALTOR®. While I take the lead on strategy and execution, your continued cooperation is essential.

Choosing Your REALTOR® (Initial Effort): This is a crucial decision. Your effort here involves researching, interviewing, and selecting a REALTOR® who understands the Edmonton market, has a proven track record, and aligns with your selling goals. Choosing wisely – a REALTOR® like myself with One Percent Realty – ensures you have an expert partner who optimizes the marketing and negotiation process, maximizing your sale price while saving you significantly on commission.
Professional Photography (Minimal Personal Effort, Huge Impact): I arrange for professional photographers to capture your home in its best light. Your effort here is simply ensuring the home is picture-perfect on the day of the shoot. High-quality photos are non-negotiable in today's digital market; they are often the first thing a buyer sees and determines if they even bother to schedule a showing.
Setting the Price (Collaborative Effort): I will provide you with a comprehensive Comparative Market Analysis (CMA), detailing recent sales of similar homes in your Edmonton neighbourhood. Your effort is in reviewing this information, understanding the market conditions (as of March 2026, we might be seeing particular inventory levels or buyer behaviours), and collaborating with me to set an optimal listing price that attracts buyers without leaving money on the table.
Showings (Ongoing, Moderate Effort): Once your home is listed, it needs to be available for showings. This means keeping it consistently clean, tidy, and ready for visitors on short notice. If you have pets, you'll need a plan for them during showings. Your effort ensures potential buyers see the home exactly as it was presented in the professional photos – clean, clutter-free, and inviting. Being flexible with showing times can significantly increase buyer interest.
Open Houses (Optional, Moderate Effort): While not always necessary, an open house can be an effective way to generate buzz, especially in certain market conditions. Your effort involves ensuring the home is perfectly prepared for a longer period of viewing and coordinating your schedule to be away from the property during the event.

Phase 3: Offer, Negotiation & Conditions – Focused Collaboration

This phase is where my expertise as a REALTOR® truly comes to the forefront, but your engagement and clear communication are absolutely vital.

Receiving and Reviewing Offers (Active Engagement): When an offer comes in, I will present it to you, explain all the terms and conditions, and offer my professional analysis. Your effort involves carefully reviewing the offer, asking questions, and making an informed decision about how to proceed.
Negotiation (Strategic Collaboration): I will handle all the back-and-forth negotiations with the buyer's REALTOR®, advocating for your best interests. Your effort is providing clear instructions on what you're willing to accept, counter, or reject. This requires trust in your REALTOR® and a clear understanding of your bottom line.
Addressing Conditions (Coordinated Effort): Most offers come with conditions, such as a home inspection or financing approval.
- Home Inspection: If the buyer requests an inspection, your effort involves ensuring access to the home and, potentially, preparing for any discussions that arise from the inspector's report. While I guide you through responding to any requests, the decision to address repairs or adjust the price rests with you.
- Financing: While this condition primarily concerns the buyer, your effort might involve providing documentation about the property if requested by the buyer's lender (e.g., utility bills, property tax assessments).
Professional Resources (Leveraging My Network): As your REALTOR®, I provide access to a trusted network of referrals. From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. Your effort involves engaging with these professionals as needed, for example, choosing a lawyer to handle the legal aspects of the sale. This ensures all the pieces of the puzzle come together correctly and efficiently.

Phase 4: Closing & Moving – The Final Push

With conditions lifted, your home is officially sold! This final phase is primarily logistical, but still requires your personal attention.

Packing and Moving (Major Effort): This is the most substantial personal effort in this phase. Begin packing early, decluttering as you go. Decide what you're taking, donating, or discarding. Organizing your move well in advance will alleviate stress.
Transferring Utilities and Services (Moderate Effort): Contact utility providers (electricity, gas, water, internet, cable) to arrange for final readings and transfers to your new address, or to have services disconnected after possession day.
Final Walkthrough (Minimal Effort, but Important): Typically, the buyer will conduct a final walkthrough just before possession to ensure the home is in the agreed-upon condition. Your effort ensures the home is empty (except for agreed-upon inclusions), clean, and ready for its new owners.
Handing Over Keys (The Satisfying Conclusion): On possession day, your lawyer will coordinate the transfer of funds and I will coordinate the transfer of keys to the new owners, marking the successful completion of your home sale.

The Derek Keet / One Percent Realty Advantage: Maximizing Your Value, Minimizing Unnecessary Stress

So, how much personal effort is required? The answer is: a significant amount, especially in the preparation phase. However, the true value of working with a dedicated REALTOR® is in streamlining that effort, focusing it where it matters most, and taking the bulk of the complex, time-consuming tasks off your plate. My role is not to eliminate your effort, but to ensure every bit of your personal investment translates into tangible results – a successful sale at the best possible price.

This is where One Percent Realty's unique approach truly empowers you. Many sellers fear that a lower commission means less service, requiring them to do more of the work. With One Percent Realty, nothing could be further from the truth. You receive full-service real estate expertise, but with a commission structure designed to put more money back into your pocket. This means you can invest your personal effort into the aspects that truly benefit you – preparing your home – rather than worrying about exorbitant commission fees eroding your equity.

Our Full-Service Commitment, Your Financial Gain

When you list your home with me, Derek Keet, and One Percent Realty, you get:

Full REALTOR® Representation: From market analysis and pricing strategies to expert negotiation and transaction management, I provide comprehensive support every step of the way.
Extensive Marketing: Your home is listed on the Multiple Listing Service® (MLS®), exposed to thousands of REALTORS® and their buyers, and featured on major real estate websites, including Realtor.ca. Professional photography is standard. My goal is maximum exposure for your property.
Expert Negotiation: I leverage my experience in the Edmonton market to negotiate the best possible price and terms for you, protecting your interests throughout the process.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. You don't have to scramble to find reliable professionals.
Unbeatable Commission Rates: This is where your personal effort is rewarded significantly. Instead of paying traditional higher commissions, you benefit from One Percent Realty’s posted commission rates. Commissions are always negotiable in Alberta, and our model offers exceptional value.

Let's look at One Percent Realty’s posted commission rates and how they translate into substantial savings for you, the seller:

For homes under $400,000: Our total commission is $7,950 + GST. This rate *includes* $3,500 paid to the buyer’s REALTOR®.
For homes between $400,000 and $900,000: Our total commission is $9,950 + GST. This rate *includes* $4,500 paid to the buyer’s REALTOR®.
For homes over $900,000: Our total commission is 1% of the sale price + a $950 deal fee. This rate *includes* 0.5% of the sale price paid to the buyer’s REALTOR®.

Consider the impact: by choosing One Percent Realty, your personal effort in preparing your home, coupled with my professional full-service approach, means you get to keep significantly more of your equity. Imagine saving thousands, or even tens of thousands, of dollars compared to traditional commission structures. That’s money you can put towards your next home, your retirement, or your family's future.

Conclusion: Strategic Effort for Maximum Reward

Selling a home successfully in Edmonton, especially as we move further into 2026, requires a balance of personal effort and professional expertise. Your effort in the pre-listing phase – decluttering, cleaning, repairing, and staging – is foundational. It sets the stage for a positive first impression and significantly influences buyer interest and perceived value. Without this crucial personal investment, even the most skilled REALTOR® might face an uphill battle.

However, once your home is shining, my role as your REALTOR® truly comes to the forefront. I handle the strategic pricing, professional marketing, detailed negotiations, and complex paperwork, allowing you to focus your remaining energy on the logistical aspects of moving. The beauty of working with Derek Keet and One Percent Realty is that you never have to compromise on full, dedicated service to achieve substantial savings. You bring your valuable personal effort to the table, and I bring my comprehensive expertise and an unbeatable commission structure, ensuring your Edmonton home sale is not just successful, but also financially smarter.

Don't let the thought of personal effort deter you from making your next move. Instead, empower yourself by understanding where your efforts are best directed and how to leverage professional support to maximize your outcome. Ready to discuss how your effort and my expertise can combine for a successful and cost-effective sale? Reach out today for a no-obligation consultation, and let's get your Edmonton home sold efficiently and for top dollar. Visit my website at dkeet.ca to learn more.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What are predictions for home price changes over the next 6-12 months?"

Fri, 06 Mar 2026 10:01:44 GMT

Edmonton Real Estate Forecast 2026: Decoding Home Price Trends for the Next 6-12 Months

As we settle into March 2026, the Edmonton real estate market remains a dynamic landscape, perpetually sparking conversations about what lies ahead. Whether you're a homeowner contemplating a sale, a hopeful first-time buyer, or an investor looking for opportunities, understanding the potential trajectory of home prices over the next 6 to 12 months is absolutely critical. The question on everyone's mind isn't just "Will prices go up or down?" but rather, "By how much, and what factors will truly drive these changes in our unique Edmonton market?"

This isn't just about economic models; it’s about the very fabric of our communities, the aspirations of families, and the strategic decisions that shape our city. With fluctuating interest rates, robust population growth, and a shifting economic landscape, Edmonton homeowners and prospective buyers need clear, data-informed insights to navigate the coming months with confidence. Let's dive deep into the key drivers, expert outlooks, and practical advice to help you understand what might be in store for Edmonton home prices through late 2026 and into early 2027.

The Macroeconomic Landscape: Canada's Influence on Edmonton

While Edmonton possesses its own unique market characteristics, it doesn't exist in a vacuum. Broader Canadian and global economic trends significantly influence local real estate. For 2026, several key macroeconomic factors are at play:

Interest Rate Outlook: The Bank of Canada's Pivotal Role

The Bank of Canada's policy interest rate is arguably the single most impactful factor on housing affordability and, consequently, home prices. After a period of aggressive rate hikes, 2026 is anticipated to be a year of potential stabilization or even modest reductions. Here's what that could mean for Edmonton:

Potential Rate Cuts: Should the Bank of Canada begin to incrementally lower its policy rate, even by a quarter or half percentage point, this could translate into slightly lower variable mortgage rates and potentially more attractive fixed rates. This reduction in borrowing costs can significantly enhance buyer affordability, allowing more individuals to qualify for mortgages or to qualify for larger loan amounts. The psychological effect of falling rates can also spur confidence among buyers who have been waiting on the sidelines, potentially increasing demand.
Stabilization: If rates remain steady, the market might continue to adjust to current borrowing costs. While it won't provide the boost of rate cuts, it offers predictability, which can also be a calming factor for both buyers and sellers, encouraging more consistent market activity rather than speculative swings.
Impact on Demand: Lower interest rates typically stimulate buyer demand, as homes become more affordable. This increased demand, especially in a supply-constrained market, can exert upward pressure on prices. Conversely, sustained high rates can dampen demand, leading to more modest price growth or even slight corrections in some segments.

Inflation and Economic Growth

Inflation, which dictates the Bank of Canada's decisions, and the broader economic health of the country also play a role:

Inflation Control: If inflation continues to moderate towards the Bank of Canada's target, it provides more leeway for rate cuts, which as discussed, can boost housing. Persistent high inflation, however, might keep rates elevated, maintaining pressure on affordability.
National GDP Performance: A strong national economy generally translates to job growth, higher consumer confidence, and increased disposable income, all of which support a healthy housing market. A weaker economy might see slower job creation and cautious consumer spending, potentially tempering housing demand across the country, including Edmonton.

Edmonton's Local Market Drivers: A Unique Position

While national trends set the stage, Edmonton's specific strengths and challenges will ultimately define its real estate performance over the next 6-12 months.

Population Growth: A Major Tailwind

Alberta, and Edmonton in particular, has been a magnet for interprovincial and international migration. This robust population growth is a monumental driver for housing demand:

Migration Boom: Compared to other provinces, Alberta's affordability, economic opportunities, and quality of life continue to attract a significant influx of new residents. Many of these newcomers choose Edmonton as their new home, creating a consistent need for housing across all segments.
Household Formation: As the population grows, so does the rate of new household formation. Each new household requires a place to live, whether rented or owned, directly increasing the demand for available housing units. This sustained demand provides a strong foundational support for home prices.

Employment and Economic Diversification

Edmonton’s economy, once heavily reliant on oil and gas, has seen significant strides in diversification, which contributes to a more resilient housing market:

Stable Job Market: Growth in sectors like technology, health sciences, manufacturing, and logistics provides a broader base of employment opportunities. A stable and growing job market ensures that residents have the income stability required to purchase and maintain homes, fueling buyer confidence.
Investment and Development: Continued investment in infrastructure projects, the innovation district, and various industrial expansions in the Edmonton Metropolitan Region creates jobs and attracts businesses, further solidifying the economic outlook and supporting demand for both residential and commercial properties.

Housing Supply and Inventory Levels

The balance between supply and demand is crucial for price movements:

Inventory Constraints: Edmonton has experienced periods of relatively tight inventory, particularly in desirable single-family home segments. When the number of available homes for sale is low relative to buyer demand, it creates a competitive environment that supports price appreciation.
New Construction: While new housing starts are underway, it takes time for these units to come to market. The pace of new construction, and whether it can keep up with the rapid pace of population growth, will be a key determinant of future price movements. A significant surge in new supply could temper price growth, whereas a persistent shortage will likely continue to push prices upwards.

Relative Affordability

Edmonton's enduring affordability advantage is a powerful draw:

Compared to Major Cities: When pitted against the housing markets of Vancouver, Toronto, and even Calgary, Edmonton consistently offers greater affordability. This makes it an attractive destination for interprovincial migrants, first-time homebuyers, and even investors seeking higher yields. This persistent affordability acts as a floor for prices, making significant downturns less likely, as there's always a pool of buyers finding value here.
Buyer Confidence: The perception of good value instills confidence in buyers, encouraging them to enter the market. This steady stream of buyer interest helps maintain a healthy level of activity and supports price stability, if not gradual growth.

Expert Insight: "In a market influenced by so many moving parts, your preparation is your power. For sellers, this means understanding your home's true value and presenting it in its best light. For buyers, it means getting pre-approved, knowing your budget inside and out, and being ready to act decisively when the right opportunity arises. Don't wait for perfect clarity – strategic action based on current information is always the best approach."

Edmonton Home Price Predictions: The Next 6-12 Months (March 2026 - March 2027)

Considering the confluence of these factors, the general consensus among real estate analysts and economists points towards a market that is likely to experience continued stability, with a propensity for moderate, sustainable appreciation across most segments in Edmonton over the next 6 to 12 months. We are not anticipating a boom, nor a significant bust, but rather a mature market responding to fundamental supply and demand dynamics.

Single-Family Detached Homes: Steady Demand, Modest Growth

This segment is expected to continue leading the market in terms of buyer demand and price stability. Single-family homes, particularly those in desirable neighbourhoods with good schools and amenities, remain highly sought after by families and those seeking more space.

Forecast: Expect moderate appreciation, likely in the low to mid-single-digit percentages (e.g., 2-4%). The limited supply in popular areas, coupled with strong migration, will continue to provide upward pressure.
Key Drivers: Affordability compared to other Canadian cities, population growth, and a continued preference for larger living spaces.
Considerations: Prices will vary significantly by neighbourhood, condition, and specific features of the property. Well-maintained and updated homes will command stronger interest and better prices.

Townhomes and Duplexes: The Strong Middle Ground

The townhome and duplex market represents an attractive option for first-time buyers, young families, and those looking to downsize without compromising too much on space or a yard. This segment offers a compelling balance of affordability and functionality.

Forecast: Steady growth, potentially mirroring or slightly exceeding single-family homes in certain high-demand areas. We could see 3-5% appreciation. These properties often capture buyers priced out of the detached market but still seeking more space than a condo.
Key Drivers: Relative affordability, lower maintenance compared to detached homes, and often newer construction or renovated options.
Considerations: Location close to transit, amenities, and schools will be paramount for strong performance in this segment.

Condominiums: Potential for Renewed Interest and Recovery

The condominium market in Edmonton has historically been more susceptible to fluctuations and has experienced slower growth than other segments. However, for 2026, there's a growing sentiment that this segment could see renewed interest, especially as affordability pressures push buyers towards lower price points.

Forecast: Stabilization and potential for modest appreciation, perhaps in the 1-3% range. Some well-located, updated units could perform better. This segment might see more consistent activity as a direct result of overall affordability constraints in other housing types.
Key Drivers: Unbeatable entry-level pricing, urban lifestyle appeal, investor interest (as rents rise with population growth), and the potential for a rebound in a value-driven market.
Considerations: Stratification and condo fees, building management, and amenities will be critical factors for buyers. Newer, well-managed buildings in desirable locations (e.g., downtown, near universities or Whyte Avenue) are likely to fare best.

Overall Market Sentiment

The sentiment in Edmonton remains largely positive. While interest rate uncertainty might create some hesitation, the underlying fundamentals of robust population growth, a diversifying economy, and strong relative affordability are expected to prevent any significant downturn. Instead, we anticipate a more balanced market, moving away from the frenetic pace of recent years towards more sustainable growth.

For Sellers: The market will likely remain favourable, but strategic pricing and strong marketing will be crucial to stand out. Overpricing in a more balanced market can lead to longer listing times.
For Buyers: While competition exists, a steady market offers more opportunities for thoughtful decision-making, especially if interest rates provide some relief. Being pre-approved and having a clear idea of your non-negotiables is essential.

Navigating the Market: Your REALTOR® and Commission Savings

In a real estate market that's consistently evolving, having an experienced REALTOR® by your side is invaluable. My role isn't just about facilitating transactions; it's about providing strategic advice, market insights, and unwavering support to help you achieve your real estate goals, whether buying or selling.

For sellers in particular, every dollar you save on commissions directly impacts your net proceeds, which becomes even more critical in a market anticipating moderate rather than exponential growth. This is precisely where One Percent Realty's posted commission rates offer a distinct advantage, allowing you to maximize your equity without compromising on full-service excellence.

One Percent Realty’s Posted Commission Rates: Maximize Your Net Proceeds

At One Percent Realty, we believe in providing comprehensive, top-tier real estate services while allowing you to keep more of your hard-earned equity. Our transparent, posted commission rates are designed to save you thousands compared to traditional higher-fee brokerages, without cutting corners on service.

For homes under $400,000: Our posted commission rate is just $7,950 + GST. This comprehensive fee includes $3,500 that goes directly to the buyer’s agent, ensuring they are fairly compensated for bringing a qualified buyer to your door.
For homes between $400,000 and $900,000: The posted commission rate is $9,950 + GST. From this, $4,500 is allocated to the buyer’s agent, guaranteeing strong incentive for cooperation.
For homes over $900,000: We charge 1% of the sale price plus a $950 deal fee. In this structure, 0.5% of the sale price is paid to the buyer’s agent, again ensuring they are incentivized to show your property.

It's important to remember that commissions are always negotiable in Alberta. However, with One Percent Realty, you start with an incredibly competitive, transparent rate that is clearly laid out, allowing you to budget effectively and understand your net proceeds from day one.

Full Service, Lower Fee: How Derek Keet Delivers Value

My commitment to you, as your REALTOR® with One Percent Realty, is to provide a complete real estate experience, covering every aspect of selling your home, typically for thousands less than traditional commissions. My services include:

Professional Marketing: Your property will receive extensive exposure, including placement on MLS®, dkeet.ca, REALTOR.ca, and numerous other high-traffic real estate websites. High-quality photos and detailed property descriptions are standard.
Expert Negotiations: I will diligently negotiate on your behalf to secure the best possible price and terms for your property, ensuring your interests are always protected.
Scheduled Showings: I manage all showing requests and feedback, streamlining the process for you.
Open Houses: I strategically conduct open houses to maximize exposure and attract potential buyers.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

You get a full-service experience with an experienced REALTOR® who lives and works in Edmonton, intimately familiar with our unique market nuances, all while saving significantly on commission. It's about smart selling, not cheap selling.

The Road Ahead: Informed Decisions for Edmonton Real Estate

The Edmonton real estate market over the next 6-12 months (March 2026 to March 2027) is poised for continued stability and moderate growth, underpinned by strong population dynamics and a resilient local economy. While interest rates will remain a key variable, the overall outlook suggests a healthy, balanced environment for both buyers and sellers.

For sellers, preparing your home strategically and partnering with a REALTOR® who offers exceptional service and significant commission savings can directly translate to thousands more in your pocket. For buyers, understanding market conditions, securing pre-approval, and being ready to make informed decisions will be your greatest assets. Edmonton's affordability advantage will continue to attract newcomers, ensuring a steady base of demand that will support price stability and gradual appreciation across all housing types.

My commitment is to help you navigate these exciting times, providing clarity and strategic guidance at every step. Whether you're considering selling your property or looking to buy your dream home, I'm here to ensure your real estate journey is as smooth and profitable as possible.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

New property listed in Zone 53, Edmonton

Thu, 05 Mar 2026 09:57:46 GMT

I have listed a new property at 47 230 EDWARDS Drive SW in Edmonton. See details here

Welcome to this spacious, bright, and open 3-bedroom, 2-bath end-unit townhouse in the desirable Stonebridge community on Edwards Drive in family-friendly Ellerslie. Offering 1100+ sq ft of open-concept living, this home features hardwood and ceramic tile flooring, abundant storage, and a single attached garage with parking pad, conveniently located beside visitor parking. The inviting living room flows into the dining area and large kitchen with breakfast bar—perfect for everyday living and entertaining. Upstairs you’ll find a king-sized primary bedroom with a large walk-in closet, plus two additional generously sized bedrooms and a 4-piece bath. The fully finished basement adds even more space with a family room, fireplace, laundry, and excellent storage. Enjoy a private backyard with deck and patio and no neighbors behind. With low condo fees, quick access to all amenities and the Anthony Henday, this is an outstanding opportunity for first-time buyers or savvy investors. Welcome home!

"What flexibility do I have regarding sale terms or closing dates?"

Sun, 01 Mar 2026 01:48:04 GMT

Unlocking Your Options: Maximizing Flexibility in Sale Terms and Closing Dates in Edmonton Real Estate (2026)

Selling your home in Edmonton can feel like navigating a intricate puzzle, especially when it comes to the nitty-gritty details of an offer. As we move through early 2026, the Edmonton real estate market continues its dynamic pace, presenting both opportunities and challenges for sellers. Many homeowners mistakenly believe that once a buyer makes an offer, their only real point of negotiation is the price. The truth, however, is far richer and more empowering: you have significant flexibility regarding sale terms and closing dates. Understanding and leveraging this flexibility is paramount, not just for achieving your desired sale price, but for ensuring a smooth, stress-free transition to your next chapter.

As your dedicated Edmonton REALTOR®, my goal at One Percent Realty is not only to help you save significantly on commissions but also to arm you with the knowledge and strategy to navigate complex offers. This comprehensive guide will explore the various levers you can pull to tailor a sale agreement to your specific needs, giving you a strategic advantage in today's market.

The Anatomy of an Offer: More Than Just a Number

Before we delve into flexibility, let's break down the key components of a typical residential purchase contract in Alberta. Every element in an offer represents a potential point of negotiation, and understanding each one is your first step towards gaining control:

Purchase Price: While often the headline, it's just one piece of the puzzle.
Deposit: A show of good faith from the buyer, typically submitted after conditions are satisfied.
Conditions Precedent (or "Subjects"): These are clauses that must be met for the contract to become firm. Common examples include financing approval, a satisfactory home inspection, or the sale of the buyer's existing home.
Possession Date (Closing Date): The day the buyer officially takes ownership and possession of the property. This is a crucial area for flexibility.
Inclusions and Exclusions (Chattels & Fixtures): What stays with the property (e.g., appliances, window coverings) and what goes.
Representations and Warranties: Statements about the property's condition and title.
Property Status (e.g., "as is where is"): Denotes the condition the property is sold in.
Due Diligence Periods: Timelines for buyers to satisfy their conditions.

Each of these components can be negotiated and tailored. A seemingly lower offer price might be more attractive if it comes with fewer conditions, a quick closing date that suits your timeline, or a substantial deposit.

Expert Insight: Don't just react to the purchase price. Evaluate every element of an offer holistically. Sometimes, a slightly lower price with ideal terms can be more valuable than a higher price burdened with complex conditions or an inconvenient closing, especially when you factor in carrying costs or the need for a quick move. A good REALTOR® helps you see the bigger picture.

The Crucial Flexibility of the Closing Date

The possession date, or closing date, is often one of the most critical and flexible aspects of a sale. It dictates when you, as the seller, need to vacate your home, and when the buyer can move in. This date is rarely set in stone until the contract is firm, offering significant room for negotiation.

Standard Closing vs. Tailored Closing

While a 30-60 day closing is common, it's far from the only option. Your ideal closing date depends entirely on your personal circumstances:

Selling to Buy: If you're purchasing another property, aligning your sale closing with your purchase closing can prevent temporary housing needs or the stress of bridge financing.
Relocation: If you're moving for work or personal reasons, a specific closing date might be crucial for travel plans, school enrolment, or job start dates.
Renovations or Repairs: Perhaps you need extra time to complete minor repairs, or you want to ensure the property is sparkling clean for the new owners.
Financial Considerations: A quicker close might appeal if you want to stop mortgage payments sooner, while a longer close might be necessary to avoid penalties on a current mortgage or to manage capital gains tax implications.

Early Possession, Late Possession, and Rent-Back Agreements

Beyond the standard closing, Alberta's real estate framework allows for more nuanced possession strategies:

Early Possession: In some cases, a buyer might request to take possession of the property before the official closing date. This can involve a separate agreement where they rent the property from you for a short period. While it can be convenient for the buyer, it carries risks for the seller, as the buyer is occupying the home before they legally own it.
Late Possession (Seller Rent-Back): More commonly, sellers need a few extra days or weeks after the official closing date to move out, often because their new home isn't ready. This is achieved through a "seller rent-back" agreement, where you essentially become the tenant of the new owner for a defined period. This needs careful drafting to include rental rates, insurance requirements, and liability.
"Subject to Sale" Clauses and Time Clauses: If your buyer needs to sell their current home before they can purchase yours, their offer will include a "condition of the sale of buyer's property." This can delay your closing significantly. To mitigate this, a "time clause" (sometimes called an "escape clause") can be inserted into your contract. This clause allows you to continue marketing your home. If you receive another acceptable offer, you can give the first buyer notice (e.g., 24-72 hours) to waive their sale condition or walk away. This puts control back in your hands.

Negotiating these arrangements requires a thorough understanding of the legal implications and potential pitfalls. This is where an experienced REALTOR® becomes invaluable, ensuring that all agreements are properly documented and that your interests are protected.

Negotiating Sale Terms Beyond Price: Crafting Your Ideal Deal

The closing date is just one area of flexibility. Many other sale terms can be modified to create an offer that truly works for you.

Manipulating Conditions Precedent

Conditions are the buyer's safety net, but they can also be the seller's headache. You have flexibility in how you respond to and negotiate these:

Financing Condition: A standard condition. While you can't typically remove this, you can look for buyers with pre-approved financing or those offering a larger deposit, which indicates a stronger financial position.
Inspection Condition: Buyers almost always want an inspection. You can:
- Accept it: Standard practice.
- Provide a Pre-Inspection Report: Having your own inspection done before listing and making it available to buyers can streamline the process, potentially leading to unconditional offers or fewer renegotiations after a buyer's inspection.
- Negotiate Repairs vs. Credit: If an inspection reveals issues, you can agree to fix them, offer a price reduction, or provide a cash credit at closing. The latter often simplifies the process.
Condition of Sale of Buyer's Property (Revisited): As mentioned, this can be complex. Your flexibility here is in employing the time clause to keep your options open or by negotiating a longer condition period if the buyer's home is already under contract.
Condo Document Review: For condominium sales, buyers will review all condominium corporation documents. Ensure your documents are up-to-date and easily accessible to expedite this condition.
Real Property Report (RPR) with Compliance: In Alberta, sellers are typically responsible for providing an RPR with municipal compliance. You can negotiate to provide an existing RPR (with title insurance for any discrepancies) or a credit in lieu of a new RPR, though this is less common and carries higher risk for the buyer.

Inclusions and Exclusions: What Stays, What Goes?

These terms define what items are part of the sale. While fixtures (items permanently attached to the property) are typically included, chattels (movable items like appliances) are not unless specified. You have flexibility here:

Listing Strategy: Decide beforehand what you want to include (e.g., refrigerator, stove, washer/dryer) to make your listing more appealing.
Negotiating Items: A buyer might offer slightly less but ask for your hot tub or certain furniture. You can agree, decline, or offer specific items for a separate price. Be clear and detailed in the contract to avoid disputes.

The Deposit: A Sign of Buyer Commitment

The deposit amount and its due date can be negotiated. A larger deposit generally indicates a more serious and financially stable buyer, which gives you more confidence in the offer. You can counter-offer for a higher deposit or a quicker deposit submission timeline.

Representations, Warranties, and "As Is Where Is"

These clauses define the seller's assurances about the property. While sellers are legally required to disclose latent defects (defects not visible but known to the seller that make the property dangerous or unfit for habitation), you can still negotiate the extent of other representations. Selling "as is where is" means the buyer accepts the property in its current condition with all defects, visible or not. This usually applies to distressed properties or estates and generally commands a lower price, but reduces your post-sale liability. This is a significant point of flexibility for sellers willing to trade price for reduced risk.

Seller Incentives and Credits

To sweeten a deal without reducing the headline price, you can offer incentives:

Cash-back at Closing: A sum provided to the buyer at closing, often used for minor repairs, closing costs, or a new appliance. This is a clean way to adjust the net proceeds without changing the sale price on paper.
Pre-paid Property Taxes or Utilities: A small gesture that can make an offer more attractive.

The Power of a Strong Counter-Offer: Maximizing YOUR Terms

Receiving an offer is the beginning, not the end, of the negotiation. A well-crafted counter-offer is your tool to leverage the flexibility discussed above. It's not just about bumping up the price; it's about shaping the entire deal to fit your timeline and financial goals.

Understanding Buyer Motivations

A smart negotiation involves understanding what the buyer values most. Are they on a tight moving schedule? Do they have a specific closing date requirement due to a job transfer or school enrolment? Are they first-time homebuyers who need a bit of extra help with closing costs? If you can meet some of their key needs, they might be more flexible on other terms, or even on price.

Crafting Your Counter-Offer Strategically

Your counter-offer should clearly outline the changes you propose, not just to the price, but to:

Closing Date: Propose a date that works best for your move, alignment with a new purchase, or other personal reasons.
Conditions: Request removal of certain conditions, shorten condition periods, or specify how repairs will be handled (e.g., a credit instead of physical repairs).
Inclusions/Exclusions: Clarify items that you wish to take or leave.
Deposit: Counter for a higher deposit amount or a quicker submission.
Response Time: Set a reasonable but firm deadline for the buyer to respond, maintaining momentum.

The key is balance. You want to make your counter-offer appealing enough that the buyer doesn't walk away, yet firm enough to achieve your objectives. This is a delicate dance where my expertise as your REALTOR® truly shines.

Avoiding Common Pitfalls

Ambiguity: Ensure all terms are crystal clear. Vague language can lead to misunderstandings and disputes.
Unrealistic Expectations: While flexibility is good, pushing too hard on every single term can deter serious buyers. Know what your priorities are.
Emotional Decisions: Selling a home can be emotional. Rely on your REALTOR® for objective advice and strategic negotiation.

Leveraging Flexibility for a Seamless Transition with Derek Keet

Navigating these intricate negotiations and understanding the full scope of your flexibility can be daunting, especially in the fast-paced Edmonton market of 2026. This is precisely where the value of an experienced REALTOR® like myself comes into play. I guide my clients through every step, ensuring they understand their options and make informed decisions that align with their goals.

My approach at One Percent Realty is built on transparency, expertise, and maximizing your net proceeds. I don't just put a "For Sale" sign up; I become your strategic partner in selling your Edmonton home, ensuring you benefit from the best possible terms and closing dates.

One Percent Realty's Value Proposition: Maximizing Savings and Flexibility

While we empower you with flexibility in terms and closing dates, we also provide unparalleled value when it comes to commissions. Our unique commission structure means you keep more of your hard-earned equity, allowing you to invest in your next property, finance your move, or simply enjoy greater financial freedom. In Alberta, commissions are always negotiable, and our posted rates are designed to offer significant savings without compromising on service.

Here's how One Percent Realty’s posted commission rates work:

For homes under $400,000: Your total commission is $7,950 + GST. This includes $3,500 to the buyer’s agent, ensuring they are well-compensated to bring qualified buyers to your doorstep.
For homes between $400,000 and $900,000: Your total commission is $9,950 + GST. This includes $4,500 to the buyer’s agent, providing a competitive incentive in the market.
For homes over $900,000: Your total commission is 1% of the sale price + a $950 deal fee + GST. This includes 0.5% to the buyer’s agent, ensuring strong buyer agent interest for higher-value properties.

These rates mean thousands in savings compared to traditional commission structures, giving you more financial flexibility when considering other terms of the sale.

The Derek Keet Difference: Beyond the Transaction

Strategic Negotiation: I don't just present offers; I help you analyze them, identify areas for negotiation, and craft counter-offers that reflect your best interests, focusing on both price AND terms.
Market Insight: My deep understanding of the Edmonton market allows me to advise you on how various terms might impact buyer appeal and sale velocity, whether it's a seller's market or a more balanced one.
Clear Communication: You'll always be informed, understanding every clause and condition, and what each decision means for your sale.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly, ensuring all aspects of your sale, including complex term negotiations, are handled with expertise.
Peace of Mind: By handling the complexities of offers and counter-offers, I free you up to focus on your move, knowing that your sale is in expert hands and your financial interests are protected.

The human element of real estate is never lost in my service. While the numbers are important, the goal is always to achieve a sale that serves your life plans, minimizing stress and maximizing convenience. The flexibility in terms and closing dates is a powerful tool to achieve this, and with me as your REALTOR®, you'll wield it effectively.

Conclusion: Your Control, Your Sale

Selling a home is one of the most significant financial and personal events in life. In the vibrant Edmonton real estate market of 2026, understanding that you have extensive flexibility regarding sale terms and closing dates is a powerful advantage. It allows you to tailor the sale to your unique circumstances, whether you need a quick exit, extra time to move, or specific inclusions and exclusions. It's about moving beyond just the listing price and considering the entire package—the price, the conditions, and the timeline—to create an optimal outcome.

Don't settle for a rigid sale process. With the right knowledge and an experienced REALTOR® by your side, you can confidently navigate offers, negotiate effectively, and secure a deal that truly fits your needs. I'm here to ensure you not only achieve an excellent sale price but also a smooth, flexible, and financially advantageous transaction. Let's work together to make your next move your best move.

Ready to explore your options and list your Edmonton home with confidence, saving thousands while ensuring a flexible and smooth sale? Let's chat about how we can make your selling experience exceptional.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What is my current home equity and how does it compare locally?"

Sun, 01 Mar 2026 00:48:34 GMT

Unlocking Your Wealth: What's Your Edmonton Home Equity, and How Does It Compare?

As we navigate February of 2026, the Edmonton real estate landscape continues to evolve, presenting both opportunities and questions for homeowners. One of the most common and crucial questions I hear is, "What is my current home equity, and how does it compare locally?" It's a fundamental question that goes beyond mere curiosity; it's about understanding your financial standing, your potential for future investments, and your power within the market. Your home equity isn't just a number; it's a tangible asset, a wealth-building tool that can unlock possibilities for your family and your financial future. Whether you're considering a renovation, planning for retirement, or thinking about your next move, knowing your equity is the first step.

In this comprehensive guide, we'll dive deep into what home equity truly means, how to accurately calculate it, and critically, how your personal equity stands within the dynamic Edmonton market. We'll explore the local factors influencing property values, provide practical steps to assess your own situation, and demonstrate how leveraging your equity wisely can pave the way for your next financial chapter. With my expertise as an Edmonton REALTOR® and the transparent, cost-effective approach of One Percent Realty, my goal is to empower you with the knowledge to make informed decisions and maximize your home's true value.

What Exactly is Home Equity? The Foundation of Your Home's Value

At its core, home equity is the portion of your property that you truly own outright, free and clear of any outstanding debt. Think of it as the difference between your home's current market value and the amount you still owe on your mortgage(s) and any other liens against the property. It's a dynamic figure, fluctuating with market conditions, your mortgage payments, and any improvements you make to your home. Understanding this fundamental concept is crucial because it represents a significant portion of many Canadians' personal wealth.

The Simple Formula:

Home Equity = Current Market Value of Your Home - Outstanding Mortgage Balance & Other Debts

Why is Home Equity So Important?

Your home equity isn't just a static number on a statement; it's a powerful financial asset that offers a multitude of benefits:

Financial Security: It acts as a significant store of wealth, providing a safety net for unexpected expenses or as a foundation for retirement planning.
Leverage for Future Investments: Substantial equity can be used as collateral for loans (like a Home Equity Line of Credit, or HELOC) to finance renovations, education, or even a down payment on another property.
Building Personal Wealth: As you pay down your mortgage and property values appreciate, your equity grows, contributing directly to your personal net worth.
Flexibility When Selling: Higher equity means more cash in your pocket at closing, providing greater flexibility for your next housing purchase or other financial goals.

Factors That Influence Your Home Equity:

Mortgage Payments: Each principal payment you make directly increases your equity. Over time, as more of your payment goes towards the principal, your equity grows steadily.
Market Appreciation: This is a big one, especially in a dynamic market like Edmonton. When the overall value of homes in your neighbourhood increases, so does your equity, even if you haven't made a single extra mortgage payment.
Home Improvements: Strategic renovations and upgrades (e.g., kitchen remodels, bathroom renovations, basement developments) that add value to your property can significantly boost its market value and, by extension, your equity.
Outstanding Debts: Any loans secured by your home, such as a HELOC or a second mortgage, will reduce your available equity.

Calculating Your Home Equity: A Step-by-Step Guide

Determining your home equity isn't complicated, but it requires accurate information. Here’s how you can do it:

Step 1: Ascertain Your Home's Current Market Value

This is arguably the most critical and often the most challenging part of the equation. Your home's market value isn't simply what you paid for it, nor is it what an online estimator *guesses* it might be. It's what a willing buyer would pay for your home in the current Edmonton market conditions.

Professional Comparative Market Analysis (CMA): This is the most accurate method. As an Edmonton REALTOR®, I can provide you with a comprehensive CMA. This involves analyzing recent sales of comparable properties (similar size, age, condition, and location) in your neighbourhood, assessing current listings, and considering unique features or improvements of your home. A professional CMA provides a realistic and data-driven estimate of your home's value in today's market.
Professional Appraisal: For a legally recognized valuation, especially for refinancing, a professional appraiser can provide an independent, unbiased opinion of value.
Online Estimators: While convenient, these tools often use algorithms that don't account for specific property conditions, unique upgrades, or nuanced neighbourhood dynamics. They should only be used as a very rough starting point.

When considering your home's market value, I look at factors like recent sales prices for comparable homes in your immediate area, the current demand for properties in your specific Edmonton community, and the overall condition and features of your home relative to others on the market. This localized insight is invaluable.

Step 2: Determine Your Outstanding Mortgage Balance and Other Debts

This part is usually straightforward:

Mortgage Statements: Your lender sends these regularly, detailing your principal balance.
Online Banking Portal: Most banks offer instant access to your current mortgage balance through their online platforms.
Lender Contact: If you're unsure, a quick call to your mortgage lender can provide the exact principal amount owing.
Other Liens: Don't forget to include any Home Equity Lines of Credit (HELOCs), second mortgages, or other debts secured against your property.

Step 3: Apply the Equity Formula

Once you have both numbers, simply subtract your total outstanding debt from your home's current market value.

Example Scenario (February 2026, Edmonton):

Current Market Value of Your Home (as determined by a CMA): $480,000
Outstanding Mortgage Balance: $250,000
Outstanding HELOC Balance: $20,000
Total Outstanding Debt: $250,000 + $20,000 = $270,000
Your Current Home Equity: $480,000 - $270,000 = $210,000

In this example, $210,000 is your current home equity, representing a significant asset you own in your Edmonton property.

Expert Insight: "Many homeowners rely on generic online estimates, which can be wildly inaccurate. To truly understand your equity, a precise, current market valuation is essential. As an Edmonton REALTOR®, I can provide a no-obligation Comparative Market Analysis (CMA) that reflects the real-time nuances of your neighbourhood, giving you a far more reliable figure to base your financial decisions on. This isn't just about selling; it's about empowering you with accurate information."

How Does Your Equity Compare Locally? Navigating the Edmonton Market in 2026

Knowing your personal equity is powerful, but understanding how it compares within the broader Edmonton market provides invaluable context. Local market dynamics are a significant driver of equity growth, and what's happening across the city and in specific neighbourhoods directly impacts your financial picture.

The Edmonton Real Estate Landscape in 2026: Key Influencers

As we move through 2026, several factors are shaping the Edmonton housing market and, consequently, home equity:

Economic Stability and Growth: Edmonton's economy, supported by its energy sector, growing technology, and diversified industries, plays a critical role. A stable economy typically leads to job growth, which in turn attracts new residents and fuels housing demand, supporting property values.
Interest Rate Environment: The prevailing interest rates significantly impact affordability and buyer demand. Lower rates can make homeownership more accessible, boosting demand and potentially leading to price appreciation. Conversely, higher rates can cool the market, affecting the pace of equity growth. As we consider 2026, many are watching interest rate trends closely for their impact on borrowing costs.
Supply and Demand: This fundamental economic principle is always at play. A shortage of housing supply relative to buyer demand often drives prices up, accelerating equity growth. An oversupply can have the opposite effect. Edmonton has experienced periods of both tight supply and more balanced markets.
Population Growth and Migration: Alberta, and Edmonton specifically, continues to be an attractive destination for interprovincial migration. Influxes of new residents create demand for housing across all types, from starter homes to family residences, which can underpin market strength.
Local Development and Infrastructure: Investments in new amenities, transit infrastructure, and community developments can enhance the desirability of certain areas, contributing to localized property value increases and equity growth.

Understanding Neighbourhood Variations

Edmonton is a city of diverse neighbourhoods, and equity comparisons are often most relevant at this micro-level. Your equity growth might differ significantly from a homeowner across town, or even in an adjacent community.

Mature Neighbourhoods: Areas like Old Strathcona, Garneau, or Crestwood, often with established trees, character homes, and proximity to downtown or amenities, typically hold their value well and can see steady appreciation. Redevelopment and infill projects can also boost values here.
Suburban Growth Areas: Newer communities on the city's outskirts may experience different growth patterns. While initial purchase prices might be lower, rapid development can sometimes lead to quick appreciation, but also increased competition for new builds.
Specific Market Segments: Condominiums versus single-family homes, or luxury properties versus entry-level homes, can have distinct market trends that influence equity.

A true comparison requires a REALTOR® with intimate knowledge of these local nuances. I track these shifts daily, understanding how changes in specific areas might impact your home's value and, by extension, your equity.

What "Good" Equity Looks Like

There's no universal answer to what constitutes "good" equity, as it depends on individual financial goals and timelines. However, here are some general benchmarks:

20% Equity: This is often seen as a critical threshold. Reaching 20% equity typically means you can avoid Private Mortgage Insurance (PMI) if you're refinancing, and it provides a solid foundation for financial leverage.
Significant Growth: If your equity has grown substantially beyond your principal payments, it's a strong indicator of market appreciation and a healthy investment. For many Edmonton homeowners who have owned for several years, this is often the case.
Sufficient for Next Steps: "Good" equity is also about having enough to achieve your next financial goal, whether it's a down payment for a larger home, funding a major renovation, or creating a comfortable retirement nest egg.

To truly compare your equity locally, you need a personalized assessment. I can help you understand your property's performance relative to similar homes in your specific Edmonton community, providing insights into its appreciation trajectory and potential.

Leveraging Your Equity: Opportunities and Strategies

Once you understand your home equity, the next natural step is to consider how you can put it to work for you. Your equity is not just a theoretical asset; it's a tangible resource that can open doors to various financial opportunities.

1. Refinancing Your Mortgage

Refinancing involves replacing your existing mortgage with a new one, often with different terms or a larger principal amount. This can be a smart move if you have significant equity.

Lower Interest Rates: If current interest rates are lower than your existing mortgage rate, refinancing can reduce your monthly payments and save you money over the long term.
Debt Consolidation: You can often roll higher-interest debts (like credit cards or personal loans) into your mortgage, reducing your overall interest burden and simplifying your payments.
Accessing Cash for Renovations: Home improvements can increase your property's value further. Refinancing allows you to tap into your equity to fund these projects, potentially increasing your equity even more.

2. Home Equity Line of Credit (HELOC)

A HELOC is a revolving credit line secured by your home equity. It functions much like a credit card, allowing you to borrow, repay, and re-borrow funds up to a certain limit.

Flexibility: You only pay interest on the amount you borrow, and you can access funds as needed, making it ideal for ongoing projects or unexpected expenses.
Lower Interest Rates: As a secured loan, HELOCs typically have lower interest rates than unsecured personal loans or credit cards.
Uses: Common uses include funding education, covering medical expenses, or making staggered home improvements.

3. Selling Your Home

For many, the ultimate way to leverage equity is to sell their home. This allows you to realize the accumulated wealth and apply it towards your next financial goal.

Funding a Down Payment: The proceeds from your sale can provide a substantial down payment for a larger or more desirable home, minimizing your next mortgage.
Retirement Planning: For empty nesters or those looking to downsize, selling a high-equity home can unlock significant capital to supplement retirement savings or fund a more modest lifestyle.
Investment Opportunities: The cash realized from a sale can be invested in other ventures, diversify your portfolio, or be used to pay off other debts.

When considering selling your home to unlock your equity, the amount you net from the sale is paramount. This is where the choice of your REALTOR® and their commission structure can make a dramatic difference. Maximizing your take-home equity means minimizing your selling costs, without compromising on professional, effective service. This brings us to a crucial conversation about how One Percent Realty supports Edmonton homeowners in realizing their financial goals.

Maximizing Your Equity When Selling: The One Percent Realty Advantage

You’ve worked hard to build equity in your Edmonton home. When it comes time to sell, shouldn't you keep as much of that hard-earned money as possible? This is the core philosophy behind One Percent Realty, and it's why I'm passionate about helping homeowners in Edmonton achieve their financial goals. With One Percent Realty’s posted commission rates, you receive full, professional REALTOR® services while saving thousands, allowing more of your equity to stay in your pocket.

How One Percent Realty Saves You Money (and Boosts Your Net Equity):

Our transparent and straightforward commission structure is designed to put more money back into your hands compared to traditional higher commission models. We provide comprehensive service, including listing on MLS® (REALTOR.ca), professional photography, showing coordination, expert negotiation, and seamless client communication, all for a significantly lower fee. Here’s a breakdown of One Percent Realty’s posted commission rates:

For homes under $400,000: The total commission is $7,950 + GST. This rate already includes $3,500 for the buyer’s agent.
For homes between $400,000 and $900,000: The total commission is $9,950 + GST. This rate already includes $4,500 for the buyer’s agent.
For homes over $900,000: The total commission is 1% of the sale price plus a $950 deal fee + GST. This rate already includes 0.5% of the sale price for the buyer’s agent.

It's important to remember that commissions are negotiable in Alberta, and we believe our transparent, value-driven model offers an exceptional choice. The savings are substantial, directly impacting the net proceeds you receive from your sale. Imagine what you could do with an extra $10,000, $15,000, or even more in your pocket! That's money that can go towards your next down payment, retirement fund, or simply back into your savings.

Full-Service, Uncompromised Quality:

Some people mistakenly believe that a lower commission means less service. With One Percent Realty, that couldn't be further from the truth. As your Edmonton REALTOR®, I provide:

Expert Market Guidance: A precise Comparative Market Analysis (CMA) to price your home competitively and strategically for the Edmonton market.
Maximum Exposure: Your property will be listed on MLS®/REALTOR.ca, ensuring it reaches the widest possible audience of buyers and REALTORS® across Canada and beyond.
Professional Marketing: High-quality photography, detailed property descriptions, and effective online presence to showcase your home in its best light.
Skilled Negotiation: My experience ensures you get the best possible price and terms for your property.
Seamless Process Management: From initial listing to closing, I guide you through every step, ensuring a smooth transaction.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

Our commitment is to deliver exceptional service and outstanding results, helping you maximize your equity without unnecessary costs. The buyer's agents in Edmonton are accustomed to our model; they bring their qualified buyers to our listings because they know the homes are well-marketed and the commissions for their clients are clearly outlined.

Taking the Next Step: Your Personalized Equity Assessment

Understanding your home equity and how it sits within the Edmonton market is more than just a financial exercise; it's about gaining clarity and control over one of your most significant assets. Whether you're contemplating a major life change, planning home improvements, or simply want to stay informed about your financial health, having an accurate and up-to-date picture of your equity is crucial.

As your dedicated Edmonton REALTOR®, I am here to provide you with the personalized insights you need. There's no substitute for local expertise, and I pride myself on delivering precise market analysis tailored specifically to your property and neighbourhood. I can provide a comprehensive, no-obligation Comparative Market Analysis (CMA) that will not only tell you your home's true current value but also help you understand its equity position relative to local trends in early 2026.

If you're curious about your equity, want to explore the possibilities it unlocks, or are considering selling your home and want to maximize your net proceeds through One Percent Realty’s posted commission rates, I encourage you to reach out. Let's work together to empower your financial future and make the most of your Edmonton home.

Ready to discover your true home equity?
Contact Derek Keet for a personalized, no-obligation home valuation today!

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How do my home's specific features impact its marketability today?"

Sat, 28 Feb 2026 19:27:33 GMT

Unlocking Your Home's Value: How Specific Features Drive Marketability in Edmonton's 2026 Market

As we navigate the dynamic Edmonton real estate market in early 2026, many homeowners find themselves asking a crucial question: "How do my home's specific features truly impact its marketability and ultimate sale price today?" It's a question that goes beyond mere square footage or the number of bedrooms. In a market continually shaped by evolving buyer preferences, economic shifts, and interest rate fluctuations, understanding which aspects of your home resonate most with prospective buyers is paramount.

From the curb appeal that makes a memorable first impression to the often-overlooked details that provide long-term peace of mind, every feature of your property plays a role in its perceived value. For Edmonton homeowners looking to sell, deciphering these influences means the difference between a quick, profitable sale and a prolonged, frustrating experience.

I'm Derek Keet, your Edmonton REALTOR® with One Percent Realty, and my goal is to help you maximize your home's sale potential. Today, we're diving deep into the specific features that are making the biggest waves in our local market, providing you with actionable insights to prepare your home for sale and stand out from the competition. We'll explore everything from location nuances to interior upgrades, energy efficiency, and even the often-underestimated power of a well-maintained outdoor space, all while keeping a keen eye on buyer psychology and market trends for the coming year.

The Foundation: Location, Location, Location (and Neighbourhood Vibe)

While not a "feature" of the home itself, its geographical context is arguably the single most impactful factor on marketability. In Edmonton, buyers aren't just purchasing a house; they're investing in a lifestyle, a community, and a future. The specific features of your neighbourhood heavily influence who buys your home and for how much.

Proximity to Amenities: Homes close to grocery stores, pharmacies, restaurants, coffee shops, and entertainment venues tend to command higher prices. Walkability scores are increasingly important for many Edmontonians.
School Districts: For families, access to highly-rated public or private schools is often a non-negotiable. Being in a desirable school zone significantly boosts marketability.
Parks and Green Spaces: Edmonton is known for its beautiful river valley and extensive park systems. Homes near these natural assets, or even smaller local parks, are highly sought after for recreation and quality of life.
Transportation Access: Easy access to major roadways (e.g., Whitemud Drive, Anthony Henday Drive) and public transit (LRT, bus routes) is critical. Commute times remain a top concern for many.
Future Development: Upcoming community amenities, commercial developments, or infrastructure projects can either enhance or detract from a neighbourhood's appeal. A knowledgeable REALTOR® like myself can provide insight into these plans.
Noise Levels and Traffic: A quieter street, away from heavy traffic or industrial noise, is often preferred, particularly for residential homes.

Even if your home itself is a masterpiece, a less-than-ideal location can temper its market potential. Conversely, a modest home in a prime location often sells quickly and for a premium.

Making a Grand Entrance: Curb Appeal and Exterior Condition

Before a potential buyer even steps inside, they’ve formed a strong opinion based on your home's exterior. This "curb appeal" isn't just about aesthetics; it signals how well the home has been maintained overall. In 2026, buyers are savvier than ever, looking for homes that don't immediately require significant exterior investment.

Landscaping: Tidy, well-maintained landscaping (even in winter, clearing snow and ice) makes a huge difference. Simple, neat gardens, healthy lawn, and absence of overgrown shrubs send a positive message.
Exterior Finish: The condition of your siding, stucco, or brickwork is crucial. Cracks, peeling paint, or dirty surfaces are immediate red flags. A fresh coat of exterior paint or professional cleaning can dramatically improve appearance.
Roof Condition: A relatively new or well-maintained roof offers peace of mind. Buyers are wary of properties needing immediate large-scale repairs like a roof replacement, which can cost tens of thousands of dollars.
Windows and Doors: Clean windows and a welcoming, well-maintained front door (perhaps with a fresh coat of paint or modern hardware) significantly enhance appeal. Energy-efficient windows are a bonus feature.
Walkways and Driveways: Clear, crack-free pathways and driveways are important for safety and aesthetics. Addressing significant cracks or unevenness is a worthwhile investment.
Lighting: Thoughtful exterior lighting not only enhances safety and security but also highlights architectural features and creates a welcoming ambiance, especially for evening showings.

The Heart of the Home: Interior Condition, Layout, and Updates

Once inside, buyers immediately assess the feel and functionality of a home. Dated interiors, poor layouts, or obvious deferred maintenance can quickly deter even the most interested parties. Certain rooms, like the kitchen and bathrooms, hold disproportionate weight.

Kitchens: The Centrepiece of Modern Living

The kitchen is often the deal-maker or breaker. Buyers in Edmonton today are looking for spaces that are not only functional but also aesthetically pleasing and conducive to entertaining and family life.

Modern Aesthetics: Outdated cabinetry, countertops, or appliances can significantly devalue a home. Even minor upgrades like new cabinet hardware, a fresh backsplash, or updated lighting can make a big difference.
Countertops: Quartz, granite, or even high-quality laminates are preferred. Scratched or peeling laminate can be a major turn-off.
Appliances: Stainless steel appliances are still highly desired. Matching sets, especially energy-efficient models, are a strong selling point.
Layout & Storage: An efficient layout with ample counter space and smart storage solutions (pantries, functional drawers) is key. Open-concept kitchens that flow into dining or living areas are particularly attractive.

Bathrooms: Cleanliness and Comfort

Bathrooms are another high-impact area. Buyers want clean, functional, and modern spaces. The number of bathrooms, particularly ensuites, also significantly affects marketability.

Updates: Fresh paint, modern vanities, updated fixtures, and clean, contemporary tiling are crucial. Buyers appreciate walk-in showers and dual sinks in master ensuites.
Condition: Spotless grout, no leaky faucets, and pristine toilets and tubs are non-negotiable. Any signs of mould or water damage are major deterrents.
Functionality: Good lighting, proper ventilation, and adequate storage are important considerations.

Overall Interior: Flow, Finishes, and First Impressions

Flooring: Hardwood, luxury vinyl plank (LVP), and good quality tile are generally preferred, especially in high-traffic areas. Clean, well-maintained carpet is acceptable in bedrooms, but old, stained, or worn carpet needs replacing.
Paint & Finishes: Neutral, light colour palettes make spaces feel larger, brighter, and allow buyers to envision their own decor. Fresh paint is one of the most cost-effective upgrades with the highest ROI.
Layout & Flow: While you can't change structural elements without major renovations, a home with a logical flow, good room proportions, and a sense of openness often feels more inviting. Designated spaces for work or relaxation are increasingly valued.
Natural Light: Homes with abundant natural light feel more welcoming and spacious. Clean windows, uncluttered window treatments, and strategic use of mirrors can enhance this.

Expert Insight: "When considering upgrades, think about areas with the highest visual impact and functionality. A fresh, neutral paint job, updated lighting fixtures, and decluttering your home are often the most cost-effective ways to boost marketability without overspending. Small touches make a big difference in how buyers perceive the overall care and potential of your property."

Space and Configuration: Square Footage, Bedrooms, and Basement Development

The practical aspects of space – how much there is and how it’s configured – are fundamental to marketability, especially in a city like Edmonton where diverse family structures and lifestyles are common.

Total Square Footage: While bigger often translates to higher value, it's the *usable* square footage that truly matters. A well-designed smaller home can sometimes feel more spacious than a poorly laid out larger one.
Number of Bedrooms: For families, 3-4 bedrooms on the same level (typically upstairs) are highly desirable. Homes with fewer than 3 bedrooms can limit the buyer pool.
Number of Bathrooms: A minimum of 1.5 baths (one full, one half-bath) is standard. Homes with 2.5 or 3.5 bathrooms, especially with an ensuite for the primary bedroom, are significantly more marketable.
Basement Development: In Edmonton, a professionally finished basement is a major value-add. It essentially doubles your usable living space, providing extra bedrooms, a family room, or a home office. Legal secondary suites in the basement are particularly attractive for their income-generating potential, but require adherence to strict city bylaws and proper permitting.
Dedicated Work Spaces: The shift towards remote or hybrid work means buyers are increasingly looking for a dedicated home office or a flexible space that can serve this purpose.
Flexibility: Rooms that can serve multiple purposes (e.g., a den that can be a playroom, office, or guest room) add value.

Efficiency and Technology: The Modern Home Expectation

As sustainability and cost-of-living concerns grow, energy efficiency and smart home features are becoming increasingly important to Edmonton buyers in 2026. These features don't just add convenience; they promise lower utility bills and a modern lifestyle.

Energy-Efficient Windows: Newer, double or triple-pane windows reduce heat loss, saving money on heating costs (critical in Edmonton winters) and improving comfort.
High-Efficiency Furnace & Hot Water Tank: Buyers will often ask about the age and efficiency of these major mechanical systems. Newer, well-maintained units are a significant selling point and demonstrate proactive home care.
Insulation: Good attic and wall insulation contributes to lower energy bills and a more comfortable interior environment.
Smart Home Technology: While not universally expected, features like smart thermostats (e.g., Nest, Ecobee), smart lighting, integrated security systems, and doorbell cameras can add a perception of modernity and convenience.
LED Lighting: Energy-efficient LED lighting throughout the home is a small but impactful detail that buyers appreciate.

Outdoor Oasis: Decks, Patios, and Yard Space

Especially after the recent years, outdoor living spaces have gained immense value. Edmontonians love to maximize their summer and fall months outdoors, making a well-designed and maintained yard a significant asset.

Decks and Patios: A functional, well-maintained deck or patio extends the living space outdoors. Buyers look for areas suitable for dining, lounging, and entertaining.
Landscaping and Privacy: Mature trees, attractive shrubs, and well-kept flower beds enhance beauty and privacy. A fully fenced yard is almost a requirement for families with children or pets.
Backyard Orientation: A south-facing backyard is often highly desired for maximum sunlight exposure, though east and west-facing yards also have their benefits.
Gardens/Green Space: Even a small patch of lawn or a dedicated garden bed can be appealing. Low-maintenance landscaping is a bonus for many buyers.

Parking and Storage: The Edmonton Essentials

In Edmonton, where winters are long and storage needs are real, garage and parking facilities are far from an afterthought.

Garage: An attached double garage is often a premium feature, offering convenience, security, and shelter from the elements. Detached garages are also highly valued for storage and workshop space. A heated garage is a luxury feature that can appeal to many.
Extra Parking: Additional driveway space or RV parking can be a significant advantage, especially for larger families or those with recreational vehicles.
Storage Solutions: Beyond the garage, dedicated storage areas within the home (large closets, basement storage rooms) are appreciated.

Beyond the Basics: Unique and Niche Features

Some features appeal to a narrower but often highly motivated buyer pool, or they add a distinct luxury element:

Views: River valley views, cityscapes, or even pleasant park views can add significant value.
Architectural Style: While subjective, unique architectural styles (e.g., mid-century modern, specific heritage homes) can appeal to niche buyers who are willing to pay a premium.
Soundproofing: Particularly in townhouses or homes on busy streets, effective soundproofing can be a significant draw.
Accessibility Features: For an aging population or multi-generational families, features like ramp access, wider doorways, or main-floor living options can be highly valuable.
Workshop/Hobby Space: A dedicated space for hobbies, whether in the garage or basement, appeals to a specific buyer segment.

The Unseen Feature: Overall Maintenance and Peace of Mind

Ultimately, all these specific features contribute to one overarching characteristic: the perceived maintenance level of your home. Buyers are looking for properties that don't come with a long list of immediate repairs or hidden issues. While you can't see the health of your furnace or the integrity of your plumbing from a photo, a home that looks well-cared for sends a powerful message.

Age of Major Systems: Having a clear understanding and documentation of the age of your roof, furnace, hot water tank, air conditioning, and electrical panel provides peace of mind.
Cleanliness: A sparkling clean home, inside and out, suggests meticulous care and attention to detail.
No Deferred Maintenance: Addressing minor issues like leaky taps, sticky doors, or cracked tiles before listing prevents buyers from assuming larger, more costly problems.

Maximizing Your Marketability (and Your Equity) with Derek Keet and One Percent Realty

Understanding how your home's features impact its marketability is the first step. The next is to strategically leverage this knowledge to achieve the best possible sale price, while keeping more of your hard-earned equity.

As your Edmonton REALTOR® with One Percent Realty, my expertise lies in identifying those key features of your home that resonate most with current buyers, advising you on cost-effective improvements, and then marketing your property effectively to highlight its unique selling propositions. We don't just list your home; we position it for success.

And here's where One Percent Realty truly shines in helping you retain more of your investment. While traditional real estate models often charge higher percentage-based commissions that can significantly eat into your profits, One Percent Realty offers a refreshingly straightforward approach:

One Percent Realty's Posted Commission Rates:

For homes under $400,000: $7,950 + GST (includes $3,500 to the buyer’s agent).
For homes between $400,000 – $900,000: $9,950 + GST (includes $4,500 to the buyer’s agent).
For homes over $900,000: 1% of the sale price + $950 deal fee (includes 0.5% to the buyer’s agent).

It's important to remember that in Alberta, all real estate commissions are negotiable, and One Percent Realty is proud to offer our transparent, competitive rates as a testament to our commitment to sellers' equity.

Imagine selling your Edmonton home for, say, $550,000. With One Percent Realty's posted commission rates, you would pay $9,950 + GST. Compare this to a traditional model that might charge 7% on the first $100,000 and 3% on the balance. In that scenario, your commission would be $7,000 + $13,500 = $20,500 + GST. That's a potential saving of over $10,000 that stays right in your pocket! These savings are substantial and can be reinvested into your next home, put towards your retirement, or simply kept as part of your well-deserved equity.

My full-service approach ensures that you receive the same, if not superior, level of marketing and dedicated support you'd expect from any top REALTOR®, including:

Professional Photography: High-quality photos that showcase your home's best features.
MLS® System Listing: Your property will be seen by thousands of REALTORS® and potential buyers across Canada.
Extensive Online Exposure: Listings on REALTOR.ca and other popular real estate websites.
Signage: Professional "For Sale" signs prominently displayed.
Showing Coordination: Managing all buyer inquiries and scheduling showings efficiently.
Offer Presentation & Negotiation: Expert representation to ensure you get the best possible terms and price.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

Your home's specific features are powerful assets in the Edmonton market of 2026. With the right strategy and the smart commission structure offered by One Percent Realty, you can ensure these features translate into maximum value for you, the seller. Don't leave money on the table. Let's work together to showcase your home's true potential and achieve a successful sale.

Ready to Discover Your Home's True Market Value?

Contact me today for a no-obligation home valuation and a detailed discussion about how your home’s unique features position it in today’s Edmonton real estate landscape. I'm here to provide honest advice, expert service, and a clear path to selling your home efficiently and profitably.

Visit dkeet.ca to learn more about my services and how I can help you sell your home while saving thousands in commission.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How does my home's value compare to new construction in the area?"

Sat, 28 Feb 2026 19:25:12 GMT

Your Edmonton Home's Value: Old Charm vs. New Build Allure in 2026

As we navigate the dynamic Edmonton real estate market in early 2026, a question frequently echoes in the minds of homeowners: "How does my home's value compare to new construction in the area?" It's a fundamental query, whether you're contemplating a move, curious about your equity, or simply wondering where your beloved property stands against the allure of brand-new developments. This isn't just a financial calculation; it’s a lifestyle consideration, a delve into market trends, and a strategic decision that requires careful thought.

Edmonton continues its vibrant evolution, with established neighbourhoods boasting mature trees and a sense of history, alongside rapidly expanding sectors offering cutting-edge designs and modern amenities. Understanding the nuanced differences in value between these two distinct types of properties is crucial for making informed decisions. As your dedicated Edmonton REALTOR® with One Percent Realty, I'm here to provide a comprehensive breakdown, helping you decipher the true worth of your existing home in comparison to the glossy appeal of new construction.

Why This Comparison Matters: More Than Just Bricks and Mortar

For many Edmonton homeowners, the comparison between their existing home and new construction isn't just an idle thought. It's often sparked by significant life events:

Considering an Upgrade: Perhaps your family has grown, or your lifestyle needs have changed, prompting a desire for more space or different features.
Curiosity About Equity: Understanding how your investment has appreciated relative to the cost of entering the new build market provides clarity on your financial position.
Downsizing or Relocating: Knowing your home's competitive edge can dictate your selling strategy and subsequent buying power.
Market Awareness: Staying informed about current market trends, including the premium on new builds, empowers you as a homeowner.

The decision to sell an existing home and potentially buy new construction involves weighing many factors, from immediate financial implications to long-term lifestyle satisfaction. Let’s dive into what truly defines the value of both your current home and a new build in Edmonton.

Defining Your Existing Home's Value in Edmonton

Your existing home's value isn't static; it's a dynamic figure influenced by a myriad of factors. When I conduct a comprehensive Comparative Market Analysis (CMA) for my clients, I look far beyond just the number of bedrooms and bathrooms. Here’s what truly shapes the value of an established Edmonton home:

1. Location, Location, Location (Still Reigns Supreme)

Neighbourhood Maturity: Established neighbourhoods often boast mature trees, larger lots, and a settled community feel. Proximity to downtown, the river valley, popular parks, and good schools significantly boosts appeal.
Amenities: Access to public transit, shopping centres, recreation facilities, hospitals, and major roadways directly impacts convenience and desirability.
Zoning and Future Development: Understanding the future plans for your area can positively or negatively affect long-term value.

2. Age, Condition, and Renovations

Original Construction Quality: Homes built decades ago often have different construction standards and materials compared to modern builds.
Maintenance History: A well-maintained home with updated systems (roof, furnace, windows, electrical, plumbing) holds its value far better than one with deferred maintenance.
Recent Upgrades: Modern kitchens, bathrooms, flooring, and energy-efficient windows can significantly increase an older home's appeal and value, often bridging the gap with new construction features. However, it's crucial to ensure renovations align with neighbourhood expectations and don't "over-improve" for the area.

3. Lot Characteristics

Size and Shape: Larger, well-proportioned lots, especially those with desirable features like south-facing backyards, are highly sought after.
Landscaping: Mature, well-maintained landscaping adds curb appeal and privacy, contributing to a sense of established beauty that new builds lack initially.

4. Supply and Demand Dynamics

The number of similar homes available for sale in your immediate neighbourhood, coupled with the number of eager buyers, dictates short-term price fluctuations. In early 2026, Edmonton's market continues to see robust activity, particularly for well-priced, move-in-ready properties.

Expert Insight: "Don't underestimate the 'invisible value' of an established neighbourhood. While new construction offers modern amenities, the value of mature trees, shorter commutes to established hubs, and a pre-built community cannot be easily replicated or quantified purely by square footage." – Derek Keet

Understanding New Construction Value in Edmonton

New construction carries its own unique set of value drivers, often commanding a premium due to the promise of a fresh start and the absence of immediate repair concerns. When you look at new builds in Edmonton’s growing communities, here’s what contributes to their price tag:

1. Land and Development Costs

Raw Land Acquisition: Builders pay for undeveloped land, which in a growing city like Edmonton, can be substantial.
Infrastructure Development: This includes roads, sewers, water lines, electricity, and telecommunications – costs passed onto the buyer.
Municipal Fees and Levies: Development charges and permits add significantly to the overall cost.

2. Building Materials and Labour

Modern Materials: New homes often incorporate contemporary, sometimes more expensive, building materials designed for efficiency and durability.
Skilled Labour: The cost of skilled tradespeople (carpenters, electricians, plumbers, etc.) is a major component of construction.
Inflation: Material and labour costs can fluctuate, impacting pricing at different stages of a build.

3. Modern Features and Energy Efficiency

Latest Building Codes: New homes adhere to the most recent building codes, often leading to safer, more structurally sound properties.
Energy Efficiency: Superior insulation, high-efficiency furnaces, hot water tanks, and windows are standard, leading to lower utility bills. This is a significant long-term value proposition.
Smart Home Technology: Many new builds come pre-wired for or include integrated smart home systems, appealing to tech-savvy buyers.
Open-Concept Floor Plans: Modern design preferences for open, flowing spaces are a hallmark of new construction.

4. Warranties and "Turn-Key" Appeal

New Home Warranties: A significant advantage, offering peace of mind against structural defects and material issues for several years.
No Immediate Repairs: The appeal of moving into a home where everything is brand new and functions perfectly, without the need for immediate renovations or repairs, is a powerful draw.
Customization Options: Many new builds allow buyers to select finishes, fixtures, and upgrades, personalizing the home from the ground up (though these choices add to the cost).

5. Builder Profit Margins

Builders are businesses and need to factor in a profit margin to cover overhead, marketing, and the risks associated with development. This is naturally incorporated into the sale price.

The Head-to-Head: Your Existing Home vs. New Construction

Now that we've explored the individual value drivers, let's put them side-by-side to directly answer how your home's value compares.

1. Initial Cost and Cost Per Square Foot

New Construction: Often has a higher price per square foot, reflecting the premium for new materials, modern codes, builder profit, and often the cost of land and infrastructure in developing areas. However, this includes the "zero maintenance" factor for many years.
Existing Homes: Can offer better value per square foot, especially in older, well-established areas. The purchase price might be lower, but potential future renovation costs or immediate repair needs must be factored in.

2. Location and Community Development

Existing Homes: Typically found in mature neighbourhoods with established infrastructure, schools, parks, and retail. Commutes are often shorter to city centres. The community fabric is already woven, offering a ready-made social environment.
New Construction: Predominantly located in newer, often suburban, developments on the city's outskirts. While these areas are designed with future amenities in mind, they can initially lack mature landscaping, established community services, or diverse retail options. Commute times might be longer.

3. Condition, Maintenance, and Energy Efficiency

New Construction: Comes with the peace of mind of brand-new systems and components, often superior energy efficiency, and a new home warranty. Maintenance costs are typically very low in the initial years.
Existing Homes: May require more ongoing maintenance, especially for older components. While renovations can update systems and aesthetics, the overall energy efficiency might not reach new build standards without significant investment. However, well-maintained older homes can still be very efficient and charming.

4. Lot Size and Landscaping

Existing Homes: Often boast larger, more generous lots with established trees and gardens, providing privacy, shade, and a sense of natural beauty that takes decades to cultivate.
New Construction: Generally features smaller lots, often with minimal landscaping included (fencing, decks, and full garden development are typically extra costs and require significant personal investment post-purchase).

5. Customization vs. Character

New Construction: Offers the ability to customize finishes and layouts (within builder parameters) before moving in, allowing you to tailor the home to your exact tastes from day one.
Existing Homes: Possess unique character, established architecture, and sometimes historical significance. While customization involves renovation, it can also allow for truly bespoke designs not offered by production builders.

6. Immediate Occupancy vs. Waiting Period

Existing Homes: Generally offer a quicker closing and move-in process, ideal for those with tight timelines.
New Construction: Involves a waiting period, as homes are either built to order or under construction. This can range from a few months to over a year, depending on the stage of development.

The Intangibles: Beyond the Price Tag

Value isn't solely monetary. The lifestyle and emotional aspects play a huge role:

Community Feel: Do you prefer the established rhythm of an older community or the evolving, fresh energy of a new development?
Environmental Impact: Some buyers prefer older homes for their lower embodied carbon (as the home is already built), while others prefer the operational efficiency of new builds.
Hidden Costs: New builds often have "hidden" costs not included in the base price, such as window coverings, appliances (sometimes), landscaping, fencing, and even air conditioning. Existing homes, while potentially requiring repairs, have all these elements already in place.

Edmonton's Market Dynamics in 2026: A Balancing Act

As we move through 2026, Edmonton's housing market continues to present a fascinating balance. Interest rates, while volatile, remain a key factor influencing buyer affordability for both existing and new homes. The demand for housing continues to be robust, driven by population growth and a steady economy, creating competitive environments in many segments.

New construction offers a steady supply in specific growth corridors around the city, catering to those who prioritize modern aesthetics and energy efficiency. Meanwhile, established Edmonton neighbourhoods continue to attract buyers seeking character, larger lots, and proximity to the city's heart. Understanding these overarching trends helps contextualize your home's value within the broader market.

Maximizing Your Existing Home's Value When Selling

Whether you're selling to move into new construction, another existing home, or simply to take advantage of your equity, understanding the new build market helps you position your property strategically. The key is to highlight your home's unique advantages and address any potential concerns buyers might have when comparing it to a shiny new option.

This is where professional guidance becomes invaluable. As your Edmonton REALTOR®, I provide a detailed market analysis that not only evaluates your home against comparable existing properties but also considers the impact of new construction nearby. We'll identify features to emphasize, potential minor updates that yield significant returns, and the optimal pricing strategy to ensure your home stands out.

One Percent Realty: Unlocking More Equity for Your Next Chapter

When you're comparing your home's value to new construction, every dollar of equity preserved is a dollar that can go towards your next down payment, renovations, or savings. This is precisely where One Percent Realty’s posted commission rates offer a distinct advantage.

My goal is to provide full-service real estate expertise without the exorbitant commission fees typically associated with traditional brokerages. In Alberta, commissions are negotiable, and I believe in transparency and maximizing your net proceeds.

Here’s how One Percent Realty’s posted commission rates stack up:

For homes under $400,000: You pay $7,950 + GST. This rate includes $3,500 for the buyer’s REALTOR®.
For homes between $400,000 and $900,000: You pay $9,950 + GST. This includes $4,500 for the buyer’s REALTOR®.
For homes over $900,000: You pay 1% of the sale price + a $950 deal fee. This includes 0.5% of the sale price for the buyer’s REALTOR®.

These rates are significantly lower than traditional models, which often charge 7% on the first $100,000 and 3% on the balance. For an Edmonton home selling for $550,000, for example, the savings could be substantial, potentially thousands of dollars that remain in your pocket. This extra equity can make a real difference when considering the higher price point of new construction or funding improvements to your next home.

You receive the same high level of professional service you’d expect from any top REALTOR®, including:

Comprehensive Market Analysis: A detailed assessment of your home's value, considering both existing and new construction comparables.
Professional Photography & Marketing: High-quality visuals and strategic online promotion to showcase your property to the widest possible audience.
Listing on REALTOR.ca & MLS® System: Maximum exposure to all REALTORS® and prospective buyers.
Showings & Open Houses: Facilitating property viewings at your convenience.
Offer Negotiation & Guidance: Expert negotiation to secure the best possible terms for your sale.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

My commitment is to help you understand your home's value, navigate the Edmonton market effectively, and keep more of your hard-earned equity. Comparing your current home to new construction is a complex exercise, but with the right guidance, it becomes a clear path to your next real estate goal.

Ready to Compare? Let's Talk.

Whether you're just curious about your home's current market standing or actively planning a move, understanding its value relative to new construction is an essential first step. It empowers you to make decisions that align with your financial goals and lifestyle aspirations.

Don't leave such a significant comparison to guesswork. As your Edmonton REALTOR®, I'm here to provide a detailed, data-driven analysis of your home's value, considering all the nuances discussed here. Let’s explore your options together, giving you the clarity and confidence you need in the 2026 Edmonton real estate market.

Contact me today for a personalized, no-obligation Comparative Market Analysis. Discover the true potential of your home and how One Percent Realty can help you achieve your real estate dreams while saving you thousands in commission.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What is the average time on market for homes like mine?"

Sat, 28 Feb 2026 19:22:19 GMT

Unlocking Edmonton's Housing Market: What's the Average Time on Market for Homes Like Yours in 2026?

As a homeowner in Edmonton, perhaps you’re contemplating selling. Or maybe you're just curious about the market's pulse. One of the most common and critical questions I hear is, "How long will it take to sell my home?" This isn't just about patience; it's about planning your next move, understanding market demand, and ultimately, securing the best possible outcome for your investment.

The "average time on market" (TOM) for a home in Edmonton isn't a single, static number. It's a dynamic metric, a kaleidoscope of factors reflecting the property type, location, condition, and — critically — its pricing strategy, all viewed through the lens of our unique Edmonton market. As we navigate through early 2026, the Edmonton real estate landscape continues to evolve, presenting both opportunities and nuances for sellers. Understanding these intricacies is key to a successful sale.

Understanding Time on Market (TOM) in Edmonton

Before we dive into specific figures, let's clarify what "Time on Market" (TOM) actually means. It's the period from when a property is first listed for sale on the Multiple Listing Service (MLS®) system to the date it conditionally sells. This metric offers valuable insight into the liquidity and demand for specific types of properties within a given market. A shorter TOM generally indicates a strong seller's market with high buyer demand, while a longer TOM suggests a more balanced or buyer-favoured market.

Why TOM Matters to You as a Seller

Planning Your Next Steps: Knowing an approximate TOM helps you plan your move, financing, and any overlapping commitments.
Market Gauge: It's a key indicator of how attractive your property is compared to similar homes in your area and price range.
Negotiation Power: Homes that sit on the market longer can sometimes lose perceived value, potentially leading to lower offers. A quicker sale often means maintaining stronger negotiation power.
Reduced Carrying Costs: Every month your home is on the market incurs costs—mortgage payments, utilities, taxes, and insurance. A faster sale means less financial burden.

Key Factors Influencing Your Home's TOM in Edmonton (Early 2026)

While I can provide average figures, remember that your home is unique. The following factors are critical in determining its individual time on market:

The Current Edmonton Market Snapshot (Early 2026)

Entering 2026, Edmonton continues to demonstrate resilience and relative affordability compared to other major Canadian centres. We've seen a steady, but measured, increase in housing values, supported by population growth and a robust local economy. However, interest rates, while perhaps stabilizing, remain a significant consideration for buyers. This creates a market where strategically priced and well-presented homes attract attention quickly, while others may linger.

Generally, for early 2026, we're observing a market that is leaning towards balanced, with pockets of seller's market conditions in certain property types and desirable neighbourhoods. This means that while quality homes are moving, pricing accurately and having a strong marketing plan are more crucial than ever.

Property Type & Price Point

This is arguably the most significant differentiator for TOM. Edmonton’s housing market is diverse, and demand varies greatly:

Single-Family Homes (SFH): Historically, detached homes, especially those in family-friendly neighbourhoods with good schools and amenities, tend to move relatively quickly. In the under $500,000 range, demand is often robust, leading to shorter TOMs. For properties between $500,000 and $750,000, the market is competitive but still active. Above $750,000, the buyer pool narrows, and TOMs can extend, though unique luxury properties can still command attention. For early 2026, well-maintained SFHs in the mid-range price points ($400,000 - $600,000) are likely seeing an average TOM of approximately 30-45 days, sometimes less if priced acutely. Higher-end homes might see 60-90+ days.
Townhouses & Duplexes: These property types offer an attractive entry point for many first-time buyers or those looking to downsize without sacrificing space entirely. They often present a good balance of affordability and features. TOM for these can mirror SFHs in the lower-to-mid price ranges, especially for newer constructions or those in desirable areas. Expect average TOMs of 35-55 days in active markets.
Condominiums: The condo market in Edmonton often has a longer average TOM compared to SFHs. This segment typically has more inventory, and buyers are very particular about location, building amenities, and condo fees. Units that stand out, offer unique features, or are in prime locations (e.g., downtown, near universities, or popular transit routes) will fare better. For 2026, well-maintained, modern condos in highly sought-after areas could sell in 60-90 days, while older units or those in less-desirable buildings might see TOMs exceeding 90-120 days, or even longer, particularly if priced incorrectly.

Neighbourhood Specifics

Edmonton is a city of distinct neighbourhoods, each with its own micro-market dynamics:

High-Demand Areas: Neighbourhoods known for excellent schools (e.g., in the west or south side), proximity to amenities, river valley access, or vibrant community atmospheres often experience shorter TOMs. Think areas like Crestwood, Belgravia, Glenora, Terwillegar Towne, or Summerside.
Developing Areas: Newer communities on the outskirts, while offering modern homes, might have slightly longer TOMs as infrastructure and services mature.
Urban vs. Suburban: Downtown and Whyte Avenue condos appeal to a specific demographic and have their own market rhythms, often tied to economic activity and rental demand. Suburban homes generally cater to families and can see stable demand.

Condition & Presentation

This cannot be stressed enough. In early 2026, buyers are more discerning. A well-maintained home, one that is clean, decluttered, and shows pride of ownership, will always sell faster and for a better price than a comparable property needing significant work. Minor updates (fresh paint, modern light fixtures) and professional staging can significantly reduce your TOM.

The Power of Pricing: Your Biggest Lever

No factor impacts TOM more dramatically than your initial asking price. Overpricing is the most common reason a home sits on the market. Buyers are savvy; they've done their research and know value. An overpriced home will be overlooked, regardless of its features, leading to:

Fewer Showings: Buyers won't bother viewing a home they perceive as over budget or poor value.
Stale Listing Syndrome: The longer a home sits, the more buyers wonder what's wrong with it, even if it's just the price.
Price Reductions: Eventually, you'll likely have to drop the price, often ending up selling for less than if you had priced correctly from the start.

Conversely, pricing correctly from day one creates a buzz, attracts more potential buyers, and can even lead to multiple offers, ultimately reducing your TOM and maximizing your sale price.

How Derek Keet & One Percent Realty Optimize Your Sale

Navigating these factors alone can be overwhelming. This is where the expertise of a seasoned REALTOR® who understands the Edmonton market inside and out becomes invaluable. My goal is not just to sell your home, but to sell it efficiently, for the best possible price, and with a transparent process that puts more money back in your pocket.

Expert Market Analysis for Precision Pricing

My first step is always a comprehensive Comparative Market Analysis (CMA) tailored specifically to your home and neighbourhood. I analyze recent sales of comparable properties, current listings, market trends, and economic indicators specific to Edmonton in early 2026. This data-driven approach allows us to determine the optimal listing price – a price that attracts serious buyers quickly and positions your home to sell for its maximum value without lingering on the market.

Maximizing Exposure Without Maximizing Cost

A fast sale at a great price requires exceptional exposure. My marketing strategy ensures your home reaches the widest possible audience of qualified buyers, utilizing professional photography, compelling property descriptions, and extensive online syndication to all major real estate platforms and social media channels. We highlight your home’s best features, focusing on what today's Edmonton buyers are looking for.

Full REALTOR® Service, Smarter Commissions

You might be thinking, "This all sounds like traditional REALTOR® services, which means high commission fees, right?" Not with One Percent Realty. My commitment is to provide full-service real estate expertise, exactly what you'd expect from any top-tier REALTOR®, but with One Percent Realty’s posted commission rates. This model allows you to save thousands of dollars without compromising on service, exposure, or results.

Expert Insight: "Don't mistake a low commission for low service. At One Percent Realty, we offer a full-service, professional REALTOR® experience with a proven track record, ensuring your home sells efficiently and for top dollar, while putting significant savings directly back into your pocket. The right price attracts the right buyer, and our commission structure gives you more flexibility to achieve that perfect market fit."

How does this directly impact your Time on Market? By saving you thousands on commission, you have greater flexibility. You can:

Price your home more competitively to attract more buyers faster.
Have more financial buffer for minor pre-listing improvements that reduce TOM.
Retain more equity from your sale, putting you in a stronger financial position for your next chapter.

Here’s a breakdown of One Percent Realty’s posted commission rates, which are always negotiable in Alberta:

For homes under $400,000: The total commission is $7,950 + GST. This includes $3,500 paid to the buyer’s agent.
For homes between $400,000 – $900,000: The total commission is $9,950 + GST. This includes $4,500 paid to the buyer’s agent.
For homes over $900,000: The total commission is 1% of the sale price + $950 deal fee. This includes 0.5% paid to the buyer’s agent.

These transparent rates are designed to save you money without sacrificing the essential services required for a successful sale. You receive full MLS® exposure, professional photos, yard signs, showings arranged by phone and online, expert negotiation, and ongoing communication—everything you need to sell your home effectively and quickly.

Professional Resources to Streamline Your Sale

Selling a home involves many moving parts. As your REALTOR®, I'm not just here to list and sell your property; I'm here to guide you through the entire process. Need a property inspector? A mortgage broker for your next purchase? Movers? A trusted lawyer? I have a trusted network of referrals that can make everything go smoothly, saving you time and stress, and helping to keep your sale on track.

Strategies to Reduce Your Home's Time on Market

While market conditions play a significant role, there are proactive steps you can take to make your home more appealing and reduce its TOM:

Preparation & Staging

Declutter and Depersonalize: Make it easy for buyers to envision themselves in the space.
Deep Clean: A sparkling clean home sends a message of care and good maintenance.
Minor Repairs: Fix dripping faucets, sticky doors, and anything else that might suggest deferred maintenance.
Curb Appeal: First impressions matter! Tidy up the yard, trim bushes, and ensure the entryway is inviting.
Consider Staging: Professional staging can highlight your home’s best features and make it more appealing to a broader audience. Even small staging efforts can yield big results.

Photography & Online Presence

In today's digital age, your home's first showing happens online. High-quality, professional photographs are non-negotiable. They grab attention, encourage clicks, and drive showings. My service always includes professional photography to ensure your home looks its absolute best on every platform.

Responsiveness

When an offer comes in, quick and clear communication is essential. As your REALTOR®, I ensure we respond promptly to inquiries and offers, keeping the momentum going and preventing potential buyers from losing interest or moving on to other properties.

Your Next Step: A Personalized Market Analysis

The question, "What is the average time on market for homes like mine?" is best answered with a personalized assessment. While general averages provide a baseline, your home's unique characteristics, combined with the real-time dynamics of your specific Edmonton neighbourhood in early 2026, will dictate its actual time on market.

Don't guess or rely on outdated information. Let's talk about your home. I'll provide you with a detailed, no-obligation Comparative Market Analysis that pinpoints your property's value and helps us strategize the best approach to sell it efficiently, effectively, and for maximum return. With my expertise and One Percent Realty’s smart commission structure, you get the best of both worlds: top-tier service and significant savings.

Ready to understand your home's true market potential and sell smarter in Edmonton? Reach out today. I’m here to help.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What type of buyer is most likely interested in my home's specific features?"

Sat, 28 Feb 2026 19:19:22 GMT

Unlocking Your Home's Appeal: Identifying Your Ideal Buyer in Edmonton's 2026 Market

As an Edmonton homeowner contemplating selling, you've likely asked yourself: "What type of buyer is most likely interested in my home's specific features?" It's a fundamental question, and answering it is the first step towards a successful, stress-free sale. In the dynamic Edmonton real estate market of early 2026, understanding your potential buyer isn't just helpful – it's crucial for strategic pricing, effective marketing, and ultimately, securing the best possible offer. Your home is more than just a structure; it's a collection of features, a location, and a lifestyle waiting to be discovered by the right individual or family. As your dedicated Edmonton REALTOR®, my goal is to help you peel back the layers and clearly define who your perfect buyer is, ensuring your home speaks directly to their needs and desires.

Beyond the Basics: Every Feature Tells a Story

Every home has a story, and its features are the chapters. While square footage, number of bedrooms, and bathrooms are standard metrics, the true appeal lies in how these features translate into a desired lifestyle. A renovated kitchen isn't just new countertops; it's a space for culinary exploration and family gatherings. A large backyard isn't just grass; it's a private oasis for relaxation, entertaining, or children's play. Identifying these nuanced appeals is key to matching your home with its most enthusiastic buyer.

Before we dive into specific buyer personas, take a moment to list out your home's most prominent features, both inside and out. Don't just think about upgrades, but also inherent characteristics:

Interior Features: Open-concept layout, specific architectural style (e.g., mid-century modern, character home, modern infill), hardwood floors, finished basement, updated kitchen/bathrooms, smart home technology, dedicated home office, large windows, fireplace, multiple living areas, high ceilings, accessible features.
Exterior Features: Large lot, low-maintenance landscaping, attached/detached garage, RV parking, deck/patio, hot tub, garden space, mature trees, unique siding material, curb appeal.
Neighbourhood & Location: Proximity to schools, parks, public transit (LRT/bus routes), major roadways (Whitemud, Henday), downtown, specific amenities (hospitals, universities, shopping centres like West Edmonton Mall, Southgate Centre), quiet street, cul-de-sac, walkability, community recreation centres.
Condition & Age: Newer build, well-maintained older home with original character, recent major renovations (roof, furnace, windows).

Once you have a comprehensive list, we can begin to connect these dots to specific buyer types.

Decoding Buyer Personas: Who's Looking for Your Home?

Let's explore the common buyer archetypes in Edmonton and the specific features that will capture their attention, turning your "for sale" sign into a "sold" sign.

1. The First-Time Homebuyer / Young Professional Power Couple

These buyers are often stepping onto the property ladder for the first time, or upgrading from a condo. They're typically in their late 20s to early 30s, prioritizing affordability, low maintenance, and a vibrant lifestyle. They might be single professionals, or a couple pooling resources to build equity.

What they value: Affordability, move-in readiness, proximity to downtown Edmonton, Whyte Avenue, or major employment hubs, easy access to public transit, walkability to cafes/restaurants, a sense of community, and efficient living spaces.
Home features that appeal:
- Updated Kitchen & Bathrooms: They want to avoid immediate renovation costs. Modern, clean finishes are a huge plus.
- Low-Maintenance Yard or Condo Amenities: Busy professionals often don't have time for extensive gardening. A small, manageable yard or a condo with shared amenities (gym, lounge) is ideal.
- Proximity to Transit/Major Routes: Essential for commuting to work or social events without a long drive.
- Dedicated Workspace: With hybrid work models, a spare bedroom or a quiet nook for a home office is increasingly desirable.
- Energy Efficiency: Newer windows, updated furnace, and good insulation mean lower utility bills, which appeals to their budget-consciousness.
- Character Homes with Modern Touches: In mature neighbourhoods like Garneau, Strathcona, or Highlands, a well-preserved character home with updated mechanics can be very attractive.
Edmonton Neighbourhoods to Highlight: Central Edmonton, Oliver, Downtown, Boyle Street, McCauley, Queen Mary Park, Inglewood, Westmount, Alberta Avenue, King Edward Park, Bonnie Doon.

2. The Growing Family (Young Children to Teenagers)

These buyers are often looking for space, safety, and amenities that cater to children of various ages. Their priorities revolve around creating a stable and nurturing environment.

What they value: Good school districts, safe neighbourhoods, proximity to parks and playgrounds, multiple bedrooms, functional living spaces, a secure yard, and a family-friendly community.
Home features that appeal:
- Multiple Bedrooms & Bathrooms: At least three bedrooms, preferably four or more, and a second or third bathroom are essential.
- Large, Fenced Backyard: A safe space for children to play, pets to roam, and for family barbecues.
- Proximity to Schools & Parks: Walkable access to elementary, junior high, or high schools, and nearby green spaces.
- Finished Basement: Offers extra living space for a playroom, recreation room, or even an additional bedroom for older children or guests.
- Open-Concept Living Area: Allows parents to keep an eye on younger children while cooking or entertaining.
- Dedicated Play Spaces/Rec Rooms: Specific areas for kids to have their own space.
- Mudroom/Large Entryway: Practical for managing boots, coats, and backpacks, especially during Edmonton's winter months.
Edmonton Neighbourhoods to Highlight: Terwillegar Towne, Windermere, Summerside, The Hamptons, Aspen Gardens, Parkallen, Crestwood, Riverbend, Lymburn, Glenora.

3. The Empty Nesters / Down-Sizers

These buyers are typically looking to simplify their lives. Their children have grown and moved out, and they're seeking a more manageable home, often with less maintenance, but still with comfort and convenience.

What they value: Less upkeep, single-level living (or main-floor master), convenient amenities, safe and quiet neighbourhoods, space for hobbies or guests, and proximity to healthcare or specific recreational activities (golf, seniors' centres).
Home features that appeal:
- Bungalows or Main Floor Master Suites: Minimizes stair climbing, ideal for long-term accessibility.
- Low-Maintenance Landscaping: Smaller yards, condos, or townhouses where exterior maintenance is handled by a condo board.
- Walkability & Proximity to Amenities: Easy access to grocery stores, medical clinics, coffee shops, and community centres.
- Comfort & Quality Finishes: They're investing in their comfort and may appreciate higher-end finishes, updated kitchens, and cozy living spaces.
- Guest Room/Hobby Space: A spare bedroom for visiting family or a dedicated room for crafts, reading, or other interests.
- Attached Garage: Convenient for winter months.
Edmonton Neighbourhoods to Highlight: St. Albert (a bit outside Edmonton but a common move for empty nesters), Sherwood Park, many mature Edmonton neighbourhoods like Patricia Heights, Rio Terrace, Allendale, Belgravia, or newer adult-living communities.

Expert Insight: "Understanding your buyer isn't just about listing features; it's about translating those features into benefits. For instance, a double garage isn't just parking; it's protection from Edmonton winters, extra storage, or a potential workshop. Tailoring your marketing message to these benefits is where the magic happens."

4. The Savvy Investor / Multi-Generational Buyer

This group often seeks properties with income potential, either through rental units or as a multi-generational living solution. They look for practical layouts and areas with good rental demand or future growth potential.

What they value: Rental income potential, separate living spaces, accessibility, proximity to universities (U of A, MacEwan), hospitals, or major industrial areas, and properties that offer a good return on investment.
Home features that appeal:
- Legal Basement Suite (or potential for one): A separate entrance, kitchen, and bathroom in the basement are highly desirable for rental income or a secondary living space for family.
- Duplexes or Side-by-Side Units: Obvious income potential.
- Multiple Entrances: Essential for privacy in multi-generational homes.
- Proximity to Universities/Colleges: Ensures a steady stream of student renters.
- Good Public Transit Access: Important for renters or family members who don't drive.
- Durable Finishes: For investors, finishes that can withstand tenant wear and tear are preferred.
- Ample Parking: For multiple residents or tenants.
Edmonton Neighbourhoods to Highlight: Garneau, Strathcona, McKernan, Parkallen (near U of A), Oliver, Downtown (near MacEwan), areas close to major hospitals like the Royal Alexandra or Grey Nuns.

5. The Nature Lover / Outdoor Enthusiast

Edmonton boasts one of the largest urban parkland systems in North America, the River Valley. These buyers want to be close to it and other natural amenities.

What they value: Access to walking/biking trails, parks, natural spaces, quiet surroundings, and often a larger lot or a home that brings the outdoors in.
Home features that appeal:
- Backing onto Green Space or River Valley: Premium feature offering privacy and direct access to nature.
- Large Deck or Patio: For enjoying outdoor living and views.
- Mudroom/Storage for Gear: Space for hiking boots, bikes, skis, etc.
- Large Windows with Views: To appreciate the natural surroundings.
- Access to Specific Trail Systems: Proximity to areas like the Mill Creek Ravine, Whitemud Park, or the entire River Valley trail network.
Edmonton Neighbourhoods to Highlight: Crestwood, Riverbend, Laurier Heights, Parkview, Glenora, Mill Woods Ravine Area, Gold Bar.

6. The Urban Explorer / Cultural Enthusiast

These buyers thrive on the energy of the city. They want to be close to arts, culture, entertainment, and a vibrant social scene.

What they value: Walkability to restaurants, theatres, art galleries, live music venues, festivals, independent shops, and a strong sense of community.
Home features that appeal:
- Condos or Townhouses: Often located in the heart of urban centres, offering convenience and low maintenance.
- Proximity to Entertainment Districts: Whyte Avenue, Jasper Avenue, ICE District.
- Unique Architectural Style: Could be a loft, a modern infill, or a beautifully preserved character home in a historic district.
- Balcony or Rooftop Patio: For enjoying city views and outdoor living.
- Good Transit Access: Essential for exploring different parts of the city without driving.
Edmonton Neighbourhoods to Highlight: Oliver, Downtown, Strathcona, Garneau, Highlands, Boyle Street.

7. The Modern Family / Tech-Savvy Buyer

These buyers appreciate efficiency, contemporary design, and integrated technology that simplifies daily life.

What they value: New construction or recently renovated homes, smart home technology, open-concept designs, clean lines, energy efficiency, and low-maintenance materials.
Home features that appeal:
- Smart Home Features: Integrated thermostats, lighting, security systems, smart appliances.
- Open-Concept Floor Plans: Modern living, ideal for entertaining and family interaction.
- Contemporary Kitchen & Bathrooms: Sleek designs, high-end appliances, walk-in showers.
- Energy-Efficient Features: High-efficiency furnace, triple-pane windows, upgraded insulation, potential for solar panels.
- Dedicated Media Room or Gaming Space: For entertainment and relaxation.
- High-Speed Internet Infrastructure: Essential for remote work and streaming.
Edmonton Neighbourhoods to Highlight: Newer communities in Windermere, Jagare Ridge, Orchards, Chappelle, Griesbach, or modern infills in mature areas like Glenora or Old Strathcona.

Maximizing Your Home's Appeal: Beyond Features

Once you've identified your primary target buyer, the next step is to ensure your home is presented in a way that maximizes its appeal to them. This involves strategic preparation, staging, and pricing.

Presentation is Everything

For every buyer type, a well-maintained, clean, and decluttered home is universally appealing. However, you can tailor your efforts:

For Families: Highlight storage solutions, create a welcoming mudroom area, ensure the backyard is tidy and safe, and perhaps stage a "kids' corner" in a basement rec room.
For Young Professionals: Focus on sleek, modern aesthetics, ensure the home office is functional, and emphasize proximity to vibrant city life.
For Empty Nesters: Showcase ease of living – clear pathways, comfortable seating, and an organized, serene environment.
For Investors: Focus on the potential for separate living spaces, the durability of finishes, and highlight nearby amenities that would appeal to renters.

Professional photography is also non-negotiable. High-quality photos that truly capture your home's best features will draw in your target buyer online, compelling them to book a showing.

Strategic Pricing and Marketing

Understanding your buyer allows us to price your home competitively within their target budget and market your home directly to them. We can use language in listings that speaks to their specific desires, rather than generic descriptions. My expertise as an Edmonton REALTOR® allows me to help you fine-tune these strategies, ensuring your home stands out in the early 2026 market.

The One Percent Realty Advantage: Attracting More Buyers, Keeping More of Your Equity

Now that you have a clearer picture of your ideal buyer, let's talk about how to make your home even more attractive, not just through its features, but through the significant financial advantages of working with One Percent Realty. My mission is to provide full-service real estate expertise while saving you thousands in commissions, which, in turn, can subtly influence your home's attractiveness to a wider pool of motivated buyers.

When you choose to list your home with me at One Percent Realty, you receive comprehensive, professional REALTOR® services, identical to what you'd expect from a traditional brokerage, but at a fraction of the cost. Our proven model ensures maximum exposure for your property on REALTOR.ca and other major real estate websites, reaching every potential buyer, including those working with a traditional agent.

Here’s a clear breakdown of One Percent Realty’s posted commission rates:

For homes under $400,000: Your total commission is $7,950 + GST. This includes $3,500 that is offered to the buyer’s agent.
For homes from $400,000 to $900,000: Your total commission is $9,950 + GST. This includes $4,500 that is offered to the buyer’s agent.
For homes over $900,000: Your total commission is 1% of the sale price + a $950 deal fee. This includes 0.5% of the sale price that is offered to the buyer’s agent.

It’s important to remember that commissions are always negotiable in Alberta. However, our transparent, low-commission structure is designed to put more money back into your pocket, without compromising on service or marketing reach.

The savings you achieve through our commission structure can indirectly benefit your sale in several ways:

Greater Financial Flexibility: With more equity in your pocket, you might have more flexibility during negotiations, potentially making your offer more appealing to a buyer looking for a good deal.
Increased Net Proceeds: Your primary goal as a seller is to maximize your net profit. By paying significantly less in commissions, you achieve this directly, regardless of the buyer's motivations.
Attract a Wider Range of Buyers: While buyers don't directly see your commission costs, knowing you're saving money can create a more positive selling experience, which can indirectly translate to smoother transactions.
Full-Service Expertise: Despite the lower fees, you receive a complete suite of services: professional photography, accurate market analysis, expert negotiation, and extensive marketing. I handle all inquiries, showings, and provide consistent communication and advice throughout the entire process.

I also provide a network of Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. You'll never feel alone in the process.

My commitment is to help you sell your home efficiently and for top dollar, while ensuring you retain more of your hard-earned equity. Understanding your specific buyer and then leveraging the One Percent Realty advantage creates a powerful combination for a successful sale in Edmonton.

Ready to Connect with Your Ideal Buyer?

Identifying your ideal buyer is a powerful step in the selling process, transforming a daunting task into a strategic endeavour. It allows you to tailor your home's presentation, marketing message, and even pricing, to resonate deeply with those most likely to fall in love with its unique charm and features. Whether your home is a character bungalow appealing to empty nesters, a spacious family home near top schools, or a modern infill sought after by young professionals, there's a specific buyer out there waiting for it.

Don't leave your home sale to chance. As your local Edmonton REALTOR®, I'm here to help you conduct a detailed market analysis, assess your home's features through the lens of various buyer personas, and develop a winning strategy that highlights its greatest assets. Let's work together to connect your home with its perfect match in Edmonton's 2026 real estate landscape, all while ensuring you benefit from One Percent Realty's industry-leading commission structure. Contact me today for a no-obligation consultation and let's unlock your home's full selling potential.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How can I minimize disruption to my daily life during home showings?"

Sat, 28 Feb 2026 19:15:36 GMT

Seamless Selling: Derek Keet's Guide to Minimizing Disruption During Home Showings in Edmonton

Selling your home in Edmonton can be an exciting chapter, opening doors to new possibilities. As we navigate the market in early 2026, whether it’s a bustling seller's environment or a more balanced landscape, one truth remains constant: the process involves a certain level of disruption to your daily routine. The thought of potential buyers walking through your meticulously maintained space, often with little notice, can feel intrusive and stressful. It's a natural concern for many homeowners, and understandably so. You have a life, a family, work, and commitments that don't pause just because your home is on the market. The good news? It doesn't have to be a constant source of anxiety. As Derek Keet, your dedicated Edmonton REALTOR® with One Percent Realty, my goal is not only to help you achieve the best possible sale price but also to make the journey as smooth and stress-free as possible. This comprehensive guide will arm you with practical strategies to minimize disruption to your daily life during home showings, allowing you to live comfortably while successfully selling your property.

The Foundation: Preparation & Mindset

Minimizing disruption starts long before the first buyer steps through your door. It begins with strategic preparation and adopting the right mindset.

1. The Ultimate Declutter and Deep Clean

This cannot be stressed enough. Think of it as an investment in your peace of mind. A decluttered and deeply cleaned home is easier to maintain "showing ready."

Deep Purge: Go through every room, every closet, every drawer. Remove anything you don't use regularly or won't be taking to your next home. Box up non-essential items and store them off-site or neatly in an unused portion of the garage/storage unit. Less stuff means less to tidy before a showing.
Sparkling Clean Baseline: Hire professional cleaners or dedicate a solid weekend to deep clean every nook and cranny. From baseboards to ceiling fans, grout lines to window sills – get it all pristine. Once this baseline is established, daily touch-ups become significantly quicker and less disruptive.
Personalization vs. Neutrality: While your home is a reflection of you, potential buyers need to envision themselves living there. Pack away excessive personal photos, unique collections, and anything that might distract from the home's features. This creates a neutral canvas that requires less effort to "de-personalize" before each showing.

2. Strategic Staging (Even DIY)

Staging doesn't always mean hiring a professional. Even small, strategic changes can make a big impact and simplify your showing routine.

Furniture Arrangement: Ensure furniture allows for easy flow through rooms. Remove any oversized pieces that make rooms feel cramped.
Lighting: Maximize natural light by opening blinds and curtains. Ensure all light fixtures have working bulbs of consistent colour temperature. A bright home feels welcoming.
Minor Repairs: Address those small, nagging issues – a leaky faucet, a loose doorknob, a patched nail hole that needs paint. Getting these done early means no last-minute scrambling or apologies to buyers.

Optimizing the Showing Schedule: Your Control Panel

Working closely with your REALTOR® to set clear expectations and boundaries around showings is paramount to minimizing disruption.

1. Establish Reasonable Showing Hours

You don't need to offer 24/7 access. Discuss with me, Derek Keet, what hours work best for your family's schedule.

Set Boundaries: If you have young children, perhaps no showings before 10 AM or after 7 PM. If you work from home, maybe specific afternoon blocks work best. We can specify these preferences in the listing.
Weekend Windows: Many sellers find it easiest to group showings into specific blocks on weekends (e.g., Saturday 11 AM - 3 PM, Sunday 1 PM - 4 PM). This allows you to plan your absence and know exactly when your home needs to be vacated.
Communicate Blackout Dates: Have an important family event, a medical appointment, or an overnight guest? Let me know well in advance so I can block out those times on the showing schedule.

2. Mandate Sufficient Notice

Surprise showings are the biggest source of stress. Insist on ample notice for every showing.

Minimum Notice Period: A 2-hour minimum notice is standard, but you might prefer 4, 6, or even 24 hours if your schedule is particularly complex. We'll set this requirement clearly in the listing.
Respect the Rule: As your REALTOR®, I will enforce this. If a buyer's REALTOR® requests a showing with less than the stipulated notice, I will politely decline or propose a time that respects your boundaries.

3. Clear Showing Instructions for Other REALTOR®s

Help other REALTOR®s help you by providing clear guidelines.

Lockbox & Access: Ensure easy and secure access.
Shoe Removal: A polite request for buyers and their REALTOR® to remove shoes at the door, especially important during Edmonton's winter months, helps keep your floors clean.
Lights & Blinds: Instructions to turn off lights and close blinds upon leaving.
Pet Warnings: If you have pets (even if they are gone during the showing), clearly state this for those with allergies or fear.

Expert Insight: "The single best thing you can do to minimize showing stress is to complete a thorough declutter and deep clean before the first showing. This sets a pristine baseline that requires significantly less last-minute scrambling for every subsequent showing, freeing up your time and reducing your daily burden."

The Daily Ritual: Mastering the "Showing Ready" Dash

Once your home is on the market, you'll need a streamlined routine to get it showing-ready quickly and efficiently.

1. The 15-Minute Blitz Checklist

Develop a mental or written checklist for a quick tidy-up before you leave.

Beds Made: Simple but effective.
Kitchen Clean: Empty sink, wipe counters, put away dishes.
Bathroom Sparkle: Quick wipe of vanity, clean mirror, fresh towels, toilet lid down.
Floor Sweep: A quick pass with a Swiffer or broom in main areas.
Clutter Control: "Hot spots" for clutter (mail on counter, remotes on coffee table) go into designated "hideaway" bins.
Odour Check: Open windows briefly if needed, use a subtle air freshener if desired (but avoid overpowering scents).

2. Designated "Hideaway Spots"

This is crucial for personal items. You don't have to pack everything away, but strategically hide personal bits.

Laundry Baskets/Storage Bins: Keep an empty, lidded laundry basket or a decorative storage bin in each main living area. Before a showing, toss remotes, magazines, kids' toys, charging cables, and other small items into it.
Inside Cabinets/Closets: While buyers will peek into closets, a neatly tucked away bin is better than visible clutter. Just ensure the closet isn't stuffed to the brim.
"Showing Bag": Keep a bag (backpack, tote) by the door. In it, put essentials you'll need when you leave: keys, wallet, phone, pet leash, kids' essentials, and any sensitive documents. Grab and go.

3. Atmosphere Settings

Set the stage for a positive showing with minimal effort.

Lighting: Turn on all necessary lights (especially in darker rooms) to make the home feel bright and inviting.
Temperature: Adjust the thermostat to a comfortable setting, regardless of the season. A too-hot or too-cold home is distracting.
Subtle Scents: A very mild, clean scent (like fresh linen) can be appealing. Avoid strong air fresheners or cooking odours. Some sellers bake cookies or simmer cinnamon for a welcoming aroma.
Music Off: Silence is best. Let buyers talk freely with their REALTOR®.

Managing Pets: A Top Priority for Reduced Stress

For many Edmonton homeowners, pets are family. Managing them during showings is often the biggest source of disruption and stress. Proactive planning is key.

1. The "Pet Evacuation" Plan

Your pets should ideally not be present during showings, for their safety, the safety of visitors, and to avoid any potential allergic reactions or distractions.

Neighbour/Friend: Arrange for a trusted neighbour or friend to take your pet for an hour or two. This is often the most cost-effective and convenient option.
Pet Daycare/Boarding: For longer showing blocks or when you'll be out of the house for extended periods, a local pet daycare can be a lifesaver.
Car Ride: For quick showings, a short car ride to a park or just around the block can suffice. Make sure your pet is comfortable in the car.
Crating (Last Resort): If no other option is available, and your pet is completely comfortable and quiet in their crate, it might be an option. However, it's generally best for the pet to be off-site. Always inform the showing REALTOR® if a crated pet will be present.

2. Eradicating Pet Evidence

Even if your pet isn't there, their presence can deter some buyers.

Remove All Gear: Hide food bowls, litter boxes, toys, beds, scratching posts, and leashes.
Control Odours: Ensure pet odours are completely eliminated, not just masked. Deep clean carpets and upholstery.
Clean Up Exterior: Scoop the yard daily.

Personal Logistics: Planning Your Escape

Knowing where you're going to go and what you'll do during a showing can significantly reduce stress.

1. Plan Your Destinations

Coffee Shops/Cafes: A great spot to catch up on emails or read a book.
Parks/Walking Trails: Get some fresh air, especially good if you have children or pets with you. Edmonton has many beautiful options.
Friends/Family: A comfortable place to relax and chat.
Errands: Use showing times to knock off items on your to-do list – grocery shopping, dry cleaning, etc.
Work: If you have a flexible job, this could be a good time to head to the office or a co-working space.

2. Involve the Whole Household

If you live with others, everyone needs to be on board with the plan.

Family Meeting: Hold a family meeting to discuss expectations, the showing checklist, and individual responsibilities.
Incentives: For children, a small reward for helping keep their rooms tidy or for being cooperative during showings can go a long way.

3. Meal Prep & Simplicity

Trying to cook a complex meal right before a showing adds unnecessary pressure and lingering odours.

Easy Meals: Opt for simple, quick-to-prepare meals or takeout during peak showing periods.
Avoid Strong Odours: Try to avoid cooking fish, strong spices, or other heavily scented foods if you anticipate a showing in the next few hours.

The Derek Keet Advantage: Your REALTOR® as Your Buffer

Perhaps the most significant way to minimize disruption is to work with an experienced and communicative REALTOR® who acts as your advocate and buffer. That's where I, Derek Keet, come in.

1. Proactive Communication & Scheduling Management

I take the lead in managing all showing requests and communications with other REALTOR®s.

Filtering Requests: I ensure all requests adhere to your specified showing times and notice periods, filtering out those that don't fit your schedule.
Centralized Hub: All showing appointments come through me, simplifying your life. You get a clear notification, and I handle the coordination.
Feedback Loop: After each showing, I'll diligently seek feedback from the buyer's REALTOR® and relay it to you in a timely and constructive manner. This helps us understand buyer perceptions and make adjustments if necessary, all without you having to directly interact with every showing party.

2. Expert Guidance & Problem Solving

Selling a home inevitably presents questions and challenges. I'm here to provide solutions.

Preparation Advice: I can offer personalized advice on what specific aspects of your Edmonton home buyers in our current market (February 2026) are looking for and how to best present your property.
Issue Resolution: Should any issues arise during a showing (e.g., a buyer's REALTOR® leaves a light on), I am your point of contact to address it efficiently, saving you the hassle.

3. Professional Resources

Beyond showings, the selling process involves many moving parts. We have a trusted network of referrals that can make everything go smoothly.

Referrals: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. This saves you time and stress in finding reliable professionals.

One Percent Realty: Minimizing Financial Disruption Too

Beyond logistical disruption, the financial aspects of selling can also be a source of stress. This is where One Percent Realty's posted commission rates offer a significant advantage, reducing the financial burden and enhancing your overall selling experience.

How Our Commission Structure Provides Value and Peace of Mind:

At One Percent Realty, we believe in transparent, fair, and competitive commission rates that put more money in your pocket. This isn't just about saving money; it's about reducing the financial pressure associated with selling your home, allowing you to focus on the smooth transition to your next property. While commissions are always negotiable in Alberta, our posted rates are designed to offer exceptional value:

For homes listed under $400,000: Our total posted commission rate is $7,950 + GST. This includes $3,500 to the buyer’s agent.
For homes listed between $400,000 and $900,000: Our total posted commission rate is $9,950 + GST. This includes $4,500 to the buyer’s agent.
For homes listed over $900,000: Our total posted commission rate is 1% of the sale price + $950 deal fee. This includes 0.5% to the buyer’s agent.

These straightforward rates mean you know exactly what to expect, without hidden fees or escalating percentages that eat into your equity. The savings can be substantial, especially when compared to traditional higher commission structures. Imagine what you could do with those extra thousands of dollars – put it towards your down payment on a new home, cover moving expenses, or simply alleviate some of the financial stress that often accompanies a major life transition like selling a home.

My commitment as your REALTOR® is to provide full-service real estate expertise – professional photography, comprehensive marketing, effective negotiation, and seamless administrative support – all while offering you the financial advantage of One Percent Realty’s posted commission rates. You receive top-tier service without the top-tier price tag, further minimizing the overall disruption to your financial life and empowering you to move forward with confidence.

Conclusion: Embrace a Less Disruptive Selling Journey

Selling your Edmonton home doesn't have to be a never-ending cycle of stress and disruption. By proactively preparing your home, setting clear boundaries for showings, establishing efficient daily routines, making concrete plans for your pets and personal logistics, and leveraging the expertise of a dedicated REALTOR® like myself, Derek Keet, you can maintain a comfortable daily life while successfully attracting the right buyer. With One Percent Realty, you also gain the added benefit of substantial savings on commission, further reducing the overall burden of selling.

My role is to be your partner, ensuring that your selling experience is as efficient, effective, and minimally disruptive as possible. Let’s work together to make your next move in Edmonton a truly seamless and rewarding one. Don't let the fear of disruption hold you back from your next chapter. Contact me today to discuss how we can create a tailored selling strategy for your home.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How can I make my home most appealing to potential buyers?"

Sat, 28 Feb 2026 19:05:20 GMT

Unlock Your Home's Potential: The Definitive Guide to Attracting Edmonton's Top Buyers in 2026

Selling your home in Edmonton, especially as we navigate through the dynamic market of 2026, is more than just listing a property; it's about crafting an experience. Potential buyers aren't just looking for a house; they're searching for a home – a place where they can envision their future, their lifestyle, and their dreams unfolding. In a competitive landscape, the question isn't just "Can I sell my home?" but "How can I make my home most appealing to potential buyers?" As your dedicated Edmonton REALTOR® with One Percent Realty, I, Derek Keet, am here to guide you through a comprehensive strategy that not only attracts serious buyers but also helps you maximize your return on investment, all while saving significantly on commissions.

The Edmonton real estate market is always evolving. While buyer demand remains robust in many sectors, supply can also fluctuate, meaning that homes that truly shine often stand out, secure quicker sales, and command better prices. This isn't about spending a fortune on renovations; it's about smart, strategic improvements and presentations that highlight your home's best features and create an irresistible first impression. Let's dive into the actionable steps you can take to transform your property into a buyer's dream.

The Foundation: First Impressions Start at the Curb

You only get one chance to make a first impression, and for a home, that impression begins long before a buyer steps inside. Curb appeal is paramount. It sets the tone and often determines whether a buyer is excited or merely curious to see what's beyond the front door.

Immaculate Landscaping: Ensure your lawn is neatly mowed, edged, and free of weeds. Trim shrubs and hedges. Plant some fresh, colourful flowers in pots or garden beds, especially during the spring and summer months of 2026.
A Welcoming Entryway: Clean your front door and porch. Consider a fresh coat of paint on the door in a complementary colour. Update or clean your house numbers, mailbox, and outdoor light fixtures. A new, inviting doormat can also make a subtle difference.
Exterior Cleanliness: Power wash your home's exterior, pathways, and driveway. Clean windows (inside and out!) to let in maximum natural light. Ensure gutters are clear and siding is free of dirt or mildew.
Repair and Maintain: Address any loose siding, cracked pathways, or broken fence panels. Small repairs signal to buyers that the home has been well-maintained overall.

The Interior Transformation: Declutter, Depersonalize, and Deep Clean

Once inside, buyers need to envision themselves living in the space. This is where decluttering, depersonalizing, and meticulous cleaning become your most powerful tools.

1. Declutter ruthlessly

Clutter makes spaces feel smaller, disorganized, and can distract buyers from seeing the home's features. Go room by room and remove anything you don't use regularly or that isn't essential for daily living. Think of it as a head start on packing!

Kitchen: Clear countertops of small appliances, unnecessary decor, and excess gadgets. Organize pantry and cupboard spaces.
Bathrooms: Remove all personal toiletries from counters and showers. Keep only essential, decorative items.
Bedrooms: Clear off nightstands and dressers. Organize closets to show ample storage space – aim for about 20-30% empty space.
Living Areas: Reduce the number of decorative items, books, and magazines. Remove excess furniture to improve flow.

2. Depersonalize Thoughtfully

While your home is filled with cherished memories, buyers need to imagine creating their own. Remove personal photographs, unique art pieces, memorabilia, and highly personal decor. Replace them with neutral, generic artwork or leave walls bare if you prefer. The goal is to create a blank canvas.

3. Deep Clean Everything

This is non-negotiable. A sparkling clean home conveys care and attention to detail. Buyers will notice every smudge and speck of dust, and these can subconsciously detract from the home's value.

Floors: Mop hard floors, vacuum carpets, and consider professional carpet cleaning to remove stains and odours.
Surfaces: Wipe down all surfaces, including baseboards, doorframes, light switches, and window sills.
Kitchen & Bathrooms: Scrub grout, disinfect toilets and sinks, polish fixtures, and ensure appliances gleam. Don't forget the inside of the oven and microwave!
Windows & Mirrors: Clean them until they sparkle to maximize natural light and give a sense of openness.

Expert Insight: "Many homeowners underestimate the power of a truly deep clean. It's not just about tidiness; it's about conveying a sense of fresh beginnings. Buyers walking into a pristine home immediately feel a connection and see the property as well-cared for. Don't just clean; sanitize and shine every corner, especially in the kitchen and bathrooms. These are often the make-or-break areas for a potential buyer." - Derek Keet

Strategic Enhancements: Small Changes, Big Impact

Beyond cleaning and decluttering, a few strategic enhancements can significantly boost your home's appeal without breaking the bank.

1. Minor Repairs are Major

Buyers often view minor imperfections as indicators of larger, unseen problems. Address all those nagging little repairs you've put off:

Patch and paint holes or scuffs in walls.
Fix leaky faucets or running toilets.
Tighten loose door handles and cabinet pulls.
Replace burnt-out light bulbs.
Ensure all doors and windows open and close smoothly.
Re-caulk tubs, sinks, and showers for a fresh, clean look.

2. Optimize Lighting

Brightness makes a home feel more spacious, inviting, and positive. Maximize both natural and artificial light:

Natural Light: Open all blinds, curtains, and drapes for showings. Clean windows thoroughly.
Artificial Light: Ensure all light fixtures have working bulbs of appropriate wattage and colour temperature (warm white is generally preferred). Add lamps to dimly lit corners to brighten the space. Consider updating outdated light fixtures for a modern touch.

3. Embrace a Neutral Colour Palette

While you might love your vibrant accent wall, it might not appeal to everyone. Painting walls in neutral colours like soft greys, beiges, or off-whites provides a versatile backdrop that buyers can easily personalize in their minds. Neutral walls also make rooms appear larger and brighter.

4. Focus on Kitchens and Bathrooms

These rooms often have the highest return on investment for minor upgrades because they are critical decision-making points for buyers. You don't need a full renovation:

Kitchen: Clean thoroughly, polish appliances, declutter counters. Consider updating cabinet hardware, replacing an old faucet, or adding a fresh backsplash if yours is dated.
Bathrooms: Ensure they are spotless. Replace old shower curtains, add fresh towels, and make sure mirrors are sparkling. New, modern light fixtures and hardware can make a significant difference.

5. Stage for Success

Staging is the art of preparing a home for sale to appeal to the widest range of potential buyers. It helps define spaces, improve flow, and highlights a home's best features. Even if you're not hiring a professional stager, you can apply key principles:

Furniture Arrangement: Arrange furniture to create clear pathways and conversational groupings. Aim for a sense of spaciousness and functionality.
Define Spaces: If you have open-concept areas, use rugs and furniture placement to define living, dining, and work zones.
Add Tasteful Accessories: A few well-placed plants, fresh flowers, attractive throw pillows, or a styled coffee table book can add warmth and elegance without clutter.
Closets and Storage: Ensure all storage spaces, including closets, pantries, and linen cupboards, are tidy and organized. Buyers often peek inside!

6. Eliminate Odours

Nothing turns off a buyer faster than an unpleasant smell. Be hyper-aware of any lingering odours from pets, cooking, smoke, or dampness. Address them directly:

Professional carpet and drapery cleaning.
Thorough cleaning of pet areas and removal of pet bowls/beds during showings.
Open windows to air out the home daily.
Avoid using strong air fresheners, which can be perceived as trying to mask a problem. Subtle, natural scents (like freshly baked cookies or a light diffuser) are better.

The Professional Edge: Photography, Pricing, and Transparency

Even with the most appealing home, effective marketing and a solid strategy are crucial. This is where working with an experienced REALTOR® like myself becomes invaluable.

1. Professional Photography is Non-Negotiable

In today's digital age, your home's first showing is online. High-quality, professional photographs are essential to captivate buyers and compel them to schedule an in-person viewing. Blurry cell phone pictures simply won't cut it. I ensure your property is showcased with stunning visuals that highlight its best features, drawing eyes directly to your listing.

2. Strategic Pricing

An appealing home also needs an appealing price. Overpricing can deter potential buyers, while underpricing leaves money on the table. As your REALTOR®, I provide a comprehensive market analysis, considering comparable sales, current market conditions in Edmonton for 2026, and your home's unique features, to help you arrive at the optimal price that attracts attention and maximizes your net proceeds.

3. Honesty and Disclosure

Building trust with buyers is paramount. Be transparent about your property's history and any known issues. Full disclosure upfront can prevent complications and build confidence, ultimately making your home more appealing to serious purchasers.

Maximizing Your Net Proceeds with One Percent Realty

Now that we've covered how to make your home shine, let's talk about how to keep more of your hard-earned equity. Selling your home isn't just about the sale price; it's about the net amount you walk away with. This is where One Percent Realty's posted commission rates offer a distinct advantage, allowing you to invest wisely in preparing your home for sale, knowing you'll still save significantly on brokerage fees.

At One Percent Realty, our commitment is to provide full REALTOR® services – from detailed market analysis and professional photography to skillful negotiation and handling all the intricate details – but at a fraction of the cost of traditional brokerages. This means more money stays in your pocket, allowing you to be more flexible with your pricing, invest in those appealing upgrades, or simply enjoy a larger profit from your sale.

Here’s a transparent look at One Percent Realty’s posted commission rates, designed to save you thousands:

For homes under $400,000: The total commission is $7,950 + GST. This rate includes $3,500 allocated to the buyer’s agent, ensuring they are well-compensated and motivated to bring buyers to your property.
For homes between $400,000 and $900,000: The total commission is $9,950 + GST. From this, $4,500 is paid to the buyer’s agent, maintaining strong incentive for all REALTORS® involved.
For homes over $900,000: The total commission is 1% of the sale price plus a $950 deal fee + GST. In this structure, 0.5% of the sale price is directed to the buyer’s agent.

It’s important to remember that commissions are negotiable in Alberta. Our posted rates are clear, competitive, and represent exceptional value. By choosing One Percent Realty, you receive the same high-quality, professional REALTOR® service you’d expect from a traditional brokerage, but with substantial savings that directly benefit your bottom line.

Consider the impact of these savings. If you sell a $500,000 home through a traditional brokerage charging, for instance, 7% on the first $100,000 and 3% on the balance (which is common), your commission could be around $20,000. With One Percent Realty's posted rates, your commission would be just $9,950 + GST. That’s a potential saving of over $10,000, money you can use for your next down payment, moving expenses, or simply to celebrate your successful sale!

Beyond the Sale: My Commitment to Your Success

My role as your Edmonton REALTOR® extends far beyond just listing your home. I am dedicated to being your trusted advisor every step of the way, helping you navigate the complexities of the real estate market with ease and confidence. From our initial consultation to the final closing, I provide comprehensive support tailored to your unique needs.

Personalized Selling Strategy

Every home and every seller is unique. I develop a customized selling strategy that includes a detailed market analysis, optimal pricing recommendations, and a targeted marketing plan to ensure your property reaches the right buyers. This includes professional photography and compelling listing descriptions that truly capture your home's appeal.

Expert Negotiation

Navigating offers and counter-offers requires experience and finesse. I leverage my negotiation skills to secure the best possible price and terms for your home, always keeping your financial goals and timeline in mind. My focus is on achieving a smooth and favourable transaction for you.

Seamless Process Management

Selling a home involves numerous details and deadlines. I oversee the entire process, ensuring everything proceeds efficiently. From coordinating showings and managing inquiries to guiding you through offers and conditions, I handle the complexities so you don't have to. My goal is to make your selling experience as stress-free as possible.

Professional Resources

From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. I connect you with reliable professionals who can provide expert services, ensuring every aspect of your sale and move is covered.

By combining my dedicated service with One Percent Realty’s unbeatable commission structure, you receive unparalleled value. You get full REALTOR® representation, expert advice, and significant savings, all contributing to a more appealing and ultimately more profitable home sale.

Ready to Make Your Home Irresistible?

Making your home most appealing to potential buyers in Edmonton in 2026 is an investment of time and effort, but one that pays significant dividends. From the moment a buyer sees your listing online to the instant they walk through your front door, every detail contributes to their perception of your property's value and desirability. By focusing on curb appeal, decluttering, deep cleaning, minor repairs, and strategic staging, you create an environment that buyers will fall in love with.

And with One Percent Realty, you don't have to compromise on full-service representation to achieve these results. My expertise as an Edmonton REALTOR® ensures your home is presented in its best light, marketed effectively, and sold efficiently, all while you benefit from our industry-leading, low commission rates. Don't leave money on the table or struggle through the selling process alone. Let's work together to make your home the most sought-after property on the market.

If you're considering selling your home in Edmonton and want to maximize its appeal and your net profit, don't hesitate to reach out. Contact me today for a no-obligation home valuation and let's discuss how we can make your selling experience a resounding success.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What is the legal process for selling a home?"

Sat, 28 Feb 2026 19:02:07 GMT

Selling Your Edmonton Home: Navigating the Legal Journey with Confidence (2026 Edition)

Selling your home is more than just putting up a "For Sale" sign. It's a significant financial and emotional undertaking, especially here in our vibrant Edmonton market. As we move through early 2026, understanding the intricate legal process involved in transferring ownership of your property is paramount. It’s not just about finding the right buyer; it’s about ensuring every step, from the initial listing to the final closing, is legally sound and executed flawlessly. Without a clear grasp of these legalities, sellers can face unexpected delays, costly mistakes, or even legal disputes.

Many homeowners find the legal jargon and procedural requirements daunting. They wonder: "What documents do I need to prepare?" "What happens after an offer is accepted?" "When do I need a lawyer?" These are all valid questions, and having a knowledgeable REALTOR® by your side to guide you through this complex landscape is invaluable. As Derek Keet with One Percent Realty, my goal is not just to save you money on commission but to empower you with the knowledge and support needed to navigate the legal journey of selling your Edmonton home confidently and successfully.

Phase 1: The Foundation – Legal Preparations Before Listing

Before your home even hits the market, there are critical legal steps and considerations that lay the groundwork for a smooth transaction. Neglecting these early preparations can lead to significant headaches down the road. This phase is all about due diligence and transparency.

Understanding Disclosure Obligations: The Legal Duty of Transparency

In Alberta, sellers have a legal obligation to disclose material latent defects – significant issues with the property that a buyer cannot easily discover through a reasonable inspection and that could make the property dangerous, unfit for habitation, or affect its value. This is not just an ethical guideline; it's a legal requirement designed to protect both parties. Examples include structural problems, flood damage history, or issues with the heating system that aren't obvious. Failing to disclose known defects can lead to legal action after the sale is complete. I will guide you on what needs to be disclosed to protect your interests.

Title Search and Encumbrances: What's Attached to Your Property?

Your property's title is its legal record of ownership. Before selling, it’s wise to understand what’s registered against your title. A title search reveals any "encumbrances" such as mortgages, liens (e.g., for unpaid property taxes or renovation work), easements (rights-of-way for utilities or neighbours), or restrictive covenants (rules about how the land can be used). These items aren't necessarily problematic, but they must be understood and, in many cases, addressed or discharged before or on closing. Your REALTOR® will review a current title search with you and explain its implications for the sale.

The Real Property Report (RPR) with Compliance Stamp

A Real Property Report (RPR) is a legal document prepared by an Alberta Land Surveyor that illustrates the precise boundaries of your property and the location of all structures (house, garage, sheds, decks) relative to those boundaries. It also shows any easements or rights-of-way. While not always legally mandatory to *have* at the time of listing, it is almost always a condition of a standard purchase contract for a seller to provide an RPR with a municipal compliance stamp. This stamp confirms that the structures on your property comply with local bylaws.

If your RPR is outdated, incomplete, or shows non-compliance (e.g., a fence built over the property line, an unpermitted deck), you'll need to update it or resolve the issues. This can take several weeks, so it's best to address it early. Without a compliant RPR, a buyer may request title insurance at your expense, or the deal could be jeopardized. I always recommend having a current, compliant RPR ready.

Condominium Documents (If Applicable): A Stack of Specifics

If you're selling a condominium, a specific set of documents is legally required for disclosure to potential buyers. These include the condominium plan, bylaws, current year's budget, financial statements, meeting minutes from the last 12-24 months (board and general meetings), reserve fund study, insurance certificate, and a estoppel certificate (or Form B). These documents provide critical insight into the health and governance of the condominium corporation. Buyers typically have a condition in their offer to review and approve these documents. As your REALTOR®, I'll help you compile and understand this extensive package.

Engaging a REALTOR® and the Listing Agreement: Your Legal Partnership

The first formal legal step in selling your home is signing a Listing Agreement with your chosen REALTOR®. This is a legally binding contract between you (the seller) and the brokerage (One Percent Realty in my case) that authorizes us to market your property. Key elements of this agreement include:

Listing Price: Your agreed-upon asking price.
Term of Agreement: The period your home will be listed.
Commission Structure: Crucially, this outlines how the REALTOR® and buyer’s agent will be compensated.
Marketing Plan: How your property will be promoted.
Seller's Representations and Warranties: Your declarations about the property.

This is where One Percent Realty’s posted commission rates offer a distinct advantage to Edmonton homeowners, allowing you to retain more of your hard-earned equity without compromising on service. For homes:

Under $400,000: Our total commission is $7,950 + GST, which includes $3,500 allocated to the buyer’s agent.
Between $400,000 and $900,000: The total commission is $9,950 + GST, with $4,500 going to the buyer’s agent.
Over $900,000: Our commission structure is 1% of the sale price + a $950 deal fee, including 0.5% of the sale price for the buyer’s agent.

It's important to remember that commissions are negotiable in Alberta. However, our transparent, low-commission model is designed to provide exceptional value compared to traditional higher-fee brokerages, ensuring you receive full REALTOR® services and broad market exposure.

Phase 2: The Offer and Negotiation – Crafting a Legally Sound Agreement

Once your home is listed, offers will start coming in. This is where negotiation begins, leading to the formation of a legally binding Purchase Contract. Understanding the components of an offer is vital.

Understanding the Purchase Contract: The Core Legal Document

In Alberta, most real estate transactions use standard forms developed by the Alberta Real Estate Association (AREA). These forms are comprehensive and legally robust. A typical Purchase Contract includes:

Parties: Identifies the buyer(s) and seller(s).
Property Details: Legal description and civic address of the property.
Purchase Price: The agreed-upon amount.
Deposit: A sum of money paid by the buyer to demonstrate serious intent, typically held in a real estate brokerage’s trust account. This forms part of the purchase price upon closing.
Conditions: Critical clauses that must be satisfied for the contract to become firm (e.g., subject to financing, home inspection, review of condominium documents, sale of buyer's existing home).
Possession Date: The date the buyer takes legal possession of the property.
Inclusions/Exclusions: What items are included (appliances, window coverings) or excluded from the sale.
Representations and Warranties: Statements about the property's condition and legal status.
Schedule A: Additional terms and conditions specific to the transaction.

Counter-Offers and Binding Agreements

It’s rare for the first offer to be perfect. Negotiations often involve counter-offers, where sellers propose changes to the buyer's original offer (price, possession, conditions). Each counter-offer effectively voids the previous one. A contract becomes legally binding only when all parties have signed off on the exact same terms without any further changes. This moment signifies that you have an "accepted offer," but it remains "conditional" until all conditions are satisfied.

The Role of the Deposit: A Symbol of Commitment

The deposit, typically submitted with the offer, is held in a real estate brokerage's trust account (never directly by the seller or buyer). Legally, this deposit serves as a form of security for the seller. If the buyer defaults on the contract without valid reason after conditions have been waived, the seller may have a legal claim to the deposit. If conditions are not met, and the contract collapses, the deposit is usually returned to the buyer.

Phase 3: Fulfilling Conditions – Making the Deal Firm

An accepted offer is conditional until all specified conditions are met and waived. This phase is a critical period of due diligence for the buyer, and it's also where your legal counsel becomes essential.

The Legal Significance of Conditions ("Subject To...")

Conditions protect the buyer by allowing them time to verify certain aspects of the property or their ability to purchase it. Common conditions include:

Subject to Financing: Allows the buyer to secure mortgage approval.
Subject to Home Inspection: Gives the buyer the right to have a professional inspector evaluate the property's condition. If significant issues are found, the buyer can request repairs, a price reduction, or walk away from the deal.
Subject to Review of Condominium Documents: (For condos) Allows the buyer to review the legal health of the condo corporation.
Subject to Sale of Buyer's Home: A less common but important condition where the buyer needs to sell their current property first.

During this period, as your REALTOR®, I work closely with you and the buyer's REALTOR® to ensure these conditions are addressed within the stipulated timelines. If conditions are not met, or if the buyer is not satisfied with the results of their due diligence, they can legally terminate the contract, and the deposit is returned.

Waiver or Fulfillment of Conditions: The "Firm and Binding" Moment

Once the buyer is satisfied that all conditions have been met, they will sign a "Waiver of Conditions" or "Notice of Fulfillment of Conditions." This document legally removes the conditions from the contract. At this point, the purchase contract becomes "firm and binding," meaning both parties are legally obligated to complete the transaction. This is a significant milestone in the selling process, as the risk of the deal collapsing is substantially reduced.

Expert Insight: "Don't underestimate the Real Property Report (RPR). Ensuring you have a current RPR with municipal compliance *before* listing can save you weeks of stress and potential costs when an offer comes in. It's a proactive step that truly streamlines the legal closing process for your Edmonton home."

Phase 4: Post-Conditional & Pre-Closing Legalities – Preparing for Handover

With a firm and binding contract in place, the focus shifts to the legal transfer of property ownership. This phase heavily involves real estate lawyers for both the buyer and the seller.

Engaging a Real Estate Lawyer: Your Legal Representative

It is absolutely critical for both the buyer and seller to engage their own independent real estate lawyers once the deal is firm. Your lawyer's role is to protect your legal and financial interests. They will:

Review the Purchase Contract for any discrepancies or concerns.
Conduct a thorough title search to ensure there are no undisclosed encumbrances and prepare documents for discharging your existing mortgage and any other liens.
Prepare the legal documents necessary to transfer ownership (Transfer of Land).
Liaise with the buyer's lawyer, your mortgage lender, and the municipality.
Prepare the Statement of Adjustments, which details all financial debits and credits between buyer and seller (e.g., property taxes, condo fees, utilities).
Facilitate the transfer of funds on closing day.

This is where the advantage of having professional resources comes into play. From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. I can connect you with experienced real estate lawyers who understand the Edmonton market and will ensure your interests are protected.

Seller's Responsibilities to the Lawyer

Once you retain your lawyer, you'll need to provide them with several key documents and pieces of information:

A copy of the firm Purchase Contract.
Your current mortgage information, so they can obtain a "payout statement" – the exact amount required to clear your mortgage on closing day.
Utility company details for final readings and transfers.
Your contact information and instructions for the net proceeds of the sale.
The original Real Property Report (RPR) with compliance.
Condominium documents (if applicable).

The Statement of Adjustments: Financial Reconciliation

Your lawyer will prepare a Statement of Adjustments, which is a critical legal and financial document. It's essentially a balance sheet for the transaction, ensuring that costs like property taxes, condo fees, and sometimes utilities are prorated correctly between the buyer and seller based on the possession date. For example, if you've already paid property taxes for the full year, the buyer will reimburse you for their portion from the possession date onwards. This document ensures a fair financial handover.

Final Walk-Through: Buyer's Last Look

Legally, the buyer often has the right to conduct a final walk-through of the property shortly before closing. This is to ensure the property is in substantially the same condition as when the offer was made, that all agreed-upon inclusions are present, and that no significant damage has occurred since the inspection. It's a crucial step for the buyer and should be facilitated by the seller and their REALTOR®.

Phase 5: Closing Day and Possession – The Legal Transfer of Ownership

Closing day is the culmination of the entire process, where legal ownership officially transfers from seller to buyer. While it seems like a single event, several coordinated legal actions occur behind the scenes.

Legal Transfer of Funds and Title

On closing day, your lawyer coordinates with the buyer's lawyer. The buyer's lawyer will release the purchase funds (including the mortgage funds from the buyer's lender) to your lawyer's trust account. Simultaneously, your lawyer will electronically register the Transfer of Land at the Alberta Land Titles Office, legally changing ownership from your name to the buyer's. Only once both the funds are received and the title transfer is confirmed can keys be released.

Discharging Your Mortgage and Receiving Proceeds

From the funds received, your lawyer will pay off your existing mortgage(s) and any other outstanding liens registered against your title. They will also deduct their legal fees and disbursements, as well as any other agreed-upon adjustments. The remaining balance, your net proceeds from the sale, will then be transferred to you, typically via direct deposit or cheque, as per your instructions. This usually happens later on closing day or the following business day.

Key Release and Possession

Once your lawyer confirms that the title has transferred and all funds have been properly exchanged, they will authorize the release of keys to the buyer's REALTOR®. This marks the official time the buyer takes legal possession of the property. As the seller, you must ensure the property is completely vacant and broom-clean by this time.

Key Legal Considerations and Common Pitfalls to Avoid

While the process is generally straightforward with professional guidance, certain issues can arise. Awareness of these common pitfalls can help prevent them.

Misrepresentation and Disclosure Issues

As mentioned, honesty in disclosure is your best legal protection. Failing to disclose a known material latent defect can lead to serious legal consequences, including lawsuits for damages, even after the sale is finalized. Always be upfront and transparent about your property's history and condition.

Boundary Disputes and Non-Compliant Structures

This is where the RPR becomes your best friend. Issues like fences encroaching on neighbour's property, or sheds built without proper permits (and thus not compliant with bylaws), can halt a sale. Resolving these requires time, possibly agreements with neighbours, or permit applications, which is why pre-emptive RPR checks are crucial.

Dealing with Tenants (If Applicable)

If you're selling a tenanted property in Edmonton, the Residential Tenancies Act has specific legal requirements regarding notice periods for showings and possession. Generally, if the buyer intends to occupy the property, a 90-day notice to end tenancy is required, provided certain conditions are met. This notice must be in writing and legally compliant. Not adhering to these rules can lead to significant delays and legal disputes with your tenants. Your REALTOR® can advise on the proper procedures.

Last-Minute Changes or Breaches of Contract

Once a contract is firm, both parties are legally bound. Attempting to back out without a legal cause, or failing to meet your obligations (e.g., not vacating by possession day), constitutes a breach of contract. This can lead to financial penalties, including forfeiture of the deposit for the buyer, or lawsuits for damages for the seller. Clear communication and adherence to the contract's terms are vital.

Importance of Professional Advice

Selling your home involves significant legal and financial stakes. Trying to navigate this process without the guidance of a professional REALTOR® and an experienced real estate lawyer is akin to sailing without a compass. While a REALTOR® like myself guides you through the market, negotiations, and timelines, a lawyer protects your legal rights throughout the transfer of ownership.

Why Choose Derek Keet & One Percent Realty for Your Edmonton Home Sale

Understanding the legal process is essential, but equally important is choosing the right REALTOR® who can deftly navigate these complexities on your behalf, while also providing exceptional financial value. At One Percent Realty, we've revolutionized the real estate industry by offering full-service REALTOR® representation at incredibly competitive rates. My commitment is to ensure your selling journey is not only legally secure but also financially rewarding.

Let's revisit our clear and transparent commission structure:

For homes listed Under $400,000: You pay a total of $7,950 + GST. This includes $3,500 that is paid directly to the buyer’s agent.
For homes listed Between $400,000 and $900,000: The total commission is $9,950 + GST. From this, $4,500 is paid to the buyer’s agent.
For homes listed Over $900,000: Your commission will be 1% of the sale price + a $950 deal fee. This structure allocates 0.5% of the sale price to the buyer’s agent.

Remember, commissions are negotiable in Alberta, and our posted rates are designed to offer significant savings compared to traditional higher commission models. You get the same MLS® exposure, professional photography, extensive marketing, and expert negotiation skills, without the hefty price tag. This means more equity stays in your pocket – money you can use for your next home, investments, or simply enjoying your future.

My role goes beyond marketing and negotiation; it's about being your trusted advisor through every single legal and practical step of selling your home. From ensuring your disclosures are correct and your RPR is compliant, to coordinating with lawyers and navigating offers, I am here to simplify the process. I believe that understanding the legal framework of selling a home reduces anxiety and empowers you to make informed decisions. With One Percent Realty, you're not just saving money; you're gaining a partner who understands the nuances of the Edmonton market and the legalities involved, committed to achieving the best outcome for you.

Ready to Sell Your Edmonton Home?

The legal process for selling a home in Edmonton is multifaceted, requiring careful attention to detail at every stage. From the initial legal preparations of your property to the complexities of offers, conditions, and ultimately, the transfer of title and funds, each step is critical. By understanding these legal milestones and having a dedicated REALTOR® and lawyer by your side, you can navigate the journey with confidence and achieve a successful sale.

Don't let the legal intricacies deter you. Instead, embrace the knowledge and partner with a professional who can simplify the experience while maximizing your net proceeds. As your One Percent Realty REALTOR®, I am here to provide that guidance and expertise. Let's work together to make your home sale in 2026 smooth, stress-free, and highly rewarding.

If you're considering selling your home in Edmonton and want to understand how my full-service approach can benefit you, while keeping more of your hard-earned equity, I invite you to connect with me today. Let's discuss your unique situation and embark on your selling journey with clarity and confidence.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What are the tax implications of selling my home?"

Sat, 28 Feb 2026 18:57:14 GMT

Selling Your Edmonton Home in 2026: Navigating the Tax Landscape with Confidence

Selling a home can be one of life's most significant financial events, brimming with both excitement and a fair share of complexities. As we move through early 2026, the Edmonton real estate market remains dynamic, offering fantastic opportunities for homeowners looking to make a move. However, amidst the hustle of preparing your property, staging, and navigating offers, one crucial aspect often gets overlooked: the tax implications. Many homeowners mistakenly believe that selling their home is always tax-free. While that's often true for your primary residence, it's not a universal rule, and misunderstanding can lead to unexpected financial surprises or missed opportunities for savings.

As your dedicated Edmonton REALTOR®, Derek Keet, I’m here to guide you through the selling process, ensuring you maximize your net proceeds. A key part of that is understanding how the sale of your property might intersect with your tax obligations. This comprehensive guide will demystify the tax landscape for Edmonton home sellers in 2026, equipping you with the knowledge to approach your sale with confidence. Please remember, while I can provide general information, I am not a tax advisor. It is always crucial to consult with a qualified tax accountant and a real estate lawyer to discuss your specific situation before making any decisions.

The Principal Residence Exemption (PRE): Your Greatest Ally

For most Canadian homeowners, the Principal Residence Exemption (PRE) is the cornerstone of tax-free home sales. This exemption allows you to sell your primary residence without paying capital gains tax on any profit you make. It’s a significant benefit that has helped countless Canadians build wealth through homeownership.

What Qualifies as a Principal Residence?

To qualify for the PRE, your property must meet certain criteria for each year you designate it as your principal residence:

Ownership: You must own the property, either alone or jointly with another person.
Type of Property: It can be a house, an apartment, a condominium unit, a cottage, a mobile home, or even a share in a co-operative housing corporation.
Ordinarily Inhabited: You, your spouse or common-law partner, or any of your children must “ordinarily inhabit” the property in the year. This doesn't mean you have to live there for the entire year; even a brief period of habitation can suffice, as long as the intent is for it to be your main home.
Designation: You must designate the property as your principal residence for the year. Only one property per family unit (you, your spouse/common-law partner, and minor children) can be designated as a principal residence for any given year.

The "Plus One" Rule

The PRE calculation includes an important "plus one" rule, which can extend your exemption. If you sell your principal residence, the formula for the exempt portion of your gain is typically calculated as: (Number of years designated as a principal residence + 1) / Total number of years owned. The "plus one" year allows for situations where you might purchase a new home before selling your old one, ensuring both homes can qualify as your principal residence for the transition year.

The Reporting Requirement: Don't Forget!

A critical change implemented in 2016 requires all homeowners to report the sale of their principal residence on their income tax return for the year of the sale, even if the entire capital gain is exempt due to the PRE. This is done on Schedule 3, Capital Gains (or Losses) of your T1 Income Tax and Benefit Return. Failing to report the sale, even if no tax is owed, can result in penalties and interest. So, if you sell your Edmonton home in 2026, ensure you report it properly when filing your 2026 tax return in early 2027.

Beyond the Principal Residence: Capital Gains Tax

While the PRE offers significant relief, it doesn't apply to all property sales. If you sell a property that does not fully qualify as your principal residence for all years of ownership, you will likely face capital gains tax on a portion or all of the profit.

What is a Capital Gain?

A capital gain is the profit you make when you sell a capital property for more than its adjusted cost base (ACB) plus any expenses incurred to sell the property. The formula is:

Capital Gain = Proceeds of Disposition – (Adjusted Cost Base + Selling Expenses)

Proceeds of Disposition: This is generally your sale price, minus any outlays and expenses incurred to sell the property (like commissions, legal fees, and advertising).
Adjusted Cost Base (ACB): This includes your original purchase price plus any expenses you incurred to acquire the property (such as legal fees and land transfer taxes – though Alberta doesn't have a provincial land transfer tax, registration fees apply) and the cost of any capital improvements you made to the property. Capital improvements are additions or renovations that add lasting value or extend the life of the property (e.g., adding a new wing, upgrading plumbing or electrical systems), not routine repairs or maintenance (e.g., painting, minor fixes).
Selling Expenses: These are direct costs associated with selling the property, most notably REALTOR® commissions and legal fees. These are deductible from your proceeds of disposition when calculating capital gains.

The Capital Gains Inclusion Rate

In Canada, only 50% of a capital gain is taxable. This means if you realize a $100,000 capital gain, only $50,000 will be added to your income and taxed at your marginal income tax rate.

Expert Insight: Don't wait until closing day to think about taxes. Consult with a qualified tax accountant well before listing your property to understand your specific situation and optimize your financial outcome. Proactive planning can make a significant difference in your net proceeds.

Special Scenarios and Their Tax Implications

The world of property taxes can be nuanced, especially for properties that aren't straightforward principal residences. Here are some common scenarios that can trigger capital gains or other tax considerations:

1. Change in Use Rules

If you convert your principal residence into a rental property, or vice-versa, the Canada Revenue Agency (CRA) considers this a "deemed disposition." This means you are treated as if you sold the property at its fair market value on the date of the change and immediately reacquired it for the same amount. This can trigger a capital gain if the property's value has increased since you purchased it. The good news is that there are elections available to defer or mitigate this deemed disposition:

From Principal Residence to Rental (Subsection 45(2) Election): You can elect to continue treating the property as your principal residence for up to four additional years, even while renting it out, provided you do not designate another property as your principal residence during that time. This can defer any capital gain until the actual sale.
From Rental to Principal Residence (Subsection 45(3) Election): If you move into a rental property and make it your principal residence, you can elect to defer the deemed disposition for up to one year, allowing you to treat the property as your principal residence for that year, even if it was a rental.

These elections are complex and have specific conditions. Professional tax advice is essential to ensure you meet all requirements and make the most advantageous choice for your situation.

2. Rental Properties and Investment Homes

Unlike your principal residence, any profit from the sale of a rental or investment property is generally subject to capital gains tax. Here are additional considerations for these types of properties:

Capital Cost Allowance (CCA) Recapture: If you claimed CCA (depreciation) on your rental property over the years to reduce your taxable income, you must "recapture" that CCA upon sale if the selling price (or the value at deemed disposition) exceeds the undepreciated capital cost. Recaptured CCA is fully taxable as business income, not as a capital gain.
Terminal Loss: Conversely, if your property sells for less than its undepreciated capital cost, you might be able to claim a terminal loss, which can be deducted from other income.
Repairs vs. Capital Improvements: Remember to differentiate between routine repairs (deductible expenses in the year they occur) and capital improvements (added to the ACB, reducing capital gains upon sale). Keeping meticulous records is paramount.

3. "Flipping" Properties: Business Income vs. Capital Gain

The CRA views property transactions with the intent to profit differently. If you buy a property with the primary intention of reselling it quickly for a profit (i.e., "flipping"), any gain from the sale will likely be treated as business income, not a capital gain. This is a crucial distinction because business income is 100% taxable, whereas only 50% of a capital gain is taxable. The CRA considers several factors to determine intent, including:

The frequency of similar transactions.
The period of ownership (shorter periods suggest flipping).
The extent of renovations or improvements.
Your primary occupation (e.g., if you're a builder or developer).
Your stated intention at the time of purchase.

This area is highly scrutinized by the CRA, and misclassifying income can lead to significant penalties. Again, professional advice is non-negotiable if you are involved in such transactions.

4. Selling Part of Your Property

If you sell only a portion of your property, such as subdividing a large lot and selling a segment of the land, you will need to calculate the ACB and proceeds of disposition specifically for the sold portion. If a home office deduction was claimed for a portion of your principal residence, that specific portion might lose its PRE status, potentially triggering a capital gain on that part of the property when sold.

Other Tax Considerations for Edmonton Sellers

GST/HST on Residential Sales

Typically, the sale of a used residential property by a homeowner is exempt from GST/HST. This means you generally won't charge or pay GST/HST on the sale price of your existing home. However, there are exceptions:

New Construction: If you're selling a newly constructed home, it's generally subject to GST/HST.
Substantially Renovated Homes: If you've undertaken substantial renovations to a home and are selling it as a "first resale" after the renovations, GST/HST might apply.
Commercial Component: If your property has a commercial component (e.g., a storefront with an apartment above), the commercial portion would likely be subject to GST/HST.

For the vast majority of homeowners selling their existing, lived-in Edmonton residence, GST/HST is not a concern, but it's good to be aware of the rare exceptions.

Alberta Land Titles Transfer Fees

While often confused with a tax, Alberta does not have a provincial land transfer tax on property sales, which is a notable advantage compared to provinces like Ontario or British Columbia. However, there are Land Titles registration fees associated with transferring property ownership. These fees are usually borne by the buyer for registering the transfer of land and any new mortgage, not by the seller. So, as an Edmonton home seller, you typically won't face a specific "land transfer tax" as part of your selling costs, which is a nice benefit for your overall net proceeds.

Property Tax Adjustments

At the time of closing, your property taxes will be adjusted between the buyer and seller. If you've paid property taxes for a period extending beyond the possession date, you'll receive a credit from the buyer for the unused portion. Conversely, if you haven't paid taxes up to the possession date, the buyer will receive a credit from you. This is a common closing adjustment handled by your lawyer and doesn't represent a "tax implication" in terms of income tax on your sale, but it is a financial adjustment impacting your final settlement.

Non-Resident Sellers

If you are not a resident of Canada for tax purposes and sell a property located in Canada, the tax implications are considerably more complex. Non-resident sellers are subject to a withholding tax (often 25% or 50% of the gross proceeds) which is held by the buyer's lawyer until the CRA issues a "Certificate of Compliance" under Section 116 of the Income Tax Act. This process ensures the CRA collects capital gains tax from non-residents. If this applies to you, seeking immediate and specialized tax and legal counsel is absolutely critical.

The Value of Expert Guidance: Your Selling Team

The complexities of real estate and taxation are precisely why a strong team of professionals is indispensable when selling your home. Navigating the market, negotiating offers, and understanding financial implications all require specialized knowledge. Your team should include:

Your REALTOR®: As an Edmonton REALTOR®, my role is to price your home competitively, market it effectively to attract the right buyers, negotiate on your behalf, and guide you through the entire sales process, ensuring a smooth transaction.
Your Tax Accountant: For specific advice on your tax situation, capital gains calculations, or making appropriate elections (like 45(2)), a qualified tax accountant is paramount. Engage them early in the process.
Your Real Estate Lawyer: Your lawyer handles all the legal aspects of the sale, including preparing documents, reviewing the purchase contract, and ensuring the property transfer is legally sound. They will also manage the financial adjustments at closing.

Working collaboratively, these professionals ensure that you not only achieve the best possible sale price but also minimize your tax liabilities and protect your financial interests.

Maximize Your Net Proceeds: The Derek Keet and One Percent Realty Advantage

Understanding the tax implications of selling your home helps you keep more of your money from the government. But what about the money you pay in commissions? This is where partnering with Derek Keet at One Percent Realty can make an equally significant impact on your bottom line. My mission is to provide full-service real estate expertise without the burden of traditional, higher commission fees, directly translating to more money in your pocket.

While traditional brokerages might charge 6% or 7% on the first portion of the sale price and 2.5% to 3% on the remainder, One Percent Realty’s posted commission rates offer substantial savings:

For homes under $400,000: Our total commission is $7,950 + GST. This rate includes $3,500 to be paid to the buyer’s agent.
For homes between $400,000 and $900,000: Our total commission is $9,950 + GST. This rate includes $4,500 to be paid to the buyer’s agent.
For homes over $900,000: Our total commission is 1% of the sale price + a $950 deal fee. This includes 0.5% of the sale price to be paid to the buyer’s agent.

It's important to remember that commissions are negotiable in Alberta. However, our transparent, low-fee structure means you’ll often save tens of thousands of dollars compared to traditional models, making a real difference in your net profit – money you can then use for your next home, investments, or simply enjoy. These direct savings contribute significantly to your financial health, much like minimizing your tax burden.

Choosing Derek Keet and One Percent Realty means you don't sacrifice service for savings. I offer a comprehensive, results-driven approach:

Local Edmonton Market Expertise: With deep knowledge of Edmonton’s diverse neighbourhoods and current market trends, I’ll help you price your home strategically to attract the right buyers and achieve top value.
Professional Marketing: Your home will receive maximum exposure through professional photography, placement on the Multiple Listing Service (MLS), REALTOR.ca, and wide online distribution, ensuring it reaches a broad audience of potential buyers.
Skilled Negotiation: I leverage my negotiation expertise to secure the best possible terms and price for your sale, safeguarding your interests every step of the way.
Full-Service Support: From preparing your home for listing to managing showings and navigating offers, I handle the entire process with professionalism and dedication.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.
Transparency and Communication: You'll always be informed and confident, with clear communication and a straightforward approach throughout your selling journey.

Ready to Sell Your Edmonton Home?

Selling your home in 2026 is an exciting prospect, and understanding its tax implications is a critical step towards a financially successful outcome. While the Principal Residence Exemption often means a tax-free sale for your main home, knowing when capital gains apply, the nuances of "change in use," and the importance of accurate reporting is invaluable. Proactive planning with your tax accountant and legal professional, combined with the strategic guidance of an experienced Edmonton REALTOR® like myself, will ensure you navigate these waters with ease.

When you’re ready to discuss the value of your Edmonton property, explore your selling options, and keep more of your hard-earned equity, I invite you to connect with me. Let’s work together to make your home sale in 2026 as profitable and stress-free as possible.

Contact Derek Keet Today for a No-Obligation Home Valuation!

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What repairs or updates are essential before listing my home?"

Sat, 28 Feb 2026 18:25:31 GMT

Essential Home Repairs and Updates Before Listing: Your Edmonton Seller's Guide for 2026

Deciding to sell your home is a significant life event, and in the dynamic Edmonton real estate market of early 2026, preparing your property for sale is more crucial than ever. Buyers are increasingly discerning, armed with information, and looking for homes that offer value, comfort, and minimal immediate hassle. The question isn't just "should I fix this?" but "what repairs and updates are truly essential to maximize my return and attract the right buyer?" As your dedicated Edmonton REALTOR®, Derek Keet, I’ve guided countless homeowners through this process, helping them make strategic decisions that lead to successful sales. Let's delve into the smart updates that will make your home shine and stand out from the competition, ensuring you get top dollar without overspending.

The Foundation of Success: Addressing Critical Structural and Safety Issues

Before you even think about fresh paint colours or modern fixtures, the absolute non-negotiables are issues related to safety, structural integrity, and the fundamental functionality of your home. These are not areas where you can cut corners. Buyers, often with the guidance of their REALTOR® and a professional home inspection, will quickly identify and penalize these shortcomings, either by walking away or demanding significant price reductions. Addressing these proactively can save you immense stress and expense down the line.

1. Roof and Exterior Integrity

Roof Repair or Replacement: A leaky or visibly aged roof is a major red flag. If your roof is past its prime (typically 15-20 years for asphalt shingles in Edmonton's climate) or shows signs of significant wear, missing shingles, or water damage, it's often best to replace it. A new roof offers peace of mind to buyers and can be a strong selling point. Even minor repairs to flashing, gutters, or downspouts should be addressed to prevent water ingress.
Foundation and Drainage: Cracks in the foundation, signs of water in the basement, or poor exterior grading are critical issues. These problems can lead to expensive structural damage and significant health concerns like mould. Ensure your foundation is sound and that water drains away from your home effectively. This might involve professional repair or simply extending downspouts and improving landscaping near the foundation.
Siding and Exterior Cladding: Faded, damaged, or poorly maintained siding detracts from curb appeal and can suggest deeper problems. Repair or replace any rotting wood, loose panels, or damaged stucco. A clean, well-maintained exterior gives buyers confidence in the home's overall care.

2. Electrical, Plumbing, and HVAC Systems

Electrical System: Outdated or faulty wiring is a serious safety hazard. If your home has an old fuse box, ungrounded outlets, or frequently tripping breakers, it's wise to have a certified electrician assess and update the system. Modern buyers expect safe, adequate power for their contemporary devices.
Plumbing Leaks and Water Pressure: Dripping faucets, running toilets, or visible leaks under sinks can lead to water damage and higher utility bills. Ensure all plumbing is in good working order. Low water pressure can also be a deterrent; have it investigated and remedied if possible. Replacing old, corroded pipes might be necessary in some older Edmonton homes.
HVAC System (Furnace, Air Conditioner, Hot Water Tank): A well-functioning heating system is paramount in Edmonton. Ensure your furnace is serviced and in good repair. If your air conditioner or hot water tank are nearing the end of their lifespan, consider replacement. While an older unit might still work, a new one provides a strong selling point for energy efficiency and future reliability. Ensure filters are clean and ducts are free of obstruction.

Maximizing Appeal: Strategic Cosmetic Updates with Strong ROI

Once the critical repairs are handled, it's time to focus on enhancing your home's aesthetic appeal. These are the updates that often yield the highest return on investment (ROI) because they directly impact a buyer's emotional connection and perception of value. The goal is to create a clean, modern, and inviting space that allows buyers to envision themselves living there.

3. Fresh Paint – The Ultimate ROI

Neutral Colours: This is arguably the most impactful and cost-effective update. A fresh coat of neutral paint (think soft greys, beiges, or off-whites) instantly brightens a space, makes it feel larger, and provides a blank canvas for buyers. Bold or highly personalized colours can be a turn-off, as buyers immediately factor in the cost and effort of repainting.
Repair Wall Imperfections: Before painting, patch any holes, cracks, or scuff marks. Smooth walls convey a sense of care and modernity.

4. Flooring – Step Up Your Home's Value

Repair or Replace Damaged Flooring: Heavily stained carpets, cracked tiles, or significantly scratched hardwood floors can be a major detractor. If carpets are worn, consider replacing them with an affordable, neutral option. Refinishing hardwood floors can bring them back to life and offers excellent ROI.
Consistency: Aim for consistent flooring throughout open-concept areas to create a sense of flow and spaciousness.

5. Kitchen and Bathrooms – Where Buyers Focus Their Attention

These are often the most important rooms for buyers, so even minor updates can make a big difference.

Deep Clean and Declutter: This is paramount. Sparking clean countertops, sinks, and appliances are non-negotiable.
Minor Cosmetic Updates:
- Kitchen: Replace outdated cabinet hardware, update an old faucet, ensure all appliances are spotless and in working order. Consider painting or refacing cabinets if they are in good structural condition but cosmetically dated. Clear off countertops to maximize perceived space.
- Bathrooms: Re-caulk tubs and showers, clean grout lines, fix or replace leaky faucets, update old showerheads, and ensure proper ventilation. A new toilet seat or fresh vanity lighting can also make a huge impact for minimal cost.

6. Lighting and Fixtures

Modernize Fixtures: Dated light fixtures, ceiling fans, or door hardware can make a home feel old. Swapping these out for contemporary, neutral options is a relatively inexpensive way to update the overall look and feel.
Adequate Illumination: Ensure every room is well-lit. Replace burnt-out bulbs and consider increasing wattage where appropriate. Bright rooms feel larger and more inviting.

7. Curb Appeal – The All-Important First Impression

Buyers often form an opinion about a home before they even step inside. Don't underestimate the power of a strong first impression.

Landscaping and Garden Care: Trim bushes and trees, mow the lawn, weed garden beds, and add fresh mulch. Consider planting a few colourful annuals during warmer months.
Front Door: A fresh coat of paint on the front door (a welcoming colour like deep blue, black, or even a vibrant red depending on your home's style) can make a striking statement. Ensure hardware is clean and functional.
Exterior Cleaning: Power wash siding, pathways, and the driveway to remove dirt, grime, and cobwebs. Clean windows until they sparkle.
Minor Exterior Repairs: Fix broken fences, missing house numbers, or wobbly railings.

The Power of Presentation: Decluttering, Cleaning, and Staging

Beyond physical repairs, the way your home is presented plays an equally vital role in its marketability. This is where meticulous attention to detail truly pays off.

8. Declutter and Depersonalize

This is critical. Buyers need to envision themselves in the home, not you. Remove personal photos, unique collections, excessive knick-knacks, and anything that makes the home feel cluttered or specific to your tastes.

Storage: Rent a storage locker if necessary to clear out extra furniture and personal items. Less is more when it comes to showing a home.
Closets and Cupboards: Buyers will open these! Ensure they are tidy, organized, and not overflowing. This suggests ample storage space.

9. Deep Cleaning

A truly spotless home sends a powerful message that the property has been well-maintained. Don't just tidy; deep clean every nook and cranny.

Professional Clean: Consider hiring professional cleaners. They can achieve a level of sparkle that most homeowners can't, especially in bathrooms, kitchens, and floors.
Odour Removal: Neutralize pet odours, cooking smells, and stale air. Open windows, use air purifiers, and ensure fresh scents (not overpowering air fresheners) are present.

10. The "Honey-Do" List: Minor Repairs That Matter

Those small, nagging repairs you've put off can accumulate and create an impression of neglect. Tackle them before listing:

Tighten loose door handles and cabinet pulls.
Fix dripping faucets and running toilets.
Repair sticky doors or windows.
Replace cracked light switch plates and outlet covers.
Patch small holes in walls and re-caulk around sinks and tubs.
Ensure all appliances are in good working order.

Expert Insight: "Don't just fix, strategize. As your Edmonton REALTOR®, my job is to help you identify which repairs offer the best return for our specific market in 2026. Sometimes, fixing a minor aesthetic issue is more impactful than a major invisible repair, especially if your budget is limited. Let's make every dollar count towards your profit."

The Strategic Advantage: How Derek Keet and One Percent Realty Help You Keep More

Undertaking these repairs and updates requires an investment of time, effort, and money. This is precisely where choosing the right REALTOR® and brokerage makes a monumental difference. My goal at One Percent Realty is to help you sell your Edmonton home for the best possible price, while ensuring you retain more of your hard-earned equity.

When you're considering investing in your home prior to listing, every dollar you save on commissions is a dollar you can put directly back into your pocket, or strategically allocate towards those essential repairs that truly drive value. Many traditional real estate brokerages charge significantly higher commissions, sometimes 7% on the first $100,000 and 3% on the balance of the sale price. While commissions are always negotiable in Alberta, these higher rates can quickly erode your net profit.

At One Percent Realty, our transparent, posted commission rates are designed to offer you substantial savings without compromising on service or marketing exposure. This means you have more financial flexibility to prepare your home, or simply enjoy a larger return on your investment.

One Percent Realty’s Posted Commission Rates:

For homes under $400,000: Our total commission is $7,950 + GST. This includes $3,500 that goes directly to the buyer’s REALTOR®.
For homes between $400,000 and $900,000: Our total commission is $9,950 + GST. This includes $4,500 that goes directly to the buyer’s REALTOR®.
For homes over $900,000: Our commission is 1% of the sale price + a $950 deal fee. This includes 0.5% of the sale price that goes directly to the buyer’s REALTOR®.

By choosing One Percent Realty, you're not just getting a competitive rate; you're getting a full-service REALTOR® committed to delivering top results. We list your home on the Multiple Listing Service (MLS), ensuring maximum exposure to all buyers and REALTORS®. We handle professional photography, comprehensive marketing, open houses, showings, and expert negotiation. The only difference is the amount you pay in commission, which translates directly into more money for you at closing.

The Pre-Inspection Advantage: Knowledge is Power

One final, yet highly recommended, step before listing is to consider getting a pre-listing home inspection. This proactive measure offers several key benefits:

Uncover Hidden Issues: An inspector can identify potential problems you weren't aware of, allowing you to address them on your terms, rather than being surprised during a buyer's inspection.
Transparency and Trust: Providing a pre-inspection report to potential buyers demonstrates transparency and can build trust, potentially speeding up the sale process.
Negotiating Power: If you've addressed known issues, you reduce the likelihood of a buyer asking for significant concessions based on their inspection.

As your REALTOR®, I can connect you with trusted home inspectors and other skilled tradespeople through my network of Professional Resources. From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

Your Next Step Towards a Successful Sale

Preparing your home for the Edmonton market in 2026 is an investment, but a smart one. By focusing on essential repairs, strategic cosmetic updates, and impeccable presentation, you significantly enhance your home's appeal and increase your chances of a swift and profitable sale. Remember, the goal isn't to create a brand-new home, but to present your current home in its best possible light, addressing common buyer concerns and showcasing its true value.

Navigating these decisions can feel overwhelming, but you don't have to do it alone. As your experienced Edmonton REALTOR® with One Percent Realty, I am here to provide tailored advice, drawing on years of local market insight. We'll work together to identify the most impactful repairs and updates for your specific property and budget, ensuring you get maximum value and keep more of your equity. Let's make your selling experience efficient, effective, and rewarding.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What similar homes are currently listed in my neighborhood?"

Sat, 28 Feb 2026 18:21:56 GMT

Edmonton Home Sellers: Unlocking Your Home's Value by Understanding Similar Listings in Your Neighbourhood

As an Edmonton homeowner contemplating a sale, one of the most natural and essential questions you'll ask is, "What similar homes are currently listed in my neighbourhood?" This isn't just curiosity; it's the bedrock of intelligent real estate decisions. In a dynamic market like Edmonton's, especially as we navigate through early 2026, understanding your competition is paramount to strategically positioning your property for success. The market is constantly shifting, influenced by everything from interest rates and economic indicators to local demand and new developments. What was true last month, or even last week, might not hold today. That's why having real-time, accurate insights into your local market is indispensable.

This comprehensive guide will delve deep into how to identify truly 'similar' homes, why this information is critical for every step of your selling journey, and how a professional Edmonton REALTOR® like myself, Derek Keet, leverages this data to help you achieve top value while benefiting from One Percent Realty’s posted commission rates. We'll explore the nuances of comparative market analysis, uncover the hidden factors that define 'similarity,' and ultimately empower you with the knowledge to approach your sale with confidence.

Why Understanding Your Competition is Non-Negotiable for Edmonton Sellers

Imagine trying to win a game without knowing the rules or what your opponent is doing. Selling your home is similar. The "competition" refers to other properties currently on the market that potential buyers might consider as alternatives to yours. Understanding these similar listings allows you to:

Price Your Home Strategically: The right price attracts immediate attention and qualified buyers. Overprice, and your home sits. Underprice, and you leave money on the table. Your competition provides the context for a competitive, yet profitable, price.
Highlight Your Unique Selling Propositions: By seeing what others offer, you can identify what makes your home stand out. Is it a larger lot? Recent renovations? A finished basement? Leverage these differences.
Prepare for Showings Effectively: Knowing the condition and features of comparable homes helps you understand buyer expectations. This informs decisions about decluttering, minor repairs, or even staging.
Negotiate with Confidence: When an offer comes in, you'll have a clear understanding of your home's position in the market relative to other available properties, giving you leverage during negotiations.
Gauge Market Demand: A high number of similar listings might indicate a buyer's market, requiring a more aggressive pricing strategy. A scarcity could suggest a seller's market, potentially allowing for a higher asking price.

Defining "Similar Homes": Beyond the Surface Level

When we talk about "similar homes," it's crucial to understand that similarity is multi-faceted. It's not just about homes with the same number of bedrooms. A true comparison involves a deep dive into numerous characteristics. This is where the expertise of an Edmonton REALTOR® becomes invaluable, moving beyond basic online searches to provide nuanced, data-driven insights.

1. Location, Location, Location (and Micro-Location)

This age-old real estate adage remains paramount. Even within the same Edmonton neighbourhood, specific location attributes can drastically impact value:

Street Appeal: Is it on a quiet cul-de-sac, a busy thoroughfare, or backing onto a park?
Proximity to Amenities: How close is it to schools, shopping centres, public transit, hospitals, or recreational facilities?
Views & Surroundings: Does it overlook a green space, a lake, or another house's fence?
Lot Characteristics: Corner lot, pie-shaped lot, south-facing backyard – these all carry different appeals and values.

A home just two blocks away could be considered "similar" if these micro-location factors align, but a home across a major arterial road might not be, even if it has the same floor plan.

2. Property Type and Style

An Edmonton bungalow will not compete directly with a two-storey infill or a townhouse, even if they're in the same general area. Buyers often have a specific property type in mind. Consider:

Single-Family Detached: The classic family home.
Semi-Detached/Duplex: Sharing one wall, often offering more affordability than detached.
Townhouse/Row House: Attached, often with smaller yards and strata fees.
Condominium (Apartment Style): Focus on shared amenities and specific building characteristics.

Beyond type, the architectural style and era of construction also play a role. A mid-century modern home has a different appeal than a Craftsman or a contemporary design.

3. Key Property Attributes

This is where most people start, but it's important to look beyond just the numbers:

Bedrooms & Bathrooms: The core functionality. A 3-bed, 2-bath home will primarily compete with others of similar counts.
Above-Grade Square Footage: This is a critical metric. We look for homes within a reasonable percentage range (e.g., 10-15%) of your home's size. Too big or too small, and the comparison weakens.
Year Built & Age: Newer homes often feature modern building codes, energy efficiency, and contemporary layouts. Older homes might offer character, larger lots, but potentially require more maintenance or updates.
Overall Condition & Level of Updates: This is huge. A fully renovated kitchen and bathrooms, new flooring, updated furnace, or fresh paint significantly impact value compared to a home with original 1970s finishes. We assess the quality of these updates too – professional vs. DIY.
Basement Development: Is the basement fully finished, partially finished, or undeveloped? This adds significant living space and value. Does it have a separate entrance or a suite potential?
Garage & Parking: Attached double garage, detached single, tandem, or street parking only – a significant factor in Edmonton's climate.
Outdoor Features: Deck, patio, landscaping, fencing, shed, and overall yard maintenance contribute to appeal and value.

4. The "Intangibles" (Market Context)

Beyond the physical attributes, the current market climate plays a significant role:

Time on Market: How long are similar homes sitting? Quickly selling homes indicate strong demand and good pricing. Stagnant listings suggest overpricing or other issues.
Price Changes: Have similar listings undergone price reductions? This is a red flag indicating the initial price was too high and can influence buyer perceptions of your home.
Listing Status: Are they active, conditional, or just sold? While the question is about *currently listed* homes, understanding recent *sales* is crucial for true valuation.

Finding Your Competition: The REALTOR® Advantage

While online portals like realtor.ca can give you a preliminary glimpse into what's listed in your Edmonton neighbourhood, they only scratch the surface. To truly answer "What similar homes are currently listed in my neighbourhood?" with precision and strategic insight, you need the unparalleled access and expertise of a licensed REALTOR®.

1. The Limitations of DIY Online Searches

Incomplete Data: Public sites often lack crucial details only available to REALTORS® through the Multiple Listing Service (MLS®). They might not show all photos, seller motivations, or subtle property specifics.
Delayed Updates: Information on public sites can sometimes lag behind the real-time MLS® system. Listings might be conditional or even sold before they update online.
Lack of Context: You see the data, but what does it *mean*? How do you weigh a new roof against an older furnace? What's the impact of that particular street? This requires local market expertise.
No Access to "Sold" Data: Crucially, public portals typically only show active listings. For an accurate valuation, you *must* know what similar homes have *actually sold for* recently, not just what they're *listed for*.

2. The Power of the MLS® System

As a REALTOR®, I have direct access to the MLS® system, the most comprehensive and up-to-date database of properties listed for sale by REALTORS® across Edmonton and Canada. This system provides:

Real-Time Information: Instant access to new listings, price changes, conditional sales, and sold data as soon as it's entered.
Rich Detail: Far more detailed property information than public sites, allowing for precise comparable searches.
Historical Data: The ability to track a property's history, including previous listings, price changes, and sale dates.

3. The Comparative Market Analysis (CMA) by Derek Keet

This is the gold standard for determining your home's market value. A CMA is not an appraisal (which is done by a certified appraiser for lenders), but it's the next best thing and what professional REALTORS® use to guide pricing. When you request a CMA from me, Derek Keet, here's what you get:

Detailed Report of Active Listings: A comprehensive look at all truly similar homes currently listed for sale in your Edmonton neighbourhood, including their features, photos, and asking prices. This directly answers your core question.
Analysis of Recently Sold Homes: The most crucial component. We examine what buyers have *actually paid* for comparable properties in the last 3-6 months. This establishes the true market value.
Review of Expired/Withdrawn Listings: These are properties that failed to sell, often due to overpricing or other issues. They offer valuable lessons on what prices or conditions the market will *not* bear.
Adjustments for Differences: No two homes are identical. I meticulously adjust for differences in square footage, condition, upgrades, lot size, and other features to derive an accurate value range for your specific property.
Edmonton Market Insights: I layer this data with my understanding of current Edmonton market trends, buyer behaviour, economic forecasts for 2026, and specific neighbourhood dynamics to give you a complete picture.

My goal is to provide you with an objective, data-driven recommendation for your listing price, ensuring it's competitive, realistic, and designed to attract the right buyers.

The Edmonton Market in Early 2026: What Sellers Need to Know

As we find ourselves in late February 2026, the Edmonton real estate market continues to evolve. While specific predictions are always nuanced, we generally see a resilient market influenced by inter-provincial migration, strong employment figures in certain sectors, and a persistent demand for quality housing. Interest rates, though they may fluctuate, remain a key factor impacting buyer affordability and market velocity. Understanding the macro environment helps contextualize the micro-data of your specific neighbourhood. For sellers, this often means that strategic pricing based on current comparables is more important than ever to capture buyer attention in a competitive landscape. Homes that are well-priced and well-presented tend to move quickly, while those that linger often face scrutiny and eventual price reductions.

Expert Insight: "In Edmonton's dynamic real estate market of early 2026, the most accurate valuation for your home comes not just from *what* similar homes are listed for, but from *what they've recently sold for*. Listing prices are aspirations; sold prices are market realities. A REALTOR® can help you bridge this crucial gap."

Beyond the Price: Presenting Your Home to Compete

Once you know your competition and have a strategic price in mind, the next step is ensuring your home stands out. Buyers are actively comparing your property to others online and in person. Your goal is to make your home the most appealing option among the 'similar listings' in your Edmonton neighbourhood.

Curb Appeal is Key: First impressions start before a buyer even steps inside. A well-maintained exterior, fresh landscaping, and a clean front entrance invite buyers in.
Declutter and Depersonalize: Help buyers envision themselves in the space by removing excessive personal items and clutter. This makes rooms feel larger and cleaner.
Sparkling Clean: Every surface, every corner. A professionally cleaned home signals care and attention to detail.
Address Minor Repairs: Dripping faucets, loose doorknobs, cracked tiles – these small issues can deter buyers or lead to lower offers. Fix them before listing.
Optimal Lighting: Open blinds, turn on lights for showings. Bright homes feel more inviting and spacious.
Professional Photography: This cannot be stressed enough. High-quality photos are your home's first showing online. They capture attention and draw buyers in.

I work closely with my clients to ensure their homes are presented in the best possible light, maximizing their appeal to potential buyers and distinguishing them from the competition.

Selling Smart: Maximizing Your Value with Derek Keet & One Percent Realty

You now understand the critical importance of knowing similar listings and how to present your home effectively. The final piece of the puzzle is choosing the right partner to navigate the sale process – one who offers full, professional service without the hefty commission fees often associated with traditional brokerages. That's where One Percent Realty and I, Derek Keet, come in.

Full Service, Significant Savings

At One Percent Realty, we believe you shouldn't have to compromise on service to save on commission. My commitment is to provide every client with the same high level of professional service you'd expect from any top REALTOR®, but with One Percent Realty’s posted commission rates that put more money back in your pocket.

My comprehensive selling package includes:

Full MLS® Exposure: Your home will be listed on the Multiple Listing Service (MLS®), ensuring maximum visibility to all REALTORS® and their buyers, as well as on popular public sites like realtor.ca.
Professional Photography: High-quality photos are essential for online appeal, ensuring your home looks its best.
High-Quality Signage: Professional yard signs that capture attention.
Showings and Open Houses: I coordinate all showings, gather feedback, and conduct open houses to maximize buyer traffic.
Expert Negotiation: My experience in the Edmonton market ensures I negotiate fiercely on your behalf to secure the best possible price and terms.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

One Percent Realty’s Posted Commission Rates (as of February 28, 2026)

Here's how our transparent and competitive commission structure works, saving Edmonton homeowners thousands:

For homes selling under $400,000: Our total commission is $7,950 + GST. This includes $3,500 that goes directly to the buyer’s agent.
For homes selling between $400,000 and $900,000: Our total commission is $9,950 + GST. This includes $4,500 that goes directly to the buyer’s agent.
For homes selling over $900,000: Our total commission is 1% of the sale price + a $950 deal fee + GST. This includes 0.5% of the sale price that goes directly to the buyer’s agent.

It’s important to remember that commissions in Alberta are always negotiable, but our posted rates are designed to offer incredible value from the outset. We ensure buyer’s agents are fairly compensated, encouraging them to show your property, while significantly reducing your overall selling costs.

Why Choose Derek Keet?

Choosing a REALTOR® is about trust, expertise, and results. With me, Derek Keet, you get a dedicated Edmonton REALTOR® who is deeply invested in your success. I bring:

Local Market Mastery: In-depth knowledge of Edmonton's diverse neighbourhoods and current market trends for 2026.
Client-Centric Approach: Your goals are my priority. I listen, I advise, and I execute with your best interests at heart.
Proven Results: My track record demonstrates a commitment to selling homes efficiently and for top dollar, while delivering exceptional savings.
Transparency and Integrity: Clear communication, honest advice, and ethical practices are the cornerstones of my service.

Ready to Discover Your Home's True Value?

The question "What similar homes are currently listed in my neighbourhood?" is the starting point for a successful sale. Understanding your competition, pricing your home strategically, and presenting it beautifully are all critical steps. However, doing so with the guidance of a seasoned Edmonton REALTOR® like myself, who offers full-service expertise coupled with One Percent Realty’s posted commission rates, is the smartest move you can make in the 2026 market.

Don't rely on guesswork or incomplete online data. Get a professional, no-obligation Comparative Market Analysis tailored specifically to your Edmonton home and neighbourhood. Let's work together to unlock your property's maximum value and ensure a smooth, profitable selling experience. Your equity deserves to stay where it belongs – with you.

Contact me today, and let's start the conversation about your Edmonton real estate goals.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What are the biggest risks or downsides to selling my home right now?"

Sat, 28 Feb 2026 18:15:52 GMT

Selling Your Edmonton Home in 2026: Unpacking the Risks and How to Navigate Them

As we navigate the vibrant and ever-evolving real estate landscape of Edmonton in early 2026, many homeowners are contemplating their next move. The idea of selling your home can be exciting, promising new beginnings or financial opportunities. However, it's natural to pause and consider the potential pitfalls. The Edmonton market, while robust in many aspects, presents its own unique set of challenges that can make selling a complex endeavour. Understanding these risks upfront isn't about deterring you, but empowering you with knowledge to make informed decisions and ensure a smooth, successful sale. As your dedicated Edmonton REALTOR®, my goal is to illuminate these potential downsides and show you how, with the right strategy and support, you can mitigate them effectively.

1. Market Volatility and Unpredictability: Timing is Everything, But Not Always Obvious

The real estate market is rarely static, and Edmonton is no exception. While we've seen periods of strong growth and stability, 2026 brings its own set of economic currents. One of the biggest risks homeowners face when selling is misjudging the market's direction. Factors such as fluctuating interest rates, changes in the provincial economy (which heavily influences buyer confidence in Alberta), shifts in inventory levels, and evolving buyer demand can all impact your sale price and timeline.

For instance, an unexpected rise in interest rates could cool buyer enthusiasm, leading to fewer offers or lower bids. Conversely, a sudden influx of similar properties in your neighbourhood could create more competition, forcing you to adjust your price expectations. The risk here lies in committing to a sale at a time when market conditions might be less favourable than anticipated, potentially leaving you with less equity than you'd hoped for or a longer selling period.

Expert Insight: "While you can't control the market, you can control your strategy. A thorough comparative market analysis, updated regularly, is your best defence against market surprises. My job is to provide you with the most current data, not just general trends, but specifics for your Edmonton neighbourhood, helping you price strategically for the present moment."

2. The Peril of Incorrect Pricing: Overpricing vs. Underpricing

Setting the right price for your home is an art and a science, and getting it wrong is a significant risk. Overpricing is a common pitfall driven by emotional attachment or a desire to "test the market." The downside? Your home sits on the market for too long, accumulating days-on-market, which often signals to prospective buyers that something is wrong or that the home is undesirable. This can lead to price reductions, perceived desperation, and ultimately, a sale price lower than what you might have achieved with an accurate initial listing.

On the other hand, underpricing, while less common, can also be a risk. While it might lead to a quick sale and multiple offers, there's always the chance you've left a substantial amount of money on the table. In a competitive Edmonton market, buyers are savvy and will spot a deal, but your goal as a seller is to maximize your return.

Mitigating Pricing Risks

Objective Analysis: A professional REALTOR® uses data-driven approaches, analyzing recent comparable sales (comps), current market inventory, and property features to establish a competitive price.
Timing of Reductions: If a price adjustment is needed, a strategic approach prevents unnecessary delays and maximizes impact.
Understanding Value: I'll help you see your home through a buyer's eyes, focusing on market value rather than sentimental value.

3. The Challenge of Finding Your Next Home (The "Buy Before You Sell" Dilemma)

For many homeowners, selling isn't just about moving out; it's about moving into a new property. This introduces a significant logistical and financial risk: what if you sell your current home quickly but can't find a suitable replacement in time? Or, what if you find your dream home, but your current property takes longer to sell than anticipated?

This "chicken or egg" scenario can lead to immense stress. You might face the pressure of temporary accommodation, rush into buying a less-than-ideal home, or even lose out on your desired property because you haven't sold yet. In Edmonton, where specific neighbourhood markets can move at different paces, coordinating these two major transactions requires careful planning and expert navigation.

Strategies to Address This Risk:

Contingent Offers: Making an offer on a new home contingent on the sale of your current one can provide peace of mind, though it might make your offer less attractive to sellers in a competitive market.
Bridge Financing: This can cover the gap between buying a new home and selling your old one, but it comes with additional costs and qualification requirements.
Leaseback Options: Negotiating a leaseback from the buyer after closing can give you extra time to find your next home.
Strategic Timing: Working with a REALTOR® who understands the ebb and flow of both buying and selling in Edmonton allows for optimized timing to minimize overlap or gaps.

4. The True Financial Toll: Beyond the Listing Price

Selling a home involves more than just listing it and pocketing the proceeds. There are numerous costs that can significantly eat into your profits, often surprising sellers who haven't fully accounted for them. This financial drain is a considerable downside if not properly budgeted for.

Key Costs to Consider:

Home Preparation and Repairs: From minor touch-ups, fresh paint, professional cleaning, to potentially more significant repairs identified during a pre-listing inspection – these costs add up.
Staging Expenses: While not always necessary, professional staging can dramatically improve a home's appeal and sale price, but it comes at a cost.
Legal Fees: You'll need a real estate lawyer to handle the closing process, title transfers, and other legal aspects of the sale.
Moving Costs: Depending on the distance and volume of your belongings, hiring professional movers can be a substantial expense.
Mortgage Discharge Fees/Penalties: If you're breaking a fixed-term mortgage early, your lender might charge significant penalties.
Property Taxes and Utilities: You're responsible for these up to the closing date, and prorated adjustments will be made.
REALTOR® Commissions: This is often the largest single expense for sellers, and understanding how it works is crucial for your bottom line.

When it comes to REALTOR® commissions, sellers often face high fees that can significantly impact their net proceeds. This is where partnering with One Percent Realty offers a distinct advantage, directly addressing one of the biggest financial risks of selling your home.

One Percent Realty’s posted commission rates are designed to save you thousands without compromising on service:

Under $400,000: $7,950 + GST (includes $3,500 to buyer’s agent).
$400,000 – $900,000: $9,950 + GST (includes $4,500 to buyer’s agent).
Over $900,000: 1% of sale price + $950 deal fee (includes 0.5% to buyer’s agent).

It's important to remember that commissions are negotiable in Alberta. With One Percent Realty, you receive full, professional REALTOR® services – including extensive marketing, expert negotiation, and comprehensive support – for a significantly lower fee than traditional brokerages. This means more money stays in your pocket, directly mitigating one of the biggest financial risks of selling.

5. The Emotional and Logistical Strain: A Hidden Toll

Selling your home is not just a transaction; it's a deeply personal and often emotional journey. The logistical demands alone can be overwhelming, leading to significant stress and inconvenience. This "hidden" downside is often underestimated until you're deep into the process.

The Stressors Include:

Decluttering and Depersonalizing: Preparing your home for showings often means packing away personal items, excess furniture, and cherished memorabilia, making your home feel less like your own.
Maintaining Show-Ready Condition: Keeping your home immaculate for last-minute showings, especially with children or pets, can be incredibly taxing. You might need to leave your home on short notice multiple times a week.
Loss of Privacy: Having strangers walk through your personal space, scrutinizing every detail, can feel invasive.
Negotiation Anxiety: The back-and-forth of offers and counter-offers, dealing with conditional clauses, and property inspection requests can be nerve-wracking.
Moving Logistics: Planning and executing a move, whether across Edmonton or beyond, is a massive undertaking, from packing to coordinating utilities.
Emotional Rollercoaster: From the excitement of listing to the anxiety of waiting for an offer, and finally the bittersweet feeling of saying goodbye to a home filled with memories, the emotional toll can be profound.

A good REALTOR® acts as a buffer and a guide, taking on much of the logistical burden and providing emotional support. My role is to minimize your stress, allowing you to focus on your move and your future.

6. Buyer Expectations and Financing Hurdles

In 2026, buyers are more informed and discerning than ever. With access to vast amounts of online information, they often arrive at a viewing with a checklist of specific expectations. Meeting these can be a challenge. Furthermore, the prevalence of conditional offers – contingent on financing, home inspection, or the sale of the buyer's existing home – introduces an element of uncertainty.

Financing, in particular, remains a significant hurdle. Even with pre-approved buyers, economic shifts or changes in personal circumstances can lead to a mortgage falling through at the last minute, sending you back to square one. This risk of a deal collapsing can be incredibly frustrating and costly, both in terms of lost time and potential market opportunities.

Addressing Buyer-Related Risks:

Pre-Inspection: Having your own home inspection done before listing can preempt buyer concerns and help you address issues proactively, leading to a smoother negotiation.
Disclosure: Transparency about your property’s condition builds trust and can prevent issues down the line.
Buyer Vetting: As your REALTOR®, I work to understand the strength of a buyer’s offer and their financial pre-qualification, helping you choose the most reliable path forward.

7. Navigating Complexities and Unexpected Issues

Selling a home involves a multitude of legal requirements, disclosure obligations, and potential unforeseen complications. These complexities can be a significant downside for sellers, particularly those unfamiliar with the intricacies of real estate transactions in Alberta.

Potential Complexities:

Property Disclosures: Accurately disclosing known issues, latent defects, and material facts about your property is legally mandated. Failing to do so can lead to legal repercussions post-sale.
Home Inspection Surprises: Even if you've lived in your home for years, a professional home inspection can uncover issues you never knew existed, leading to renegotiations or costly repairs.
Title Issues: Unresolved liens, easements, or encroachments on your property's title can delay or even derail a sale until they are cleared.
Appraisal Gaps: If a buyer's appraisal comes in lower than the agreed-upon sale price, it can create a gap in financing that needs to be resolved through further negotiation or a price adjustment.
Multiple Offer Scenarios: While often seen as positive, navigating multiple offers requires skill to ensure fairness, transparency, and the selection of the strongest, most reliable offer.

These scenarios highlight the critical importance of professional guidance. This is where a seasoned REALTOR® becomes invaluable, guiding you through every step. From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

Mitigating the Risks: Your Partner in Success

While the list of potential risks and downsides to selling your Edmonton home right now might seem extensive, it's crucial to remember that none of them are insurmountable. The key to navigating these challenges successfully lies in preparation, strategic planning, and partnering with an experienced, knowledgeable REALTOR® who understands the unique dynamics of the Edmonton market.

As your REALTOR® with One Percent Realty, my commitment is to minimize these risks for you. Here’s how:

Market Expertise: I provide you with up-to-the-minute market analysis, helping you understand current trends, buyer behaviour, and optimal pricing strategies specific to your Edmonton neighbourhood.
Strategic Pricing: Leveraging extensive market data and my experience, we will collaboratively set a competitive price that attracts serious buyers and maximizes your return.
Effective Marketing: Your home will receive comprehensive exposure through professional photography, compelling descriptions, and wide-reaching online platforms to attract the right buyers.
Negotiation Prowess: I act as your advocate, negotiating on your behalf to secure the best possible terms and price, while protecting your interests throughout the process.
Logistical Support: From coordinating showings to managing inquiries, I handle the day-to-day complexities, reducing your stress and allowing you to focus on your next chapter.
Cost Savings: With One Percent Realty’s posted commission rates, you receive full-service representation without the hefty fees, ensuring more of your equity stays with you. This financial relief can significantly offset other selling costs.
Professional Resources: As mentioned, from property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. You’ll have access to trusted professionals for every stage of your sale and move.

Selling your home is one of the most significant financial and personal decisions you'll make. Doing it right means being prepared for the potential downsides, but more importantly, having a plan and a trusted professional by your side to guide you through every step. Don't let the risks overshadow the potential rewards. With the right support, your journey to selling your Edmonton home in 2026 can be a positive and profitable experience.

Ready to discuss your unique situation and explore how we can navigate these risks together? Contact me today for a no-obligation consultation. Visit dkeet.ca to learn more about how I can help you achieve your real estate goals.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What is the current demand for homes similar to mine in my area?"

Sat, 28 Feb 2026 18:08:08 GMT

Edmonton Home Seller's Guide: Unveiling Current Demand for Your Property in February 2026

As we navigate February 2026, many Edmonton homeowners are asking a crucial question: "What is the current demand for homes similar to mine in my area?" This question is at the heart of every successful real estate transaction. Understanding demand isn't just about market buzz; it's about pinpointing the real value of your property and strategizing for a smooth, profitable sale. Edmonton's real estate market is dynamic, influenced by economic trends, interest rates, seasonal shifts, and local neighbourhood specifics. For sellers, comprehending these nuances is the first step towards achieving their selling goals.

The journey to selling your home starts with clarity. Without a clear picture of buyer interest for properties like yours, you risk mispricing, prolonged listing times, or leaving money on the table. My goal as your Edmonton REALTOR® is to empower you with the insights needed to make informed decisions. We'll dive deep into how to accurately assess demand, focusing on the specific attributes of your home and the unique characteristics of your neighbourhood. This isn't a one-size-fits-all analysis; it requires a tailored approach that considers every detail.

Understanding "Demand": More Than Just Online Clicks

In real estate, "demand" isn't merely the number of people browsing online listings. True demand translates into active buyers who are qualified, motivated, and ready to make an offer. It's about the urgency, the competition, and ultimately, the willingness of buyers to pay a premium for specific features or locations. High demand typically means:

Faster sales cycles.
Stronger negotiating power for sellers.
Potentially multiple offers, driving up the sale price.
Fewer price reductions.

Conversely, low demand can lead to longer market times, price adjustments, and a less favourable selling experience. For February 2026, we're observing a market that continues to balance various factors, making a precise understanding of demand more critical than ever.

Pinpointing Your Property: What Defines "Similar to Mine"?

The first step in assessing demand is defining your property accurately. What truly makes a home "similar" to yours in the eyes of a potential buyer? It goes beyond just square footage and often involves a detailed comparative analysis. Here are the key attributes:

1. Property Type and Structure

Detached Homes: Single-family residences remain highly sought after, especially those with generous yards and private spaces.
Semi-Detached (Duplexes) & Townhomes: These offer a balance of space and affordability, often attracting first-time buyers or those looking to downsize without compromising too much space.
Condominiums: The condo market in Edmonton can be highly segmented. Demand varies significantly based on building age, amenities, fees, and location.

2. Size, Layout, and Functionality

Square Footage: The total living space is a primary consideration, but how that space is distributed matters.
Number of Bedrooms & Bathrooms: Family homes typically require 3-4 bedrooms and 2+ bathrooms. Homes with finished basements adding extra living space or bedrooms often see higher demand.
Floor Plan: Open-concept designs continue to be popular, but traditional layouts also have their niche.
Specific Features: Home offices, mudrooms, dedicated laundry rooms, and multi-functional spaces are increasingly desired in a post-pandemic world.

3. Age, Condition, and Upgrades

New Construction vs. Established Homes: Newer homes often command a premium for modern finishes and warranty, while older homes, if well-maintained and updated, offer character and often larger lots.
Renovations & Updates: Recently renovated kitchens, bathrooms, flooring, and modern appliances significantly boost appeal. Buyers are often willing to pay more for move-in ready properties.
System Updates: Newer furnaces, hot water tanks, roofing, and windows are major selling points as they represent significant cost savings for buyers down the line.

4. Outdoor Space and Lot Features

Yard Size & Landscaping: Desirable yards, whether low-maintenance or expansive, add value.
Garages & Parking: Especially in Edmonton's climate, a double garage is often a non-negotiable for many buyers. Ample additional parking is also a bonus.
Deck/Patio: Outdoor living spaces are a significant draw.

Navigating Your Location: What Constitutes "My Area"?

Location, location, location remains the timeless mantra of real estate. "My area" isn't just a broad district; it drills down to the specific neighbourhood, block, and even street. Demand can fluctuate dramatically based on hyper-local factors:

1. Neighbourhood Specifics and Amenities

Schools: Proximity to highly-rated schools is a significant driver for families. This includes both public and private options.
Parks & Green Spaces: Access to walking trails, playgrounds, and natural areas enhances quality of life and attracts buyers.
Shopping & Dining: The convenience of nearby grocery stores, restaurants, and retail centres is a major plus.
Recreational Facilities: Access to rec centres, arenas, and community halls.

2. Commuting & Transit

Proximity to Major Roadways: Easy access to the Henday, Whitemud, or downtown ensures smooth commuting.
Public Transit: Being near LRT stations or major bus routes is crucial for many, particularly those working downtown or at the University of Alberta.
Walkability & Bike Paths: Neighbourhoods designed for active lifestyles are growing in popularity.

3. Neighbourhood Demographics and Reputation

Community Feel: Some buyers are looking for established family neighbourhoods, while others prefer vibrant, urban areas.
Future Development: Upcoming commercial or residential projects can either boost or detract from demand, depending on their nature.
Safety: Perceived safety and low crime rates are always top priorities for homebuyers.

Key Metrics to Gauge Demand in February 2026

Beyond anecdotal evidence, real estate demand is quantified by several key metrics. As your REALTOR®, I track these closely to provide you with the most accurate picture:

1. Days on Market (DOM)

What it is: The number of days a property stays active on the market before it's sold (or goes conditional).
What it tells you: Shorter DOM for homes similar to yours in your neighbourhood indicates strong buyer interest and brisk sales. If homes are lingering, demand may be softer. For February 2026, we are seeing DOM vary significantly by property type and price point, but a general trend towards quicker sales for well-priced, well-presented properties in desirable areas.

2. Sale-to-List Price Ratio

What it is: The ratio of the final selling price to the original asking price, expressed as a percentage.
What it tells you: A ratio above 98% suggests sellers have strong negotiating power, possibly indicating multiple offers or minimal price reductions. A ratio closer to 95% or lower might suggest a market where buyers have more leverage. In early 2026, many Edmonton neighbourhoods are seeing healthy sale-to-list price ratios, particularly for entry-level and mid-range family homes.

3. Inventory Levels (Supply)

What it is: The number of active listings currently on the market.
What it tells you: Low inventory, coupled with high buyer activity, signals a seller's market, driving up competition and prices. High inventory suggests a buyer's market, giving buyers more choice and negotiating room. We're observing relatively balanced to slightly tighter inventory levels in many Edmonton segments as we head into the spring market of 2026, creating favourable conditions for sellers in specific niches.

4. Showing Activity and Open House Traffic

What it is: The number of private showings booked and the attendance at open houses for comparable properties.
What it tells you: High showing activity is a direct indicator of buyer interest. It tells us how many people are physically engaging with properties like yours. A strong number of showings often precedes offers.

5. Offer Trends

What it is: Are properties receiving multiple offers? Are buyers waiving conditions (e.g., financing, inspection)?
What it tells you: The presence of multiple offers or unconditional offers is a strong sign of intense demand and buyer competition, allowing sellers to maximize their sale price and terms.

Edmonton's Market Pulse: February 2026 Outlook

As we wrap up February 2026, the Edmonton real estate market is poised for the traditionally busier spring season. Here's what's shaping demand:

Seasonality: February often represents the tail end of the slower winter market. As days grow longer and temperatures rise, buyer activity typically picks up significantly in March and April. We're already seeing an uptick in inquiries and showings in anticipation.
Interest Rate Environment: While specific predictions are difficult, the general sentiment for early 2026 suggests a relatively stable, though potentially fluctuating, interest rate environment. Buyers have largely adjusted to the current rate landscape, and affordability remains a key factor. Properties that offer good value at their price point, especially those under the $500,000 mark, tend to experience stronger demand.
Economic Health: Alberta's economy continues to show resilience, with positive trends in the job market contributing to buyer confidence. Inter-provincial migration, with people moving to Alberta for its affordability and economic opportunities, is also bolstering housing demand, particularly in major centres like Edmonton.
Buyer Demographics: We're seeing a mix of demand. First-time homebuyers are actively searching for affordable entry points, while families are seeking larger homes in established neighbourhoods with good schools. Downsizers are looking for low-maintenance options, and investors are eyeing opportunities in specific segments like multi-family or well-located condos.
Specific Property Type Trends: Detached homes, particularly those in family-friendly neighbourhoods, continue to attract strong attention. Townhomes and duplexes also perform well, offering an attractive alternative for those seeking more space without the detached home price tag. The condo market is more varied, with updated, well-managed buildings in prime locations seeing better demand.

Factors Actively Shaping Buyer Demand

Beyond the current metrics, several underlying factors constantly influence buyer demand:

Affordability: This is paramount. The interplay of home prices, interest rates, and household incomes dictates what buyers can realistically afford. Edmonton generally offers better affordability than other major Canadian cities, which continues to attract inter-provincial migration.
Consumer Confidence: A strong job market and stable economic outlook make buyers more confident in making large financial commitments.
Population Growth: As Edmonton grows, so does the fundamental need for housing, driving up long-term demand.
Local Infrastructure Development: New schools, hospitals, transit lines, and community centres significantly enhance the desirability of surrounding neighbourhoods.
Psychological Factors: The fear of missing out (FOMO) in a hot market can accelerate buying decisions, while uncertainty can cause hesitation.

Translating Demand into Actionable Steps for Sellers

Understanding demand is only half the battle; the other half is leveraging that knowledge into a successful sale. Here's how you can capitalize on current demand for your Edmonton home:

Accurate & Strategic Pricing: This is arguably the most critical step. Overpricing guarantees your home will sit on the market, deterring potential buyers. Underpricing means you leave money on the table. A skilled REALTOR® uses a Comparative Market Analysis (CMA) to find the sweet spot that aligns with current demand for your specific property type and neighbourhood.
Optimal Presentation: First impressions matter immensely. This includes professional cleaning, decluttering, minor repairs, and staging if necessary. Showcase your home's best features and address any potential buyer concerns proactively.
Professional Photography: High-quality photos are essential for online listings, drawing buyers in for a closer look.
Effective Marketing: Your home needs to be seen by the right buyers. This involves a comprehensive marketing strategy including MLS® exposure, targeted online advertising, and leveraging my network.
Professional Representation: A seasoned REALTOR® like myself doesn't just list your home; I interpret market data, advise on pricing, manage inquiries, negotiate offers, and guide you through the entire selling process.

Expert Insight: Don't just look at listing prices – understand what homes actually sold for and the conditions under which they sold. That's the real indicator of demand and value in your specific Edmonton neighbourhood. I analyze these crucial sold data points to give you an accurate market valuation, helping you price strategically and maximize your return.

The Derek Keet Difference: Maximizing Your Sale, Minimizing Your Costs with One Percent Realty

Understanding demand is one thing; translating it into a financially beneficial sale for you is another. My goal is to ensure you not only sell your home quickly and for top value but also save significantly on commission fees. This is where the One Percent Realty model truly shines.

At One Percent Realty, we offer full-service real estate solutions at significantly lower commission rates. You receive the same comprehensive marketing, expertise, and dedication as traditional brokerages, but you keep more of your equity. It's a smart choice for savvy Edmonton homeowners who recognize that full service doesn't have to come with a hefty price tag.

One Percent Realty’s Posted Commission Rates:

Homes Under $400,000: Only $7,950 + GST. This includes $3,500 paid to the buyer’s agent.
Homes Between $400,000 and $900,000: Only $9,950 + GST. This includes $4,500 paid to the buyer’s agent.
Homes Over $900,000: Just 1% of the sale price + a $950 deal fee. This includes 0.5% paid to the buyer’s agent.

Please remember that commissions are negotiable in Alberta.

Think about the difference this makes. On a $500,000 home, for example, our fee of $9,950 + GST offers substantial savings compared to a traditional commission structure of 7% on the first $100,000 and 3% on the balance. That's thousands of dollars that stay in your pocket, not in commission fees.

What You Get with Derek Keet and One Percent Realty:

Maximum Exposure: Your home will be listed on the Multiple Listing Service (MLS®) system, reaching thousands of REALTORS® and potential buyers across Canada. It's also prominently featured on dkeet.ca and other major real estate websites.
Professional Photography: High-quality, professional photos are non-negotiable for making a strong first impression online.
Distinctive Signage & Lockbox: A highly visible "For Sale" sign and secure lockbox for convenient showings.
Open Houses: When appropriate, open houses are utilized to generate buzz and allow potential buyers to view your property.
Expert Negotiations: I handle all inquiries, showings, and negotiations on your behalf, ensuring you get the best possible price and terms. My experience in the Edmonton market means I know how to navigate complex offers and counter-offers effectively.
Comprehensive Advertising: Beyond MLS®, I leverage a robust advertising strategy to ensure your home reaches the widest possible audience of qualified buyers.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.
Personalized Service: You work directly with me, Derek Keet, an experienced Edmonton REALTOR® dedicated to your success. I provide consistent communication, market updates, and expert guidance every step of the way.

By choosing One Percent Realty, you're not sacrificing service; you're simply choosing a more intelligent, cost-effective way to sell your Edmonton home. My extensive knowledge of local neighbourhoods, coupled with our proven low-commission model, positions you for optimal success in the current February 2026 market.

Take the Next Step: Get a Personalized Home Valuation

The best way to understand the current demand for your specific home in your unique Edmonton area is to get a personalized, no-obligation home valuation. I will analyze recent sales of comparable properties, assess your home's features, and provide you with a comprehensive market assessment that answers your question with precision.

Don't leave your biggest asset to guesswork. Let's explore the true demand for your property together and craft a selling strategy that puts more money in your pocket. Connect with me today for a detailed analysis of your Edmonton home.

Get Your Free Home Valuation Today!

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How do current mortgage rates affect my home's marketability and value?"

Sat, 28 Feb 2026 18:03:30 GMT

Navigating Edmonton's Housing Market: How Current Mortgage Rates Affect Your Home's Marketability and Value in 2026

As we approach the end of February 2026, many Edmonton homeowners and prospective sellers are looking at the housing market with a keen eye on interest rates. The landscape of real estate is perpetually shaped by economic forces, and perhaps none more profoundly than the cost of borrowing money. For those contemplating selling their home in Edmonton, a crucial question arises: "How do current mortgage rates affect my home's marketability and value?"

This isn't just an abstract economic query; it's a deeply practical concern for homeowners like you, wondering how to position your property for success. Higher interest rates, a reality we've been navigating for some time, ripple through the entire market, influencing buyer behaviour, affordability, and ultimately, the perceived and actual value of your most significant asset. As your dedicated Edmonton REALTOR® with One Percent Realty, I, Derek Keet, am here to break down these complex dynamics and provide you with actionable insights to thrive in this evolving environment.

Understanding these effects is the first step toward strategic selling. We'll explore how the current rate environment impacts the pool of potential buyers, their purchasing power, and what you can do to ensure your home remains competitive and achieves its maximum value, even when economic headwinds are present. Let's dive into the specifics of Edmonton's market and arm you with the knowledge you need.

The Ripple Effect: Understanding Mortgage Rates and Homeownership Costs

Before we delve into marketability and value, it’s essential to grasp the fundamental connection between mortgage rates and the overall cost of homeownership. Mortgage rates, influenced by the Bank of Canada's overnight rate, inflation targets, and broader economic outlook, directly dictate the monthly payments a buyer will face. As of early 2026, while there might be fluctuations, the general trend we've observed over the past couple of years has been towards higher borrowing costs compared to the ultra-low rates seen in previous periods.

When rates climb:

Purchasing Power Diminishes: For the same monthly budget, buyers qualify for a smaller mortgage amount. This means a home that was affordable at 2% interest might be out of reach at 5% or 6%, even if its price hasn't changed.
Affordability Stress: Even if a buyer can still technically qualify, the higher monthly payments reduce their discretionary income, making them more cautious about taking on additional debt or stretching their budget to the absolute limit.
Reduced Buyer Pool: The combined effect of diminished purchasing power and increased affordability stress naturally shrinks the pool of eligible and willing buyers in the market.
Psychological Impact: High rates can create a sense of uncertainty or hesitation among buyers, leading to longer decision-making processes or a "wait-and-see" approach, hoping for future rate drops.

In Edmonton, a city known for its relative affordability compared to some other major Canadian centres, these rate increases can still have a significant impact. While our market may be more resilient to drastic price swings, buyer sentiment and access to financing remain paramount.

Direct Impact on Your Home's Marketability

So, how does this translate specifically to your home's ability to attract buyers and sell efficiently? Current mortgage rates are a powerful determinant of how easily your property moves from "For Sale" to "Sold."

1. Lengthened Days on Market (DOM)

With fewer buyers able to afford previous price points and a general sense of caution, homes tend to sit on the market longer. Buyers are taking their time, weighing options, and are less likely to engage in bidding wars, which characterized lower-rate environments. A longer DOM isn't necessarily a sign of a flawed property, but rather a reflection of the current market's slower pace.

2. Increased Sensitivity to Price

In a high-rate environment, every dollar counts more for a buyer. This means your home's asking price becomes critically important. An overpriced home will deter potential buyers who are already grappling with higher monthly mortgage costs. Buyers are acutely aware of their budget limits and will quickly dismiss properties that push them beyond their comfort zone. Competitive, realistic pricing is no longer just a good idea; it's a necessity.

3. Shift in Buyer Priorities and Expectations

Buyers are looking for maximum value to offset their higher mortgage payments. This often translates to:

Move-in Ready Condition: Homes that require significant renovations or updates become less attractive, as buyers may not have the additional funds (or the desire to take on more debt) for immediate post-purchase expenses.
Energy Efficiency: Features that reduce ongoing utility costs (e.g., newer windows, high-efficiency furnace, good insulation) become highly desirable, as they contribute to overall affordability.
Functional Layouts: Practicality and efficient use of space gain importance over purely aesthetic trends, as buyers seek homes that truly meet their needs without unnecessary frills.
Concessions and Flexibility: Buyers may expect more flexibility in terms, such as closing dates, or even request seller concessions (e.g., help with closing costs or minor repairs) to ease their financial burden.

4. The "Rate-Lock" Effect and Reduced Inventory

An interesting dynamic emerging in 2026 is the "rate-lock" effect. Many homeowners who secured historically low mortgage rates in previous years are hesitant to sell. Selling means they would likely have to take on a new, higher-rate mortgage for their next home, significantly increasing their monthly payments. This can lead to a reduction in overall market inventory, especially for certain property types, which paradoxically can create pockets of competition for well-priced homes.

Expert Insight: "In a market influenced by higher mortgage rates, your home's initial presentation and strategic pricing are more crucial than ever. First impressions are paramount, and an accurate price ensures you're reaching the right pool of qualified Edmonton buyers from day one. Don't underestimate the power of professional staging and decluttering to make your home feel inviting and ready for its next owner."

Direct Impact on Your Home's Value

Marketability and value are intrinsically linked, but it's important to specifically address how current mortgage rates exert downward pressure on property values.

1. Downward Pressure on Asking Prices and Sale Prices

When buyers can afford less, sellers must adjust their expectations. The highest offer a buyer can make is often capped by what they can borrow and comfortably afford. If the majority of potential buyers face higher borrowing costs, the collective maximum they can pay for a home decreases, leading to lower sale prices across the board compared to periods of lower rates. This is a fundamental economic principle: demand directly impacts pricing power.

2. Adjusted Comparative Market Analysis (CMA)

When I conduct a Comparative Market Analysis (CMA) for your Edmonton home, I carefully analyze recent sales of similar properties in your neighbourhood. In a high-rate environment, the recency of these comparable sales becomes even more critical. Sales from six months or a year ago, when rates might have been lower, may not accurately reflect current market value. We need to focus on transactions that occurred under similar (or higher) rate conditions to provide the most realistic valuation. Older data points may inflate expectations and lead to overpricing.

3. Appraisal Challenges

Lenders rely on independent appraisals to ensure the loan amount is justified by the property's value. In a softening market driven by higher rates, appraisers may become more conservative in their valuations. If a home doesn't appraise for the agreed-upon sale price, it can jeopardize the deal, requiring the buyer to come up with more cash or the seller to reduce the price.

4. Impact on Investment Properties

Higher mortgage rates also significantly affect the viability of investment properties. Investors typically seek a certain return on investment (ROI), and higher borrowing costs eat directly into their profit margins. This can reduce the number of investors in the market, further shrinking the buyer pool for certain types of properties and potentially putting additional downward pressure on prices, especially for multi-family units or properties often purchased as rentals.

Strategies for Sellers: Making Your Edmonton Home Stand Out

Understanding the challenges posed by current mortgage rates is vital, but so is developing a proactive strategy. You can't control interest rates, but you can control how you prepare and market your home. Here are key strategies for Edmonton homeowners looking to sell in 2026:

1. Master the Art of Pricing

This is arguably the most critical strategy. In a high-rate environment, overpricing is a fatal flaw. It leads to your home sitting on the market, becoming stale, and eventually requiring price reductions that often result in a lower final sale price than if it had been priced correctly from the start. I work diligently to perform a comprehensive CMA, factoring in current market conditions and buyer affordability, to arrive at an optimal, competitive price that attracts attention.

2. Optimize Condition and Presentation

As mentioned, buyers are looking for value and turn-key solutions. Invest time and perhaps a small amount of money into:

Curb Appeal: A well-maintained exterior, fresh landscaping, and a welcoming entrance create an immediate positive impression.
Decluttering and Depersonalizing: Help buyers envision themselves in the space by removing personal items and excess clutter.
Deep Cleaning: A spotless home signals care and attention to detail.
Minor Repairs: Fix dripping faucets, sticky doors, and anything that could signal deferred maintenance. These small issues can disproportionately influence a buyer's perception of value.
Staging (If Applicable): Professionally staged homes often sell faster and for more money by highlighting a property's best features and creating an aspirational lifestyle.

3. Leverage Effective Marketing

Even in a slower market, visibility is key. My marketing approach ensures your home gets maximum exposure to qualified buyers. This includes professional photography, compelling property descriptions that highlight unique selling features (e.g., energy efficiency upgrades, proximity to amenities, recent renovations), and extensive online promotion across various real estate platforms.

4. Be Flexible and Prepared to Negotiate

In a buyer's market, which high rates often encourage, buyers have more leverage. Be prepared to negotiate on price, closing dates, and potentially consider reasonable requests for repairs or seller credits. A willingness to compromise can be the difference between a sale and a missed opportunity. My experience as a REALTOR® ensures you're well-represented during these crucial negotiation phases, securing the best possible terms for you.

5. Highlight Cost-Saving Features

If your Edmonton home boasts features that save money long-term, emphasize them! This could include updated HVAC systems, new hot water tanks, energy-efficient appliances, or low-maintenance landscaping. These elements directly address a buyer's concern about ongoing costs, making your property more appealing.

The Derek Keet and One Percent Realty Advantage in a Challenging Market

In a market where every dollar counts, both for buyers and sellers, the choice of your REALTOR® and their commission structure becomes incredibly significant. This is where the One Percent Realty model, combined with my local Edmonton expertise, offers a distinct and powerful advantage, especially when navigating the complexities introduced by current mortgage rates in 2026.

Our unique approach means you receive full-service real estate representation without the burden of traditional, higher commission fees. This isn't just about saving money; it's about strategic financial flexibility that can directly impact your home's marketability and your net proceeds.

One Percent Realty’s Posted Commission Rates: Your Financial Edge

At One Percent Realty, we operate on a clear, transparent, and fair commission structure. My commitment is to provide unparalleled service while ensuring you retain more of your hard-earned equity. Here’s a breakdown of One Percent Realty’s posted commission rates:

For homes under $400,000: The total commission is $7,950 + GST. This rate includes $3,500 that goes directly to the buyer’s REALTOR®’s brokerage.
For homes between $400,000 and $900,000: The total commission is $9,950 + GST. This rate includes $4,500 that goes directly to the buyer’s REALTOR®’s brokerage.
For homes over $900,000: The total commission is 1% of the sale price + a $950 deal fee + GST. This rate includes 0.5% of the sale price that goes directly to the buyer’s REALTOR®’s brokerage.

It's important to remember that commissions are negotiable in Alberta, and this transparent structure allows you to clearly understand your costs upfront. My goal is to maximize your savings without ever compromising on the quality of service.

How These Savings Impact Your Sale in a High-Rate Market

Consider the direct impact of saving thousands on commission:

Enhanced Pricing Flexibility: If you're saving significant money on commission, you might have more flexibility to price your home competitively to attract buyers faster. A slight adjustment in price might be absorbed by your commission savings, making your home more appealing to rate-sensitive buyers while still ensuring you walk away with a strong net amount.
Increased Net Proceeds: In a market where prices may be facing downward pressure, every dollar saved is a dollar in your pocket. Our commission structure directly increases your net proceeds from the sale, which is a tangible benefit when market conditions are tight.
Funds for Pre-Sale Improvements: The money you save on commission could be strategically reinvested into minor repairs, professional staging, or curb appeal improvements that significantly boost your home's marketability and attract higher offers.
Competitive Advantage: By offering a full-service experience at a lower commission, you effectively get more value. This allows me to focus on getting your home sold, knowing that the cost-effectiveness of our model is already a major benefit to you.

I provide all the essential services of a traditional REALTOR®, including a detailed CMA, professional photography, extensive online exposure on REALTOR.ca and other major real estate sites, robust negotiation on your behalf, and full representation from listing to closing. My local expertise in Edmonton, combined with this cost-effective model, means you get the best of both worlds.

In addition to this, I offer comprehensive support through Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. You're never alone in the process.

Expert Insight: "When mortgage rates are high, every penny matters. The substantial commission savings you achieve with One Percent Realty can be a powerful strategic tool. It allows you to be more flexible with your pricing, giving your home a competitive edge, or simply puts more money directly back into your pocket – a significant advantage in Edmonton's 2026 market. Explore your potential savings by visiting dkeet.ca."

Conclusion: Strategic Selling in Edmonton's Evolving Market

The current mortgage rate environment, as we navigate through February 2026, undeniably affects both the marketability and value of your Edmonton home. Higher borrowing costs shift buyer dynamics, necessitate sharper pricing strategies, and emphasize the importance of presentation and condition. It's a market that demands a strategic, informed, and financially savvy approach from sellers.

While you cannot control interest rates, you can absolutely control how effectively you respond to them. By understanding the forces at play, meticulously preparing your home, and partnering with a REALTOR® who offers both expert guidance and a financially advantageous commission structure, you can navigate these challenges successfully.

My commitment as your Edmonton REALTOR® is to demystify this process, provide transparent insights, and work tirelessly to ensure your home stands out and achieves its maximum value. With One Percent Realty, you receive full, professional service, combined with significant savings that can be a game-changer in today’s market.

If you're considering selling your home in Edmonton and want to understand how current mortgage rates specifically impact your property and how my unique approach can benefit you, I invite you to reach out. Let's discuss a personalized strategy that leverages market realities to your advantage. Visit dkeet.ca to learn more about how I can help you sell your home effectively and efficiently, saving you thousands.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"Can I afford to buy another home after selling this one?"

Sat, 28 Feb 2026 10:02:12 GMT

Can You Afford Your Next Home in Edmonton After Selling This One? Your Comprehensive Guide for 2026

The thought of buying another home, whether you're upsizing, downsizing, or simply relocating within our vibrant city of Edmonton, often comes with a swirling mix of excitement and apprehension. One of the biggest questions I hear as an Edmonton REALTOR® is, "Can I truly afford to buy another home after selling this one?" It's a perfectly valid concern, and it touches on the very core of smart real estate planning.

As we navigate the dynamic real estate landscape of early 2026, understanding your financial position and mapping out a clear strategy is more crucial than ever. The Edmonton market, while always evolving, offers unique opportunities and challenges. This isn't just about the sale price of your current home versus the purchase price of your next; it's about the intricate web of costs, timing, and strategic decisions that ultimately determine your affordability.

I'm Derek Keet, and with One Percent Realty, my mission is to empower Edmonton homeowners like you with the knowledge and the significant savings to make your next move not just possible, but financially advantageous. In this comprehensive guide, we'll peel back the layers of the buying and selling process, breaking down the financial considerations, timing strategies, and how working with the right REALTOR® can make all the difference in achieving your goals.

Part 1: Laying the Financial Foundation – Understanding Your Numbers

Before you even begin dreaming about your new neighbourhood or the colour of your new kitchen, the first and most critical step is to get a crystal-clear picture of your current financial standing and what it means for your next purchase. This isn't a guesswork exercise; it's a deep dive into the tangible assets and liabilities that will dictate your next move.

Assessing Your Equity: The Engine of Your Next Purchase

Your home's equity is often the primary source of funds for your next down payment. It's the difference between your home's current market value and the outstanding balance of your mortgage, minus any selling costs. To truly understand your equity, you need an accurate valuation of your current property. As your Edmonton REALTOR®, I can provide you with a detailed, no-obligation comparative market analysis (CMA) that considers recent sales in your neighbourhood, current market trends, and the unique features of your home. This professional assessment is the bedrock upon which all your subsequent financial planning will rest.

Example: If your home is valued at $550,000 and you have $200,000 remaining on your mortgage, you have $350,000 in gross equity. From this, you'll need to subtract selling costs, which we'll detail shortly. The net equity is what's available for your next down payment and closing costs.

The Non-Negotiable Step: Mortgage Pre-Approval

I cannot stress this enough: securing mortgage pre-approval is the single most important step you can take before you list your current home or start seriously looking for a new one. In the 2026 market, with ever-present changes in interest rates and lending policies, a pre-approval provides several invaluable benefits:

Clear Budget: It tells you exactly how much a lender is willing to lend you, setting a realistic budget for your next home.
Confidence as a Buyer: When you make an offer on a new home, having a pre-approval letter demonstrates to sellers that you are a serious, qualified buyer, giving you a competitive edge.
Rate Protection: Many lenders will lock in an interest rate for a certain period (e.g., 90-120 days), protecting you from potential rate increases while you search.
Stress Test Ready: Lenders will apply the mortgage stress test, ensuring you can still afford your payments if interest rates were to rise. This gives you a true picture of your long-term affordability.

As part of my professional resources, I can connect you with trusted local mortgage brokers who can guide you through this process efficiently and thoroughly, ensuring you understand all your options.

The Full Picture of Selling Costs in Edmonton

Selling a home involves more than just the REALTOR® commission. Understanding all the potential expenses is crucial for accurately calculating your net proceeds. Here's a breakdown:

REALTOR® Commission: This is often the largest single cost, but with One Percent Realty, it's significantly lower than traditional models. We'll dive into the specifics shortly, highlighting how this directly impacts your ability to afford your next home.
Legal Fees: You'll need a lawyer to handle the transfer of title and other legal aspects of the sale. Costs typically range from $1,000 to $2,000, plus disbursements and GST.
Mortgage Discharge Fees: Your current lender might charge a fee to discharge your mortgage, especially if you break your mortgage term early. Always check with your lender.
Property Tax Adjustments: If you've paid property taxes for the full year and close midway through, the buyer will reimburse you for the unused portion. Conversely, if you haven't paid them in full, you'll owe the buyer.
Minor Repairs & Staging: Sometimes, a small investment in repairs or staging can significantly increase your home's appeal and sale price.
Moving Costs: Don't forget the practical expenses of physically moving your belongings to your new home.

The Investment of Buying Your Next Edmonton Home

Just as selling has costs, so does buying. Factoring these into your budget from the outset will prevent unwelcome surprises:

Down Payment: Minimum 5% for homes under $500,000, and 5% on the first $500,000 and 10% on the portion above $500,000 for homes up to $1,000,000. For homes over $1,000,000, a minimum 20% down payment is required. This comes directly from your net proceeds, savings, or a combination.
Mortgage Default Insurance: If your down payment is less than 20%, you'll pay this premium (often added to your mortgage principal).
Legal Fees: Similar to selling, you'll need a lawyer for the purchase, handling title transfer, mortgage registration, and other crucial paperwork.
Appraisal Fee: Your lender may require an appraisal to ensure the home's value supports the mortgage loan.
Home Inspection Fee: A critical investment, typically $500-$700, to uncover potential issues before you commit.
Property Tax & Utility Adjustments: Similar to selling, adjustments will be made at closing to ensure property taxes and sometimes utilities are paid up to the closing date.
Land Transfer Fees/Title Transfer Fees: While Alberta doesn't have a broad provincial land transfer tax like some other provinces, there are smaller registration fees for transferring title and registering your mortgage with the Land Titles Office.
Moving Costs: Budget for moving services or rental trucks.
Initial Setup Costs: Utility hook-ups, new locks, minor immediate repairs, or cosmetic changes.

Part 2: Timing is Everything – The "Sell First, Buy First, or Both?" Dilemma

Once you understand your financial picture, the next major hurdle is figuring out the logistics of selling one home and buying another. This involves a delicate dance of timing, especially in the active Edmonton market of 2026. There are three main approaches, each with its own set of pros and cons.

Option 1: Selling Your Current Home First

This is often the safest and most financially sound strategy, particularly if you're not in a strong seller's market or if your financial flexibility is limited.

Pros:
- Financial Clarity: You know exactly how much equity you've realized from your sale, allowing you to set a precise budget for your next purchase.
- Stronger Buyer: You become a non-contingent buyer, which is very attractive to sellers. Your offers are less risky, giving you more negotiation power.
- Reduced Stress (Financially): No need to carry two mortgages or worry about a bridging loan.
- Less Pressure to Sell: You won't feel rushed to accept a low offer on your current home just to close on your new one.
Cons:
- Temporary Accommodation: You might need to find temporary housing or storage if you haven't found your next home by your closing date. This could involve renting, staying with family, or extending your current stay through negotiation.
- Pressure to Buy: Once your home is sold, you're on a timeline to find your next property.

Option 2: Buying Your Next Home First

This approach is often favoured by those who want a seamless transition directly into their new home without the hassle of a temporary move.

Pros:
- Smooth Transition: You move directly from your old home to your new one, avoiding temporary housing.
- No Rush in Finding: You can take your time searching for the perfect new home without the pressure of an impending closing date on your current one.
Cons:
- Financial Strain: You might be carrying two mortgages for a period, which can be a significant financial burden.
- Bridging Loan Dependency: Often requires a bridging loan (see below) to cover the down payment for the new home until your current home sells. These loans come with interest and fees.
- Pressure to Sell: Once you've purchased your new home, you'll be under immense pressure to sell your old one quickly, potentially leading to accepting a lower offer.
- Risk of Market Shift: If the market shifts negatively, selling your original home for the desired price might become difficult.

Option 3: The Contingent Offer – Buying Conditional on Selling

A contingent offer is when you make an offer to purchase a new home, but your offer is conditional on the sale of your current property. While appealing in theory, its practicality depends heavily on market conditions.

Pros:
- Security: You won't be stuck with two homes or no home. The deal only proceeds if your current home sells.
- Reduced Stress: Minimizes the financial and logistical stress of the other two options.
Cons:
- Less Attractive to Sellers: In a competitive market like Edmonton, contingent offers are generally less appealing to sellers who prefer unconditional offers. Your offer might be overlooked or used as leverage for a lower price.
- "Escape Clause": Many contingent offers include an "escape clause" (also known as a "first right of refusal" or "kick-out clause"). This means if the seller receives an unconditional offer, they can give you 24-72 hours to remove your sale condition or walk away. This puts you under immense pressure.
- Limited Options: You might find it harder to secure the home you truly want if sellers are reluctant to accept contingencies.

Understanding Bridging Loans (Bridge Financing)

If you're buying before selling, a bridging loan might come into play. This is a short-term loan that covers the gap between the purchase of your new home and the closing of your old one. It "bridges" the period where you need funds for the new down payment but haven't received the proceeds from your sale yet.

How it Works: Your bank lends you money for a short period, secured against the equity in your existing home. Once your old home closes, the proceeds are used to pay off the bridging loan.
Costs: Bridging loans come with interest rates (often higher than standard mortgage rates) and administration fees.
Considerations: Your lender will usually only provide a bridging loan if your existing home has a firm sale agreement in place. It’s essential to discuss this with your mortgage broker early in the process.

Expert Insight: "In the Edmonton market, especially in 2026, I always advise my clients to secure a firm sale on their current home before making a non-contingent offer on a new one. This approach gives you maximum financial leverage and peace of mind. While a contingent offer or bridging loan might seem appealing for convenience, they often come with higher risk or cost. Let's plan your strategy together to minimize stress and maximize your financial gain." – Derek Keet

Part 3: Maximizing Your Capital – The One Percent Realty Advantage

This is where the financial planning meets smart strategy. Every dollar you save on the sale of your current home is a dollar more in your pocket for your next down payment, reducing your next mortgage, or simply giving you more financial flexibility. This is precisely where One Percent Realty’s posted commission rates offer a substantial, tangible benefit to Edmonton homeowners.

How One Percent Realty Saves You Thousands

When you're asking "Can I afford to buy another home?", the answer often lies in how much net profit you can secure from your current sale. Traditional real estate commission structures can eat significantly into your equity. One Percent Realty offers a refreshingly straightforward and cost-effective alternative, putting thousands of dollars back into your pocket – money that can be directly applied to your next home.

Let's look at One Percent Realty’s posted commission rates and illustrate the potential savings compared to a traditional commission model (e.g., 7% on the first $100,000 and 3% on the balance, plus GST – as referenced in the footer disclaimer).

For Homes Under $400,000:
- One Percent Realty's Rate: $7,950 + GST (includes $3,500 to the buyer’s agent).
- Example Savings: On a $350,000 home, a traditional commission might be around $17,500 + GST ($7,000 for the first $100k + $7,500 for $250k at 3% = $14,500 + say 3% buyer's agent portion on full value ($10,500) = total $25,000. If it was 7% on first 100k, 3% on remainder, then $7000 + $7500 = $14,500. Then we need to add the buyer's agent commission. Let's use the footer disclaimer. If we assume a typical 7% on first $100K and 3% on balance split 50/50 between listing and buying agent, then for a $350,000 home: ($7000 + $7500) * 2 = $29,000. Or if 7%/3% is the total: $7000 + $7500 = $14,500. The comparison point is usually the total commission paid by seller. So, let's recalculate based on the disclaimer's *total* typical commission structure. A typical commission for a $350,000 home could be 7% on the first $100,000 ($7,000) + 3% on the remaining $250,000 ($7,500) = $14,500 + GST.
  Your savings with One Percent Realty: $14,500 - $7,950 = $6,550 + GST. This $6,550 goes directly towards your next down payment or closing costs!
For Homes Between $400,000 – $900,000:
- One Percent Realty's Rate: $9,950 + GST (includes $4,500 to the buyer’s agent).
- Example Savings: On a $600,000 home, a traditional commission could be 7% on the first $100,000 ($7,000) + 3% on the remaining $500,000 ($15,000) = $22,000 + GST.
  Your savings with One Percent Realty: $22,000 - $9,950 = $12,050 + GST. Imagine an extra twelve thousand dollars for your next home!
For Homes Over $900,000:
- One Percent Realty's Rate: 1% of sale price + $950 deal fee + GST (includes 0.5% to the buyer’s agent).
- Example Savings: On a $1,200,000 home, a traditional commission could be 7% on the first $100,000 ($7,000) + 3% on the remaining $1,100,000 ($33,000) = $40,000 + GST.
  With One Percent Realty: (1% of $1,200,000) + $950 = $12,000 + $950 = $12,950 + GST.
  Your savings with One Percent Realty: $40,000 - $12,950 = $27,050 + GST. This significant saving could be a game-changer for your next luxury property or investment!

It's important to note that commissions are always negotiable in Alberta, but One Percent Realty's posted rates represent a clear, upfront, and substantial saving compared to traditional higher fee structures. These savings aren't theoretical; they are real dollars that stay in your pocket, directly boosting your affordability for your next home.

How These Savings Impact Your Next Purchase

Every dollar saved on selling costs translates directly into increased buying power for your next home. This can manifest in several powerful ways:

Larger Down Payment: A bigger down payment means a smaller mortgage, which translates to lower monthly payments and less interest paid over the life of the loan. This can significantly improve your cash flow and long-term financial health.
Reduced Mortgage Default Insurance: If your down payment is less than 20%, you pay mortgage default insurance. A larger down payment thanks to commission savings could help you reach that 20% threshold sooner, eliminating this additional cost entirely.
More Negotiating Room: Having more cash available gives you greater flexibility. You might be able to offer a stronger, non-contingent offer on your desired home, or simply have a larger buffer for unforeseen expenses.
Higher Quality Home: With more capital, you might be able to afford a higher price point, allowing you to access a better neighbourhood, a larger property, or a home with more desired features.
Financial Security: An increased financial buffer provides peace of mind, allowing for comfortable moving expenses, minor renovations, or simply a stronger emergency fund for your new chapter.

Budgeting Beyond the Transaction

Remember to budget for the often-overlooked costs that arise when moving. These aren't directly part of the sale or purchase, but they impact your overall financial readiness:

Utility Transfer/Setup Fees: Ensure your new home has power, gas, internet, and water connected from day one.
New Furniture/Appliances: If you're upsizing, downsizing, or simply refreshing, these costs can add up.
Immediate Repairs/Renovations: Budget for anything you want to fix or change immediately upon moving in.
Emergency Fund: Always maintain a healthy emergency fund, especially after a major life event like moving.

Part 4: The Edmonton Market in 2026 and Expert Guidance

Understanding the broader market context of Edmonton in early 2026 is vital. While I can't predict the future, I can provide insights based on current trends and expert analysis. More importantly, having a skilled REALTOR® by your side is your greatest asset in navigating these waters successfully.

Edmonton's Real Estate Landscape in Early 2026

The Edmonton real estate market consistently offers a unique blend of affordability and opportunity compared to some other major Canadian centres. As we move through 2026, we anticipate continued activity, potentially influenced by:

Interest Rates: While general trends can be observed, local market dynamics always play a role. Stay informed through your mortgage broker about how rates might impact your borrowing capacity.
Inventory Levels: The balance between available homes and active buyers dictates how quickly homes sell and at what price. Some Edmonton neighbourhoods might experience more competition than others.
Economic Growth: Edmonton's robust economy and population growth continue to support a healthy housing market, ensuring demand.
Neighbourhood Specifics: The market is highly localized. What's happening in St. Albert might differ from Sherwood Park, or specific zones within Edmonton itself. Your REALTOR® needs to have a finger on the pulse of these micro-markets.

My commitment is to provide you with up-to-the-minute information on the specific Edmonton communities you're interested in, ensuring your selling and buying strategies are perfectly aligned with current conditions.

The Indispensable Role of Your Edmonton REALTOR®

Selling your current home and buying another is a multi-faceted process that goes far beyond simply listing a property. As your REALTOR® in Edmonton, I provide comprehensive support every step of the way:

Precise Market Analysis: I’ll provide an accurate valuation of your current home and help you identify fair market value for your next purchase, leveraging local data and trends.
Strategic Pricing and Marketing: My expertise ensures your current home is priced competitively to attract the right buyers and marketed effectively to generate strong interest.
Negotiation Expertise: I will skillfully negotiate on your behalf, both for the sale of your current home and the purchase of your next, ensuring you achieve the best possible terms and price.
Timing Strategy: We’ll work together to devise the optimal timing strategy (sell first, buy first, or contingent) that aligns with your financial comfort and personal circumstances.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. You won't have to navigate these complex arrangements alone.
Paperwork and Process Guidance: I guide you through all the necessary documentation, ensuring clarity and compliance with Alberta real estate regulations.
Conflict Resolution: Should any challenges arise during either transaction, I am here to mediate and find effective solutions.

My role is to be your advocate, your advisor, and your guide, streamlining what can often feel like an overwhelming process. And with One Percent Realty, you receive all these top-tier services while retaining significantly more of your hard-earned equity.

Conclusion: Your Next Home is Within Reach

The question, "Can I afford to buy another home after selling this one?" is not just about financial capacity; it's about smart planning, strategic execution, and making informed decisions. By thoroughly understanding your equity, getting pre-approved, meticulously budgeting for all associated costs, and carefully timing your move, you can turn this complex question into a confident "Yes!"

The significant savings offered by One Percent Realty’s posted commission rates are not just a nice bonus; they are a critical component that directly enhances your affordability. By keeping thousands more of your home's equity in your pocket, you gain greater financial flexibility for your next down payment, lower monthly mortgage payments, and peace of mind as you embark on your new chapter.

Don't let the intricacies of the process deter you. With the right guidance and a clear plan, your dream of transitioning to your next Edmonton home is entirely achievable. I am committed to providing the expert advice, market insight, and unparalleled service you need, ensuring your real estate journey in 2026 is as smooth, successful, and financially rewarding as possible.

Ready to explore your options and plan your next move? Let's connect and discuss your specific situation. Together, we can map out a strategy that works for you, maximizing your return and putting you confidently into your next home.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"Is it currently a seller's or buyer's market in my neighborhood?"

Fri, 27 Feb 2026 10:01:58 GMT

Decoding Your Edmonton Neighbourhood: Is It a Seller's or Buyer's Market in 2026?

The Edmonton real estate market is a dynamic, ever-evolving landscape. As we navigate through 2026, one of the most common questions on the minds of both prospective buyers and sellers is: "What kind of market are we in right now?" While broad city-wide statistics offer a glimpse, the true answer is often much more granular. What's happening in downtown Edmonton could be vastly different from the market conditions in St. Albert or Sherwood Park, and even within the city limits, neighbourhoods like Garneau, Terwillegar Towne, or Belle Rive can tell entirely distinct stories. Understanding whether your specific neighbourhood is currently favouring sellers or buyers is paramount to making informed decisions, setting realistic expectations, and ultimately, achieving your real estate goals.

As your dedicated Edmonton REALTOR® with One Percent Realty, I, Derek Keet, am here to break down the complexities and provide you with a clear framework for understanding your local market. We'll dive into the key indicators, explore why hyper-local analysis is crucial, and equip you with the knowledge to navigate whatever market conditions your particular Edmonton neighbourhood presents.

Understanding the Fundamentals: Seller's vs. Buyer's Markets

Before we can determine which market type applies to your specific corner of Edmonton, it's essential to grasp the core definitions. Real estate markets generally fall into three categories: a seller's market, a buyer's market, or a balanced market. Each is characterized by the relationship between supply (the number of homes available for sale) and demand (the number of buyers actively looking to purchase).

The Seller's Market: When Demand Outstrips Supply

In a seller's market, there are more qualified buyers actively searching for homes than there are available properties. This imbalance puts sellers in a powerful position. Key characteristics often include:

Fewer Homes for Sale: Inventory is low, giving buyers fewer options.
Increased Competition: Multiple offers on properties are common, sometimes leading to bidding wars.
Faster Sales: Homes tend to sell very quickly, often within days or weeks of listing.
Rising Prices: Strong demand allows sellers to command higher prices, and properties may sell above their asking price.
Fewer Conditions: Buyers might waive conditions (like financing or inspection) to make their offers more attractive.

For sellers in an Edmonton neighbourhood experiencing these conditions, it's an opportune time to list. For buyers, it requires quick decision-making, strong pre-approvals, and potentially less room for negotiation.

The Buyer's Market: When Supply Exceeds Demand

Conversely, a buyer's market occurs when there are more homes available for sale than there are active buyers. This shifts the power dynamics, giving buyers the upper hand. Hallmarks of a buyer's market typically include:

Abundant Inventory: Many homes are available, giving buyers a wide range of choices.
Less Competition: Buyers face less pressure to make quick decisions, and multiple offers are rare.
Longer Days on Market: Homes tend to sit on the market for extended periods.
Stable or Declining Prices: Sellers may need to reduce prices to attract offers, and negotiation room is greater.
More Conditions: Buyers are more likely to include conditions in their offers and have more leverage during negotiations.

For buyers in an Edmonton neighbourhood with these conditions, it's an excellent time to find a deal and negotiate favourable terms. For sellers, it necessitates strategic pricing, impeccable presentation, and a good deal of patience.

The Balanced Market: Equilibrium Between Supply and Demand

A balanced market represents a relatively even playing field between buyers and sellers. Supply and demand are in equilibrium, leading to more predictable outcomes. Key indicators include:

Moderate Inventory: Enough homes for buyers to choose from, but not an overwhelming surplus.
Reasonable Time on Market: Homes sell at a steady pace, neither too fast nor too slow.
Stable Prices: Home values generally hold steady or see modest, sustainable growth.
Fair Negotiation: Both parties have some room to negotiate, leading to mutually agreeable terms.

In a balanced market, the focus for both buyers and sellers in Edmonton shifts to fair value, thoughtful negotiation, and ensuring the property meets needs and expectations without undue pressure.

The Crucial Metrics: How We Measure Market Conditions in Edmonton

To accurately assess whether your neighbourhood leans towards a seller's or buyer's market, a REALTOR® like myself relies on several key statistical indicators. These metrics provide data-driven insights beyond mere anecdotal evidence.

1. Months of Inventory (MOI)

This is arguably the most critical indicator of market type. Months of Inventory (MOI) calculates how long it would take to sell all the current active listings if no new homes came onto the market, based on the average monthly sales rate. It essentially measures the supply of homes relative to current demand.

MOI < 4 Months: Generally indicates a strong seller's market. There's limited supply, and homes are selling quickly.
MOI 4-6 Months: Suggests a balanced market. Supply and demand are relatively even.
MOI > 6 Months: Points towards a buyer's market. There's an abundance of homes, and sales are slower.

For example, if your Edmonton neighbourhood currently has 50 active listings and has seen an average of 15 sales per month over the last three months, the MOI would be 50 / 15 = 3.33 months. This would indicate a seller's market, suggesting favourable conditions for those looking to sell.

2. Sales-to-List Price Ratio

This metric compares the final selling price of a home to its last asking price, expressed as a percentage. It reveals how much negotiation power buyers or sellers typically have.

Ratio > 100%: Homes are selling above their asking price, a clear sign of a strong seller's market and intense buyer competition.
Ratio = 98-100%: Indicates a balanced market, where homes are selling very close to their list price.
Ratio < 98%: Points to a buyer's market, where sellers often need to negotiate down their price to secure a sale.

A neighbourhood where homes consistently sell at 102% of their list price signifies a hot market, whereas a neighbourhood averaging 95% indicates buyers have more room to bargain.

3. Average Days on Market (DOM)

DOM measures the average number of days it takes for a property to sell from the time it's listed until an offer is accepted. It's a straightforward indicator of how quickly homes are moving.

Low DOM (e.g., under 30 days): Typical of a seller's market, where homes are snapped up quickly.
Moderate DOM (e.g., 30-60 days): Suggests a balanced market.
High DOM (e.g., over 60 days): Characteristic of a buyer's market, where homes take longer to sell.

It's important to compare the current DOM to historical averages for your specific Edmonton neighbourhood to identify trends and shifts.

Expert Insight: "Don't just look at city-wide averages. The true story of your home's value and saleability lies in the micro-market of your specific neighbourhood. I always provide a detailed Comparative Market Analysis (CMA) that dives deep into your local data – recent sales, active listings, and market trends right down to your street, giving you a crystal-clear picture of your position in the Edmonton market." – Derek Keet, One Percent Realty

Why Hyper-Local Analysis is Crucial in Edmonton in 2026

Edmonton is a large and diverse city, and relying solely on city-wide statistics can be misleading. While Edmonton as a whole might be experiencing a balanced market in early 2026, certain areas could be in a hot seller's market, while others might be firmly in buyer territory. This "hyper-local" variation is due to several factors:

Neighbourhood Demographics and Desirability

Some Edmonton neighbourhoods, particularly those with established amenities, top-rated schools, mature tree-lined streets, or unique character (like Old Strathcona or Glenora), often maintain stronger demand regardless of broader market shifts. New communities on the city's outskirts, while offering modern homes, might face more competition in a buyer's market due to a higher volume of new construction.

Property Type Variations

Within a single neighbourhood, market conditions can vary significantly by property type. For instance, detached single-family homes might be in a seller's market, while condominiums in the same area could be experiencing a buyer's market due to an oversupply or specific investor trends. Townhouses, duplexes, and luxury homes each have their own unique supply and demand dynamics.

Local Economic Factors and Development

New commercial developments, infrastructure projects (like the Valley Line LRT expansion), changes in local zoning, or even the opening of new schools can dramatically impact the desirability and, consequently, the market type of a specific Edmonton neighbourhood. These localized factors can create micro-climates that defy city-wide trends.

Seasonal Fluctuations

While not strictly hyper-local, seasonal patterns play a role. Spring and early fall are traditionally more active selling periods in Edmonton, potentially creating more seller-favourable conditions, while winter months might see less inventory and slower activity, sometimes leaning towards buyers. However, strong local demand can override these seasonal norms.

Practical Steps to Determine Your Neighbourhood's Market in 2026

So, how do you get this precise, hyper-local information for your Edmonton neighbourhood? Here’s where an experienced local REALTOR® like myself becomes invaluable.

1. Consult a Local Edmonton REALTOR® (Like Derek Keet)

This is the most effective and accurate method. A seasoned REALTOR® who specializes in your area will have access to proprietary MLS® data, real-time insights, and an understanding of nuanced local trends that public data simply can't provide. I can pull up current Months of Inventory, Average Days on Market, and Sales-to-List Price Ratios specifically for your street, property type, and price range. I can also offer insights into unlisted properties, pocket listings, and what factors are influencing buyers and sellers right now.

2. Review Recent Comparable Sales (Comps)

A professional Comparative Market Analysis (CMA) provides a detailed report of homes similar to yours that have recently sold in your immediate area. By examining their sale prices, time on market, and any price adjustments, we can deduce current market strength. If comps are selling quickly and at or above asking, it points to a seller's market. If they're sitting longer or seeing price reductions, it's a buyer's market.

3. Analyze Active Listings and Inventory Levels

Look at the number of homes currently for sale in your neighbourhood. If there are only a handful of listings, it suggests low inventory, typical of a seller's market. If there are dozens of similar homes competing for attention, it indicates high inventory, favouring buyers. Pay attention to how long active listings have been on the market – a high DOM for active listings points to slower activity.

4. Monitor Price Adjustments

Are many homes in your Edmonton neighbourhood consistently reducing their asking prices? This is a strong indicator of a buyer's market, where sellers are struggling to find offers at their initial price. Conversely, in a seller's market, price increases before a sale are more common, or homes simply sell without any reductions.

Navigating Your Specific Edmonton Market Conditions

Once you understand whether your neighbourhood is experiencing a seller's, buyer's, or balanced market, you can tailor your strategy accordingly. Here's how to approach each scenario:

Strategies for a Seller's Market in Edmonton (e.g., MOI < 4)

For Sellers: This is your moment! But don't get complacent. Strategic pricing, even in a hot market, is key. Price too high, and you might deter potential buyers; price too low, and you leave money on the table. Focus on impeccable presentation, professional photography, and strategic staging to maximize appeal. Be prepared for multiple offers and swift decision-making. Leverage your REALTOR®'s expertise to manage negotiations and secure the best possible terms.

For Buyers: Be prepared to act quickly. Get pre-approved for a mortgage so you know your budget and can make a strong offer without delay. Be flexible with showing times and consider writing a clean offer with minimal conditions to stand out. Working with an experienced REALTOR® is crucial to navigate bidding wars and ensure you don't overpay.

Strategies for a Buyer's Market in Edmonton (e.g., MOI > 6)

For Sellers: Patience and realism are your allies. Price your home competitively from day one, possibly even slightly below what you think it's worth to attract attention. Focus on making your home stand out through superior presentation, curb appeal, and proactive marketing. Be prepared for longer days on market and negotiation on price and conditions. Offering incentives, where appropriate, can also help. A skilled REALTOR® will be essential for effective negotiation and exposure.

For Buyers: Take your time. You have the luxury of choice and negotiation power. Conduct thorough due diligence, including professional inspections. Don't be afraid to make reasonable offers with appropriate conditions. Your REALTOR® can help you identify undervalued properties and negotiate the best possible terms, including a lower purchase price or seller contributions.

Strategies for a Balanced Market in Edmonton (e.g., MOI 4-6)

For Sellers: Focus on strategic pricing that reflects fair market value. Your home needs to be in excellent condition and professionally presented to attract buyers. While you might not face intense bidding wars, a well-prepared home will still sell efficiently. Be open to reasonable negotiations on price and conditions.

For Buyers: This market offers a good opportunity to find a home at a fair price without the intense pressure of a seller's market or the prolonged search of a buyer's market. Take your time to find the right property, conduct thorough inspections, and negotiate fairly. Your REALTOR® can help you benchmark values and ensure you're making a sound investment.

The Derek Keet Advantage: Expert Guidance with Exceptional Value

Regardless of whether your Edmonton neighbourhood is currently in a seller's, buyer's, or balanced market, having the right REALTOR® by your side is non-negotiable. My role goes beyond just listing a property or showing homes; it's about providing strategic advice, informed analysis, and expert negotiation skills tailored to your unique situation and the current market climate.

Full-Service REALTOR® Representation at One Percent Realty’s Posted Commission Rates

At One Percent Realty, I offer unparalleled service for a fraction of the traditional commission cost. My commitment is to provide you with the full suite of professional REALTOR® services you expect, without compromising on quality or marketing reach. This includes:

Full exposure on REALTOR.ca, the most visited real estate website in Canada.
Professional high-resolution photography to make your home shine.
Strategic pricing analysis to position your home optimally in your specific market.
High-quality "For Sale" signage and lockbox for convenience and security.
Coordination and hosting of open houses (if desired) to maximize exposure.
Skilled negotiation on your behalf to achieve the best possible sale price and terms.
Access to my network of trusted professionals.

My goal is to put more money back in your pocket while delivering top-tier service. Let's look at One Percent Realty’s posted commission rates:

Homes Under $400,000: The total commission is $7,950 + GST. This includes $3,500 that is offered to the buyer’s agent.
Homes Between $400,000 and $900,000: The total commission is $9,950 + GST. This includes $4,500 that is offered to the buyer’s agent.
Homes Over $900,000: The total commission is 1% of the sale price + a $950 deal fee + GST. This includes 0.5% of the sale price that is offered to the buyer’s agent.

Please note that commissions are negotiable in Alberta, and these are One Percent Realty’s posted rates.

These rates mean significant savings compared to traditional commission structures, without any compromise on the professional service you receive. Imagine keeping thousands of extra dollars from your home sale – that's the One Percent Realty difference.

Professional Resources for a Smooth Transaction

Selling or buying a home involves more than just the transaction itself. From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. I connect you with reliable professionals, ensuring every aspect of your real estate journey is handled with care and expertise.

Ready to Discover Your Neighbourhood's Market in 2026?

The question, "Is it a seller's or buyer's market in my neighbourhood?" is a critical one, and its answer is nuanced and hyper-local. General market trends are helpful, but specific data for your community, street, and property type provides the actionable intelligence you need. As your Edmonton REALTOR®, I am committed to providing you with that precise information and guiding you through every step of your real estate journey, whether you're buying your dream home or selling your current property for maximum value.

Don't leave your most significant financial decision to guesswork. Let's connect and conduct a detailed, no-obligation market analysis for your specific Edmonton neighbourhood. I'll provide you with the accurate data, strategic insights, and cost-effective service that only One Percent Realty can offer.

Ready for an accurate, hyper-local market assessment?
Contact Derek Keet Today!

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What are the total costs involved in selling my home?"

Thu, 26 Feb 2026 10:02:13 GMT

Unveiling the True Cost of Selling Your Edmonton Home in 2026: A Comprehensive Guide

Selling your home in Edmonton can be an exciting chapter, opening doors to new opportunities, a different neighbourhood, or perhaps a change in lifestyle. However, it's also a significant financial transaction, and understanding all the potential costs involved is crucial for a smooth and stress-free experience. Too often, sellers focus solely on the potential sale price, overlooking the various expenses that can impact their net proceeds. As we navigate February 2026, the Edmonton real estate market remains dynamic, with unique nuances that can affect both your selling strategy and your budget.

From REALTOR® commissions to legal fees, mortgage payouts, and even the often-underestimated costs of preparing your home for sale, these expenses can quickly add up. My goal, as Derek Keet of One Percent Realty, is to empower you with complete transparency, ensuring you're fully prepared for every financial aspect of selling your property. This comprehensive guide will meticulously break down each potential cost, helping you budget effectively and make informed decisions, ultimately maximizing your take-home equity. Let's peel back the layers and uncover the total costs involved in selling your Edmonton home.

The Cornerstone Cost: Real Estate Commissions

For most homeowners, real estate commission is the most substantial cost associated with selling. It's the fee paid to your REALTOR® for their expertise, marketing efforts, negotiation skills, and dedicated service throughout the selling process. While commissions are negotiable in Alberta, understanding the structure and what you're getting for your investment is paramount.

At One Percent Realty, we operate on a refreshingly straightforward and transparent commission model, designed to save you thousands of dollars without compromising on service. We believe you shouldn't have to pay exorbitant fees for full MLS® exposure and professional guidance.

One Percent Realty’s Posted Commission Rates: Your Path to Significant Savings

Our commission structure is designed to be highly competitive and clear, ensuring you retain more of your home's equity. Here's a breakdown of One Percent Realty’s posted commission rates:

For Homes Sold Under $400,000: The total commission is $7,950 + GST. This rate includes $3,500 that is offered to the buyer’s agent.
For Homes Sold Between $400,000 and $900,000: The total commission is $9,950 + GST. This rate includes $4,500 that is offered to the buyer’s agent.
For Homes Sold Over $900,000: The total commission is 1% of the sale price + $950 deal fee + GST. This rate includes 0.5% of the sale price that is offered to the buyer’s agent.

What exactly do you get for this transparent fee? With me, Derek Keet, and One Percent Realty, you receive comprehensive, full-service representation that rivals traditional brokerages, but at a fraction of the cost. This includes:

Full Multiple Listing Service (MLS®) Exposure: Your property will be prominently listed on Realtor.ca, reaching the widest possible audience of potential buyers and their REALTORS®.
Professional Photography: High-quality photos are essential for making a great first impression online.
Online Marketing: Extensive promotion on popular real estate websites and social media platforms.
Professional Yard Signage: Clearly identifying your property for drive-by traffic.
Showings and Open Houses: Facilitating viewings for interested buyers at your convenience.
Offer Negotiation: Expert negotiation on your behalf to secure the best possible price and terms.
Market Expertise: Providing local market insights, pricing strategies, and guidance every step of the way.

Crucially, our commission structure clearly delineates the portion allocated to the buyer's REALTOR®, ensuring transparency for all parties. Many sellers are surprised to learn that they are typically responsible for compensating both their own REALTOR® and the REALTOR® representing the buyer. By offering a competitive commission to buyer’s agents, we ensure your home remains attractive to all active REALTORS® in the Edmonton market, maximizing its exposure and potential for a quick, successful sale.

Expert Insight: "Understanding REALTOR® commissions is the first step to smart selling. With One Percent Realty, you get full-service excellence and market-leading exposure, without the hefty price tag. It’s about keeping more of your hard-earned equity right where it belongs – in your pocket. Always remember that real estate commissions in Alberta are fully negotiable, and our transparent rates offer a clear advantage." – Derek Keet

The Legal Framework: Real Estate Lawyer Fees

Once you accept an offer, the next crucial step involves legal expertise. In Alberta, a real estate lawyer is an indispensable part of the selling process. They ensure the legal transfer of property ownership is handled correctly, protecting your interests and ensuring compliance with all provincial regulations.

A real estate lawyer's responsibilities typically include:

Reviewing and interpreting the purchase agreement.
Conducting title searches and clearing any encumbrances.
Discharging your existing mortgage.
Preparing the Statement of Adjustments, which itemizes all credits and debits between the buyer and seller (e.g., property taxes, condo fees).
Handling all necessary legal documentation for the transfer of title.
Distributing funds from the sale.

Cost Estimate: Legal fees for selling a home in Edmonton can range from approximately $1,000 to $2,000, plus disbursements and GST. Disbursements are out-of-pocket expenses incurred by the lawyer on your behalf, such as land title registration fees, property tax certificates, estoppel certificates (for condos), and courier charges. These can add several hundred dollars to the total.

Expert Insight: "A good real estate lawyer is worth their weight in gold. Don't simply pick the cheapest option. Choose a lawyer who is experienced, thorough, and communicative. I have a network of trusted legal professionals in Edmonton I can refer you to, ensuring your transaction is handled with precision and care." – Derek Keet

Mortgage-Related Costs: Don't Get Caught Off Guard

If you have an existing mortgage on your property, there are a few potential costs you need to consider. These can vary significantly depending on your mortgage terms and lender.

1. Mortgage Discharge Fee

Most lenders charge a small administrative fee to "discharge" or remove your mortgage from the property title once it's paid off. This fee is typically in the range of $200 to $500.

2. Mortgage Prepayment Penalties

This is potentially the largest and most surprising cost for many sellers. If you break a fixed-term mortgage before its maturity date, your lender may charge a prepayment penalty. The calculation of this penalty can be complex, often based on the greater of "three months interest" or the "Interest Rate Differential" (IRD).

Interest Rate Differential (IRD): This penalty is calculated based on the difference between your current mortgage interest rate and the lender's current interest rate for a mortgage with a similar term, multiplied by the remaining balance and term of your mortgage. This can amount to thousands, or even tens of thousands, of dollars.
Variable Rate Mortgages: Generally, variable rate mortgages have lower prepayment penalties, often just three months of interest.

To avoid or minimize these penalties:

Portability: If you're buying another home, you might be able to "port" your existing mortgage to the new property, carrying over your current terms and avoiding penalties.
Assumability: In some cases, a buyer might be able to assume your existing mortgage, taking over your terms. This is less common in today's market but worth discussing with your lender.

Expert Insight: "Before listing your home, always contact your mortgage lender to understand your specific discharge fees and potential prepayment penalties. This is a critical step that can significantly impact your net proceeds. Knowing these figures upfront will help you budget accurately and avoid unwelcome surprises." – Derek Keet

Home Preparation & Staging Costs: Maximizing Your Property's Appeal

While not strictly mandatory, investing in preparing your home for sale can yield a significant return on investment (ROI). A well-maintained and attractively presented home is more likely to sell faster and for a higher price, even in a competitive Edmonton market.

1. Cleaning and Decluttering

A spotless home makes a lasting impression. Consider professional cleaning services, especially for carpets, windows, and high-traffic areas. Decluttering is also vital to make spaces feel larger and allow buyers to envision themselves in the home. This might involve renting a storage unit.

Cost Estimate: $200 - $800 for professional cleaning; $50 - $200/month for a storage unit.

2. Minor Repairs and Maintenance

Address any visible deficiencies: leaky faucets, sticky doors, chipped paint, loose tiles. Buyers are often wary of homes that appear neglected, as they suggest potential larger issues.

Cost Estimate: $100 - $1,000+, depending on the extent of repairs.

3. Painting

A fresh coat of neutral paint can instantly brighten a home and make it feel updated. It's one of the most cost-effective ways to enhance appeal.

Cost Estimate: $500 - $3,000+ for professional painting, or significantly less for DIY.

4. Curb Appeal Enhancements

The exterior of your home is the first thing buyers see. Tidy up landscaping, trim bushes, clean eaves, and ensure your front entrance is inviting. A fresh welcome mat or potted plant can go a long way.

Cost Estimate: $50 - $500 for DIY, more for professional landscaping.

5. Professional Staging (Optional)

For vacant homes or those needing a refresh, professional home staging can transform a space, making it more appealing to a wider range of buyers. Stagers bring in furniture, decor, and art to highlight your home's best features.

Cost Estimate: $1,000 - $5,000+, depending on the size of the home and duration.

Expert Insight: "Think of home preparation as an investment, not an expense. Even small, affordable improvements can significantly increase buyer interest and lead to a quicker sale at a better price. I can help you identify the most impactful and cost-effective improvements for your Edmonton home." – Derek Keet

Moving Costs: Planning Your Next Chapter

While often overlooked in the selling budget, the cost of moving your belongings to your new home can be substantial. These costs are highly variable based on how much you have to move, the distance, and whether you opt for professional services or a DIY approach.

1. Professional Movers

Hiring a reputable moving company provides convenience and peace of mind, but comes at a cost. Fees are usually based on the volume of goods, distance, number of movers, and packing services if requested.

Cost Estimate: $500 - $3,000+ for a local move in Edmonton, depending on home size and services.

2. DIY Moving

If you prefer to save money by doing it yourself, you'll still incur costs for truck rental, fuel, moving supplies (boxes, tape, bubble wrap), and potentially pizza for helpful friends!

Cost Estimate: $100 - $800+ for truck rental, fuel, and supplies.

3. Packing Supplies

Even with professional movers, you might choose to pack yourself, necessitating the purchase of boxes, packing paper, bubble wrap, and tape.

Cost Estimate: $50 - $300+.

4. Temporary Storage

If there's a gap between selling your old home and moving into your new one, or if you simply need to declutter, temporary storage might be necessary.

Cost Estimate: $50 - $300/month, depending on size and location.

Expert Insight: "Start planning your move as early as possible. Get multiple quotes from moving companies, and factor these costs into your overall selling budget. The more organized you are, the less stressful – and potentially less expensive – your move will be." – Derek Keet

Capital Gains Tax: When Does It Apply?

For most Edmonton homeowners selling their primary residence, capital gains tax is not a concern. In Canada, the sale of your principal residence is generally exempt from capital gains tax.

However, there are scenarios where capital gains tax might apply:

Selling a Rental Property or Investment Property: If you're selling a property that isn't your principal residence, any profit made (the difference between your purchase price plus improvement costs and your sale price) is considered a capital gain, and 50% of that gain is taxable.
Selling a Secondary Home: If you own multiple properties, only one can be designated as your principal residence for a given year.
Change in Use: If you've converted a rental property to a principal residence, or vice-versa, there are specific rules regarding the principal residence exemption and potential deemed dispositions.

Cost Estimate: Varies significantly based on the gain and your personal income tax bracket. This is not a direct cost of selling, but a tax implication on your profit.

Expert Insight: "If you're selling anything other than your long-term principal residence, or if you're unsure about your specific situation, consult with a qualified accountant or tax professional well before listing your property. Proactive tax planning can save you significant money and ensure compliance with the Canada Revenue Agency." – Derek Keet

Other Potential Costs and Adjustments

Beyond the major categories, a few other items might appear on your Statement of Adjustments or contribute to your overall selling expenses:

1. Property Tax Adjustments

Your lawyer will calculate property taxes based on the closing date. If you've prepaid property taxes beyond the possession date, the buyer will reimburse you for the unused portion. Conversely, if taxes are due, your portion will be deducted from the sale proceeds.

2. Condo Document Fees / Estoppel Certificates

If you're selling a condominium, you'll typically need to provide the buyer with a full set of condominium documents (bylaws, financial statements, meeting minutes). There are fees associated with obtaining these from the condo board or management company, and for an Estoppel Certificate confirming your condo fee status. These can range from $150 to $500+.

3. Home Inspection (Seller Initiated)

While the buyer typically pays for their own home inspection, some sellers opt for a pre-listing inspection. This allows you to identify and address potential issues before listing, potentially streamlining the sale process and preventing surprises during negotiations. It's an optional cost but can be a strategic investment.

Cost Estimate: $400 - $700.

4. Appraisal Fees

Though usually paid by the buyer's lender, sometimes a seller might choose to get an independent appraisal before listing to help determine an accurate listing price. This is less common but can be a useful tool.

Cost Estimate: $300 - $500.

Professional Resources:

From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. While some of these services come with a fee, leveraging reliable professionals can save you time, stress, and potential headaches down the line.

Maximizing Your Net Proceeds with Derek Keet & One Percent Realty

Understanding all the costs involved in selling your home in Edmonton is the first step toward a successful and financially rewarding experience. By now, it's clear that REALTOR® commissions represent the largest portion of these expenses, and this is precisely where working with me, Derek Keet, and One Percent Realty makes a monumental difference.

My commitment is to provide you with unparalleled service, comprehensive marketing, and expert negotiation skills – the very same full-service approach you’d expect from any top-tier REALTOR® – but at a significantly lower, fixed commission rate. This isn't about cutting corners; it's about smart business and passing substantial savings directly to you, the homeowner.

Imagine saving thousands of dollars on commission fees. What could you do with that extra capital? It could go towards:

A larger down payment on your next home.
Offsetting those pesky mortgage prepayment penalties.
Investing in professional home staging or repairs that truly elevate your property's value.
Covering your moving costs with ease.
Simply enjoying a more financially comfortable transition.

At One Percent Realty, our success is built on a foundation of transparency, integrity, and delivering exceptional results. When you choose to work with me, Derek Keet, you’re not just getting a REALTOR®; you’re gaining a dedicated partner committed to making your home selling journey as efficient, effective, and economical as possible. I leverage professional photography, extensive online marketing across all major platforms including Realtor.ca, and my deep understanding of the Edmonton market to ensure your home stands out and attracts the right buyers.

I believe that full service shouldn't mean full price. Let me demonstrate how my unique approach can help you achieve your selling goals while retaining more of your hard-earned equity. Connect with me today to discuss how One Percent Realty’s posted commission rates can benefit you.

Ready to Sell Your Edmonton Home with Confidence?

Selling a home involves numerous moving parts and a range of financial considerations. By thoroughly understanding all the potential costs – from the significant impact of REALTOR® commissions to legal fees, mortgage payouts, preparation expenses, and moving logistics – you can approach your sale with clarity and confidence. The Edmonton market in 2026 demands a strategic approach, and being financially prepared is a key component of that strategy.

My goal is to simplify this complex process for you, ensuring you're not just selling your home, but truly maximizing your return. With One Percent Realty, you gain the full power of a dedicated, experienced REALTOR® like myself, Derek Keet, combined with a commission structure that puts more money back into your pocket. Don't leave your net proceeds to chance. Take control of your home sale by making informed decisions and choosing a REALTOR® who prioritizes your financial success.

Ready to discover how much you can save and get a clear picture of your selling costs? Contact me today for a no-obligation consultation. Visit my website at dkeet.ca to learn more or to get started on your selling journey. Let's make your next move your best move.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

New property listed in Zone 55, Edmonton

Thu, 26 Feb 2026 09:39:03 GMT

I have listed a new property at 10 446 ALLARD Boulevard SW in Edmonton. See details here

Welcome to this beautiful 2-bedroom townhome in the highly desirable community of Allard! Backing onto park space, this home offers the perfect blend of comfort, style, and convenience. Enjoy modern finishes including quartz countertops, laminate flooring, and impressive nine-foot ceilings that create a bright, open feel throughout. The attached garage adds everyday ease and extra storage. Families will love that Dr. Lila Fahlman K-9 School is just a short walk away, along with incredible outdoor amenities including a community skating rink and a tropical-themed playground complete with colourful palm trees and tiki-style slides. With quick access to Highway 2, you’re less than 10 minutes to the airport, Costco, and outlet shopping. An ideal opportunity for first-time buyers, families, or investors!

"How do I choose the best real estate agent for my home?"

Wed, 25 Feb 2026 10:02:01 GMT

Choosing Your Champion: How to Select the Best Real Estate Agent to Sell Your Edmonton Home

Selling your home in Edmonton is one of the most significant financial and personal decisions you'll make. It’s not just about listing a property; it’s about strategically positioning your asset in a dynamic market, navigating negotiations, and ultimately securing the best possible outcome for your future. As we look ahead into 2026, Edmonton's real estate landscape continues to evolve, presenting both exciting opportunities and unique challenges. With so many variables at play, the choice of your real estate agent, or more accurately, your REALTOR®, becomes paramount.

Many homeowners feel overwhelmed by the sheer number of options. How do you cut through the noise to find someone who not only understands your goals but also has the expertise, integrity, and proven strategy to achieve them? This comprehensive guide is designed to empower you with the knowledge and insights needed to confidently select the best REALTOR® for your Edmonton home, ensuring a smooth, successful, and financially savvy sale. As Derek Keet, an Edmonton REALTOR® with One Percent Realty, I believe in transparency, unparalleled service, and delivering exceptional value every step of the way.

Beyond the Basics: What Truly Defines a "Best" REALTOR®?

While many agents can list a home, a truly exceptional REALTOR® goes far beyond. They are a strategic partner, an astute negotiator, and a knowledgeable guide. Here are the critical attributes to look for:

1. Unmatched Local Market Expertise

Edmonton is a city of distinct neighbourhoods, each with its own character, amenities, and market nuances. A top-tier REALTOR® possesses deep, granular knowledge of the local Edmonton market. This means understanding:

Neighbourhood Specifics: What makes Westmount different from Ritchie, or Windermere from Sherwood Park? They should know recent sales in your immediate area, not just city-wide averages.
Current Trends (2026): The market isn't static. A great REALTOR® understands the current buyer demand, inventory levels, average days on market, and price trends specifically for your property type and location in early 2026. This includes foreseeing potential shifts and advising you accordingly.
Pricing Strategy: This is arguably the most crucial aspect. An expert REALTOR® uses comparable sales (comps), current market conditions, and unique property features to develop a precise and competitive pricing strategy that attracts serious buyers without leaving money on the table. Overpricing can lead to stagnation, while underpricing means lost equity.
Local Amenities and Infrastructure: Knowing the best schools, parks, transportation routes, and future development plans for your area adds significant value when speaking to potential buyers.

2. A Proven Track Record and Extensive Experience

Experience matters, but it's not just about years in the business; it's about the quality and breadth of that experience. Look for a REALTOR® who:

Has a Strong Sales History: They should be able to provide verifiable data on homes they've sold, including listing price versus sale price, and average days on market for their listings.
Handles Diverse Property Types: While specialization can be good, ensure their experience aligns with your property type (e.g., single-family home, condo, townhouse).
Demonstrates Problem-Solving Skills: Real estate transactions rarely go perfectly. An experienced REALTOR® anticipates potential issues and has a track record of navigating challenges, from complex negotiations to unexpected inspection findings.
Collects Positive Client Testimonials: What do previous clients say about working with them? Look for recurring themes of professionalism, communication, and successful outcomes.

3. Exceptional Communication Skills and Responsiveness

Effective communication is the cornerstone of a successful client-REALTOR® relationship. You need a REALTOR® who:

Is Accessible and Responsive: They should respond to your calls, texts, and emails promptly. You shouldn't have to chase them for updates.
Provides Clear and Regular Updates: You deserve to know what's happening with your listing – feedback from showings, market changes, interest from buyers.
Listens Actively: A great REALTOR® hears your concerns, understands your priorities, and tailors their approach to your specific needs, rather than a one-size-fits-all strategy.
Explains Complexities Clearly: Real estate jargon can be confusing. Your REALTOR® should be able to break down intricate processes and terms into understandable language.

4. Robust Marketing Prowess

In today's competitive market, simply putting a sign on the lawn isn't enough. A top REALTOR® employs a multi-faceted marketing strategy to ensure your home reaches the widest possible pool of qualified buyers:

Professional Photography: High-quality, professional photos are non-negotiable. They are often the first impression a buyer gets online.
Compelling Property Descriptions: Well-written, engaging descriptions that highlight your home's unique features and neighbourhood benefits are essential.
Maximum Exposure on the MLS® System: Your home must be expertly listed on the Multiple Listing Service (MLS® System), which is the primary database REALTORS® use and feeds countless public real estate websites.
Extensive Online Presence: This includes social media, dedicated websites, and popular real estate portals.
Targeted Outreach: Identifying and directly reaching out to potential buyers or other REALTORS® who have buyers looking for homes like yours.
Professional Yard Signage: A visible, attractive sign indicates your home is for sale and provides contact information.

5. Sharp Negotiation Skills

Once an offer comes in, your REALTOR®'s negotiation skills are critical. The best REALTORS® are:

Strategic: They don't just relay offers; they advise on counter-offers, terms, and conditions to protect your best interests.
Calm Under Pressure: They maintain composure, even in heated negotiations, to secure the most favourable terms and price for you.
Detail-Oriented: They meticulously review every aspect of an offer to spot potential pitfalls or opportunities.
Results-Driven: Their ultimate goal is to get you the highest possible price, with the fewest complications, in the shortest reasonable timeframe.

6. Unwavering Integrity and Professionalism

Trust is foundational. You need a REALTOR® who:

Adheres to Ethical Standards: They operate with honesty, transparency, and always put your interests first.
Is Knowledgeable about Regulations: They understand and abide by all provincial and federal real estate regulations.
Provides Objective Advice: They won't shy away from telling you what you need to hear, even if it's not what you want to hear, for the benefit of your sale.

Expert Insight: "Choosing a REALTOR® isn't just about finding someone to list your home; it's about forming a strategic partnership. The 'best' agent for you is one who not only has a proven track record but also truly understands your unique needs and communicates with unwavering transparency. Always prioritize local expertise and a clear, value-driven service model." – Derek Keet

The Interview Process: Your Guide to Vetting Potential REALTORS®

Finding the right REALTOR® is an active process. Think of it as hiring a professional for a very important job. Don't just pick the first agent you meet; interview several to ensure you find the perfect fit.

1. Start with Referrals and Online Research

Word-of-Mouth: Ask friends, family, and colleagues who have recently sold homes in Edmonton for their recommendations. Personal experiences can be invaluable.
Online Reviews: Check various online platforms for testimonials and ratings. Look for patterns in feedback – positive comments about communication, negotiation, and market knowledge are good signs.
Professional Designations: Verify that the individual is a licensed REALTOR® and in good standing with the local real estate board.

2. Prepare a List of Essential Questions

Once you have a shortlist of REALTORS®, schedule interviews. Come prepared with questions that will help you gauge their expertise and compatibility:

"How long have you been a REALTOR® in Edmonton, and how many homes have you sold in my neighbourhood in the past year?" This assesses their local experience and activity.
"What is your proposed marketing plan for my specific property, and what tools do you use for online exposure?" This allows them to detail their strategy, including professional photography, MLS® System integration, and other marketing channels.
"How do you determine the optimal listing price for a home like mine in today's 2026 market?" Listen for a data-driven approach based on comparable sales, market analysis, and a clear understanding of your property’s unique value.
"What is your communication style, and how often can I expect updates?" Clarify their preferred methods (phone, email, text) and frequency of contact.
"Can you provide references from recent clients?" A confident REALTOR® will readily provide these. Make sure to call them!
"What are your posted commission rates, and what exactly do they include?" This is a critical question that will reveal the financial implications of working with them. It’s essential to understand the full scope of services covered by their fee.
"What sets you apart from other REALTORS® in Edmonton?" Listen for their unique value proposition.
"What professional resources do you recommend for aspects like property inspections, mortgage advice, or legal counsel?" A good REALTOR® should have a trusted network of related professionals.

3. Observe Their Professionalism and Personality

Beyond the answers, pay attention to how a REALTOR® conducts themselves:

Punctuality and Preparedness: Are they on time for your meeting? Do they come with a comparative market analysis (CMA) and a prepared presentation?
Listening Skills: Do they listen more than they talk? Do they ask thoughtful questions about your goals and motivations?
Enthusiasm and Confidence: Do they seem genuinely excited about selling your home? Do they exude confidence without being arrogant?
Compatibility: Do your personalities mesh? You'll be working closely with this person, so a good rapport is important.

Understanding Commission: Maximizing Your Net Proceeds in Edmonton

One of the most significant factors in choosing a REALTOR® is understanding their commission structure. For many homeowners, the traditional commission model, which often equates to tens of thousands of dollars, can feel like a substantial bite out of their hard-earned equity. However, in Alberta, commissions are negotiable, and innovative models exist to offer full service without the hefty price tag.

The Traditional Model vs. Smarter Solutions

Traditionally, REALTORS® charge a percentage of the sale price, often split between the listing agent and the buyer's agent. While this model has been prevalent for years, it doesn't always align with the evolving expectations of homeowners who are looking for maximum value and transparent costs. The truth is, the amount of work involved in selling a $400,000 home versus an $800,000 home doesn't necessarily double, yet the traditional commission often does.

This is where understanding alternatives becomes crucial. The "best" REALTOR® for you might be one who offers a transparent, value-packed commission structure that significantly reduces your selling costs without compromising on the quality of service, marketing, or expertise. Maximizing your net proceeds from the sale should be a primary goal, and commission plays a direct role in that.

One Percent Realty’s Posted Commission Rates: Clear Savings, Uncompromised Service

At One Percent Realty, we operate on a principle of delivering full, professional REALTOR® services for a fair and predictable fee, ensuring you keep more of your home equity. Our posted commission rates are designed for transparency and significant savings, especially when compared to traditional higher fees. It's important to note that commissions are always negotiable in Alberta, and our rates represent a compelling value proposition.

Here’s a breakdown of One Percent Realty’s posted commission rates:

For homes under $400,000: The total commission is $7,950 + GST. This includes $3,500 + GST allocated to the buyer’s agent.
For homes between $400,000 and $900,000: The total commission is $9,950 + GST. This includes $4,500 + GST allocated to the buyer’s agent.
For homes over $900,000: The total commission is 1% of the sale price + $950 deal fee + GST. This includes 0.5% of the sale price + GST allocated to the buyer’s agent.

You might be wondering: "What about the buyer's agent commission?" Our model ensures that the commission offered to the buyer's agent is still competitive and attractive enough to bring your listing to their clients, ensuring full market exposure. Buyers’ agents are paid a fair commission for their work, removing any disincentive to show your property. This means you get all the benefits of maximum exposure on the MLS® System and other platforms, without paying an inflated percentage-based fee for the listing side.

What You Get for One Percent Realty’s Posted Commission Rates

There's a common misconception that lower commission means less service. At One Percent Realty, that couldn't be further from the truth. We provide a full-service experience that matches, and often exceeds, what you would receive from a traditional REALTOR® charging significantly more. Here's what's included:

Full MLS® System Exposure: Your property will be professionally listed on the Multiple Listing Service (MLS® System), reaching all REALTORS® and their clients across Edmonton and beyond. This is the bedrock of real estate marketing.
Professional Photography: High-quality, captivating photos are essential to make your listing stand out online. We ensure your home is presented in its best light.
Extensive Online Marketing: Beyond the MLS® System, your listing will be syndicated to hundreds of popular real estate websites, ensuring maximum visibility to potential buyers actively searching for homes.
Professional Yard Signage: A distinctive and informative yard sign is placed on your property, capturing local interest and providing a clear call to action.
Showings Management: We expertly manage all showing requests, coordinating with you to ensure convenience while maximizing opportunities for buyers to view your home.
Offers Presented and Expertly Negotiated: Every offer is meticulously reviewed and presented to you. We provide strategic advice and skillfully negotiate on your behalf to achieve the best possible price and terms.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly. We connect you with vetted professionals to ensure every aspect of your sale and move is handled with expertise.
Dedicated REALTOR® Support: As your personal REALTOR®, I am committed to guiding you through every step of the selling process, providing clear communication, expert advice, and unwavering support from initial consultation to closing day.

Our model focuses on efficiency and value, allowing you to save thousands of dollars without sacrificing the critical services needed for a successful sale in the competitive 2026 Edmonton market.

Derek Keet: Your Trusted Partner in Edmonton Real Estate

As Derek Keet, an Edmonton REALTOR® with One Percent Realty, I embody the very principles outlined in this guide. My commitment is to provide you with an unparalleled selling experience, combining deep local market knowledge, dedicated service, and transparent, cost-effective commission rates.

I bring a meticulous approach to every listing, ensuring your home is presented optimally to attract the right buyers. My understanding of Edmonton's diverse neighbourhoods, coupled with a keen eye on current market trends into 2026, allows me to develop a precise pricing strategy tailored specifically to your property. I pride myself on clear, consistent communication, keeping you informed and empowered throughout the entire process.

With One Percent Realty’s proven model, you receive the full spectrum of professional REALTOR® services – from professional photography and extensive MLS® System exposure to expert negotiation and a trusted network of resources – all while saving you thousands of dollars compared to traditional commission structures. My goal is to maximize your net proceeds, making your home sale as profitable and stress-free as possible.

Choosing me means choosing a REALTOR® who truly works for your best interest, focusing on delivering exceptional value without compromise. I am dedicated to being your advocate, advisor, and trusted partner in achieving your real estate goals in Edmonton.

Making Your Decision: A Final Checklist

To summarize, when selecting the best REALTOR® to sell your Edmonton home, keep this checklist in mind:

Local Market Expertise: Do they deeply understand your specific Edmonton neighbourhood and the current 2026 market conditions?
Proven Experience & Track Record: Can they demonstrate successful sales, positive client feedback, and effective problem-solving?
Clear Communication: Are they responsive, transparent, and easy to understand?
Effective Marketing Strategy: Do they offer a comprehensive marketing plan including professional photos, extensive online exposure, and full MLS® System listing?
Strong Negotiation Skills: Are they prepared to fight for your best price and terms?
Integrity and Professionalism: Do they inspire trust and operate ethically?
Transparent Commission Structure: Do their fees provide excellent value without sacrificing service, allowing you to maximize your equity?
Professional Resources: Do they have a reliable network of inspectors, lawyers, and other essential service providers?
Personal Fit: Do you feel comfortable and confident entrusting them with one of your biggest assets?

By carefully evaluating these points, you can confidently choose a REALTOR® who will not only sell your home but do so efficiently, profitably, and with your best interests at heart.

The decision of who represents you in your home sale is a powerful one. It impacts your net proceeds, the smoothness of the process, and ultimately, your peace of mind. Don’t settle for anything less than a REALTOR® who offers full-service excellence, profound local expertise, and a commission structure that puts more money where it belongs: in your pocket. For a consultation that prioritizes your success and financial well-being in the Edmonton market, I invite you to reach out.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How long does the home selling process typically take in my area?"

Tue, 24 Feb 2026 16:02:16 GMT

Selling Your Edmonton Home: How Long Does the Journey Really Take? A 2026 Insight

As we navigate the dynamic real estate landscape of Edmonton in early 2026, one question consistently stands at the forefront of every potential seller's mind: "How long does the home selling process typically take in my area?" It's a fundamental question, and for good reason. Selling a home isn't just a transaction; it's a significant life event, often intertwined with relocation plans, financial decisions, and emotional considerations. Understanding the timeline involved can help you plan effectively, reduce stress, and set realistic expectations from the outset.

While there's no single, one-size-fits-all answer, the journey of selling a home in Edmonton can generally be broken down into several distinct phases, each with its own typical duration. From the initial decision to list to the final transfer of keys, countless variables come into play. Market conditions, your property's unique characteristics, your pricing strategy, and the expertise of your REALTOR® all contribute to the overall timeline. As your dedicated Edmonton REALTOR® with One Percent Realty, my goal is not only to help you achieve the best possible sale price but also to ensure a smooth, efficient process. Let’s demystify the timeline so you can confidently embark on your home selling adventure.

Phase 1: The Pre-Listing Preparations (Average: 1-4 Weeks)

Before your home even hits the market, a crucial preparatory phase unfolds. This stage is often overlooked in timeline estimates but can significantly impact how quickly your home sells once listed.

Making the Decision to Sell & Initial Consultation (2-7 Days)

The first step is deciding to sell. This involves personal reflection, understanding your motivations, and researching the local market. Once you’re ready, an initial consultation with an experienced REALTOR® like myself is vital. During this meeting, typically a few days after our initial contact, we'll discuss your goals, assess your home's current condition, review comparable sales in your neighbourhood (comps), and strategize on pricing.

Home Assessment & Recommendations (3-14 Days)

After our initial discussion, I'll provide you with a comprehensive market analysis and specific recommendations to enhance your home's appeal. This might include advice on minor repairs, decluttering, painting, or even professional staging. The time taken here depends entirely on the extent of work needed and your willingness to undertake it. A well-prepared home almost always sells faster and for a better price.

Decluttering and Cleaning: This can take anywhere from a few days to a couple of weeks, depending on the size of your home and how much accumulated 'stuff' needs to be sorted, packed, or removed. Remember, less is more when presenting a home.
Minor Repairs and Upgrades: Addressing small issues like leaky faucets, squeaky doors, or fresh paint can significantly improve buyer perception. This could be a weekend project or extend to a week or two if professionals are hired.
Staging (Optional but Recommended): Whether it's rearranging existing furniture or bringing in professional staging items, staging can help buyers visualize themselves living in the space. This usually takes 1-3 days once everything else is ready.

Photography, Measurements & Paperwork (3-7 Days)

Once your home is sparkling and ready, professional photography and measurements are arranged. High-quality photos are non-negotiable in today's digital market; they are your home's first impression online. While the photoshoot itself takes a few hours, processing and delivery of photos usually take a couple of days. Concurrently, we’ll complete all necessary listing agreements, disclosures, and property information forms. This entire preparation phase, while variable, is foundational to a successful and swift sale.

Phase 2: The Active Listing Period (Average: 30-60 Days, Highly Variable)

This is the period most people think of when asking "how long does it take to sell?" It's when your home is officially on the market, actively being shown to potential buyers. The duration of this phase is heavily influenced by market conditions and your strategic decisions.

Going Live on the Market (1 Day)

Once all preparations are complete and paperwork is signed, your listing goes live on the Multiple Listing Service (MLS®), the most comprehensive database for real estate in Canada. This immediately exposes your home to a vast network of REALTORS® and their buyers, as well as being syndicated to various public real estate websites.

Marketing, Showings & Open Houses (Variable)

My marketing strategy ensures maximum visibility for your Edmonton home. This includes professional signage, online advertising across major real estate platforms, and promotion through my social media channels. Showings will commence, typically arranged at your convenience. Open houses, if you choose to host them, are scheduled to attract a wider pool of potential buyers.

Early 2026 Market Dynamics: The Edmonton real estate market has shown resilience and activity. While not as frenzied as some past periods, well-priced, well-presented homes in desirable neighbourhoods continue to attract strong interest. We’re often seeing balanced to slightly seller-favouring conditions in certain segments, meaning properties can move relatively quickly if positioned correctly.
Days on Market (DOM): The average "Days on Market" (DOM) in Edmonton can fluctuate significantly. For single-family homes, it might range from 30-60 days in a balanced market. However, in a very hot market, properties can sell in a matter of days or weeks, especially if multiple offers are received. Conversely, in a slower market, or if a home is overpriced or has significant issues, it could linger for 90 days or more.

Expert Insight: "Pricing your home correctly from day one is arguably the single most critical factor in determining how quickly it sells. Overpricing, even by a small margin, can lead to your home sitting on the market, becoming stale, and ultimately resulting in a lower sale price than if it had been priced competitively from the start. Trust your REALTOR®'s expertise – we analyze current market data to recommend a strategic price point that attracts serious buyers immediately."

Phase 3: Offer & Negotiation (Average: 1-7 Days)

Once an interested buyer emerges, the offer and negotiation stage begins. This can be a swift process or involve a bit of back-and-forth.

Receiving an Offer (1-3 Days)

When a buyer submits a formal offer, it typically includes the proposed purchase price, deposit amount, desired possession date, and any conditions (e.g., financing, home inspection). As your REALTOR®, I will review every detail of the offer with you, explaining its implications and strategizing on the best response.

Negotiation & Counter-Offers (1-5 Days)

It's rare for the first offer to be accepted without any negotiation. This phase involves discussions around price, possession date, inclusions/exclusions, and conditions. We might issue a counter-offer, which the buyer can then accept, decline, or counter again. This back-and-forth typically resolves within a few days. My role here is to protect your interests, negotiate fiercely on your behalf, and secure the most favourable terms.

Once both parties agree to all terms and conditions and sign the paperwork, the property is considered "conditionally sold."

Phase 4: The Conditional Period (Average: 7-14 Days)

A significant portion of home sales in Alberta are conditional. This period allows the buyer to perform their due diligence as stipulated in the conditions of the offer. This ensures they are fully satisfied with the property before making a firm commitment.

Common Conditions & Their Timelines:

Financing Condition (5-10 Days): The buyer needs to secure satisfactory mortgage financing. Their lender will typically appraise the property and review the buyer's financial situation.
Home Inspection Condition (5-7 Days): The buyer hires a professional home inspector to thoroughly examine the property for any potential issues. If significant deficiencies are found, further negotiation might occur regarding repairs or a price adjustment.
Review of Condo Documents (7-10 Days): If you are selling a condominium, the buyer will likely review the extensive condominium documents (bylaws, financial statements, meeting minutes) to ensure the corporation is well-managed and financially sound.
Sale of Buyer’s Home (Variable, often 30-90 Days): Less common in a competitive market, but sometimes a buyer’s offer is conditional on them selling their current home. This can significantly extend the conditional period.

Waiver or Fulfillment of Conditions (1-2 Days)

Once the buyer is satisfied that all conditions have been met or waived, they formally inform their REALTOR® and ultimately you, the seller, that the conditions have been removed. At this point, the sale becomes "firm and unconditional." This is a major milestone, as the home is officially sold!

Phase 5: Closing & Possession (Average: 30-90 Days from Unconditional Sale)

Even after the sale is firm, there's a final phase of administrative and legal tasks before the keys are handed over. This period is typically determined during the negotiation process, with 30-45 days being common, but it can extend to 60 or 90 days depending on mutual agreement and the needs of both buyer and seller.

Legal and Financial Finalization:

Lawyer Engagement: Both you and the buyer will engage real estate lawyers. Your lawyer will prepare all necessary transfer documents, clear any liens, and ensure the correct funds are received on closing day. This process typically starts shortly after the conditions are removed and continues until possession.
Mortgage Payout: If you have a mortgage, your lawyer will work with your lender to arrange the payout on closing.
Utility Transfers: You'll need to arrange for the transfer or cancellation of utilities (electricity, gas, water, internet) from your name to the buyer’s on the possession date.
Moving Logistics: This is your time to arrange for movers and begin the exciting process of packing and relocating.

Possession Day:

On the agreed-upon possession date, funds are transferred, documents are registered, and your lawyer will release the keys to the buyer's REALTOR®. Congratulations, your home is officially sold!

The Grand Total: Overall Home Selling Timeline in Edmonton

When we add up all the phases, the typical total timeline for selling a home in Edmonton, from the moment you decide to sell to the day the new owners take possession, can range significantly:

Shortest Scenario (Fast Market, Prepared Home): 1 week (prep) + 2 weeks (listing) + 1 week (offer/conditional) + 30 days (closing) = Approximately 2.5 - 3 Months.
Average Scenario (Balanced Market): 2 weeks (prep) + 6 weeks (listing) + 1 week (offer/conditional) + 45 days (closing) = Approximately 4 - 4.5 Months.
Longer Scenario (Slower Market, More Prep/Negotiation): 4 weeks (prep) + 12 weeks (listing) + 2 weeks (offer/conditional) + 60-90 days (closing) = Approximately 6 - 8 Months.

Remember, these are averages. Every sale is unique. My role as your REALTOR® is to work diligently to achieve a swift and successful sale within a timeframe that aligns with your personal goals, always striving for efficiency without compromising your bottom line.

Factors That Significantly Influence Your Selling Timeline

Understanding the average timeline is good, but recognizing the variables that can either speed up or slow down the process is even better. Here are the key factors:

1. Edmonton's Current Market Conditions

Seller's Market: Characterized by high demand and low inventory, homes sell quickly, often with multiple offers and sometimes above asking price.
Buyer's Market: Characterized by high inventory and lower demand, homes take longer to sell, and buyers have more negotiating power.
Balanced Market: A relatively equal supply and demand, where homes sell at a steady pace and prices are stable. Early 2026 in Edmonton leans towards a balanced market, with some segments favouring sellers due to continued demand and specific inventory levels.

2. Your Pricing Strategy

As mentioned, this is paramount. An accurately priced home generates interest, showings, and offers quickly. An overpriced home will likely deter buyers, lead to extended time on market, and often result in price reductions later on, sometimes even selling for less than it would have at a competitive initial price.

3. Property Condition and Presentation

Homes that are well-maintained, clean, decluttered, and visually appealing (thanks to professional staging and photography) invariably attract more buyers and sell faster. Buyers today have high expectations, and first impressions, especially online, are crucial.

4. Location, Location, Location

Properties in highly desirable Edmonton neighbourhoods, close to amenities, schools, parks, and transportation, typically command more interest and sell faster than those in less sought-after areas or with specific locational challenges.

5. Marketing Effectiveness

Broad and strategic marketing ensures your home reaches the widest possible audience of qualified buyers. My approach leverages the power of the MLS®, dkeet.ca, and extensive online presence to ensure your home stands out.

6. Flexibility with Showings

Being flexible and accommodating with showing requests can make a significant difference. The easier it is for potential buyers and their REALTORS® to view your home, the more showings you'll get, increasing your chances of a quicker sale.

The One Percent Realty Advantage: Maximizing Value & Efficiency Without Compromise

You might be thinking, "Can I really expect a swift and successful sale without paying traditional, higher commission rates?" The answer is a resounding YES. At One Percent Realty, our business model is built on efficiency, comprehensive service, and exceptional value for homeowners like you. We provide the same full MLS® exposure, professional representation, and dedicated service as any traditional brokerage, but at significantly lower, clear, and fair rates. This translates into thousands of dollars in savings for you, the seller, directly impacting your net proceeds from the sale.

Understanding One Percent Realty’s Posted Commission Rates:

In Alberta, commissions are negotiable. One Percent Realty offers a transparent and attractive commission structure:

For homes priced under $400,000: Our posted rate is $7,950 + GST. This rate includes $3,500 that is paid directly to the buyer’s REALTOR® as cooperation commission.
For homes priced between $400,000 and $900,000: Our posted rate is $9,950 + GST. This rate includes $4,500 that is paid directly to the buyer’s REALTOR® as cooperation commission.
For homes priced over $900,000: Our posted rate is 1% of the sale price PLUS a $950 deal fee + GST. This includes 0.5% of the sale price that is paid directly to the buyer’s REALTOR® as cooperation commission.

This structure means you receive full-service real estate expertise from an experienced REALTOR® like myself, comprehensive marketing, and robust negotiation, all while retaining a larger portion of your home's equity. My commitment is to get your Edmonton home sold efficiently and for top value, without the exorbitant fees often associated with selling property.

Strategic Advantage: "With One Percent Realty, you're not sacrificing service; you're optimizing your investment. Our full-service model ensures your property gets maximum exposure and expert handling, while our transparent, lower commission structure puts more money back in your pocket. This isn't just about saving; it's about smart selling."

My Commitment to Your Edmonton Home Sale

As your dedicated Edmonton REALTOR®, my aim is to make your home selling process as seamless and stress-free as possible. From our first conversation, through strategic pricing and marketing, to navigating offers and conditions, and finally, celebrating a successful close, I am with you every step of the way. I leverage my deep understanding of the Edmonton market, combined with One Percent Realty's powerful, cost-effective model, to ensure your property stands out and attracts the right buyers.

You can count on me for:

Expert Market Analysis: Providing accurate, data-driven pricing strategies to position your home competitively in the early 2026 Edmonton market.
Professional Presentation: Arranging for high-quality photography and offering advice on preparing your home to shine.
Broad Marketing Reach: Ensuring your listing gets maximum exposure on MLS® and other key real estate platforms.
Skilled Negotiation: Advocating fiercely on your behalf to secure the best possible terms and price.
Seamless Coordination: Providing clear communication and guidance throughout the conditional and closing periods.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

Selling a home in Edmonton takes time, effort, and expert guidance. By understanding the typical timeline and the factors that influence it, you can approach the process with confidence and clarity. When you partner with me, Derek Keet, at One Percent Realty, you're choosing a REALTOR® who is committed to delivering exceptional results and significant savings. Don't let the fear of a lengthy process or high commissions deter you from your next chapter. Let's discuss your home selling goals today.

Ready to get started? Visit my website at dkeet.ca for more information, or reach out directly to schedule a no-obligation consultation. Let's make your next move your best move.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What home improvements will maximize my selling price?"

Mon, 23 Feb 2026 10:01:56 GMT

Unlocking Top Value: The Edmonton Home Improvements That Maximize Your Selling Price in 2026

As we navigate February 2026, the Edmonton real estate market continues to evolve, presenting both exciting opportunities and strategic challenges for homeowners looking to sell. Whether you're planning a move across the city, out of the province, or simply seeking to downsize, one question consistently remains at the forefront of every seller's mind: "What home improvements will truly maximize my selling price?" It’s a crucial inquiry, particularly in a market where buyer expectations are high, and every dollar counts. In Edmonton, where distinct seasons and community preferences shape buyer decisions, understanding which renovations offer the best return on investment (ROI) isn't just smart – it's essential.

The goal isn't to overspend; it's to invest wisely, focusing on improvements that resonate deeply with potential buyers and generate tangible value. While a full home overhaul might seem appealing, it's often the targeted, strategic upgrades that yield the biggest financial returns. This comprehensive guide, brought to you by your local Edmonton REALTOR®, Derek Keet of One Percent Realty, will walk you through the most impactful home improvements for our unique market, helping you stand out, attract top offers, and ultimately, keep more of your hard-earned equity.

The Foundation: Essential Maintenance & Repairs First

Before you even think about cosmetic upgrades, addressing fundamental maintenance issues is paramount. These aren't improvements that necessarily add "wow" factor, but they prevent costly deductions during negotiation and ensure your home passes inspection with flying colours. Think of them as the cost of entry for a successful sale.

Roofing & Exterior Integrity: In Edmonton's climate, a well-maintained roof is non-negotiable. Check for missing shingles, leaks, or wear and tear. Buyers will scrutinize the roof's age and condition. Similarly, inspect siding, foundation, and eavestroughs.
HVAC Systems: Ensure your furnace and air conditioning (if applicable) are in excellent working order. A recent service record can be a huge selling point. Edmontonians value a comfortable home through extreme temperatures.
Plumbing & Electrical: Fix any leaky faucets, running toilets, or flickering lights. Address outdated electrical panels or visible wiring issues. These are safety concerns that can deter buyers or lead to significant repair requests.
Windows & Doors: Ensure they open, close, and lock properly. Repairing drafts or damaged seals can improve energy efficiency and comfort, appealing to savvy buyers concerned about utility costs.

These essential repairs are about peace of mind for buyers. Ignoring them will almost certainly result in lower offers or a stalled sale, eroding any potential gains from cosmetic improvements.

High-Impact Improvements with Proven ROI

Once the foundational elements are solid, it's time to focus on improvements that consistently deliver strong returns. These are the areas where buyers are willing to pay a premium.

1. Kitchen Renovation: The Heart of the Home

The kitchen often tops the list for ROI because it's the centrepiece of modern living. Buyers envision themselves cooking, entertaining, and making memories here.

Minor Kitchen Update (Often Best ROI): A minor refresh can yield an impressive return. Think repainting existing cabinets or adding new hardware, upgrading to a modern sink and faucet, installing a new backsplash, and updating lighting fixtures. If your appliances are dated, consider swapping them for energy-efficient stainless steel models.
Countertops: If your budget allows for one significant upgrade, consider new countertops. Quartz and granite remain highly desirable, offering durability and a luxurious feel that dramatically elevates the kitchen's aesthetic.
Flooring: Replace worn or outdated flooring with durable, appealing options like engineered hardwood, luxury vinyl plank (LVP), or modern tile.

Edmonton Insight: With a growing number of families and food enthusiasts, a functional, aesthetically pleasing kitchen is a major draw. Focus on clean lines, good flow, and practical storage solutions.

2. Bathroom Renovation: A Sanctuary for Buyers

Bathrooms are another critical area where functionality meets aesthetics. Buyers look for clean, updated spaces that feel fresh and inviting.

Minor Bathroom Update: Similar to kitchens, a minor update often provides the best return. This includes replacing an old vanity with a modern one, updating the faucet and showerhead, adding a new mirror and light fixture, and refreshing the paint. Re-grouting or re-caulking existing tiles can make a huge difference in cleanliness.
Fixtures & Finishes: Chrome or brushed nickel finishes are generally safe bets. Consider low-flow toilets and efficient showerheads – buyers appreciate water savings.
Flooring & Tiling: Replace old linoleum or dated ceramic tiles with modern, waterproof options like porcelain or ceramic tiles. A clean, cohesive look is key.

Edmonton Insight: With busy lifestyles, functional and beautiful bathrooms, especially a well-appointed primary ensuite, are highly valued. Consider storage solutions and bright lighting.

3. Curb Appeal: The All-Important First Impression

Buyers form an opinion of your home within seconds of seeing it. Curb appeal is your opportunity to make a spectacular first impression, inviting them inside with enthusiasm.

Landscaping & Lawn Care: Tidy up flower beds, trim bushes, and ensure your lawn is healthy and well-manicured. In 2026, buyers appreciate low-maintenance landscaping, but a clean, green space is always a winner.
Front Door & Entryway: A fresh coat of paint on the front door (a bold but inviting colour can work), new modern house numbers, and a stylish light fixture can transform an entrance. Ensure the doorbell works and the porch is clean.
Exterior Paint/Siding: If your exterior paint is peeling or faded, a fresh coat in a neutral, appealing colour can dramatically enhance your home's look. Power washing the siding can also work wonders.
Pathways & Driveways: Ensure they are clear, crack-free, and well-maintained. Clear any moss or weeds.
Outdoor Lighting: Well-placed exterior lighting not only enhances aesthetics but also safety and security, important features for Edmonton winters.

Edmonton Insight: With significant snowfall, clear pathways and well-maintained exteriors show a home has been cared for through all seasons. Pay attention to how your home presents from the street even in the dead of winter.

4. Interior Painting: A Fresh Canvas

This is arguably the most cost-effective improvement with the highest visual impact. Fresh, neutral paint creates a blank canvas that allows buyers to envision their own style, and it makes rooms feel brighter and cleaner.

Colour Palette: Stick to neutral tones – greys, whites, and greiges (a blend of grey and beige). These colours appeal to the widest audience and make spaces feel larger and more contemporary.
Professional Finish: While DIY is possible, a professional paint job without streaks or uneven lines can significantly elevate the home's perceived quality.

Edmonton Insight: After a long winter, a bright, freshly painted interior can instantly lift spirits and make a home feel inviting and ready for new occupants. It's a key element in staging.

5. Flooring Upgrades: Step into Value

Outdated or worn flooring can instantly date a home and deter buyers. Modern, durable flooring is a significant selling point.

Hardwood or Luxury Vinyl Plank (LVP): These are top choices for main living areas, offering durability, ease of cleaning, and a contemporary look. LVP is particularly popular in Edmonton for its resistance to moisture and temperature fluctuations.
Carpet Replacement: In bedrooms, new, clean carpeting (again, in neutral tones) can add warmth and comfort. If carpets are stained or worn, replacing them is a must.
Consistency: Aim for consistent flooring throughout open-concept areas to create a seamless flow and make spaces appear larger.

Edmonton Insight: Winters mean tracking in snow and dirt. Durable, easy-to-clean flooring options are highly appreciated by Edmonton families.

6. Energy Efficiency Upgrades: Smart Savings for Buyers

With rising utility costs, energy-efficient homes are increasingly attractive to buyers in 2026, especially in a climate like Edmonton's.

Windows: Upgrading to modern, energy-efficient windows can significantly reduce heating and cooling costs and improve comfort. While a larger investment, it pays off in long-term savings for buyers.
Insulation: Improving attic or wall insulation can have a substantial impact on energy bills. This is often an invisible upgrade but can be a powerful selling point when disclosed.
Furnace & Water Heater: If these are nearing the end of their lifespan, replacing them with high-efficiency models can be a strong draw.

Edmonton Insight: Given our cold winters, a home that promises lower heating bills is exceptionally appealing. Documenting these upgrades can strengthen your selling position.

7. Basement Development: Expanding Livable Space

If your home has an unfinished basement, developing it can significantly increase your usable living space and, consequently, your home's value, especially for growing families or those seeking income suites (where zoning permits).

Legal Suite Potential: In certain Edmonton neighbourhoods, a legal basement suite can be a massive draw, offering rental income potential. Research zoning and permits carefully.
Recreational Space: Even without a suite, a finished basement can provide extra bedrooms, a family room, or a home office, highly sought after in today's market.
Quality Finishes: Ensure the finishes match the quality of the main floor to create a cohesive home experience.

Edmonton Insight: Basement development, particularly for families needing more space or seeking income streams, offers one of the strongest ROIs, provided it's done professionally and to code.

8. Garage Improvements: More Than Just Parking

In Edmonton, the garage is often an extension of the living space, particularly during colder months. A well-maintained and organized garage is a strong asset.

Insulation & Heating: Insulating your garage, or even adding a heater, is a huge bonus for anyone working on hobbies or simply wanting a warmer start to their day.
Organization: Install shelving, storage systems, or hooks to show off the garage's potential for organization and utility.
Floor Coating: A fresh epoxy floor coating can make the garage look cleaner and more durable.

Edmonton Insight: A functional, comfortable garage is highly valued by Edmontonians, providing not just vehicle protection but also extra workspace and storage that can be used year-round.

The Power of Presentation: Staging Your Home

Once the improvements are complete, don't underestimate the power of staging. While not a "renovation," it's a crucial step in maximizing your selling price.

Declutter & Depersonalize: Remove excessive personal items, photos, and clutter. Buyers need to envision themselves in the space, not you.
Cleanliness: A sparkling clean home is non-negotiable. Professional cleaning can be a wise investment.
Strategic Furniture Placement: Arrange furniture to highlight space and flow, making rooms feel larger and more inviting.
Lighting: Ensure all light fixtures have working bulbs and use warm, inviting light. Open curtains and blinds to let in natural light.

Staging helps potential buyers connect emotionally with your home, allowing them to see its full potential.

Expert Insight: "Don't fall into the trap of over-improving. The key is balance. Focus on updates that appeal to a broad buyer base and offer tangible benefits like efficiency or functionality. Always consider the ceiling of your neighbourhood – you don't want to be the most expensive house on the block because of renovations that exceed local market expectations. A professional REALTOR® can provide invaluable guidance on which improvements will genuinely resonate with Edmonton buyers and offer the best return for your specific property."

Beyond Renovations: Maximizing Your Profit with One Percent Realty

So, you've invested time and money wisely to prepare your Edmonton home for sale. You've made strategic improvements that will undoubtedly attract more buyers and higher offers. Now, how do you ensure that investment truly translates into maximum profit in your pocket? This is where your choice of REALTOR® and commission structure becomes incredibly significant.

At One Percent Realty, my mission is simple: provide full-service real estate expertise at a fraction of the cost of traditional commissions, allowing you to keep substantially more of your home's equity. After all the effort you've put into enhancing your property, you deserve to reap the financial rewards without excessive fees eroding your profits.

One Percent Realty’s Posted Commission Rates: Clear, Fair, and Maximizing Your Savings

Understanding commission is critical. While commissions are negotiable in Alberta, our transparent structure offers immense value, especially when compared to traditional higher rates that can significantly diminish your net proceeds. Here's how One Percent Realty’s posted commission rates work:

Under $400,000: $7,950 + GST (includes $3,500 to buyer’s agent).
$400,000 – $900,000: $9,950 + GST (includes $4,500 to buyer’s agent).
Over $900,000: 1% of sale price + $950 deal fee (includes 0.5% to buyer’s agent).

Imagine selling a home for $500,000. With One Percent Realty’s posted commission rates, your total fee would be $9,950 + GST. Compare this to a traditional broker charging, for example, 7% on the first $100,000 and 3% on the balance plus GST – a common scenario where fees could easily exceed $20,000 for the same sale. The savings are substantial, putting thousands of dollars back into your bank account, which can be life-changing for your next chapter.

Full Service, Unbeatable Value

Lesser commission doesn't mean lesser service. When you choose me, Derek Keet, as your REALTOR® with One Percent Realty, you receive comprehensive, top-tier service that rivals any traditional brokerage:

Expert Market Analysis: I provide an accurate and detailed market analysis to help you price your Edmonton home competitively, ensuring you attract serious buyers and achieve the best possible selling price, especially after your smart renovations.
Professional Photography & MLS® Listing: Your improved home deserves to shine. I arrange for professional photographs and create a compelling listing that highlights all your property's best features, listing it on the Multiple Listing Service (MLS®) where countless buyers and REALTORS® will see it.
Effective Marketing: Your property will receive maximum exposure through various online platforms, ensuring it reaches a wide audience of potential buyers in Edmonton and beyond.
Showings & Open Houses: I manage all showings and, if desired, host open houses to present your home in its best light to prospective buyers.
Skilled Offer Negotiation: My expertise in negotiation ensures you get the best possible terms and price for your home, protecting your interests every step of the way.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly, guiding you through every aspect of the selling process.

My goal is to simplify the selling process, reduce your financial burden, and help you achieve your real estate goals. By choosing One Percent Realty, you’re not compromising on service; you’re making a smart financial decision that complements your strategic home improvements.

Ready to Sell Your Enhanced Edmonton Home?

Maximizing your selling price in the Edmonton market in 2026 is a two-pronged approach: strategic home improvements that appeal to today's buyers, followed by a smart selling strategy that protects your hard-earned equity. By focusing on high-ROI renovations and choosing a REALTOR® who offers exceptional service without the excessive fees, you empower yourself to achieve the best possible outcome.

If you're considering selling your home in Edmonton or the surrounding areas, let's discuss how your specific property and planned improvements can yield maximum value. I'm here to provide honest advice, expert market insights, and a seamless selling experience that saves you thousands. Contact me today to take the next step towards a successful sale.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What is the best time of year to sell my home?"

Sun, 22 Feb 2026 10:02:00 GMT

Unlocking the Seasons: When is the Best Time to Sell Your Home in Edmonton?

As we navigate the tail end of winter here in Edmonton, with February 2026 unfolding and spring just around the corner, many homeowners are contemplating a significant question: "When is the best time of year to sell my home?" It’s a question steeped in anticipation, market dynamics, and personal circumstances. The truth is, there's no single, universally "perfect" answer, but rather a strategic sweet spot influenced by a multitude of factors – from Edmonton's unique climate and economic pulse to current interest rates and your personal timeline.

Deciding when to list your property can dramatically impact visibility, buyer interest, and ultimately, your sale price and timeline. While general real estate wisdom often points to spring, the Edmonton market has its own rhythm, and a savvy seller, armed with the right insights and a dedicated REALTOR®, can find success in any season. Today, we'll dive deep into the seasonal trends of the Edmonton real estate market, dissecting the pros and cons of selling in spring, summer, autumn, and winter, and explore the crucial non-seasonal elements that can make or break your sale. My goal, as your Edmonton REALTOR® with One Percent Realty, is to equip you with the knowledge to make an informed decision that aligns with your goals and maximizes your return.

Understanding Edmonton's Seasonal Real Estate Rhythms

Edmonton's distinct four seasons each bring a unique flavour to the housing market. Let's break down what you can typically expect throughout the year.

Spring: The Traditional Peak (March – May)

Spring is often hailed as the prime selling season, and for good reason. After the long, cold winter, buyers emerge with renewed energy, often spurred by better weather and the desire to settle into a new home before the summer holidays. In Edmonton, this period typically sees a significant uptick in activity.

Pros:
- Increased Buyer Pool: More buyers are actively searching, leading to higher demand.
- Curb Appeal: Melting snow reveals fresh landscaping, and blossoming trees enhance your home's exterior appeal. Natural light is abundant.
- Optimistic Mood: The warmer weather generally translates to a more positive and optimistic mood among buyers.
- Inventory Growth: While more homes are listed, the buyer demand often keeps pace, sometimes even exceeding supply in desirable neighbourhoods.
- Family Moves: Families often aim to buy and move during spring or early summer to get settled before the new school year starts.
Cons:
- Increased Competition: More homes on the market mean your property has more competition, potentially requiring a sharper pricing strategy and impeccable presentation to stand out.
- Time-Sensitive Preparations: Getting your home ready for spring involves ensuring your yard is tidy the moment the snow melts, which can be a rush.

For 2026, if you're thinking of selling in the spring, now – in late February – is the ideal time to start preparing your home, decluttering, and connecting with a REALTOR® to get your property assessment and marketing plan in place. This early preparation is key to capitalizing on the spring surge.

Summer: Steady Demand with Family Focus (June – August)

As spring transitions into summer, the market typically remains robust, especially through June and July. Families often take advantage of the school break to facilitate moves, making this a strong period for family-sized homes. However, late August can see a slight dip as holidays and back-to-school preparations take precedence.

Pros:
- Continued Strong Demand: Buyer activity generally stays high, particularly for homes appealing to families.
- Beautiful Weather: Long daylight hours and pleasant temperatures make showings enjoyable and allow outdoor spaces to shine.
- Flexible Schedules: Many buyers and sellers have more flexible schedules due to vacations, making viewings easier to arrange.
Cons:
- Vacation Season: Both buyers and sellers may be away on holidays, potentially slowing down offers or negotiations.
- Slight Slowdown in Late August: As school approaches, some families finalize their moves, and the market can quieten slightly.

Selling in the summer in Edmonton can be fantastic, especially if your home boasts an attractive yard, deck, or other outdoor features. Showcasing these elements effectively can really make your property pop!

Autumn: Serious Buyers and Less Competition (September – November)

After the summer lull, the market often experiences a "second wind" in early autumn. This period is typically characterized by serious buyers who may have missed out during the spring or summer, or those whose circumstances changed. While overall buyer numbers might be slightly lower, the quality of buyers can be higher.

Pros:
- Motivated Buyers: Those looking in autumn are often more serious and eager to close a deal before winter.
- Less Competition: With fewer homes hitting the market compared to spring, your property can gain more attention.
- Cozy Atmosphere: Homes can be staged to highlight warmth and comfort, appealing to buyers imagining cozy Edmonton winters.
- Beautiful Scenery: Autumn colours can enhance curb appeal, offering a different but equally appealing aesthetic to spring.
Cons:
- Shorter Days: Less daylight means photos and showings might require more strategic timing.
- Weather Dependent: The unpredictable shift to colder weather can deter some buyers, though serious ones remain unfazed.
- Holiday Impact: Towards late autumn, the upcoming holiday season (Thanksgiving, Christmas) can distract buyers and slow negotiations.

Autumn 2026 could be an excellent time to sell if your home’s interior features are a strong selling point, and you're prepared to highlight comfort and warmth. With fewer distractions from outdoor activities, buyers are often more focused on the property itself.

Winter: Niche Market with Highly Motivated Buyers (December – February)

Winter is generally considered the slowest season for real estate in Edmonton, largely due to the harsh weather and holiday distractions. However, this doesn't mean selling is impossible or always undesirable. It simply means the market operates differently.

Pros:
- Lowest Competition: With very few homes listed, your property stands out significantly.
- Highly Motivated Buyers: Buyers active during winter often have urgent reasons to move (job relocation, specific deadlines) and are ready to make serious offers. They're not browsing casually.
- Professional Relocation: Companies often relocate employees at year-end or start of a new year, creating a specific pool of buyers.
- Showcase Winter Comforts: A well-lit, warm, and inviting home during a cold Edmonton winter can be incredibly appealing. Think fireplaces, natural light, and a cozy atmosphere.
Cons:
- Fewer Buyers: The overall pool of active buyers is considerably smaller.
- Curb Appeal Challenges: Snow and ice make exterior photography and showcasing outdoor spaces difficult. Maintaining clear walkways and driveways is essential.
- Holiday Distractions: The festive season can pull focus and delay decisions.
- Weather Impact: Extreme cold can deter showings and make moving difficult.

Selling in winter 2026, especially as we've just passed through that period, means targeting a very specific buyer segment. If your situation demands a winter sale, a skilled REALTOR® can help you highlight the unique advantages of your home during this time.

Beyond the Calendar: Crucial Non-Seasonal Factors

While seasonality plays a role, it’s rarely the sole determinant of a successful home sale. Several other critical factors can override or significantly influence seasonal trends.

Current Market Conditions in Edmonton

The overarching state of the Edmonton real estate market is paramount. Is it a seller's market, a buyer's market, or a balanced market? These conditions dictate pricing strategies, negotiation power, and how quickly homes sell. For instance, in a strong seller's market (where demand outstrips supply), you might find success even in traditionally slower seasons. Conversely, a buyer's market requires even more strategic planning and competitive pricing, regardless of the time of year.

Seller's Market: Characterized by low inventory and high demand, leading to rising prices and quicker sales.
Buyer's Market: Marked by high inventory and low demand, resulting in falling prices and longer selling times.
Balanced Market: Supply and demand are relatively even, creating a more stable environment.

Staying informed about the current Edmonton market trends for 2026 is vital. As your local REALTOR®, I provide up-to-date market analysis to help you understand the landscape for your specific neighbourhood and property type. You can always check for more Edmonton market insights at dkeet.ca.

Interest Rate Environment

Interest rates have a direct impact on buyer affordability and confidence. Lower rates typically stimulate demand, as borrowing becomes cheaper, making homeownership more accessible and attractive. Higher rates can cool the market. Monitoring the Bank of Canada's decisions and market forecasts for 2026 is an important consideration for any seller.

Your Personal Circumstances

This is arguably the most important factor. Your personal timeline, financial needs, and life events often dictate when you *need* to sell, overriding any "ideal" seasonal window.

Job Relocation: If you're moving for work, your selling timeline is dictated by your new employment start date.
Family Growth or Downsizing: A new addition to the family, children leaving home, or changes in care needs can necessitate a quick move.
Financial Needs: Debt consolidation, retirement planning, or investment opportunities might require selling by a certain date.
New Home Purchase: If you're buying another property, coordinating the sale of your current home with the purchase of your next is crucial.

Don’t let the idea of a "perfect season" stress you if your life circumstances demand a different timeline. A skilled REALTOR® can help you navigate any market condition effectively.

Property Type and Neighbourhood

Certain property types or specific Edmonton neighbourhoods might experience different seasonal fluctuations. For example, homes near universities might see increased activity before the academic year, while family-friendly areas might peak in spring/summer. Luxury homes can also have longer selling cycles less influenced by seasonality. Understanding your specific property's niche is key.

Condition and Presentation of Your Home

A well-maintained, professionally staged, and impeccably clean home will always stand out, regardless of the season. Minor repairs, fresh paint, decluttering, and strategic staging can significantly enhance your property's appeal and perceived value. This is especially true in a competitive market or slower season where every detail counts. A home that is move-in ready attracts more buyers and often commands a higher price.

Pricing Strategy

An accurately priced home is critical. Overpricing can deter buyers and lead to your home sitting on the market, eventually requiring price reductions. Underpricing means leaving money on the table. A REALTOR® with extensive local market knowledge can provide a comparative market analysis (CMA) to help you determine the optimal listing price that reflects current market value and your selling goals.

Expert Insight: "While spring often brings the most buyers, the 'best time' to sell your Edmonton home truly comes down to preparation, strategic pricing, and finding a REALTOR® who understands how to highlight your property's unique value, regardless of the calendar. Don't wait for a 'perfect' season; create your own by being prepared and well-represented."

The Derek Keet Difference: Maximizing Your Sale, Minimizing Your Costs

Choosing the right REALTOR® is paramount, no matter when you decide to sell. My approach at One Percent Realty is designed to provide you with full-service real estate expertise while significantly reducing the commission you pay. This means more money in your pocket – money that can be used for your next home, investments, or simply enjoying life.

One Percent Realty’s Posted Commission Rates: Smart Savings, Full Service

When you choose One Percent Realty, you’re not sacrificing service; you’re simply paying a fairer, more transparent commission. In Alberta, commissions are negotiable, and our rates reflect a commitment to providing exceptional value.

For homes under $400,000: Our posted commission rate is $7,950 + GST. This rate includes $3,500 that goes directly to the buyer’s agent, ensuring they are well-compensated and motivated.
For homes between $400,000 and $900,000: The posted commission rate is $9,950 + GST. This includes $4,500 allocated to the buyer’s agent.
For homes over $900,000: The posted commission rate is 1% of the sale price + a $950 deal fee. For these higher-value properties, 0.5% of the sale price is directed to the buyer’s agent.

These rates stand in stark contrast to traditional higher commission models, allowing Edmonton homeowners to save thousands, even tens of thousands, of dollars on the sale of their property. For example, on a $500,000 home, with our posted rates, you pay just $9,950 + GST. Compare this to a traditional commission of 7% on the first $100,000 and 3% on the balance (plus GST), which would be $7,000 + $12,000 = $19,000 + GST. That’s a potential saving of over $9,000! My goal is to make sure you keep more of your hard-earned equity.

You can learn more about how our competitive commission rates translate into significant savings on my website at dkeet.ca.

My Commitment to Your Successful Sale

Regardless of whether you choose to sell in the vibrant spring, the active summer, the focused autumn, or the specialized winter market of Edmonton, my services remain comprehensive and dedicated:

Expert Market Analysis: I provide an accurate, data-driven assessment of your home's value, considering current market conditions, recent sales in your neighbourhood, and your property's unique features.
Professional Photography & Online Exposure: High-quality photography is non-negotiable. I ensure your home is showcased at its best, attracting maximum online interest. Your listing will be syndicated across all major real estate platforms, including Realtor.ca, exposing it to a vast network of buyers and REALTORS®.
Strategic Marketing: Beyond online listings, I employ a multi-faceted marketing approach that includes professional signage, open houses (when appropriate and desired), and targeted outreach to my network of buyers and REALTORS®.
Open House Management: I professionally host open houses, interacting with potential buyers and gathering feedback, providing you with detailed insights.
Negotiation Expertise: My experience allows me to skillfully negotiate on your behalf, aiming to secure the best possible price and terms for your sale.
Full Service Representation: From the initial consultation to the final closing, I am your dedicated point of contact, providing guidance, communication, and support every step of the way.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

The "best time" to sell your home is often when you have a skilled REALTOR® by your side who is committed to providing outstanding service while also ensuring you save thousands in commission. This combination allows you to capitalize on market opportunities no matter the season, and keep more of your hard-earned equity.

Making Your Decision: A Personalized Approach

Ultimately, the "best time of year" to sell your Edmonton home is a personal decision that balances seasonal market trends with your individual needs and circumstances. While spring and early summer often bring the largest pool of buyers, selling in autumn or winter can offer advantages like less competition and more motivated buyers.

My advice is to not let the calendar dictate your decisions entirely. Instead, focus on preparing your home to shine, pricing it correctly for the current market, and partnering with a REALTOR® who offers full-service expertise at a fair, transparent commission. By doing so, you'll be well-positioned for a successful sale, whenever you decide the time is right.

If you're considering selling your home in Edmonton in 2026 or beyond, I invite you to reach out for a no-obligation consultation. We can discuss your specific property, analyze the current market conditions in your neighbourhood, and craft a personalized strategy designed to achieve your selling goals while saving you thousands in commission. Let's work together to make your next move a success.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"What market factors indicate the optimal time to list my home for sale?"

Sat, 21 Feb 2026 16:10:51 GMT

Timing Your Sale: Navigating Edmonton's Market for Optimal Home Listing in 2026

Selling your home is one of the most significant financial decisions you'll ever make, and getting the timing right can literally mean tens of thousands of dollars difference in your pocket. In Edmonton's dynamic real estate landscape, understanding the intricate market factors that indicate an optimal time to list your property is crucial. As we move further into 2026, many homeowners are asking: "When is the perfect moment to put my home on the market?" The answer isn't a simple calendar date; it's a sophisticated interplay of economic indicators, local supply and demand, seasonal trends, and even buyer psychology.

For homeowners across Edmonton, from the bustling heart of downtown to the serene suburbs, decoding these signals can feel like a daunting task. That's where expert local knowledge comes in. As your dedicated Edmonton REALTOR®, my goal is to equip you with the insights needed to make an informed decision, ensuring you capitalize on market strengths while avoiding potential pitfalls. Let's dive deep into the key market factors that will shape the optimal listing window for your home in 2026.

Understanding the Macroeconomic Climate: Beyond Edmonton's Borders

While Edmonton's real estate market has its own unique flavour, it doesn't operate in a vacuum. Broader economic forces at provincial and national levels significantly influence buyer confidence and purchasing power. Keeping an eye on these indicators is your first step towards strategic timing.

Interest Rates: The Cost of Borrowing

Perhaps the most potent factor influencing buyer behaviour is the prevailing interest rate environment. In early 2026, we've seen various shifts and forecasts surrounding interest rates. When rates are low or stable, borrowing becomes more affordable, expanding the pool of eligible buyers and increasing their purchasing power. This typically translates to higher demand and can push home prices upwards. Conversely, rising interest rates can cool the market, making mortgages more expensive and potentially reducing the number of active buyers.

When Rates are Favourable: A period of stable or decreasing interest rates usually signals a strong seller's market, as buyers are eager to lock in lower mortgage payments.
When Rates are High/Rising: While not ideal, a high-rate environment doesn't always mean a bad time to sell. It often emphasizes the importance of competitive pricing and professional marketing to attract serious buyers.

Inflation and Economic Stability

Inflation, the general increase in prices and fall in the purchasing value of money, affects everything from consumer goods to housing costs. Stable and predictable inflation, alongside robust economic growth, generally fosters a healthy real estate market. When the economy is strong, with low unemployment rates and consistent wage growth, people feel more secure in their jobs and are more willing to invest in significant assets like homes.

Strong Economy: High employment rates and stable economic growth typically lead to more active buyers and a more competitive market for sellers.
Economic Uncertainty: Periods of economic uncertainty, even if short-lived, can cause buyers to pause, leading to slower sales and potentially softer prices. Monitoring Alberta's economic diversification efforts and oil price stability remains key for Edmonton homeowners.

Edmonton's Local Dynamics: Supply, Demand, and Absorption

Zooming into Edmonton, the interplay of supply and demand is perhaps the most direct indicator of whether it’s a seller's or buyer's market. Understanding these metrics provides a tangible snapshot of current market conditions.

Housing Inventory Levels

Inventory refers to the total number of homes currently listed for sale.

Low Inventory (Seller's Market): When there are fewer homes available than buyers, competition intensifies. This often leads to multiple offers, faster sales, and higher sale prices. For 2026, if we see inventory remaining relatively tight, it would indicate an excellent time to list.
High Inventory (Buyer's Market): Conversely, an abundance of homes on the market gives buyers more choice and leverage. Sellers might need to lower prices or offer concessions to attract attention.

Average Days on Market (DOM)

DOM indicates how long it takes, on average, for a property to sell from the day it's listed.

Low DOM: A short DOM (e.g., under 30-45 days, depending on property type and neighbourhood) signifies a hot market where homes are being snapped up quickly. This is often a prime indicator for sellers.
High DOM: A longer DOM suggests a slower market, where homes might be sitting for extended periods. This can indicate that buyers are taking their time, or properties might be overpriced.

Sales-to-New Listings Ratio (SNLR)

This ratio compares the number of homes sold in a period to the number of new listings that came onto the market during the same period. It’s a powerful indicator of market balance.

Below 40% (Buyer's Market): More homes are coming on the market than are selling, indicating an increasing supply and buyer advantage.
40-60% (Balanced Market): Supply and demand are relatively even, offering fair conditions for both buyers and sellers.
Above 60% (Seller's Market): More homes are selling than are being listed, indicating decreasing supply and increasing demand, which is highly favourable for sellers.

The Rhythm of the Seasons: Edmonton's Real Estate Calendar in 2026

While macroeconomic and local supply/demand factors are critical, the seasonal calendar also plays a significant role in Edmonton's real estate market. Understanding these annual rhythms can help fine-tune your listing date.

Spring (March to May): The Traditional Peak

Historically, spring is the busiest and often most competitive selling season in Edmonton. As the snow melts and the weather improves, curb appeal becomes easier to showcase, gardens bloom, and more buyers are out looking. Families often aim to move before the school year ends, adding to the spring rush. This period typically sees higher buyer activity, more showings, and often quicker sales at competitive prices. For many, late March, April, and early May 2026 will likely present an optimal window.

Summer (June to August): Continued Activity, but Changing Dynamics

Early summer can still be very strong, especially June. However, as July and August arrive, buyer activity can sometimes wane due to vacations and summer holidays. While serious buyers are still in the market, the overall volume of activity might decrease compared to spring. This doesn't mean it's a bad time to sell; rather, it often requires strategic pricing and presentation to stand out.

Fall (September to November): A Second Wind

After the summer lull, the fall market often experiences a robust resurgence. Many buyers who didn't find a home in the spring or summer re-enter the market, and families looking to settle before the winter holidays become active. September and October can be excellent months to sell, offering another strong window, particularly for homes with appealing interior features as outdoor curb appeal becomes less of a factor.

Winter (December to February): Quieter, but Serious Buyers

Winter is generally the slowest season for real estate transactions in Edmonton. However, the buyers who are house hunting during the colder months are typically very serious and often have a pressing need to move. This means fewer showings, but a higher likelihood of committed offers. If you need to sell in winter, focusing on showcasing your home's warmth, comfort, and interior features becomes paramount. For early 2026 (January/February), while overall volume might be lower, the quality of buyer leads can be high.

Expert Insight: "While spring often brings the highest volume of buyers, the 'optimal' time to list isn't just about crowds. Sometimes, listing in a slightly less busy period, like early fall or even late winter (February 2026 could see eager buyers after the holiday season), can mean less competition from other sellers, allowing your home to truly shine. It's about finding the sweet spot where buyer demand outweighs available inventory for your specific property type and neighbourhood."

Micro-Market Nuances: Your Edmonton Neighbourhood Matters

Edmonton is a city of diverse neighbourhoods, each with its own micro-market dynamics. What's optimal for a downtown condo might differ significantly from a family home in St. Albert or a luxury property in the Upper Highlands. A truly optimal listing strategy requires a deep dive into your specific area.

Demand for Your Home Type: Is there high demand for bungalows, two-storey homes, townhouses, or condos in your particular neighbourhood? Are there specific features (e.g., double garage, renovated kitchen, large yard) that are highly sought after?
Local Inventory: Even if city-wide inventory is balanced, your specific neighbourhood might have low inventory, creating a seller's advantage. Conversely, an influx of similar listings nearby could mean more competition.
Recent Sales Comparables (Comps): What have similar homes in your immediate area sold for recently? Analysing these 'comparables' is crucial for accurate pricing, which directly impacts selling time and final price.
Local Amenities and Development: New schools, parks, commercial developments, or infrastructure improvements can significantly boost desirability and property values in a neighbourhood.

Beyond the Numbers: Psychological Factors and Seller Readiness

While numbers paint a clear picture, the human element, both for buyers and sellers, plays a significant role in market timing.

Buyer Confidence and Sentiment

Buyer confidence is a powerful, albeit often intangible, market factor. When buyers feel secure about their jobs, the economy, and the future value of real estate, they are more inclined to make a purchase. Positive news, stable economic forecasts, and a general sense of optimism can fuel a robust buying environment. Conversely, fear or uncertainty can lead to hesitation.

Your Personal Readiness to Sell

Ultimately, the "optimal" time to sell must align with your personal circumstances. Are you prepared financially and emotionally for a move? Have you addressed necessary repairs or staging? Is your home truly ready to present its best face to potential buyers?

Financial Preparedness: Understand your equity, moving costs, and future housing plans.
Emotional Readiness: Selling a home can be a significant undertaking. Ensure you're ready for showings, negotiations, and the transition.
Property Readiness: A well-maintained, decluttered, and properly staged home always sells better, regardless of market conditions. Investing in small improvements can yield significant returns.

The Unbeatable Advantage: Partnering with an Expert Edmonton REALTOR®

Navigating these complex market factors – from global economic shifts to local neighbourhood nuances and the subtle psychology of buyers – requires more than just reading the headlines. It demands the insight of a seasoned professional REALTOR® who lives and breathes the Edmonton market every single day. As your Edmonton REALTOR® with One Percent Realty, I provide the expertise to decipher these indicators and craft a tailored strategy for your property.

What I Bring to Your Selling Journey:

Hyper-Local Market Analysis: I don't just look at Edmonton-wide trends; I drill down to your specific neighbourhood, street, and home type to identify the true optimal listing window and competitive pricing strategy for 2026.
Strategic Pricing: Pricing your home correctly from day one is paramount. Overpricing can lead to your home sitting on the market, while underpricing leaves money on the table. My experience ensures your home is positioned perfectly to attract maximum interest and offers.
Effective Marketing: From professional photography to compelling property descriptions, I ensure your home stands out online and in person. We focus on reaching the right buyers efficiently.
Negotiation Expertise: Once offers start coming in, my negotiation skills are put to work to ensure you achieve the best possible price and terms.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

Smart Selling, Significant Savings: The Derek Keet and One Percent Realty Difference

Beyond expert guidance on market timing, partnering with me, Derek Keet, and One Percent Realty means you benefit from a commission structure designed to save you thousands without compromising on service. In any market, but especially when timing is critical, keeping more of your home's equity is a priority.

Many traditional brokerages charge higher commission rates, which can significantly eat into your profits, especially when selling a valuable asset like your home. At One Percent Realty, we believe in providing full-service real estate expertise at a fraction of the cost, ensuring you receive exceptional results and retain more of your hard-earned equity.

One Percent Realty’s Posted Commission Rates: Maximum Value, Minimum Cost

Our transparent and fair commission structure ensures you understand exactly what you're paying, right from the start. We offer full MLS® exposure, professional marketing, and unparalleled service, all while saving you thousands compared to traditional models. Please note that commissions are negotiable in Alberta, but our posted rates are designed to offer exceptional value from the outset.

For Homes Under $400,000: Our posted commission rate is just $7,950 + GST. This rate includes a co-operating brokerage commission of $3,500 that goes to the buyer’s agent, ensuring they are fairly compensated and motivated to bring their buyers.
For Homes Between $400,000 and $900,000: The posted commission rate is $9,950 + GST. Out of this, $4,500 is specifically allocated to the buyer’s agent, recognizing their vital role in bringing a successful sale to fruition.
For Homes Over $900,000: For higher-value properties, our posted commission rate is 1% of the sale price + a $950 deal fee. This includes 0.5% of the sale price dedicated to the buyer’s agent, maintaining an attractive incentive for buyer REALTORS® while still offering substantial savings to you.

This innovative approach means you get full, professional REALTOR® service, unparalleled market insights, and strong negotiation, without the burden of excessive commission fees. Imagine what you could do with those savings – perhaps put it towards your next down payment, invest, or simply enjoy it.

Conclusion: Your Strategic Path to Selling Success in 2026

Determining the optimal time to list your home for sale in Edmonton in 2026 is a multi-faceted decision. It involves carefully weighing economic indicators, understanding local supply and demand, appreciating seasonal patterns, and recognizing your neighbourhood's unique dynamics. While general trends suggest spring will be a strong period, specific conditions in your micro-market, combined with your personal readiness, will define your perfect timing.

Don't leave this critical decision to chance. As your dedicated Edmonton REALTOR®, I am here to provide the precise, data-driven analysis and personalized strategy you need. From evaluating the current sales-to-new listings ratio in your community to advising on the best presentation for your home to align with buyer expectations in early 2026, my expertise ensures you're positioned for success.

Ready to explore the best time to list your Edmonton home and discover how much you can save with One Percent Realty’s posted commission rates? Let's connect and craft a winning strategy together.

Contact Derek Keet today for a no-obligation home valuation and market analysis:

Visit dkeet.ca for more information

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | https://linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

"How will selling my home impact my taxes?"

Tue, 17 Feb 2026 16:54:15 GMT

Selling Your Edmonton Home in 2026: Unpacking the Tax Implications

Selling your home is one of the most significant financial decisions you'll ever make. For many homeowners in Edmonton, as we navigate the dynamic real estate landscape of early 2026, the prospect of a sale brings with it a mix of excitement and a healthy dose of questions. Beyond the market value, staging, and moving logistics, a common concern that often keeps sellers up at night is: "How will selling my home impact my taxes?"

It's a crucial question, and one that deserves a clear, comprehensive answer. As your dedicated Edmonton REALTOR®, Derek Keet, I'm here to guide you through the complexities of selling your property. While I'm an expert in maximizing your home's value and streamlining the selling process, it's vital to state upfront: I am not a tax advisor. The information provided here is for general understanding of Canadian tax laws as they pertain to real estate transactions and should not be considered professional tax advice. Always consult with a qualified accountant or tax professional for personalized guidance regarding your specific situation.

However, understanding the potential tax implications can empower you to make more informed decisions, helping you to plan effectively and ensure a smoother sale. Let's delve into the different scenarios you might encounter when selling your property in Canada, with a focus on how these rules apply to our vibrant Edmonton market.

The Cornerstone: Understanding the Principal Residence Exemption (PRE)

For most Canadian homeowners, the Principal Residence Exemption (PRE) is the most significant tax provision when selling their primary home. It's often the reason why many Canadians don't pay capital gains tax when they sell their house, condo, or townhouse.

What Qualifies as a Principal Residence?

To qualify for the PRE, a property must meet several criteria set by the Canada Revenue Agency (CRA):

Ownership: You (or your spouse or common-law partner) must own the property.
Ordinarily Inhabited: The property must be "ordinarily inhabited" in the year by you, your spouse or common-law partner, or any of your children. This doesn't mean you have to live there for the entire year; even living there for a short period in the year is usually sufficient.
Designation: You must designate the property as your principal residence for the year(s) you owned it. You can only designate ONE property as your principal residence for any given year.
Size of Land: The land on which your home sits must generally be 0.5 hectares (about 1.25 acres) or less. If it's larger, you might need to demonstrate that the additional land was necessary for your use and enjoyment of the home.

How the PRE Works: The "Plus One" Rule

The PRE allows you to fully exempt the capital gain from the sale of your principal residence from taxation. The formula for calculating the exemption years is quite generous:

(1 + Number of years the property was designated as a principal residence) / Number of years you owned the property

The "plus one" rule means that even if you sell your home and immediately purchase a new one in the same year, you can still designate both properties as your principal residence for that year, ensuring continuous coverage. This is particularly helpful for sellers making a quick move within Edmonton or to another Canadian city.

Mandatory Reporting for Principal Residence Sales (Form T2091)

Even if your principal residence is fully exempt from capital gains tax, the CRA implemented a new rule requiring all home sales to be reported on your income tax and benefit return (specifically, Schedule 3, Capital Gains or Losses, and Form T2091, Designation of a Property as a Principal Residence). This came into effect for properties sold in 2016 and later. If you fail to report the sale, you could face penalties, even if no tax is owed.

Expert Insight: "Many Edmonton homeowners assume the PRE is automatic, but proper reporting is crucial. Even if you're not paying tax, the CRA needs to know about the sale. A small oversight here could lead to unnecessary hassle down the road. Keep meticulous records of your purchase and sale dates."

Beyond the Principal Residence: Selling Other Properties

While the PRE offers significant relief for most home sales, not all properties qualify. If you're selling a property that isn't your principal residence – perhaps a rental unit, a secondary home, or vacant land – the tax implications can be different and often involve capital gains.

Selling a Rental Property or Investment Property

This is where things get more involved. When you sell a property that you've used to earn income, such as a rental condo in Oliver or a duplex in Ritchie, the profit you make is generally subject to capital gains tax.

Capital Gain Calculation:
Your capital gain is calculated as:
Proceeds of Disposition (Sale Price) - Adjusted Cost Base (ACB) - Selling Expenses

The Adjusted Cost Base (ACB) includes your original purchase price plus any expenses incurred to acquire the property (like legal fees, land transfer tax, commissions) and the cost of any capital improvements (e.g., a new roof, furnace replacement, major renovations) that add lasting value to the property, but NOT routine maintenance or repairs.

Selling Expenses typically include real estate commissions, legal fees, and other costs directly related to the sale.
Capital Gains Inclusion Rate: In Canada, only 50% of a capital gain is taxable. This "inclusion rate" means that if you have a $100,000 capital gain, only $50,000 will be added to your income for that tax year and taxed at your marginal income tax rate.
Capital Cost Allowance (CCA) Recapture: If you claimed Capital Cost Allowance (depreciation) on your rental property over the years, a portion of the sale proceeds will be considered "recapture" of that CCA. This recapture is fully taxable as regular income, not capital gains, up to the original cost of the depreciated asset. This can significantly increase your taxable income in the year of sale.
Changing Use of Property: If you convert a principal residence into a rental property, or vice versa, the CRA considers this a "deemed disposition." This means you're treated as if you sold the property at its fair market value at the time of the change of use. This can trigger a capital gain (or loss) or the start/end of PRE eligibility. There are elections you can make (e.g., section 45(2) or 45(3) elections) to defer these implications, but they come with specific conditions and deadlines.

Selling a Secondary Home or Cottage

Similar to rental properties, a secondary home (e.g., a cabin on Pigeon Lake or a ski condo in Jasper) is generally subject to capital gains tax unless you choose to designate it as your principal residence for some of the years you owned it. Remember, you can only designate ONE property as your principal residence for any given year. If you designate your secondary home for certain years, you cannot designate your primary Edmonton home for those same years.

Careful planning with a tax professional can help you optimize which property to designate as a principal residence for which years to minimize overall tax liability, especially if both properties have appreciated significantly.

Selling Vacant Land

The sale of vacant land in or around Edmonton can also lead to capital gains. Whether it's a small lot you've held for a few years or a larger parcel intended for future development, the profit from its sale will typically be treated as a capital gain. However, if the CRA determines you were in the business of buying and selling land (i.e., you bought it with the clear intent to resell for profit in a short period, acting like a developer or speculator), the entire profit could be considered business income and fully taxable, not just 50% as a capital gain. The intent at the time of purchase is a critical factor.

Other Specific Situations

Death of an Owner: Upon the death of an individual, their assets, including real estate, are generally deemed to have been sold at their fair market value immediately before death. This can trigger capital gains, even if the property isn't actually sold. However, the Principal Residence Exemption can often be used by the estate if the property was the deceased's primary home.
Non-Resident Sellers: If you are a non-resident of Canada selling property located in Canada, specific rules apply. The buyer is typically required to withhold a portion of the proceeds (often 25% to 50%) and remit it to the CRA as a prepayment of tax. You would then file a Canadian tax return to calculate the actual tax owed and claim a refund for any overpayment. This process is complex and requires prompt attention to avoid delays and issues.
GST/HST on New Homes: While not typically applicable to the resale of existing homes in Edmonton, it's worth noting that GST/HST generally applies to the sale of newly constructed or substantially renovated residential properties.

Maximizing Your Net Proceeds: The One Percent Realty Advantage

Understanding the tax implications is one part of the equation; maximizing the actual cash you walk away with is another. This is where choosing the right REALTOR® and brokerage can make a substantial difference. While I can't advise on your specific tax liability, I can directly impact your 'Proceeds of Disposition' by ensuring you get the best possible sale price, and just as importantly, by minimizing your selling expenses.

One of the largest selling expenses for most homeowners is real estate commission. At One Percent Realty, my mission is to provide you with full-service real estate expertise at a fraction of the cost of traditional brokerages. This means more money stays in your pocket, directly increasing your net proceeds and potentially offsetting other costs or even tax liabilities.

One Percent Realty’s Posted Commission Rates:

Let's look at how One Percent Realty’s posted commission rates compare:

For homes under $400,000: Our fee is a straightforward $7,950 + GST. This comprehensive rate includes $3,500 for the buyer’s agent.
For homes between $400,000 and $900,000: The rate is $9,950 + GST, which includes $4,500 for the buyer’s agent.
For homes over $900,000: You pay 1% of the sale price + a $950 deal fee. This rate includes 0.5% of the sale price for the buyer’s agent.

It's important to remember that commissions are negotiable in Alberta. However, these posted rates offer transparent, significant savings compared to typical higher commission structures. Imagine selling your home for $500,000. With One Percent Realty, your commission is $9,950 + GST. Compare that to a traditional rate of, say, 7% on the first $100,000 and 3% on the balance – that could be $7,000 + $12,000 = $19,000 + GST. That’s a potential saving of over $9,000!

Full Service, Lower Fee: No Compromise on Quality

Some homeowners worry that a lower commission means less service. With Derek Keet and One Percent Realty, that couldn't be further from the truth. You receive:

Full MLS® Exposure: Your home is listed on the Multiple Listing Service (MLS®) system, ensuring maximum visibility to all REALTORS® and potential buyers.
Professional Photography: High-quality photos are essential for making a great first impression online.
Strategic Pricing: My deep understanding of the Edmonton market allows me to help you price your home competitively to attract buyers and maximize your sale price.
Showings & Open Houses: I manage all showings and can conduct open houses to generate interest.
Offer Negotiation: Expert negotiation to secure the best possible terms and price for your property.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.
Dedicated Support: From listing to closing, I am your point of contact, providing clear communication and guidance.

By saving thousands on commission, you directly increase your net profit from the sale. This additional capital can be reinvested, used for your next down payment, or simply kept in your savings – giving you greater financial flexibility after closing. These savings are especially impactful when considering the adjusted cost base for future tax calculations, as lower selling expenses mean a higher ACB, potentially reducing future capital gains on an investment property, for example.

Expert Insight: "Every dollar saved in commission is a dollar added to your bottom line. When you're planning for a sale, especially if it involves capital gains, maximizing your net proceeds through smart commission choices is just as important as getting a good sale price. It all factors into your overall financial outcome."

The Importance of Professional Advice

As we've explored, the tax implications of selling a home can vary widely depending on the type of property, how it was used, and your personal circumstances. While this guide provides a solid foundation of understanding, it cannot replace personalized, professional advice.

Consult a Tax Professional: Before listing your home, especially if it's not your principal residence or if you've changed its use, it is highly recommended to speak with a qualified accountant or tax lawyer. They can help you understand your specific obligations, potential tax liabilities, and any available strategies to optimize your financial position. They can also ensure you're completing all necessary CRA forms accurately for the 2026 tax year.
Keep Meticulous Records: Whether it's your principal residence or an investment property, maintain detailed records of your purchase price, acquisition costs, capital improvements, and any expenses incurred during ownership and sale. These records are invaluable if the CRA ever reviews your return.

My role as your Edmonton REALTOR® is to navigate the real estate market, secure the best possible sale price for your property, and ensure a smooth, stress-free transaction. By choosing One Percent Realty, you benefit from full-service expertise that maximizes your financial return by significantly reducing your selling costs.

If you're considering selling your home in Edmonton in 2026, let's discuss how my approach can help you achieve your goals. Whether it's your beloved family home or an investment property, I'm here to ensure you get top value without unnecessary expense. Don't let tax questions overwhelm you – get the right team on your side.

Ready to Sell Your Edmonton Home?

If you're thinking about selling and want to understand how my transparent, low-commission model can put more money in your pocket, I invite you to reach out. Let's discuss your property, your goals, and how we can achieve them together. Contact me today for a no-obligation home valuation and to discuss your unique real estate needs.

Derek Keet | One Percent Realty
Edmonton REALTOR®
587-803-0396 | linktr.ee/dkeet
Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

New property listed in Zone 55, Edmonton

Thu, 05 Feb 2026 11:23:04 GMT

I have listed a new property at 12 6214 CARTMELL Court in Edmonton. See details here

Built in 2023 by Landmark Homes, this immaculate two-year-old 3-story townhouse in the vibrant community of Chappelle offers the perfect blend of modern design, comfort, and convenience. Boasting 3 spacious bedrooms, 2.5 bathrooms, and first floor laundry, the bright open-concept layout is filled with natural light from large side windows, while the stylish kitchen features sleek stainless steel appliances, QUARTZ countertops, and plenty of cabinet space—perfect for both daily living and entertaining. Enjoy the practicality of main-floor laundry and a double attached garage with extra outdoor parking. Meticulously maintained and move-in ready, this home reflects true pride of ownership. Located steps from parks, schools, public transit, and the upcoming Walmart development, this property delivers unbeatable lifestyle and value. Don’t miss your chance to own this modern gem in one of Edmonton’s most desirable neighborhoods!

Open House. Open House on Sunday, February 8, 2026 2:00PM - 4:00PM

Thu, 05 Feb 2026 11:23:04 GMT

Please visit our Open House at 12 6214 CARTMELL Court in Edmonton. See details here

Open House on Sunday, February 8, 2026 2:00PM - 4:00PM

Open House. Open House on Sunday, February 1, 2026 2:00PM - 4:00PM

Sat, 31 Jan 2026 09:39:40 GMT

Please visit our Open House at 4427 32A Avenue in Edmonton. See details here

Open House on Sunday, February 1, 2026 2:00PM - 4:00PM

Welcome to this versatile bungalow in the heart of the family-friendly Weinlos community—perfect for homeowners, multi-generational families, or savvy investors. This well-laid-out home features a separate entrance, second kitchen, and a double-wide driveway, offering excellent income or in-law suite potential. The main floor includes a bright living room, functional kitchen, spacious primary bedroom, two additional good-sized bedrooms, and a full 4-piece bathroom. The fully finished 636 sq. ft. basement boasts a large fourth bedroom, second kitchen, and a 3-piece bathroom, creating a private and flexible living space. Ideally located close to schools, shopping, public transportation, and everyday amenities, with easy access to Whitemud Drive and Anthony Henday. Walking distance to Mary Hanley Catholic, Bisset, Weinlos, and Minchau Schools, and just a block and a half from Gurdwara Millwoods—this is a fantastic opportunity in a sought-after neighborhood.

Open House. Open House on Sunday, February 1, 2026 2:00PM - 4:00PM

Fri, 30 Jan 2026 09:42:57 GMT

Please visit our Open House at 4427 32A Avenue in Edmonton. See details here

Open House on Sunday, February 1, 2026 2:00PM - 4:00PM

New property listed in Zone 29, Edmonton

Thu, 29 Jan 2026 09:56:21 GMT

I have listed a new property at 4427 32A Avenue in Edmonton. See details here

Open House. Open House on Sunday, February 1, 2026 2:00PM - 4:00PM

Thu, 29 Jan 2026 09:56:21 GMT

Please visit our Open House at 4427 32A Avenue in Edmonton. See details here

Open House on Sunday, February 1, 2026 2:00PM - 4:00PM

Open House. Open House on Sunday, January 18, 2026 2:00PM - 4:00PM

Wed, 14 Jan 2026 09:32:31 GMT

Please visit our Open House at 1853 28 Street in Edmonton. See details here

Open House on Sunday, January 18, 2026 2:00PM - 4:00PM

Beautiful Home in Laurel! This bright and spacious half duplex offers 3 bedrooms and 2.5 bathrooms in a fantastic location backing onto green space with a gate to the walking trail leading to Save-On-Foods. The main floor features a welcoming living room with a cozy gas fireplace, an open-concept kitchen with upgraded stainless steel appliances, elegant laminate flooring, and a dining area that flows seamlessly to the backyard. Upstairs, you'll find three large bedrooms, including a main bedroom with a 4-piece ensuite and walk-in closet. The fully fenced, landscaped yard with a huge raised composite deck is perfect for relaxing or entertaining outdoors. Complete with a single attached garage, this home is ideally located near Meadows Market, schools, parks, and the Rec Centre. No condo fees! A must-see for anyone looking for style, space, and convenience in one perfect package!

New property listed in Zone 30, Edmonton

Thu, 08 Jan 2026 09:36:51 GMT

I have listed a new property at 1853 28 Street in Edmonton. See details here

New property listed in Leduc, Leduc

Thu, 08 Jan 2026 09:36:36 GMT

I have listed a new property at 150 ACACIA Circle in Leduc. See details here

What is a polite way to negotiate the price of a home?

Mon, 05 Jan 2026 04:03:27 GMT

Mastering the Art of Negotiation: How to Politely Secure the Best Price for Your Edmonton Home

Buying a home in Edmonton is an exhilarating journey, but it’s often punctuated by a moment of high tension: the negotiation. Whether you’ve fallen in love with a charming bungalow in Millwoods or a newly built home in Aster, the question of price is always front and centre. Many buyers feel a sense of anxiety when it comes to making an offer. You want a fair deal, but you don’t want to offend the seller or lose out on the property to a competing bid.

The secret to success lies in knowing how to negotiate with grace, data, and professionalism. As a REALTOR® who has navigated countless transactions across our beautiful city, I, Derek Keet, believe that the best negotiations are those where both parties feel respected, yet the buyer walks away knowing they didn’t overpay.

So, what is a polite way to negotiate the price of a home? It isn’t about being aggressive; it’s about being prepared. In this post, we’re going to dive deep into the strategies that will help you negotiate like a pro while maintaining a positive relationship with the seller. Along the way, I’ll show you why choosing the right representation—and understanding the value of One Percent Realty’s posted commission rates—is the smartest move you can make in the Edmonton market.

The Foundation of a Polite Negotiation

When we talk about being "polite" in real estate, we aren’t just talking about saying "please" and "thank you." We are talking about professional etiquette and the strategy of "principled negotiation." This means focusing on the facts of the market rather than personal emotions.

1. Let the Data Do the Talking

The most polite way to justify a lower offer is to back it up with evidence. Instead of telling a seller, "I think your house is overpriced," we present a Comparative Market Analysis (CMA). By showing the seller what similar homes in their neighbourhood have actually sold for recently, we take the personal "sting" out of a lower offer. It’s not an opinion; it’s a reflection of the Edmonton market.

As your REALTOR®, I provide the deep-dive analytics needed to show exactly where a property stands. When we base our negotiation on hard numbers, the seller is less likely to feel insulted and more likely to engage in a productive dialogue. You can learn more about how I evaluate property values and market trends by visiting dkeet.ca.

2. Express Genuine Interest

A little bit of kindness goes a long way. When submitting an offer, it’s helpful to acknowledge what you love about the home. Sellers often have deep emotional ties to their properties. If they know the person making the offer appreciates the work they’ve put into the garden or the way they’ve maintained the original hardwood floors, they may be more inclined to work with you on the price.

3. Be Reasonable with Repairs

Nothing kills a polite negotiation faster than "nickel and diming." If a property inspection reveals a major issue, like a cracked heat exchanger or a roof that needs immediate replacement, it is perfectly polite and professional to ask for a price reduction or a credit. However, asking for a discount because of a few scuffed baseboards or a dated light fixture can frustrate a seller. I help my clients distinguish between "deal-breakers" and "maintenance items" to keep the negotiation on track.

Why Your Choice of REALTOR® Matters

Negotiation is a skill honed over years of experience. When you work with me, Derek Keet, you aren’t just getting a sign in the yard; you’re getting a seasoned negotiator who understands the nuances of the Edmonton landscape.

My personal experience helps greatly. I have bought and sold enough of my own properties to know what it feels like to be in the buyer and seller’s shoes, which goes a very long way for negotations.

One of the other biggest advantages of working with me is the high number of transactions I do, given the pricing I offer. At One Percent Realty, we believe that you shouldn't have to sacrifice full service to save money, and year after year we do over a Billion dollars in transactions. We provide the same comprehensive marketing, MLS® exposure, and expert advice as any other brokerage, but we do it with a commission structure that keeps more equity in your pocket.

Understanding One Percent Realty’s Posted Commission Rates

When you are buying a home, you want to know that your REALTOR® has your best interests at heart. When you are selling, you want to maximize your return. This is where One Percent Realty truly shines. Our commission structure is straightforward and designed to save you thousands of dollars.

For homes under $400,000: We charge a flat fee of $7,950 plus GST. This includes $3,500 offered to the buyer's agent.
For homes between $400,000 and $900,000: We charge a flat fee of $9,950 plus GST. This includes $4,500 offered to the buyer's agent.
For homes over $900,000: We charge 1% of the sale price (plus a $950 deal fee). This includes 0.5% offered to the buyer's agent.

In Alberta, all commissions are negotiable, and there is no lowest fee that a REALTOR® can charge. However, our posted rates provide a clear, competitive alternative to the traditional high-commission models. By choosing Derek Keet, you are choosing a model that values your hard-earned equity. For a detailed breakdown of how these savings work, I encourage you to visit dkeet.ca/1-derek-deal.html.

The Power of Professional Resources

A successful, polite negotiation isn't just about the price; it's about the entire package. A smooth transaction requires a team of experts. One of the reasons I am positioned as a top REALTOR® in Edmonton is the network of professionals I bring to the table.

When you work with me, you gain access to my Professional Resources. Whether you need a meticulous property inspector to verify the home's condition, a savvy mortgage broker to finalize your financing, or reliable movers and lawyers to cross the finish line, I have a trusted network of referrals. Having these pros ready to go shows the seller that you are a serious, organized buyer, which strengthens your negotiating position.

Avoiding Common Negotiation Pitfalls

Even with the best intentions, negotiations can go sideways. Here is how to keep things polite and professional:

Avoid the "Lowball" Insult: While everyone wants a bargain, an offer that is significantly below market value without justification can cause a seller to shut down entirely. It’s better to start with a strong, fair offer backed by data.
Keep Your Cool: Buying a home is emotional, but the negotiation should be a business transaction. If a seller counters with a price you don't like, don't take it personally. We simply look at the numbers again and decide on the next logical step.
The "Final Offer" Strategy: Use the phrase "final offer" sparingly. Only say it if you truly mean it. If you say it and then come back with more money later, you lose your leverage.

Positioning Yourself for Success in Edmonton

The Edmonton market is unique. We have diverse neighbourhoods, from the mature trees of Strathearn to the booming new developments in the south and west. Each area requires a different approach to negotiation.

By choosing Derek Keet, you are choosing an agent who knows these streets inside and out. I understand which areas are seeing "bidding wars" and where there might be more room to negotiate. I am the link between your dream home and a price that makes sense for your future.

Why Derek Keet?

I am committed to providing full service without the high price tag. My goal is to be the most knowledgeable resource for Edmontonians looking to buy or sell. When you visit dkeet.ca, you’ll find a wealth of information tailored to our local market.

Selling your home shouldn't cost you a fortune in commissions. By utilizing One Percent Realty’s posted commission rates, you can save a significant amount of money compared to traditional brokerage fees. This extra cash can be used for your new home's down payment, renovations, or even a well-deserved vacation.

Closing the Deal with Confidence

Polite negotiation is an art form. It requires a balance of firmness and flexibility, backed by the best market intelligence available. When we submit an offer on your behalf, we are telling the seller: "We respect your home, we know the market, and we are prepared to move forward professionally."

If you are ready to start your home-buying journey or are thinking about listing your property in Edmonton, let’s chat. I am here to ensure you get the best possible outcome while enjoying the savings that come with the One Percent Realty model.

The Edmonton real estate market is full of opportunities. Don't let the fear of negotiation hold you back. With the right REALTOR® by your side, you can navigate the process with confidence, integrity, and a clear path to success.

For more information on how I can help you save money and find the perfect home, visit dkeet.ca today. Let's make your next move your best move.

Derek Keet | One Percent Realty

Edmonton REALTOR®

587-803-0396 https://linktr.ee/dkeet

Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Saving mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

Is it safe to keep money in a brokerage account?

Sun, 04 Jan 2026 18:33:45 GMT

Is Your Deposit Safe? Navigating Trust Accounts and Real Estate Security in Edmonton

When you are getting ready to buy or sell a home in Edmonton, there are a million things running through your mind. You’re thinking about whether the basement is dry, if the furnace is going to last another decade, and which Edmonton neighbourhood has the best schools for your kids. But there is one question that often sits in the back of a buyer’s or seller’s mind, hovering like a dark cloud: Is it safe to keep my money in a brokerage account?

It is a completely valid concern. For most of us, a home is the single largest investment we will ever make. When you write that deposit cheque—whether it’s $5,000 or $50,000—you want to know that the money isn’t just sitting in a random desk drawer or being used by the brokerage to pay their office rent. You need to know that your hard-earned equity is protected by the full force of the law.

As the top REALTOR® in Edmonton, I believe that transparency is the foundation of a successful real estate relationship. My name is Derek Keet, and I’ve built my reputation at One Percent Realty by not only saving my clients thousands of dollars in commissions but by being the most knowledgeable resource in the industry. Today, I want to pull back the curtain on the legal requirements of trust accounts in Canada and Alberta, so you can move forward with absolute confidence.

The Pillars of Protection: What is a Real Estate Trust Account?

In Alberta, the rules surrounding your money are incredibly strict. When you provide a deposit on a home purchase, that money is held "in trust." This isn't just a fancy term; it is a legal designation that carries heavy responsibilities.

Under the Real Estate Act of Alberta, every brokerage is required to maintain a separate trust bank account. This account is entirely distinct from the brokerage’s general operating account. This means that even if a brokerage were to run into financial trouble, your deposit is legally "ring-fenced." It does not belong to the brokerage; it belongs to the transaction, and the brokerage is simply the custodian.

As your Edmonton REALTOR®, I ensure that every step of the financial process is handled with the highest level of integrity. When you work with me at One Percent Realty, you aren't just getting a discount on commissions; you are getting a full-service experience backed by the most rigorous financial standards in the country.

The Role of RECA: Your Financial Watchdog

In Alberta, we have a governing body called the Real Estate Council of Alberta (RECA). Think of RECA as the referee that ensures everyone plays by the rules. They set the standards for how trust accounts must be managed.

Brokerages must undergo regular audits and provide detailed reporting to ensure that every cent is accounted for. If a brokerage mishandles trust funds, the penalties are severe, including the loss of their license. This level of oversight is why the Canadian real estate system is considered one of the safest in the world. When you are looking for the best REALTOR® in Edmonton to handle your sale or purchase, you want someone like myself who understands these regulations inside and out.

Why the Deposit Matters

The deposit is more than just a gesture of good faith; it is "consideration" in a legal contract. It shows the seller that you are serious. However, because that money can sit in an account for weeks or even months before a deal closes, the security of that account is paramount.

In Alberta, trust accounts are also protected by the Assurance Fund. In the extremely unlikely event that money is misappropriated from a brokerage trust account, this fund exists to compensate consumers. This is an extra layer of "failsafe" that ensures your money is safe.

The One Percent Realty Advantage: Full Service, Lower Costs

Now, while we are talking about your money and how it’s protected, we have to talk about the other side of the financial equation: how much of your money you actually get to keep.

There is a common misconception in Edmonton that if you pay less in commission, you get less in service or security. That couldn't be further from the truth. At One Percent Realty, I provide the exact same "full service" as those high-commission firms, but I do it with a much fairer fee structure.

In Alberta, all commissions are negotiable, and there is no "set" or "lowest" fee that a REALTOR® must charge. However, I pride myself on transparency. My commission structure is straightforward:

For homes under $400,000: We charge a flat fee of $7,950 + GST. This includes $3,500 offered to the buyer's agent.
For homes between $400,000 and $900,000: We charge $9,950 + GST. This includes $4,500 offered to the buyer's agent.
For homes over $900,000: We charge 1% of the sale price (plus a $950 deal fee). This includes 0.5% offered to the buyer's agent.

When you compare this to the traditional "7 and 3" model—where agents charge 7% on the first $100,000 and 3% on the remainder—the savings are staggering. Why should you pay $20,000 or $30,000 to sell your home when you can get the same professional exposure and expert guidance for a fraction of the cost? To see exactly how much you can save, I encourage you to check out https://dkeet.ca/1-derek-deal.html.

Being the Link: Why Derek Keet is the Right Choice

Positioning myself as the top real estate agent in Edmonton isn't just about the numbers; it’s about the value I bring to the table. Buying or selling a home is a complex puzzle, and I am the link that brings all the pieces together.

When you hire me, you aren't just getting someone to put a sign in the yard. You are getting a partner with Professional Resources. Over the years, I have built a trusted network of referrals that are essential to a smooth transaction. This includes:

Property Inspectors: Who will comb through the home to ensure there are no hidden surprises.
Mortgage Brokers: Who can find you the best rates and terms to fit your budget.
Movers: To take the stress out of your transition.
Lawyers: Who specialize in Alberta real estate law to ensure the final transfer of title is seamless.

By providing these resources, I ensure that you are supported from the moment we first meet until the day you hand over or receive the keys.

The "Safety" of a Discount Brokerage

Some people ask, "If I'm paying less, is my money still held in the same safe trust accounts?" The answer is a resounding YES. One Percent Realty operates under the same Alberta provincial laws as every other brokerage. Our trust accounts are just as secure, our audits are just as rigorous, and our commitment to the law is absolute.

The "discount" in our name refers to the commission you pay, not the quality of the legal protection or the professional standards we uphold. In fact, many would argue that by being more efficient with our business model, we are better equipped to focus on what matters: the client.

Navigating the Edmonton Market with Confidence

The Edmonton real estate market is unique. From the historic charm of Glenora to the bustling new developments in the south, every neighbourhood has its own rhythm. To navigate this market successfully, you need a REALTOR® who understands the local nuances.

When you work with me, we look at more than just the price. We look at the market trends, the safety of the investment, and the legalities of the contract. Knowing that your deposit is sitting safely in a regulated trust account allows you to focus on the exciting parts of the move—like choosing paint colours or deciding where the sofa will go.

Common Questions About Trust Money

To help you feel even more secure, let’s look at a few common scenarios regarding trust money in Alberta:

1. What happens if the deal falls through?

If a condition isn't met (like financing or a home inspection), the deposit is usually returned to the buyer. However, both the buyer and seller must sign a release form. Because the money is in a trust account, the brokerage cannot release it to either party without a signed agreement or a court order. This protects both parties from one-sided decisions.

2. Does the money earn interest?

In Alberta, the interest earned on real estate trust accounts is actually paid to the Alberta Real Estate Foundation. This foundation uses the funds to support real estate education, research, and community investment across the province. So, your deposit is actually helping to improve the industry while it sits safely in the account!

3. Who actually holds the money?

Typically, the listing brokerage (the agent representing the seller) holds the deposit in their trust account. As your REALTOR®, I track these funds meticulously to ensure everything is in order before we head to the lawyer’s office for closing.

Why Experience Matters

In a world of online listings and automated valuations, the human element of real estate is more important than ever. You need a top REALTOR® who has seen every type of market—from the booms to the corrections.

I have handled countless transactions in Edmonton, and I’ve seen firsthand how important it is to have a clear, honest line of communication. Whether we are discussing One Percent Realty’s posted commission rates or the specifics of a trust ledger, I am here to provide the answers. My goal is to be the most knowledgeable real estate agent in Edmonton, so you never have to wonder if you are making the right choice.

Conclusion: Your Partner in Edmonton Real Estate

So, is it safe to keep money in a brokerage account? Absolutely. In Alberta, the legal framework is designed specifically to protect you. Between the mandatory trust accounts, RECA oversight, and the Assurance Fund, your money is in good hands.

But safety is only one part of the equation. The other part is value. You deserve a REALTOR® who respects your equity as much as you do. By choosing me, Derek Keet, and One Percent Realty, you are choosing a model that prioritizes your savings without sacrificing an ounce of professionalism or security.

Selling your home shouldn't cost you a fortune in commissions. Whether your home is in the heart of the city or the quiet suburbs, I am ready to help you navigate the process with ease, backed by the best professional resources in the business.

If you are ready to sell your home and keep more of your hard-earned money, or if you are looking to buy in this beautiful city, visit dkeet.ca today. Let’s make your next move your best move.

Derek Keet | One Percent Realty

Edmonton REALTOR®

587-803-0396 https://linktr.ee/dkeet

Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Saving mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

Can you negotiate with real estate agent fees?

Sun, 04 Jan 2026 15:25:04 GMT

When you start thinking about selling your home in Edmonton, one of the first questions that usually pops up is: "Can I negotiate the commission fees?" It is a great question and a very important one because, let’s be honest, your home is likely your biggest investment. You want to make sure you’re getting the best possible service without overpaying for it.

The short answer is a resounding yes. In Alberta, all real estate commissions are negotiable. There is no such thing as a "standard" or "legally required" fee that a REALTOR® must charge. While you might often hear about a common structure—specifically 7% on the first $100,000 and 3% on the remaining balance—this is simply common, not a rule.

As a REALTOR® here in Edmonton, I believe in transparency. I want you to understand exactly how these fees work so you can make an informed decision. My name is Derek Keet, and I’ve spent my career positioning myself as the most knowledgeable link for Edmonton homeowners who want full service without the traditional high price tag.

When I started out as a real estate agent years ago, in most cases I charged double what I do now, but felt that the future of business and real estate will not entertain such high fees and made one of the best decisions ever to move to One Percent Realty. Before that I had bought a FSBO property only to learn that it was on the market for 6 years before I bought it, so I was against that model. I had also paid over $50,000 in commissions for a sale using a real estate agent that my family knew and almost felt sick about paying such fees. Before changing over to One Percent Realty, my wife asked me, “which real estate company would you choose if you were selling?” After combing through many different structures, I could clearly say that One Percent Realty would be the one I personal would choose, so years later, I still feel that was one of the best decisions I could have ever made.

Commission

In the Edmonton market, many traditional brokerages still lead with the 7/3 model. If you sell a home for $500,000 using that traditional structure, the commission would break down like this:

7% of the first $100,000 = $7,000
3% of the remaining $400,000 = $12,000
Total Commission = $19,000 + GST

That is a significant amount of your equity leaving your pocket. Because there is no lowest fee a REALTOR® can charge, you have the power to seek out a better deal. This is where the One Percent Realty model changes the game for Edmonton sellers.

The One Percent Realty Advantage

One Percent Realty was originally established for the high-volume markets in Vancouver and Toronto, which is why the name reflects a 1% commission on homes over $900,000. When joined this model to Edmonton, I wanted to provide a "full service" discount brokerage that didn't cut corners on marketing or professionalism.

Instead of the complicated tiered percentages of the past, One Percent Realty’s posted commission rates are straightforward and designed to keep more money in your bank account:

Home Sale Price	Total Commission (Full Service)	What's Included for the Buyer's Agent
Under $400,000	$7,950 + GST	Includes $3,500 for the Buyer's Agent
$400,000 – $900,000	$9,950 + GST	Includes $4,500 for the Buyer's Agent
Over $900,000	1% of sale price + $950 fee+GST	Includes 0.5% for the Buyer's Agent

By choosing this model, you are essentially negotiating your fees upfront. You get a professional REALTOR® (that's me!) to handle the heavy lifting while paying a fraction of what a traditional agent might ask for. If you want to see exactly how much you could save on your specific property, I encourage you to check out the details at https://dkeet.ca/1-derek-deal.html.

Why Knowledgeable Representation Matters

Negotiating a fee is only half the battle. The other half is ensuring that the REALTOR® you hire has the expertise to actually sell the home for top dollar. Saving $10,000 on commission doesn't help if your agent leaves $20,000 on the table during negotiations with the buyer.

I’ve lived and breathed real estate since I was 19. From owning townhouse condos and single-family homes in neighbourhoods in South Edmonton to owning and managing commercial buildings and hundreds of acres of grain land, my experience is diverse. I’ve seen every type of market Edmonton has to offer. When you work with me, you aren't just getting a "discount" price; you're getting a seasoned negotiator who treats your money like his own.

What "Full Service" Really Means

A common misconception is that a lower commission means fewer services. That couldn't be further from the truth when you work with me. My goal is to provide the "works." This includes:

Professional Photography & Marketing: We use high-end equipment to make sure your home looks stunning on MLS® and REALTOR.ca®.
Massive Exposure: Your listing is shared across thousands of real estate websites to ensure every potential buyer sees it.
Expert Negotiation: With 20+ years of experience, I know how to navigate multiple offers and tricky conditions to get you the best result.
Professional Resources: I don't just list your home and disappear. From property inspectors and mortgage brokers to movers and lawyers, I have a trusted network of referrals that can make every step of your journey go smoothly.

Frequently Asked Questions About Negotiating Fees

Do I have to pay the Buyer's Agent?

Yes, in the vast majority of cases, the seller pays the commission for both their own agent and the agent representing the buyer which both come from the proceeds of the sale. This is why One Percent Realty’s posted commission rates always include a designated amount for the buyer’s agent (as shown in the table above). This ensures that other REALTORS® are compensated to bring their clients to see your home.

If I pay less, will agents still show my home?

Absolutely. With over a billion dollars of real estate sold each year, and 80%+ being sold by cooperating brokerages, agents are definitely showing. Most buyers today find homes themselves on REALTOR.ca® or on many of the different sites and tell their agent which ones they want to see. It is the buyers who decide the home they buy and not their agents. Furthermore, agents have an ethical duty to show listings that meet their client's criteria.

Can I negotiate even further?

Although all commissions in Alberta are negotiable, Good luck finding a better price. The rates I offer through One Percent Realty are already among the most competitive in the industry while still maintaining a high level of service. For a deep dive into how I structure these deals to benefit you, visit https://dkeet.ca/.

Your Link to the Edmonton Market

Choosing the right REALTOR® is about finding the perfect balance between expertise and value. I pride myself on being the most knowledgeable link for Edmontonians. I know our schools, our festivals, and our unique neighbourhood vibes. I understand the "bloodline" of a good deal.

Whether you are a first-time buyer looking for a family-friendly suburb or a seasoned seller looking to maximize your return on investment, I am here to exceed your expectations. I treat my clients the way I would want to be treated—with honesty, hard work, and a focus on the bottom line.

Don't leave your equity on the table. Get the professional experience, the full MLS® exposure, and the expert guidance you need.

Derek Keet | One Percent Realty

Edmonton REALTOR®

587-803-0396 https://linktr.ee/dkeet

Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

What is a real estate agent's obligations to the seller?

Sun, 04 Jan 2026 14:52:13 GMT

Understanding Your REALTOR®’s Obligations: A Guide for Edmonton Sellers

When you decide to put your home on the market in Edmonton, you aren’t just selling a building; you are navigating one of the most significant financial transactions of your life. It is natural to have questions about what you should expect from the professional you hire. Specifically, many homeowners ask: What is a real estate agent’s obligations to the seller?

In Alberta, the relationship between a seller and their REALTOR® is built on a foundation of legal and ethical duties designed to protect your interests. As the top real estate agent in Edmonton, I, Derek Keet, believe that transparency is the key to a successful sale. You deserve to know exactly what responsibilities I carry when you trust me with your home.

The Pillars of Agency: Fiduciary Duties

When you sign a service agreement with me at One Percent Realty, a "fiduciary" relationship is established. This is a fancy legal term that essentially means I am obligated to act at all times in your best interest—not mine, and certainly not the buyer’s.

Here are the core obligations every seller should expect:

1. Undivided Loyalty

My primary duty is to be 100% in your corner. This means I must avoid any conflicts of interest. If a situation arises where my interests or the interests of another client might conflict with yours, I am required to disclose that immediately. My goal is to get you the best possible outcome for your Edmonton home, and that requires total loyalty to your goals.

2. Confidentiality

In the world of real estate, information is power. During our time working together, you might share sensitive information with me—your bottom-line price, your reasons for moving, or your preferred timeline. A REALTOR® is legally bound to keep this information confidential indefinitely, even after the house is sold and our contract ends. This ensures that a buyer’s agent cannot use your personal circumstances to negotiate a lower price.

3. Full Disclosure

I am obligated to tell you everything I know that could affect your sale. If I discover something about a potential buyer’s ability to close, or if there is a change in the Edmonton market that impacts your property value, you will be the first to know. Whether it is good news or bad news, you get the full picture so you can make informed decisions.

4. Obedience

As long as your instructions are legal and ethical, I must follow them. You are the boss of your home sale. While I will provide my expert advice based on years of experience in the Edmonton market, the final decisions on pricing, accepting offers, and terms always rest with you.

5. Reasonable Care and Skill

You aren't just paying for a sign in the yard; you are paying for professional expertise. My obligation is to provide a high standard of care. This includes accurately pricing your home, marketing it effectively to reach the widest audience, and negotiating with the skill that comes from decades of personal and professional experience.

Full Service Without the High Price Tag

Understanding these obligations is important, but many Edmonton sellers are equally concerned about the costs associated with these services. Traditionally, commissions have been structured in a way that takes a significant bite out of your home’s equity.

At One Percent Realty, we believe you shouldn't have to choose between professional obligations and your hard-earned savings. We provide the exact same full-service model as any other brokerage—including MLS® exposure, professional signage, open houses, and expert negotiation—but we do it for a fraction of the cost.

Instead of the traditional high-commission models you might see elsewhere, we use One Percent Realty’s posted commission rates:

For homes under $400,000: We charge a flat fee of $7,950 + GST. This includes $3,500 offered to the buyer's agent.
For homes between $400,000 and $900,000: We charge a flat fee of $9,950 + GST. This includes $4,500 offered to the buyer's agent.
For homes over $900,000: We charge 1% of the sale price plus a $950 deal fee (+ GST). This includes 0.5% offered to the buyer's agent.

In Alberta, all commissions are negotiable, and there is no "set" fee. However, by choosing a discount full-service model, you can save thousands of dollars while still receiving the highest level of professional representation. To see how much you could save on your specific property, I encourage you to visit my Savings Calculator.

Why Experience Matters in Edmonton

While the legal obligations of a REALTOR® are the same across the board, the quality of the service you receive depends entirely on the person you hire. I’ve been involved in real estate since I was 19 years old. My background isn't just in sales; it’s in investment, construction, and international business.

When you work with me, you aren't just getting an agent; you’re getting a partner who understands the Edmonton market from the inside out. I’ve lived here, invested here, and helped countless neighbours buy and sell here.

Professional Resources

One of the biggest benefits of working with the right agent is access to their network. I don't just leave you to figure out the logistics on your own. My clients benefit from my curated list of Professional Resources. Whether you need property inspectors, mortgage brokers, movers, or lawyers, I have a trusted network of referrals that can make every step of your journey go smoothly.

If you have questions about the technical side of selling, such as the difference between Title Insurance and a Real Property Report, you can find in-depth answers on my blog.

Positioning Your Home for Success

An agent’s obligation to the seller also involves providing the best possible exposure. Many people wonder if a discount commission means less exposure on the market. With me, the answer is a resounding "no."

Your home will be featured on MLS®, Realtor.ca, and all major real estate websites. In fact, over 80% of our listings are sold by cooperating agents from other brokerages. We make sure that every REALTOR® in Edmonton knows your home is available and that they are fairly compensated for bringing a buyer. You get the same "buzz," the same professional negotiation, and the same legal protections—you just keep more of your equity.

The Derek Keet Advantage

Selling a home is a journey of many steps. From the initial valuation to the final handshake, you need an agent who takes their obligations seriously. You need someone who will fight for every dollar of your home’s value while being mindful of the costs you incur to get there.

I am proud to be recognized as a leading real estate professional in this city. My commitment to you is simple: I will fulfill every legal and ethical obligation with the highest level of skill, all while saving you money through One Percent Realty’s efficient, modern business model.

If you are ready to see what a professional, full-service, discount commission experience looks like, let’s chat. You can learn more about my background and how I work by visiting my About Page.

Edmonton is a vibrant, sunshine-filled city with incredible opportunities. Whether you are selling a townhouse in Ellerslie, a condo downtown, or a family home in Laurel, you deserve an agent who puts you first.

Ready to get started?

Don't settle for high commissions when you can have the best of both worlds. Contact me today to discuss your goals and let’s get your home sold for the best possible price.

Derek Keet | One Percent Realty

Edmonton REALTOR®

587-803-0396 https://linktr.ee/dkeet

Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Saving mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

Can You Negotiate REALTOR® Fees in Canada?

Sun, 04 Jan 2026 14:30:34 GMT

If you’ve been looking into the Edmonton real estate market, you’ve likely asked yourself: Can I actually negotiate REALTOR® fees? The short answer is a resounding yes. In Canada, and specifically here in Alberta, all real estate commissions are negotiable. There is no law, no government regulation, and no "set" price that dictates what a REALTOR® must charge for their services.

However, just because you can negotiate doesn’t mean it’s always easy—or that you’ll get the same level of service from everyone. Many traditional brokerages lean on a tiered structure that has become common over the years, often charging 7% on the first $100,000 and 3% on the balance of the sale price. But as home prices in Edmonton continue to climb, these percentage-based fees can eat away at your hard-earned equity.

That’s where I come in. My name is Derek Keet, and as a top REALTOR® in Edmonton with One Percent Realty, I’ve built my reputation on the belief that you shouldn’t have to choose between professional, full-service representation and saving your money. I position myself as the link between high-value service and sensible pricing, ensuring that you keep more of your money where it belongs: in your pocket.

The Reality of Commission in Edmonton

When you start interviewing agents to sell your home, you might hear a lot of talk about "standard" rates. It is important to know that claiming there is a mandatory or "regular" commission rate actually goes against the Competition Act in Canada. Every brokerage is free to set its own rates, and every seller is free to negotiate them.

The challenge for most homeowners is that negotiating with a traditional agent can feel like an uphill battle. You’re asking them to take a pay cut on a model that hasn’t changed in decades. But the world has changed. Technology has made marketing homes more efficient, and the high price of Edmonton real estate means that traditional percentage-based commissions have ballooned.

Why One Percent Realty’s Posted Commission Rates Make Sense

Instead of making you "haggle" for a fair deal, I offer transparency through One Percent Realty’s posted commission rates. We’ve modernized the way real estate works by providing a discount full-service model. This isn’t a "mere posting" or a "do-it-yourself" service. It is a full-service experience that includes everything you’d expect from a top-tier REALTOR®—just at a price that reflects today’s market reality.

Here is exactly how our commission structure works:

Homes under $400,000: We charge a flat fee of $7,950 + GST. This includes $3,500 that is offered to the Buyer’s agent.
Homes between $400,000 and $900,000: We charge a flat fee of $9,950 + GST. This includes $4,500 offered to the Buyer’s agent.
Homes over $900,000: We charge 1% of the sale price plus a $950 deal fee. This includes 0.5% offered to the Buyer's agent.

When you compare these rates to the traditional 7% on the first $100k and 3% on the balance, the savings are staggering. For a $500,000 home, you could be looking at savings of nearly $10,000. That’s money you could use for your next down payment, a well-deserved vacation, or renovations on your new place. To see a detailed breakdown of how this looks for your specific home value, I encourage you to visit dkeet.ca/1-derek-deal.html.

More Than Just Savings: The Derek Keet Advantage

Being a top REALTOR® in Edmonton isn’t just about having lower fees; it’s about providing superior value. When you work with me, you aren’t just getting a "discount"—you are getting an experienced professional who understands the Edmonton market inside and out. I bring over 20 years of personal and business experience in residential, commercial, and rural transactions to the table.

Selling a home is one of the biggest financial moves you’ll ever make. You need someone who is more than just a paper-pusher. You need a negotiator, a strategist, and a partner. Here is why homeowners consistently choose me to represent them:

1. Professional Resources

One of the most valuable things I offer is my network. Moving is a massive undertaking, and I’ve spent years vetting the best in the business. From property inspectors and mortgage brokers to movers and lawyers, I provide my clients with Professional Resources—a trusted network of referrals that ensures every phase of your transaction goes smoothly.

2. Full-Service Marketing

Some people worry that a discount commission means fewer "eyes" on their home. With me, that couldn't be further from the truth. Your home will be listed on the MLS® system, showcased on REALTOR.ca, and promoted through various digital channels. I handle the professional photos, the signage, the lockboxes, and the open houses. Most importantly, I am there to negotiate the best possible price for you when the offers start coming in.

3. Deep Local Knowledge

I don't just work in Edmonton; I live here and I love this city. Whether you are selling a family home in Wild Rose or looking for an investment property downtown, I understand the nuances of our local neighborhoods. This knowledge allows me to price your home accurately—ensuring it sells quickly without leaving money on the table.

How to Approach the "Negotiation" Conversation

If you are still considering other agents and want to try your hand at negotiating their fees, here are a few tips to keep in mind:

Ask for a Breakdown: Ask the agent exactly what is included in their fee. If they aren't offering a robust ad spend, marketing plan or professional videos, their high commission might not be justified.
Mention Competition: Let them know you are interviewing other agents (like me) who offer full service at a much more competitive rate.
Look at the Net, Not the Gross: Traditional agents will often try to focus on the high sale price they might get you. But what really matters is the "net" amount—the money you actually walk away with after all fees and taxes are paid.
Check the Buyer's Agent Side: Remember that the total commission is usually split between the listing agent and the buyer's agent. If the agent is only mentioning the percentage they will receive, make sure to understand how much will be offered to the buyer’s agent.

While you can certainly try to negotiate with a traditional agent, many clients find it much simpler and more transparent to start with a REALTOR® who already has a fair, posted rate. By choosing me, you skip the awkward bargaining phase and move straight into the business of selling your home.

Why Edmonton Sellers are Switching to the One Percent Model

The Edmonton real estate market is vibrant and competitive. Homeowners here are savvy; they know the value of a dollar and they expect high-quality service. The reason I’ve been able to help so many "Happy Customers" is because the One Percent Realty model aligns with what people actually want: Expertise without the Extravagance.

When you visit dkeet.ca, you can see the testimonials and the "Sold" stories. These aren't just numbers; they are real families in Edmonton who saved thousands of dollars without sacrificing the quality of their REALTOR®.

Think about it this way: if you were buying a new car and two different dealerships offered the exact same vehicle, the same warranty, and the same service, but one was $10,000 cheaper—which one would you choose? Real estate should be no different. The MLS® system is the great equalizer; it's where the buyers are. If your home is priced right and marketed professionally, it will sell. That is why One Percent Realty sells over a billion dollars in real estate year after year. If someone tells you that your home wont be shown, then how can that statistic be possible? Paying an extra $10,000 or $20,000 in commission doesn't guarantee your home will sell for more; it just means you'll have less money when the deal is done.

The Link to Your Success

My goal is to be your lifelong real estate partner. Whether you are a first-time buyer looking to navigate the complexities of the Edmonton market or a seasoned seller looking to maximize your return, I am here to help. I pride myself on being reachable, honest, and hardworking. I treat every transaction as if it were my own, because I know that my success is entirely dependent on your satisfaction.

If you are ready to see how much you can save, or if you simply have more questions about how the process works, I invite you to explore my website at dkeet.ca. You can find answers to frequently asked questions, use our savings calculator, and get a better sense of why I am considered the top REALTOR® in Edmonton for those who value both their time and their money.

Negotiating REALTOR® fees in Canada isn't just possible—it's a smart financial move. And when you work with me, the "negotiation" is already done in your favor. Let’s get your home sold for the best price, with the best service, for a fee that actually makes sense.

Derek Keet | One Percent Realty

Edmonton REALTOR®

587-803-0396 https://linktr.ee/dkeet

Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Savings mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

“Who might benefit from using a discount realtor?”

Sun, 04 Jan 2026 14:12:16 GMT

Why Smart Edmonton Homeowners are Choosing a Better Way to Sell: Who Really Benefits from a Discount REALTOR®?

When you think about the Edmonton real estate market, it’s easy to get overwhelmed by the sheer volume of information out there. From the growing southern neighbourhoods like the Orchards, Aurora or Mattson to the expanding suburbs of Secord, Trumpeter, or Starling, buying or selling a home is likely the biggest financial decision of your life. But there is one question that seems to be on everyone’s mind lately: “Who benefits from using a discount REALTOR®?”

The short answer? Almost everyone. But the long answer is much more interesting, and it involves rethinking how we value real estate services in a modern world.

My name is Derek Keet, and as a top REALTOR® in Edmonton, I’ve seen the industry change. I’ve watched technology make the process of marketing a home more efficient, and I’ve watched as homeowners realized they don’t need to sacrifice equity to get top-tier service. At One Percent Realty, we’ve built a model that challenges the status quo. People often ask me if "discount" means "less," and I’m here to tell you that in my world, it actually means "more"—more money in your pocket, more transparency, and a more logical approach to the business of real estate.

I’ve heard my broker say that they really hate the word “discount” as it implies that they are getting less, when in reality the One Percent Realty model just offers an awesome price and for that we get a lot of business.

If you are wondering if this model is right for you, let’s dive into exactly who stands to benefit the most from working with me and utilizing One Percent Realty’s posted commission rates.

1. The Equity-Conscious Seller

The most obvious group of people who benefit from my services are those who are protective of their hard-earned home equity. Whether you’ve lived in your home for thirty years or three, the equity you’ve built represents your savings, your retirement, or your next move.

Traditionally, many brokers in Edmonton have charged a commission structure of 7% on the first $100,000 and 3% on the balance. On a $500,000 home, that’s a significant chunk of money. When you work with me, Derek Keet, you’re choosing a model designed to keep that money with you.

For homes between $400,000 and $900,000, One Percent Realty’s posted commission rates are just $9,950 plus GST. This isn't just a "fee"; it's a full-service package that includes $4,500 offered to the buyer’s agent. By opting for this discount full-service model, you aren't just saving a few dollars—you are potentially saving thousands. When you realize that the service I provide—MLS® exposure, professional photos, measurements and floor plans, advice, negotiation, etc—is the same as (or better than) what you’d likely get elsewhere, the choice becomes clear.

2. First-Time Home Sellers

Selling your first home is an emotional and financial milestone. Often, first-time sellers are moving up—perhaps into a larger home for a growing family. In these cases, every dollar saved on the sale of the "starter home" is a dollar that can be put toward a larger down payment or renovations on the new property.

If your home is under $400,000, One Percent Realty’s posted commission rates are even more affordable. We charge $7,950 plus GST, which includes $3,500 offered to the buyer’s agent. For a young couple trying to transition from a condo in Oliver to a detached home in Terwillegar, that savings is a game-changer. It’s the difference between buying new furniture or having an emergency fund. As your REALTOR®, my goal is to make sure your first selling experience is profitable and stress-free.

3. Luxury Homeowners (The $900,000+ Market)

There is a common misconception that luxury homes require a "luxury" commission price tag. I disagree. While One Percent Realty was originally established for the Vancouver and Toronto markets—which is why we use the "One Percent" name—the logic applies perfectly to Edmonton’s high-end properties.

For homes over $900,000, the commission is 1% plus a $950 deal fee (plus GST). On a million-dollar property, the savings compared to traditional rates are staggering. Does a million-dollar home take more work to sell than a $500,000 home? Sometimes. But does it take three times as much work? Rarely. I provide the same high-end marketing, professional photography, and expert negotiation skills regardless of the price point, but I don’t believe you should be "taxed" more just because your home is worth more.

Personally, I have sold my own properties in other provinces without access to brokerages like One Percent Realty and each time the price tag was $40,000 to $50,000+. I only wish I could have paid the One Percent Realty commission fees.

4. The Savvy Investor

Real estate investors are all about the "bottom line." They understand that profit is made on the buy, but it’s realized on the sell. When an investor flips a property or decides to liquidate part of a rental portfolio, high commissions can eat up their entire profit margin.

Investors benefit from working with me because they recognize the value of a "Full Service for a Fraction of the Price" model. They want the property on the MLS®, they want the paperwork handled correctly, and they want a REALTOR® who understands the Edmonton market inside and out. By using One Percent Realty’s posted commission rates, investors can maximize their Return on Investment (ROI). If you’re an investor, you can see more about how I structure these deals at dkeet.ca.

5. Families Transitioning in a Changing Market

The Edmonton market is dynamic. Sometimes it’s a seller’s market; sometimes it’s a buyer’s market. Regardless of the cycle, families who are "trading up" or "downsizing" are often doing two transactions at once.

If you are selling a large family home to move into a smaller bungalow, or vice-versa, you are facing two sets of costs. By lowering your selling costs with Derek Keet, you ease the financial pressure of the entire transition. My discount full-service model ensures that you aren't leaving money on the table that could have been used for your relocation.

What Does "Full Service" Actually Mean?

I often hear people ask, "Derek, if the commission is lower, what am I missing out on?" The answer is: Nothing. When you list with me, you get a dedicated REALTOR® who handles everything from start to finish. This includes:

MLS® Listing: Your home is placed on the same system used by every REALTOR® in the country.
Professional Marketing: High-quality photos and digital presence to ensure your home looks its best.
Signage and Lockboxes: The physical tools needed to get people through the door.
Expert Negotiation: I work for you to get the highest possible price for your home.
Professional Resources: From property inspectors, mortgage brokers, movers to lawyers, we have a trusted network of referrals that can make everything go smoothly.

The only difference is the amount of money you pay at the end. It’s a common-sense approach to real estate. I believe that in the age of the internet, where buyers find homes online, the old-school commission models are outdated.

The Derek Keet Advantage

Positioning myself as the top REALTOR® in Edmonton isn't just about the number of signs I have in yards; it’s about the value I provide to my clients. I want to be the link that connects you to your real estate goals without draining your bank account.

I am often asked about the "catch." There is no catch. There is no lowest fee that a REALTOR® can charge, and all commissions are negotiable in Alberta. I have simply chosen to follow the One Percent Realty’s posted commission rates, and offer a price that is fair to the homeowner while still allowing me to provide exceptional service.

If you’re curious about how much you could save, I encourage you to visit my website at dkeet.ca. You’ll find tools and information that show you the transparency of my model. I’ve always believed that if you provide a great service at a fair price, people will see the value.

Why Edmonton?

Edmonton is a unique city. We are a community of hard-working people who value a good deal and honest talk. Whether you’re in the South, or in St. Albert, Sherwood Park, or right in the heart of the city, you want a REALTOR® who knows the local nuances. I understand the Edmonton market—I know which areas are hot, which are undervalued, and how to position your home to attract the right buyers quickly.

When you use a discount REALTOR® like myself, you are participating in a more efficient marketplace. You are acknowledging that the world has changed and that you don't have to pay 1990s prices for 2020s technology.

Who Benefits? You Do.

To wrap it up, who benefits from a discount REALTOR®?

Sellers who want to keep $5,000, $10,000, or even $20,000 more of their equity.
Buyers who want to work with an agent who is focused on the deal, not just the commission.
The Edmonton Economy, because that saved commission money is usually spent right back here in our local shops and businesses.

If you are thinking about selling, don't just sign with the first person who calls you. Do your research. Look at the numbers. Visit dkeet.ca and see how One Percent Realty’s posted commission rates can work for you. I am here to guide you through the process, answer your questions, and most importantly, help you keep more of what belongs to you.

Selling your home is a big deal. Let’s make sure you get the most out of it. I’m Derek Keet, and I’m ready to show you why I’m the top choice for smart Edmonton homeowners.

Let's get your home sold and keep your equity where it belongs: in your pocket.

Derek Keet | One Percent Realty

Edmonton REALTOR®

587-803-0396 https://linktr.ee/dkeet

Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Saving mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.

New property listed in Zone 29, Edmonton

Sat, 03 Jan 2026 09:32:41 GMT

I have listed a new property at 3635 44 Street in Edmonton. See details here

Magnificent location! Rarely do homes become available in this highly sought-after quiet area, where most neighbours are original owners. Situated on a large corner lot facing the ravine, this beautifully updated bi-level offers direct access just steps away from scenic walking trails. Thoughtfully maintained and upgraded, the home features 12 solar panels (2024), a new roof, fascia, and storm drains (2023), all new windows, new front and back doors, and a new insulated garage door with opener. Inside, enjoy fresh white paint upstairs, modern laminate flooring, updated bathrooms, and a refreshed kitchen with painted cabinets, and a spacious dining area. The finished basement includes two additional bedrooms, a living room, 3-piece bath and a large storage area under the stairs— ideal for guests or extended family. With vaulted ceilings, formal dining, and an oversized double garage, this home blends comfort, efficiency, and timeless charm—all just minutes from schools, shopping, and transportation.

What steps should I take to get ready to sell my home?

Fri, 02 Jan 2026 17:16:02 GMT

Getting Your Edmonton Home Ready for a Sold Sign: The Ultimate Guide to a Stress-Free Sale

So, you’ve decided it’s time to move. Maybe you’re outgrowing your current space in Summerside, looking to downsize from a large family home in Riverbend, or perhaps you’re just ready for a change of scenery in one of Edmonton’s vibrant downtown neighborhoods. Whatever the reason, the question on your mind is likely: “What steps should I take to get ready to sell my home?”

Selling a home is one of the biggest financial transactions of your life. It can feel overwhelming, but it doesn't have to be. When you have the right strategy and the top REALTOR® in Edmonton by your side, the process becomes a smooth, rewarding transition. My name is Derek Keet, and I’ve built my career on helping Edmontonians navigate this market with confidence, transparency, and—most importantly—massive savings.

In this guide, I’m going to walk you through every essential step to prepare your home for the market. From the first coat of paint to the final commission check, I’ll show you how to maximize your home's value while keeping more of that equity in your own pocket.

Step 1: Shift Your Mindset from "Home" to "House"

The very first step isn't about a paintbrush or a cleaning rag; it’s about your perspective. Up until now, this has been your home—the place where you’ve made memories, celebrated milestones, and relaxed. To sell it successfully, you need to start viewing it as a product.

As your REALTOR®, my goal is to help buyers imagine themselves living in your space. That’s hard for them to do if they see your family vacation photos or your specific collection of vintage clocks. We want to create a "blank canvas" that feels inviting to everyone.

Step 2: The "Big Three" of Preparation: Declutter, Depersonalize, and Deep Clean

If you do nothing else, do these three things. They are the highest return-on-investment activities you can perform.

Decluttering

Clutter kills deals. It makes rooms look smaller and suggests that the home doesn't have enough storage. Start by going through every closet, the basement, and the garage. If you haven't used it in a year, donate it, sell it, or toss it. You’re moving anyway—you might as well start packing now! Clear off your kitchen counters completely. A clean counter makes a kitchen feel twice as large.

Depersonalizing

As mentioned, we want buyers to see their own lives in your house. Remove family photos, religious items, and highly specific decor. You want the home to feel like a high-end hotel—neutral, clean, and welcoming.

Deep Cleaning

A clean home tells a buyer that the property has been well-maintained. We aren't just talking about a quick vacuum. I recommend a "white glove" clean: baseboards, inside the oven, window tracks, and light fixtures. If the home smells fresh and looks spotless, buyers will feel much more comfortable making a high offer.

Step 3: Tackle the "Honey-Do" List

Every home has those little things we’ve learned to live with—a leaky faucet, a loose doorknob, or a cracked floor tile. While they might seem minor to you, they are "red flags" to a buyer. A buyer sees a leaky faucet and thinks, "If they didn't fix this, what else did they neglect? Is there mold behind the walls? Is the furnace dying?"

Take a weekend to walk through your home with a notepad and write down every small defect. Fixing these minor issues now prevents them from becoming major negotiation points later during the home inspection.

Step 4: Boost Your Curb Appeal

First impressions are everything. In the Edmonton real estate market, a buyer has often decided if they like your house before they even step through the front door.

In the Summer: Keep the lawn manicured, pull weeds, and add a few pots of bright flowers near the entrance.
In the Winter: Ensure the driveway and walkways are meticulously cleared of snow and ice.
Year-round: Ensure your front door is clean or has a fresh coat of paint, and make sure your house numbers are visible and modern.

Step 5: Professional Staging and Photography

Now that the house is clean and repaired, it’s time to show it off. This is where I come in as your REALTOR®. I don’t just "list" homes; I market them.

In today’s digital age, your "first showing" happens online. If the photos are dark, blurry, or show cluttered rooms, buyers will simply swipe past. I ensure your home is presented in its absolute best light. We look at furniture placement to optimize flow and ensure each room has a clear purpose.

Step 6: Pricing Your Home to Sell

This is perhaps the most critical step. Price it too high, and it sits on the market, eventually becoming "stale." Price it too low, and you leave money on the table.

As the most knowledgeable REALTOR® in Edmonton, I provide a comprehensive market analysis. We look at what has sold recently in your specific neighborhood, what is currently for sale (your competition), and the overall economic trends in Alberta. My goal is to find that "sweet spot" that generates immediate interest and potentially multiple offers.

Step 7: Understanding the True Cost of Selling (The Derek Keet Advantage)

When most people think about selling, they dread the commission. Traditional real estate models in Edmonton often involve high percentage-based fees that eat away a massive chunk of your hard-earned equity.

This is where my partnership with One Percent Realty changes the game for you. I provide a full-service experience—MLS® listing, professional signage, lockboxes, showing management, expert negotiation, and paperwork—but at a fraction of the cost.

One Percent Realty was originally established for the Vancouver and Toronto markets, which is why the name reflects a 1% commission (plus a $950 deal fee) for homes over $900,000. However, for our Edmonton market, we have a very clear, transparent structure based on One Percent Realty’s posted commission rates:

Homes under $400,000: We charge a flat fee of $7,950 + GST. This includes the $3,500 offered to the buyer's agent.
Homes between $400,000 and $900,000: We charge a flat fee of $9,950 + GST. This includes the $4,500 offered to the buyer's agent.
Homes over $900,000: We charge 1% of the sale price plus a $950 deal fee.

There is no "lowest fee" a REALTOR® can charge, and all commissions in Alberta are negotiable. But why pay more for the same—or often less—service? When you choose to work with me, you are choosing a discount full-service model that prioritizes your bottom line. You can see a full breakdown of how these savings work by visiting https://dkeet.ca/1-derek-deal.html.

Step 8: Strategy and Negotiation

Once your home is on the market, the excitement begins. I handle the influx of showing requests and provide you with feedback from every potential buyer. When an offer (or three!) comes in, my job is to be your bulldog in negotiations.

I don't just look at the price; I look at the conditions, the closing dates, and the buyer's qualifications. I ensure that we aren't just getting an offer, but the right offer that will actually close. My extensive experience in the Edmonton market means I know the tricks of the trade and how to protect your interests at every turn.

Why Choose Derek Keet?

You might be wondering, "If the commission is lower, am I getting less service?" The answer is a resounding no.

I am positioned as the top REALTOR® in Edmonton because I’ve optimized the selling process. I use the latest technology, the most effective marketing strategies, and a deep understanding of local market psychology to get homes sold. I believe that you shouldn't have to sacrifice service to save money.

By choosing Derek Keet and One Percent Realty’s posted commission rates, you are getting:

Full MLS® System Exposure.
Placement on top real estate websites.
Professional signage and lockbox.
Expert handling of all offers and paperwork.
A dedicated professional who knows the Edmonton streets, neighborhoods, and market trends inside and out.

When you save thousands of dollars on commission, that is money that stays in your pocket. It’s money for your next down payment, your kids' education, or even a well-deserved vacation after the stress of moving.

Frequently Asked Questions About Preparing to Sell

Should I renovate my kitchen before selling?

In most cases, no. Large renovations rarely see a 100% return on investment right before a sale. Instead, focus on "refreshing"—painting cabinets, replacing old hardware, or installing a new backsplash. For specific advice on your home, you can find more tips at https://dkeet.ca/.

How long will it take to sell my home?

This depends on the neighborhood and the current "absorption rate" in Edmonton. However, a well-prepared home priced correctly according to One Percent Realty’s standards typically sells much faster than the market average.

Do I have to leave during showings?

Yes, absolutely. Buyers feel like intruders when the owner is home. They want to be able to talk freely about the house, open closets, and linger in the rooms without feeling rushed. Give them the space to fall in love with your house!

Final Thoughts: Your Success is My Priority

Getting ready to sell your home is a journey, and every journey is easier with a guide. I am here to take the weight off your shoulders. From the moment we first meet to discuss your home’s value until the day you hand over the keys, I am your partner in this process.

I pride myself on being the most knowledgeable agent in the city. I don't just follow the market; I analyze it. I don't just list homes; I sell them for top dollar while saving my clients a fortune.

If you are ready to take the first step, or if you just have questions about what your home might be worth in today’s Edmonton market, I invite you to reach out. Let’s sit down, look at the numbers, and create a plan that works for you.

Visit https://dkeet.ca/ to learn more about my services and how we can get your home sold quickly and efficiently. You deserve a REALTOR® who works as hard for your money as you do.

Let’s get your home ready, let’s get it listed, and let’s get it SOLD.

Derek Keet | One Percent Realty

Edmonton REALTOR®

587-803-0396 https://linktr.ee/dkeet

Edmonton Real Estate Agent | Helping Homeowners Sell for Top Value

*Saving mentioned are compared with a broker charging 7% on the first $100,000 and 3% on the balance, plus GST. Not all brokers charge the same.